How to Optimize Performance Max Campaigns [Google Ads 2022]
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- čas přidán 21. 07. 2024
- Learn how to Optimize your Google Ads Performance Max campaign to improve results in 30 days!
👉 Get Your FREE Performance Max Guide to see the steps on how to set-up a Performance Max Campaign with the current best data-driven practices. www.definedigitalacademy.com/...
In this video we are going to go through:
1. The type of results you can see with a Performance Max Campaign
2. When to use a Performance Max Campaign in Google Ads
3. What optimization options you can complete in Performance Max campaigns.
#googleads #googleads2022 #googleperformancemax
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👉 Discover the RIGHT way to set up & optimise your Google Ads campaigns with my easy to follow courses (over 1,500 happy students): www.definedigitalacademy.com/...
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Timestamps:
00:00 Introduction to optimising a Performance Max campaign
01:30 Results from Performance Max Campaigns
02:39 When to use a Performance Max Campaign
05:33 How to Optimize Performance Max Campaigns
10:50 Download Performance Max Campaign Guide
![How to Set Up Google Ads Conversion Tracking [Updated for GA4]](http://i.ytimg.com/vi/KsyK2RQXvp4/mqdefault.jpg)
![How to Set Up Google Ads Conversion Tracking [Updated for GA4]](/img/tr.png)
👉 Get Your FREE Performance Max Guide to see the steps on how to set-up a Performance Max Campaign with the current best data-driven practices. www.definedigitalacademy.com/performance-max-guide
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would you recommend using conversion value or conversions as a bidding strategy for PM campaign with Ecom site?
Very clear and concise explanation. I appreciate this video.
Loved the video, easy to follow. Just launched my first performance max campaign and wanted to make sure I wasn't missing anything.
Thanks Christian
This was super useful in launching my Digital Marketing business TrafficGuru. God Bless.
Thnk you for your advice.
"this operation is not allowed for the given context" error when doing location bid adjustments for my performance max campaign... not sure why
How would you go about testing large batches of products in performance max? Given the time it takes to built out assets groups would you stick to maximize clicks for testing campaigns for example?
Another Great Video Help For The Now 20Hrs Google Ads Master! Cheers Mate!
Thanks Gilbert. Let me know when you get to 100 hours 😀
you can contact us we will help you don't worry , it's free for all my CZcams family happy to help you guys . for any kind of google ads & Facebook ads . thank you
email me ,
maintainsolutionproject@gmail.com
That’s brilliant and super brilliant explained
Thanks
Awesome 👍
Thanks Imran
What is the Best Criteria to Choose for Switching or New performance max campaign setup by adding products by category, item id, custom labels, brand, etc, and Why?
thanks 🙏🏻
👍🏻👍🏻👍🏻
I have a Pmax campaign that I've spent a considerable amount of money on and have allowed (arguably) more than enough time to perform to review results (1-2months), however, every asset is listed as N/A under the performance column. Have you experienced this?
How to analyze placement for performance max Campaign? Say Placement A is performing better compared to B and B, C and D are just consuming monetary and no conversion. Can we stop showing ads on those placements? Please let me know.
Thank you very much!! (from brazil 🇧🇷). In Portuguese and here there is almost no content about the performance max campaign, so I went looking around the world and found your video that helped me A LOT. A question: Do you think it's good to create several asset groups according to product categories? Example: one group with just a t-shirt, another with only jeans, another with only socks...If I were to do this, I would make about 20 groups, I don't know what to do at the moment🤔
My pleasure Diogo & welcome to my channel. Before creating all of the different asset groups I would start with 3-4 that way you can first see if the Performance Max campaigns will be profitable for your business. Aaron
When I try to do location bid adjustments for PMAX, I got the error "This operation is not allowed for the given context". I contacted the Google rep and they replied in an email with "As per the guidelines of performance max campaign you cannot add any bid level adjustments in the campaign". Has Google killed all optimization capabilities in PMAX?
Im new to google and my first and only campaign is a performance max. Are you saying im just going to blow money? What should should i be doing for an ecomm store for vegan clothing?
Thanks for sharing these two optimisation methods. I’ve been running a P Max campaign for about two months. The creatives has been dragged using the google feed app on shopify. I can see googles AI boys have made some CZcams videos etc. I’m keen to freshen up the creatives similar to what we do with Meta platform ads. Can you provide a video on how to go about doing that for PMax campaign? Thanks
you can contact us we will help you don't worry , it's free for all my CZcams family happy to help you guys . for any kind of google ads & Facebook ads . thank you
email me ,
maintainsolutionproject@gmail.com
Does it make sense in your opinion to use bid adjustment with tROAS strategy?
Yes I will still review my bid adjustments for Demographics & Audiences even with a tROAS strategy
I am not able to adjust the bids for regions within a country. It says "This operation is not allowed for the given context.". What is the reason?
Same with me. This option does not work with my PMax campaigns. @Aaron can you share with us if adjustments are actually possible with PMax? Thanks
I always drank a shot when you where saying "Performance Max Campaign". Now I m drunk.
Cheers 🍻
Respected Sir,
I have been using remarketing lists for one of my client serving in healthcare in 5 different locations in manhattan, New York.
Campaigns worked well both for search and remarketing lists. But after 2020, when Google updated Policies for not gathering user data in forms especially for healthcare all my ads didn't work well as we were using forms for data gathering. Furthermore, remarketing campaigns also started giving violations such as Cutomer Match Policies etc.
Since you have recommended that Performance Max Campaigns can only be used when we have enough data and conversions plus these campaigns should only be used for re-engaging the audiences(formerly all my audience lists were disabled by Google due to serving in Healthcare industry.)
Furthermore, my healthcare category didn't mean prescription of drugs or dealing with medicines, it was related to Physiotherapy, Chiropractic, and sports related injuries.
Can you please recommend me how should I re-initiate my Ads again keeping in view the Google 2022 Policies? How should I inform Google that my business has nothing to do with Medicine Prescription etc.
Your kind guidance will be highly appreciated!
you can contact us we will help you don't worry , it's free for all my CZcams family happy to help you guys . for any kind of google ads & Facebook ads . thank you
email me ,
maintainsolutionproject@gmail.com
How do you edit ads on a perfomance max campaign??
Hello Horan, when you are in the ‘asset groups’ section you have to go to:
Edit assets
Could you please be so kind and show me how to add the 3 best audiences showed in the video please? I tried to add those and simply it’s impossible to me. Thanks a lot
For PM campaigns you need to go and edit your audience signal, the audiences you are talking might be custom audiences that I set in this account
@@AaronYoungGoogleAds in the video, you enlisted the best 3 audiences to use in Pmax campaigns, which are “adwords optimized list, all visitors (analytics) and similar to all users”. So, at the moment I tried to add this audiences in my pmax campaign the audiences similar and optimized didn’t appear. 🤷🏻♂️
Is it easy to get google ads freelance work? and get more client and to make $1k-2k a month??
Hello Sami, it does take some work but like all things that are worthwhile it is definitely worth it.
I will have some videos coming out on the subject soon
Drink everytime he says "performance max campaign", I dare you.
I’m going to do that tonight 😁🍻🥃