The cruel death of thought balloons in modern comics

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Comic books used to use thought balloons to depict the innermost feelings of characters, but modern comics seem to avoid them in favor of internal monolog caption boxes. Why is this? Why did publishers like Marvel and DC Comics stop using thought bubbles around the 70s and 80s? And can modern letterers save thought balloons from a slow, cruel death?
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00:00 intro
04:50 small thanks
05:43 expressing thoughts visually
13:47 tea time!
14:31 why thought balloons suck, actually
17:27 enter, the caption box!
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- SOURCES -
McCloud, Understanding Comics
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McCloud, Making Comics
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Kern, A Comics Studies Reader
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Piekos, The Essential Guide to Comic Book Lettering
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Evolution of Speech Balloons
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From Bubbles To Boxes
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Home of the popular Comic Misconceptions series, NerdSync makes video essays and in-depth analyses about nerdy pop culture. From comic books and superheroes to Scooby-Doo and other classic cartoons, host Scott Niswander explores fascinating topics that range from history, philosophy, culture, and art. NerdSync makes fascinating, complex ideas a little more accessible through the heroes and villains from Marvel, DC Comics, and beyond! Subscribe for new videos every other Friday, you wonderful nerd!
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