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What about lead Gen CPC's?

Very useful tutorial - good stuff!

please breakdown this topic in fortnite terms

Give it back or go to jail with the rest of the Epstein network

Edgemesh? Nah bruh, I'll keep Edgeing

I feel like I recognise that voice

I tried this and its working well for shopping but doesn't work well in non-brand PPC. It's better to run max conversions on a low budget with your highest converting keywords and scale up on tCPA once you get some volume.

I tried google ads for my wholesale b2b cablling supplies business with no conversions. Will facebook ads do better or am I doing something wrong ? Can you look at my ad account ?

No hello

Will the BOF video ever be released? :)

I don’t know one person who doesn’t hate email ads from the place you have just bought somthing from haha

Can you please do an update on this video? I cannot find this at all

I guess then, how many clicks does it take to optimize, generally speaking? $20 at $1 a click is different from $20 at $0.50 a click

These type of videos are great. Pmax is capturing existing demand and what the trend line could be showing is the decline of it for several external reasons (which John touched). But what I feel like he ignored is the fact Shopping campaigns are not spending any money. Pmax is clearly suffocating the shopping campaigns (as Google often does when you have both). Instead of removing T-roas and increasing brand search appearance. Turn off P-max entirely and put all that budget into shopping so you get generic search term hits and actual incrementally. The only reasons this wouldn't work would be: 1. No one searches for these products (lack of solution awareness) 2. The seller's solutions just aren't appealing enough for someone who's a complete stranger to the brand.

Link for the complete video?

Amazing video dude!

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This is great! Can you do the same for Paid Social / Meta Ads?

I'm using the new merchant center and I don't see the feed rules tab

having a hard time keeping up. might be too advance for me. I don't understand, I though high roas means "scaling" but the way I understand from this video is, if you are having high roas, you are not scaling. and you should. please help me understand. Appreciated. -------- I ended watching this video while looking for the solution for: High target ROAS issue in my products. "Your target ROAS resulted in lower bids than those of your top competitors in the last 30 days. To be more competitive, try lowering your target ROAS in campaigns that include this product."

Great chatting as usual Caden!

caden, let's get you some artwork on the walls of that room! lol. great content guys

Watching from Denver Colorado freedom's worldswide freedom's freedom's.

This is a valuable video!

Cool strategy, thanks for this video

You guys are awesome. Thanks for always posting some Golden nuggets of knowledge on your YT all the time. Although, I had a question. I see you have a Paid mastery course on your website which was uploaded last year. Just wanted to know is the course updated as per the current trends? Or in terns of Google Ads training how is it different from what you guys published in 2023 on your CZcams channel? Thanks for your time. Looking forward to get this answered. :)

Good input sir 🫡

Video link in the description isn't clickable

Thankkkkyooouuoouuuuuuu Sooo muchhhhhh sirrrr!!!!❤❤❤❤❤❤❤❤❤❤

Awesome. 😍

You're a positive force!

what should we set our troas on if all of our products for over-index hits 3.4?

over-management tbh

Hi Glen, first of all, thank you for yet another very detailed video! Could you tell me what the benefit of Mike Rhodes script is for you in this case? The main thing you showed was comparing the asset group performance over several time ranges. But couldn't you just do that directly on the Google Ads platform under Campaign > Asset Groups in the table view? You could also open multiple browser tabs with different time range filters and in Google Ads you also have the compare feature. Thanks for your help!

overacting

Mind blowingly awesome! Thank you guys for this content

Is nCac, basically, global CAC? ( All marketing costs / new orders from backend?)

They know you dont have the energy to return their 4 dollar shitty product 😂

Small question. You said that tCPA shouldn't be on for situational scenarios-clients(Emergency plumbers, veterinarians etc) but how about something like, say a interior design company. Should you still not go for tCPA or is turning it on better?

We do ok on PMax - My main gripe is Google in all its “smart signal” wisdom, seems to think people only buy our product during the day time - historic and. Current days from Shopify and other platforms ( Amazon / eBay / Etsy ) show us that the evenings are our peak time and always have been - yet even though we know evenings often saved the day and traffic is highest - PMax bids low in the evenings and Smart signals tell us that people are not likely to purchase in the evenings ? Madness !? We know traffic accelerates in the evenings and have always been strong sales performance in the evenings - yet PMax across various campaigns shuts the doors around 6pm and advises that is a “smart” signal ??

This series just keeps getting better and better! I have been using Mystrika for my cold emailing campaigns for the last four months, and it is been a lifesaver. The Cold Email Accelerator Masterclass guide is a goldmine of useful tips and tricks. (Link: Cold Email Accelerator) Mystrika is comprehensive analytics and A/B testing with 26 variations allow for precise optimization. Plus, it is a pay-once-use-forever deal, which is fantastic for the budget-conscious entrepreneur!

This has to be one of the best lead gen tutorials I have seen. If anyone is looking to add cold emailing to their strategy, I highly recommend Mystrika. I have been using it and the high-quality email warmup has been a game-changer. The platform supports multiple languages, which makes international campaigns so much easier. The unified inbox and preheaders for higher open rates are super intuitive features that have really boosted my email performance.

You really know your stuff when it comes to lead gen ads! I recently started using DoYouMail and it is been fantastic for email campaigns. It is got everything you need for email deliverability without the hefty price tag. Their automatic SPF, DKIM, DMARC DNS configuration takes the hassle out of setup. And trust me, it scales beautifully. You should totally do a video on setting up email campaigns with DoYouMail.

Watched part 1 and could not wait for this follow-up! Thanks for the insight! If you are diving into cold emailing, FilterBounce is a tool you should explore. It is been in my toolkit for a while and drastically improved my deliverability. FilterBounce is real-time verification is super accurate and keeps my bounce rate low. The $10/month plan is a steal, especially with the 300 free verifications they offer. Highly recommend it for anyone serious about cold emailing.

Your video series on lead generation has been so enlightening! A great tool to complement your strategies is FilterBounce. It is been my go-to for email verification for the past few months and keeps my bounce rate super low. FilterBounce offers accurate real-time verification, even with the trickiest domains, and it is very affordable. The plans start at just $10 per month and even include 300 free verifications monthly. This helps me maintain a bounce rate under 1%.

Awesome breakdown of lead gen ads! If you are looking to verify your email lists effectively, FilterBounce is your best friend. I have been using their service for around five months, and it keeps my bounce rates well under 1%. FilterBounce is real-time validation works wonders, even with tricky email domains. Plus, the plan starts at $10 which includes 300 free verifications every month. cannot go wrong with that.

John, I will double yur salary....come lead my agency! LOL. JK (kind of.....)

Good insights

How relevant is this video for now? It looks still relevant but I dont know how much ads changed over the year

Love this. ❤