Video 8: How To Calculate Your Security Guard Billing Rate

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  • čas přidán 17. 07. 2024
  • In this video, we cover the correct way of calculating your security guard billing rate. Too many of the companies that I've talked to use a simple markup to calculate their billing rates. That method, although simple, is a great way of driving yourself out of business. Check out this video to see how to price your services the correct way.
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Komentáře • 100

  • @Officerreports
    @Officerreports  Před 4 lety +10

    After I finished making this video, I REALLY realized how much of a game-changer the pricing tool will be. Use the link in the description box to be notified when the tool is ready.

    • @djgb1980
      @djgb1980 Před 2 lety

      Hello Sir. I've gain a lot of knowledge from your videos. Thank you. I own a Security company in Maryland and pricing my services are sooo difficult. Want to make a profit but be in the ball park with your competition also. SMH.

    • @kingkeno_4209
      @kingkeno_4209 Před rokem

      I want to be notified

    • @RedDragonProtection
      @RedDragonProtection Před 8 měsíci

      I didn't see a link for this, just others... am I missing anything?

    • @paullocke9346
      @paullocke9346 Před 4 měsíci

      Looking for link

  • @peterbahi0227
    @peterbahi0227 Před 3 lety +2

    You're amazing! Thank you for existing! Definitely going to use you once I pass my PPO exam

  • @silvanaaustin4328
    @silvanaaustin4328 Před 3 lety +3

    Thank you for this information a lot of security owners won't give any info to help others.

    • @Officerreports
      @Officerreports  Před 3 lety +1

      That's why we do it Silvana. I remember being in the same position wishing people would be a little more open in sharing.

  • @robrandolph9463
    @robrandolph9463 Před 2 měsíci

    thank you very informative

  • @miami_vibes6955
    @miami_vibes6955 Před 3 lety +1

    Super helpful. Thank you!

  • @DENOTODD-jp1xz
    @DENOTODD-jp1xz Před měsícem

    THANK YOU VERY MUCH...I APPRECIATE IT

  • @abbah43
    @abbah43 Před 2 lety

    very much interested sir, great 😃👍

  • @chalymoretv929
    @chalymoretv929 Před 3 lety +1

    Always Educative 👏

  • @akay8790
    @akay8790 Před 3 lety

    Thanks so much for making videos

  • @maximumprotectionsecuritys8195

    Super video thank you for this information

  • @strongsecurity7747
    @strongsecurity7747 Před 3 lety +1

    I'm going to be using your services!

  • @yolandatorres5977
    @yolandatorres5977 Před 2 lety +1

    This was very helpful

  • @KudossMusic
    @KudossMusic Před 11 měsíci

    i love it

  • @TheGooseLoose
    @TheGooseLoose Před 4 lety +3

    Love your stuff man! I hope to be starting my security company in the near future. I plan to start off with patrol services of properties at first, how does the billing rate work in that case?

    • @Officerreports
      @Officerreports  Před 4 lety +2

      Great question Clement Capelle! That is a totally different calculation. With that you have to do A LOT of estimation. You have to estimate the number of visits you think that you can squeeze into an 8 hour shift. You'll have to make some estimates around time between clients, time spent on site, etc. Once you have that, you'll have to take the estimated cost for providing that service (i.e. payroll, fuel, tires, maintenance, etc). Once you have those numbers you can determine how many sites you need to make that service worth it to you. I am definitely not an authority on mobile pricing, but that's how I would attack it.

  • @Soviet_Union545
    @Soviet_Union545 Před 3 lety +2

    This is a great video sir. Awesome. May I request you sir if you could give me a rough idea as how much Profit Margin does a Security Guarding Company makes per hour in British Columbia, Canada. I know it’s a approx question which will need to have many cost parameters added but still if you can share a general market trend, it will be helpful. For example 2 or 3 dollars profit per hour. Also will I be paying tax from 2 to 3 dollars profit earned or this profit margin is post paying all the taxes . Thanks and warm regards

  • @zakariabakier7053
    @zakariabakier7053 Před 4 lety +1

    I start following you, your videos are amazing! thank you!! Did you post or do you recommend any video how to calculate the percentage of sales representatives for security guard company?

    • @Officerreports
      @Officerreports  Před 4 lety +1

      Thanks Zakaria Bakier! Just for clarifications, do you mean what the commission rate needs to be for your sales reps? If so there is no set number there. Commission is going to be any amount between what your billing rate is and what you think the number needs to be.
      If your billilng rate is $15.00/hour and you think you have to be below $18.00/hour to win, then you have $3.00 to play with. But I can say, I would usually have commission at 1 - 3%. But again, that all depends on what our costs were compared to the market. I hope that makes sense...

    • @zakariabakier7053
      @zakariabakier7053 Před 4 lety

      Thank you OfficerReports.com - The provided information are very helpful, now I have an idea on how to better calculate my commission - Also the approach of Cost Plus Pricing is very effective and helpful.

  • @r.r.5204
    @r.r.5204 Před rokem +2

    Question:
    Do we also calculate the Field Supervisors' and Account/Project Manager's wages into the Billing Rate?

    • @Officerreports
      @Officerreports  Před rokem

      A portion of it should be calculated if it's a field supervisor. On onsite account manager would require the whole salary. I hope that makes sense.

  • @legion1630
    @legion1630 Před 3 lety

    this site was very good..am about to...btw am interestefd when the pricing tool is ready

    • @Officerreports
      @Officerreports  Před 3 lety

      Great! It's ready! Go on over to www.OfficerBilling.com. 😉

  • @user-dd2no2pr8t
    @user-dd2no2pr8t Před rokem

    Can you go over multi year contracts?

  • @HaitianLevi1804
    @HaitianLevi1804 Před 5 měsíci

    How can I reach out to you directly? Really enjoy your content

  • @dhakomodherooherokoko6037

    Thanks bro. You give me confidence.
    In Kenya, we don't work per hour but per day, how do I calculate that?

    • @yasirali411
      @yasirali411 Před 4 lety +1

      Ibrahim Were I am guessing just change the scale, if you’re working guards at a 12 hour shift then having 2 guards work 1 day would be the billing rate for the whole day. So essentially Work it out per hour and just scale it up to 12 hour shifts etc. I’m not sure but this is just a guess bro

    • @Officerreports
      @Officerreports  Před 4 lety +1

      You would use the same calculations but multiply your per hour rate times the number of hours in your day. I hope that makes sense.

  • @MattHernke-cb9zk
    @MattHernke-cb9zk Před 4 lety +1

    Great content, but what about security vehicles? I don't see how you can factor that in on an hourly rate, but I hear some companies do. Can you just seperate vehicle expenses from the hourly rate, or is it recommended to just add that to the hourly rate?

    • @Officerreports
      @Officerreports  Před 4 lety +1

      Hi Matt Hernke! Great question, you can calculate the total cost of duty for the vehicle over the life of the contract. That includes oil changes, gas, tires, etc. and then add that to your billing rate, OR you can direct bill the customer. It really comes down to how the client wants to be billed. There are advantages and disadvantages to both scenarios.

  • @maxthepiguy3658
    @maxthepiguy3658 Před 4 lety +2

    So 3 to 30 percent is what the general bidding rate is in the security industry? Wow that is actually not that high. Excellent video by the way!!!

    • @Officerreports
      @Officerreports  Před 4 lety +2

      Hi Max The PI Guy! Correct, it's not as high as many other industries, but better than others. 😅

  • @pedrofloresjr1417
    @pedrofloresjr1417 Před 6 měsíci

    How do we use the pricing tool

  • @sashacameau4692
    @sashacameau4692 Před 3 lety +1

    Hello,
    Does all steps discussed apply to doing security for private events and party’s?

    • @Officerreports
      @Officerreports  Před 3 lety

      Great question. Pricing for private/special events is a little different in that the pricing is usually going to be 1.5x - 2x your regular rate.

  • @marine6712
    @marine6712 Před 2 lety

    Is your software up to help calculate an hourly rate?

  • @PAIDWAYLLC
    @PAIDWAYLLC Před 2 měsíci

    i currently work security and get 20hr and my buddy is 25hr wouldnt that mean the business owner is charging 45hr+ per guard?or its not that simple

  • @cordswerny5867
    @cordswerny5867 Před měsícem

    Like to get the template

  • @petekennedy960
    @petekennedy960 Před 3 lety +1

    I am not seeing the link for the pricing tool, can you send it to me. We are a start up security company and OI appreciate your videos!

    • @Officerreports
      @Officerreports  Před 3 lety

      Absolutely! Go on over to www.OfficerBilling.com. Thanks!

  • @vanessaking6953
    @vanessaking6953 Před rokem

    Is the pricing tool available?
    I need to know how's much to bid on a 24 hour vechicle patrol.

  • @sandrapescion866
    @sandrapescion866 Před 4 lety +3

    I specialize in writing proposals for Government Contracts, I do not operate a security company but my clients win most of the time. Is this a service you or your clients can use? My prices are quite reasonable and I teach clients how to do it right themselves w/o continual consultant support!

    • @Officerreports
      @Officerreports  Před 4 lety

      Hi Sandra, let's set up some time to discuss, I'd like to learn more. Please email me at marketing at officerreports.com.

    • @tobiascushmeer6732
      @tobiascushmeer6732 Před 4 lety

      Sandra Pescion hey Sandra what’s your email address, i would like to discuss a few things with you

    • @Jaypat16
      @Jaypat16 Před 4 lety

      Sandra Pescion I would like to discuss

    • @djgb1980
      @djgb1980 Před 2 lety

      Sandra what's your contact info?

    • @thatotladi4271
      @thatotladi4271 Před 8 měsíci

      How do you charge for your services?

  • @robertsiena6717
    @robertsiena6717 Před 4 lety +1

    I am interested in the pricing graph tool.

    • @Officerreports
      @Officerreports  Před 4 lety

      Hi Robert Siena, if you go into the description of the video click the sign up link to be informed when it's ready. We are looking for a launch in another 60 days or so. 😎

  • @danielgray2764
    @danielgray2764 Před 3 lety

    How do you determine what is your profit Margin?

    • @Officerreports
      @Officerreports  Před 3 lety

      Hi Daniel Bray! Great question, I'd use OfficerBilling.com. 😉

  • @dabpressurewashinghomeserv3838

    Is there any mailing list where I can send out a mass email to get more clients

    • @Officerreports
      @Officerreports  Před 3 lety

      Great question David an Angela Britt! Unfortunately, no there isn't. That's a list that you have to create on your own. We have a video on a good way to do that check out this link:
      czcams.com/video/i9PGWVW69bk/video.html
      I hope it helps!

  • @ameriateua9901
    @ameriateua9901 Před 4 lety +1

    I am interested in your pricing graph tool please.

  • @gegre9000
    @gegre9000 Před 4 lety +2

    🤷🏼‍♂️🙋🏽‍♂️ me right here.
    My avg bid are 17 to 22 if I get them then I work the sites my self or with a friend or 2 and always staying broke. 🤔🤣😭

    • @Officerreports
      @Officerreports  Před 4 lety +1

      Hey ces alternative, if you’re working the post yourself pls see video #10. 😉

    • @PAIDWAYLLC
      @PAIDWAYLLC Před 2 měsíci

      @@Officerreports which is number 10?

  • @andreblain3602
    @andreblain3602 Před rokem

    How much do you charge for officer scheduling

    • @Officerreports
      @Officerreports  Před rokem

      Great question. Shoot us an email at sales@officerreports dot com and we can see your needs and give you a price.

  • @sandrapescion866
    @sandrapescion866 Před 4 lety +1

    The number 8736 appears to be short by 24 hrs. 24*365=8760 hrs. and 168*52=8736. Why would you use 8736? 365/7=52.14 weeks

    • @Officerreports
      @Officerreports  Před 4 lety

      Hi Sandra Pescion greaet question. Generally speaking, in the security industry we talk about Hours Per Week (HPW), of which we say there are 52.

    • @secureonesecurityservices4559
      @secureonesecurityservices4559 Před 3 lety

      I am the same way, 24x365days = 8760 per year. When calculating the annual rate of a fixed rate agreement, you can't miss those extra few hours. But awesome information, thank you for posting this video Courtney.

  • @sentar6969
    @sentar6969 Před 3 lety +1

    And here's another question how do you come back from Low bid corporate burnout

    • @Officerreports
      @Officerreports  Před 3 lety

      Get on a better post. I know, easier said than done. 😉

  • @iloveloagpauldicswallowbal2197

    I am little confused if u charge them $18 per hours for the guard then how do the security guard company make money??

    • @Officerreports
      @Officerreports  Před 4 lety +1

      Hi iloveloagpauldic swallowball, sorry for the confusion. The $18 is what your total cost for 1 hour of security service is. Once you have your total cost ($18.XX), you put your profit margin on top of that number. Your profit margin will be the place where you have the most wiggle room. The cool thing is, once you know your numbers you can start comparing your bids to your competitors' bid to get a general understanding of where your competitors will be above or below your cost. I hope that makes better sense...

    • @iloveloagpauldicswallowbal2197
      @iloveloagpauldicswallowbal2197 Před 4 lety +1

      @@Officerreports what is a example would u charge a company per hours for 1 guard and make profit

    • @Officerreports
      @Officerreports  Před 4 lety +2

      It's impossible to know what you should charge without knowing all of the costs associated with insurance, taxes, uniform costs etc. After you have those numbers you can add on a profit margin of between, conservatively, 5% and 20%.
      For example, like in the video, you would take $18.66 which would be your total cost (wage rate, uniforms, insurance, taxes...) and add on, for example, a 12% profit margin ($18.66 x .12 = $2.24) which would get you to $20.90 billing rate.
      Technically we, should be talking about Gross Margin, but that's a WHOLE other topic.

  • @theblackcatvieweraccount5402

    Over time can kill a post. Make sure you take that into account.

    • @Officerreports
      @Officerreports  Před 3 lety +1

      It absolutely can. We are partnering with a company called OfficerBilling.com that calculates billing rates. That is one of the factors that you have to input to calculate your billing rate.

  • @cedricwilliams6229
    @cedricwilliams6229 Před 3 lety

    Bro, more than one cent has an s on the end. Cents. Sorry, was bugging me. Kept doing it multiple times.

  • @adarshrathi8265
    @adarshrathi8265 Před 3 lety +1

    Nothing

    • @Officerreports
      @Officerreports  Před 3 lety

      What's nothing?

    • @adarshrathi8265
      @adarshrathi8265 Před 3 lety +1

      @@Officerreports In this video you time waste the viewers ,no idea,time waste

    • @Officerreports
      @Officerreports  Před 3 lety

      @@adarshrathi8265 I'm sorry you didn't find the information useful. What didn't make sense to you?

    • @adarshrathi8265
      @adarshrathi8265 Před 3 lety +1

      @@Officerreports you are an intelligent person with huge idiots, foolishness, duffer.