Why Nike Sucks Right Now

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  • čas přidán 8. 07. 2024
  • Hey Guys! Today we have a topic of discussion. Today we discuss Why Nike Sucks Right Now.
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Komentáře • 1,6K

  • @Cooj11
    @Cooj11 Před 13 dny +1321

    still pisses me off to this day that the kobe line is so hard to get

    • @markflores6104
      @markflores6104 Před 13 dny +67

      @@Cooj11 Missed those days when Kobe is atill alive and playing those Mamba shoes are so awesome.

    • @jordanhall8739
      @jordanhall8739 Před 13 dny +155

      It’s Nike’s fault. There is no reason they shouldn’t have been made widely available by now.

    • @Revin2869
      @Revin2869 Před 13 dny +16

      Same man , I had to get my first pair through a reseller and only got to cop retail with the girl dad . I like the girl dad but the damn glue stain just pissed me off . They make it widely available but the quality is bad

    • @long8888
      @long8888 Před 13 dny

      Product cannibalization….nobody would buy shitty Ja1, Book1, Tatums, Zions, so on and so forth.

    • @DMVBLACK
      @DMVBLACK Před 13 dny +37

      That’s because you waited till the man passed before you decided to cop a pair. Before his passing they were always in stock

  • @jaimeh8246
    @jaimeh8246 Před 13 dny +995

    Nike went downhill as soon as it stopped caring about pushing boundaries and innovation and focused more on trends and hype. Sad to see really.

    • @murph6253
      @murph6253 Před 13 dny +40

      Facts, Nike is more concerned will collaborations with celebrities then actually innovating and implementing technology into its products. Something else that bothers me about Nike is when they have tech that really works for a shoe line they abandon it the next whether it be materials, design, cushion, grip pattern etc it’s like they change it just to change it without considering if they should change it.

    • @berlingray8058
      @berlingray8058 Před 13 dny +10

      They had to do it bc Adidas was gaining too much ground too fast (2015-mid 2017) When Virgil dropped in 2017 that’s when they gained their influence back

    • @Sambam1981
      @Sambam1981 Před 13 dny +9

      Yea seems like they care more about the Travis stuff and retros, but they don’t know it’s killing the company if you just focus on that. They don’t make any good basketball or running shoes anymore. Shoes that you can actually wear for running and basketball and not to just look good

    • @pwang33ece
      @pwang33ece Před 13 dny +10

      The thing is, they're big enough to do both; drive collabs, trends and build amazing products others can't. They chose to focus on hype and cut everywhere else thinking they can just phone it in and still rake in the cash. I'm glad they're getting a rude awakening now.

    • @artjoeylarena481
      @artjoeylarena481 Před 13 dny

      @@jaimeh8246 real😢😢😢

  • @micaelerykosoquila9575
    @micaelerykosoquila9575 Před 12 dny +460

    Nike’s MO for selling shoes
    1. Sign all the biggest athletes
    2. Make collabs
    3. Rely on nostalgia

    • @theinnocentturtle1236
      @theinnocentturtle1236 Před 11 dny +10

      @@micaelerykosoquila9575 4. side with politics specially wokeism

    • @Mister_Phafanapolis
      @Mister_Phafanapolis Před 11 dny +11

      I love when they re-release a dad shoe from 40 years ago in a _slightly_ different color combination and the sneakerheads slip and slide in a pool of their own jizz talking about how amazing, revolutionary, never before seen it is, and how it is a must cop, must bot, must Klarna purchase.

    • @thepiratepenguin_
      @thepiratepenguin_ Před 10 dny +16

      @@theinnocentturtle1236 you like Jordan Peterson, your opinion isn’t valid.

    • @theinnocentturtle1236
      @theinnocentturtle1236 Před 10 dny

      @@thepiratepenguin_ Because maybe you're not smart enough to understand.

    • @shuozhai3745
      @shuozhai3745 Před 10 dny +1

      collabs aren’t that good😅

  • @itstoonbruh
    @itstoonbruh Před 12 dny +267

    The problem is the 90’s kids grew up and realized that the product we’re getting now is trash. And don’t wanna pay double for a worst product

    • @Shay416
      @Shay416 Před 10 dny +17

      Legit.

    • @rks5457
      @rks5457 Před 10 dny +10

      Bought some vapormax/97's a few years back and moisture started building in the air bubbles then the right heel bubble popped within a month. Sent it back, got another and the right front bubble popped within a week lmao.

    • @Healthy_Horseman
      @Healthy_Horseman Před 10 dny +1

      100

    • @itstoonbruh
      @itstoonbruh Před 10 dny

      @@rks5457 and our OG shoes still perform

    • @Soggy-Soy-Toy
      @Soggy-Soy-Toy Před 10 dny +20

      @@itstoonbruh I’d rather spend $600 on real leather shoes for (dress/work/leisure) than spend $100 every year for foam glued to fake leather

  • @SavNJ
    @SavNJ Před 13 dny +292

    Nike for close to a decade now has been phoning it in and relying on retros/remakes of what has worked in the past.
    Even down to the USA basketball collection now is just screen printed shirts, some shoes, and shorts. Back in the day they released everything from bags, to socks, to the actual jerseys players wore.

    • @ryans7097
      @ryans7097 Před 13 dny +3

      Looks like they are only releasing swingman jerseys and shorts this time which is disappointing

    • @jordanhall8739
      @jordanhall8739 Před 13 dny +15

      That’s true this year’s USA collection is terrible compared to what they released in 2012.

    • @bzomeful
      @bzomeful Před 13 dny +2

      Interestingly, I’ve heard that a lot of the times, it is very difficult to purchase athlete/player Olympic kits for any sport. The reason given is that being chosen to represent your country at the Olympics is such an honour that any uniforms/jersey designs worn are limited to the actual athletes that are going to be there.

    • @Mister_Phafanapolis
      @Mister_Phafanapolis Před 11 dny +3

      ​@@bzomeful Doesn't sound like Nike to miss an opportunity to monetize a happening.

    • @TGFIFTY5
      @TGFIFTY5 Před 10 dny

      @@jordanhall8739 I just got a Nike notification for team usa basketball and looked through the store and thought the same thing. It’s literally just a team usa shirt with ‘Paris’ on the sleeve in basic block font. Just no effort

  • @roykuo3130
    @roykuo3130 Před 13 dny +212

    Gotta respect the brutal honesty from you. Not many would share their critical opinions on a huge corporation like nike. Truly a sneakerhead og

    • @thegameneededme5
      @thegameneededme5 Před 13 dny +18

      Agreed. Especially when he’s had products sent to him by Nike/JB before. Yet he still tells it like it is.

  • @midispunishment
    @midispunishment Před 11 dny +83

    It’s about time Nike got called out. Their shoes have been trash for years.

    • @slidecontrol134
      @slidecontrol134 Před 8 dny

      I've been trying to for years but they've probably muted my twitter. Every prediction and jab became true.

  • @nesto42
    @nesto42 Před 13 dny +49

    This is why I appreciate your channel. It goes beyond fit looks, material conversations and close ups. Your channel is for people like me who love the culture as much as the product. OG talk. Keep doing what you do, man. I am thankful for you and your girl.

    • @C-Thunder
      @C-Thunder Před 10 dny

      Add on to this, never ever change Chris!

  • @airtec87
    @airtec87 Před 13 dny +186

    The reason why bball shoes were more popular then in the 80s and 90s is simply due to the fact that they could be worn off court casually. You cant do that today with todays plastic shoes, they look way too bball focused, and cheap.

    • @heybrowhatup
      @heybrowhatup Před 13 dny +33

      I agree. The designs got too sporty over the years and only look like a court shoe.

    • @kingjulien9525
      @kingjulien9525 Před 13 dny +32

      I remember those days... The same sneaker was worn from school, to the court, to party. 😷🤣😂.

    • @rantsofedub
      @rantsofedub Před 12 dny +10

      Yes and no.. I mean running shoes are super techy too but managed to thrive in the fashion space with collabs with fashion brands.

    • @airtec87
      @airtec87 Před 11 dny +15

      @@rantsofedub depends on what running shoes you are speaking of, a lot of those "running" shoes are actually considered lifestyle and are seperate from that companies true running line, in example the 99x series from New Balance.

    • @misanthropist3
      @misanthropist3 Před 10 dny +6

      True, they don't use real leather or quality materials anymore.

  • @DevinPosey20
    @DevinPosey20 Před 13 dny +306

    Nike sucks because there a greedy ass company that has been nothing but reselling the same shoe but in worse quality and hasn’t really been making good colorway outside of a few collabs

    • @mingchi1855
      @mingchi1855 Před 13 dny +21

      And all the good ones are super expensive and limited quantity and bought out by resellers who jack up the price even more.

    • @airtec87
      @airtec87 Před 13 dny +9

      U think the quality is bad today you should have seen retros from 2004-15. They realllllly didnt give two shi. back then. The only time retros were good as or close to OGs was 1994 - 2001. Starting with the first run of Jordan 1 highs, all the way to the bred 11s that retroed for the first time.

    • @12Messenger
      @12Messenger Před 13 dny +5

      Don't give your money to them. I haven't since the KD 14s. I mean I bought some compression pants and shorts since but shoes, no.
      We're rewarding them for not giving their all.

    • @airtec87
      @airtec87 Před 13 dny

      @@12Messenger the last modern nike bball shoe i bought brand new retail was the lebron 7s.

    • @futureguy
      @futureguy Před 12 dny +3

      Similar things happen to a lot of large companies. Once they become large enough, they lose the motivations and initiatives to innovate since they already have large market shares. And typically the CEOs are not domain experts but good at "management". They care about stock prices, making more moneys, etc. much more than pleasing customers.

  • @morgan8514
    @morgan8514 Před 13 dny +14

    I’ve been seeing it at the gym too. That people are going away from Nike for workout clothes and running shoes to brands that specialize more in those areas.

  • @WhatevrNevrmnd
    @WhatevrNevrmnd Před 13 dny +36

    I have over 10 years (2006 -2017) of working Foot locker and Nike retail and I could see the quality in all products drastically drop while prices are going up. Their whole "technology" push is BS... They don't even embroider the swoosh on their clothing anymore. So tell me...if my heat pressed Nike Swoosh falls off my $200 Tech fleece...is it even worth it? They're trying to rely on nostalgia and retros, meanwhile Adidas is at least taking creative chances. New Balance is kicking their ass in lifestyle and companies like Hoka, Asics etc are on their necks for running.
    It's over Johnny!

    • @Mister_Phafanapolis
      @Mister_Phafanapolis Před 11 dny +8

      A $200 tech fleece is never worth it, embroidered logo or not. It's a bunch of plastic that cost them pennies on the dollar to produce.

    • @WhatevrNevrmnd
      @WhatevrNevrmnd Před 11 dny +2

      @@Mister_Phafanapolis true…. But at least let me have a logo that’ll outlive the life of the garment. They’re doing the same with MLB jerseys. Nothing premium about that thin ass material.

    •  Před 10 dny +2

      So True! I totally agree, that embroidery thing is outrageous!

    • @coreywharton6494
      @coreywharton6494 Před 8 dny

      Facts just bought some running gear from their site and the swoosh fell off like a week later. I had to press it back on!

    • @RayLindberg-y9v
      @RayLindberg-y9v Před 8 dny +1

      couldn't agree more, I have Nike apparel from 2008-2012 still going strong, with embroidery and the like, and the stuff bought within last 5 years is complete trash. Shame what they did to the ACG line.

  • @jakej722
    @jakej722 Před 13 dny +19

    Nike annoys me. Their artificial scarcity strategy with the Kobe line has never made me want to chase them down for some crazy aftermarket price- it just makes me look at other brands because I find it to be a cheap marketing ploy.

  • @veryfewrealleft1405
    @veryfewrealleft1405 Před 13 dny +209

    Book 1 & All Nike Basketball Right now is uninspired & completely unimaginative.
    We talked about this in comments or typed about it one day. Chris Nike is the biggest reseller with the biggest profit margin.

    • @deejaay
      @deejaay Před 13 dny

      replying to @veryfewrealleft1405 "Book 1 & All Nike Basketball Right now is uninspired & completely unimaginative. "
      We talked about this in comments or typed about it one day. Chris Nike is the biggest reseller with the biggest profit margin."
      Also, with Nike they're over killing it with these "inspiration" designs, collabs and releasing limited quantities only to find the shoe reselling 300% above retail. I'm like fuck it, I'll just get Reps (Kobes), Li-Ning and Anta......

    • @static1217
      @static1217 Před 12 dny +5

      Book 1's are clean. But to each their own.

    • @veryfewrealleft1405
      @veryfewrealleft1405 Před 12 dny

      @@static1217
      They’re very clean. Just very familiar.

    • @WalkingWallet
      @WalkingWallet Před 11 dny +5

      ​@static1217 it's a basic shoe bruh

    • @Dmac4Ever
      @Dmac4Ever Před 11 dny

      @@WalkingWalletI like how it looks basic it just doesn’t play as well, but the Giannis 5’s and some of the other ones just aren’t very imaginative or as technically impressive for sure so I kinda agree with both statements tbh

  • @rantsofedub
    @rantsofedub Před 12 dny +8

    It's been years since I've walked into a Nike store and actually spot something I want to buy. It's a complete waste of time browsing their shoe shelves because anything remotely interesting is not there.

    • @IblewuponyourfaceIII
      @IblewuponyourfaceIII Před 10 hodinami +1

      Cause they sell all the good stuff to resellers & backdooring with the employees. By the time the average or even the up to date consumer walks in, all you have are the undesirables 😂 Literally the Nike story in Manhattan is a joke. We’re talking about 5th avenue & they barely have anything worth buying it’s crazy. I remember some CZcamsr talked about that Nike story was backdooring & selling above retail to resellers so they can sell it for even more to morons to buy.

  • @natek8424
    @natek8424 Před 13 dny +10

    Nike’s reputation is built upon being at the cutting edge of performance. Anything that strays away from that history and culture is a disappointment to the consumer!

  • @binswap
    @binswap Před 13 dny +68

    I’m glad you’re using your platform to bring awareness to this problem Nike has had for a long time

  • @xlixity
    @xlixity Před 13 dny +148

    The QUALITY. It's all gone.
    How many times has Chris said that the quality is trash compared to what they offered during a retro's original run?

    • @airtec87
      @airtec87 Před 13 dny +2

      quality isnt good but they have improved slightly compared to before when Gentry Humprey was calling the shots at Jordan Brand.

    • @xlixity
      @xlixity Před 13 dny +12

      @@airtec87 It's still very inferior to what we had before.
      Until you hold an original run in hand, you don't realize just how hard Nike gyp us on quality to price ratio.
      And I'm not even including quality control in the picture.
      We pay too much for too little. I love Jays and 90s Nike but at this point we're paying for shape and model alone.

    • @Mister_Phafanapolis
      @Mister_Phafanapolis Před 11 dny

      @@xlixity Sneakerheads are too dumb to branch out from the logo. There are other companies that make shoes very similar in style to an Air Force/Jordan/Dunk (all the same silhouette) or Killshots, etc. but stupidheads buy brands and not individually the best products available on the market. They're nincompoops.

    • @BoondockGore
      @BoondockGore Před 10 dny +1

      Supreme badly influenced a lot of performance brands. They saw what they COULD sell you

    • @miroslavbuchar2559
      @miroslavbuchar2559 Před 9 dny +2

      @@airtec87 still almost any Adidas shoe will have a better quality than a Nike shoe for the same price

  • @BcTwistedSound
    @BcTwistedSound Před 13 dny +28

    This is why I love this channel- the truth.
    Nikes gotta stop this “hunger marketing” and “shrinkflation” before losing it all, people care and are tired of not able to get the best ( or at a ridiculous price) yet settled for the worse.

  • @arvincabugnason6728
    @arvincabugnason6728 Před 8 dny +5

    Nike is leaning towards more on, "f*ck boy" design trends rather than actual tech and durability for their shoes. They had become an expensive try hard sports shoes

  • @samaantree
    @samaantree Před 13 dny +47

    My biggest issue with Nike is that all their innovative “cool” designs come at an exorbitant cost especially the clothing, if I want to spend £300 on some casual trousers (pants) I would buy from Dolce Gabbana. All the cool things you can produce are supposed to be done to keep you ahead of your competition not rob customers of their money. Those book 1’s look boring as hell.

    • @elusana
      @elusana Před 13 dny +3

      d&g is worse

    • @andyscoming4919
      @andyscoming4919 Před 11 dny

      @@elusana that’s what I’m saying 😂 so many better things you can spend $300 on than D&G or some Gucci/LV lol

    • @Mister_Phafanapolis
      @Mister_Phafanapolis Před 11 dny

      Dolce Gabbana is a deep cut. Rappers can't pronounce it and therefore don't put it in their songs.

    • @cassandraclark5499
      @cassandraclark5499 Před 6 dny

      I hate them ugly 💩’s

  • @Fab5Hill33
    @Fab5Hill33 Před 13 dny +154

    FACTS DON'T HAVE FEELINGS 💪💪💪

  • @taivo2520
    @taivo2520 Před 13 dny +14

    The greed got them good!
    I have relative who is working in Nike’s Manufacturers in Vietnam…She told me every shoes from Nike, especially her department is responsible for “Premium Line”, a final already for sale and labor costs. Total is around $20 - $30 to make.
    This is “Premium Line”, I don’t know how low the cost of “Budget Line” will go…

    • @MilkInTheBowl
      @MilkInTheBowl Před 11 dny

      @@taivo2520 that’s the production cost though. The majority of clothing companies money goes into marketing and also in Nike’s case; player acquisition. The markup is still crazy I agree. I’m just pointing out that the cost of production for shoes and clothing is always the cheapest part. Marketing is where the real expense lies and of course R&D isn’t cheap either even though they seem to be phoning that in lately.

    • @taivo2520
      @taivo2520 Před 11 dny +3

      @@MilkInTheBowl I know, but with $20-$30 cost and the materials are not hard to source like they were back then, why Nike lower the quality of their products like what we’re having nowadays?
      Greed is the best answer.

  • @ll1ll1ll1ll1ll
    @ll1ll1ll1ll1ll Před 13 dny +9

    Damn. I thought I was the only one who remembered the AF25. Godlike shoe.
    2006 was the same year we got the Jordan 21, the LeBron 4, and the Kobe 1. And the next couple years would bring the Jordan 22 & 23, the LeBron 5 & 6, the Kobe 2, and the Soldier 1. Nike was absolutely cooking in the 2000s, to a level they've never cooked since.

  • @deejaay
    @deejaay Před 13 dny +74

    Nostalgia when I saw the Eastbay page with Penny

  • @rellswrld
    @rellswrld Před 13 dny +135

    Nike needs to go ahead and hire you as a consultant. Never understood why they don’t tap into the real world in this way.

    • @jesussinaloa9300
      @jesussinaloa9300 Před 13 dny +8

      The channel would loose credibility if he was hired by a sneaker brand. He got to get partnerships outside of shoes but still related like shoe cleaning utensils that are applicable to any shoe brand

    • @rellswrld
      @rellswrld Před 13 dny

      @@jesussinaloa9300 fam if he gets a Nike deal he should put his channel on ice or work on other things. That would be a huge deal for him and his future

    • @nickalbenga9750
      @nickalbenga9750 Před 13 dny +11

      I actually used to bring up this channel all the time during meetings at Nike/Jordan. Not to consult, but as a barometer of authenticity in the community.

    • @SpiritualSeeker12x12
      @SpiritualSeeker12x12 Před 13 dny +7

      Old news they won't do it, especially if they are firing those who have great minds like 😤🤦🏾‍♂️Chris and those who care about the brand they love

    • @nikchris69
      @nikchris69 Před 13 dny

      You can’t be serious.

  • @TituzzzD
    @TituzzzD Před 10 dny +5

    I watched for some reason a lot of those "Nikes Downfall" videos. And this is the first one, that actually explains the problem: dumping down because of margins. Thank you.

  • @hiratiomasterson4009
    @hiratiomasterson4009 Před 9 dny +4

    Nike simply has too many MBAs who look at immediate ROI - that worked for a time, but when you over saturate a market with products that have been built down to a price rather than up to a standard, you leave yourself open to people eventually waking up to reality.

  • @usedblazers
    @usedblazers Před 13 dny +78

    Wow the AF25. I had like 4 pairs of those. What a time.

    • @MrRashad8869
      @MrRashad8869 Před 13 dny +3

      Such a great shoe. The color ways were so good combined with comfort

    • @vikramreddy6001
      @vikramreddy6001 Před 13 dny +1

      picked up an AF25 colorway on eBay a few years ago that I got at the outlets when I was 7, to this day one of my favorite sneakers

    • @emwebb10
      @emwebb10 Před 13 dny

      Had a pair, would love if they retro these

    • @jp86jp
      @jp86jp Před 13 dny

      had never seen them before today, but now I think they're gorgeous

    • @sidvicious647
      @sidvicious647 Před 12 dny

      Still got a pair in Storage NEVER WORN ! Was a helluva shoe !

  • @isaiahfernandez4162
    @isaiahfernandez4162 Před 13 dny +47

    Wow Chris you really cooked on Nike in this video. Great editorial video: your passion as a sneakerhead and your encyclopedic knowledge shines through here. Props!

  • @gerichorico7836
    @gerichorico7836 Před 13 dny +7

    This is spot on! Nike has been hiring designers handcuffed by budget and profit margins. The quality and innovation is gone. I have had to return two Invincibles running shoes cuz the glue won’t hold up just after 4 months. Everything today feel like the $64.99-$74.99 shoe lines of the 90’s and early 2000’s, but priced at $150-$200! It’s ridiculous how they would release a lot of these shoes today!

  • @vonald
    @vonald Před 11 dny +3

    mentioned straight facts. I would love a pt.2 where you give your opinion on them pushing towards to hype instead of innovation. SNKRS app/Resellers have completely taken the fun of out being a sneakerhead for me.

  • @dustymetzgar3006
    @dustymetzgar3006 Před 13 dny +19

    It'll stop when we get over the FOMO and stop buying. But it ain't going to happen in the year that Jordan turns 40.

    • @jcolley82
      @jcolley82 Před 12 dny

      2025 is gonna be nuts with all the Retros coming out

    • @Thatboygtmike
      @Thatboygtmike Před 12 dny +1

      It’s happening hopefully. Slowly but surely imo.

  • @kirbyaugustine761
    @kirbyaugustine761 Před 13 dny +27

    Sign of the times. Most of these corporations today have made the decision of choosing profits over people. Simple corporate greed.

    • @AyjayAlleyway
      @AyjayAlleyway Před 12 dny

      Nike’s net profit margin is unchanged for over 20 years. Stop talking out of your @zz.

  • @kristia627
    @kristia627 Před 13 dny

    I have now gained much love for this channel. I love the straight forward reviews and this video about Nike is absolutely dead on. Much respect!! Your knowledge and passion is what Nike needs. Love your channel!! Keep sharing your wisdom!

  • @Chris-zn1qg
    @Chris-zn1qg Před 12 dny +1

    You're so right!
    Also the thing you said in another video, that all Nike's tend to force the big toes in an unnatural direction really makes me mad. Apart from the Sabrina 1's i can't wear any Nike hoop shoe because of that. It feels so uncomfortable.

  • @qchang09
    @qchang09 Před 13 dny +15

    Thank you for the shout out for the Nike Air Command Force. I bought those in '91 and they are still my favorite shoe in terms of quality materials, more than any Jordan model

  • @darwinmoresco7724
    @darwinmoresco7724 Před 13 dny +52

    That is why I purchase Nike shoes when it is in the outlet shelves not to purchase on its original price or srp.

    • @lionelgrisbane
      @lionelgrisbane Před 13 dny +7

      Yep. Almost never purchased Nike anymore but I recently got Lebron 21 because it was $80 instead of $200. They’re worth $80.

    • @nikchris69
      @nikchris69 Před 13 dny +5

      This is why I purchase new balance and adidas.

  • @Sandy_Papito
    @Sandy_Papito Před 13 dny +1

    Nice editing and transitions on the video 👏 I really like the red patent leather on these

  • @cuthomas4664
    @cuthomas4664 Před 11 dny +1

    I'm a hobby runner, don't understand much about basketball shoes; but I think you are the best in shoes review in general. Keep going!

  • @TheDDA
    @TheDDA Před 13 dny +12

    All Nike is is the most over priced REP company. They make knockoffs of OG shoes that never live up to shape, material or innovation. Overpriced plastic leather aint the stuff dreams are made of.

  • @WHITEPERSUAS1ON
    @WHITEPERSUAS1ON Před 13 dny +14

    Maybe its just me getting older but I dont really care about sneakers like I used to. I bought at least a new hoop shoe every year but havent really even wanted to anymore. Idk if its the price or more competition or what. Harden 7 and 8s have been the only thing I've found interesting lately

    • @yeshuarc
      @yeshuarc Před 13 dny

      What do you think about the AE1s? Those are the only basketball shoes besides Kobes that have been hyped crazy

    • @johncarolina4950
      @johncarolina4950 Před 10 dny

      @@yeshuarcI disliked it at first but I've come around. I'm getting the low model that comes out this month. The only thing I dislike now is the weight.

  • @LawDog88
    @LawDog88 Před 13 dny

    You knocked this out of the park…as someone who worked for Nike (Niketown Denver) during this heyday, it’s amazing how big the FALLOFF has gotten….everything you said is what me and my old NTD buddies have been saying FOR YEARS!!! Thank you, my man!
    They can turn it around, problem is WILL THEY?!?! If they don’t. It’s sad….

  • @michaelroos2803
    @michaelroos2803 Před 13 dny

    White cement 3 for me. This was one of my favorite videos you've posted in a long time, and I know it won't get the views like a Jordan retro review, but you're insight and knowledge are why I've been a fan of your content for the last 15 years.

  • @brauprx
    @brauprx Před 13 dny +7

    This is the kind of videos that only Weartesters gives us, spitting facts and talking straight. I used to love Nike Basketball products, specially in that timeframe from the 90s and early 2000's. Just as you said Chris, all first signature shoes back in the day were packed with tech, the Flight Fives, the Shox VC, the Zoom Generation, The Zoom Kobe 1, and the "team" models were elite as well: Air Max Uptempos, both Zoom Huaraches, Shox BB, and the list goes on. I guess the KD I was the first when they got cheap and from that point we got bad performers with almost no tech, like the Kyrie 1, the Zoom Freak 1 (I'll give the PG 1 a pass because at least those had a regular size oval Zoom unit and a few colorways had decent materials). Nowadays with this trend of making shoes ready to go right from the box (for consumers only) and with lighter (but flimpsier) materials, they justify their cheap approach not giving us quality products, supposedly inspired by the greatest players. Chinese brands grew from copycats to innovative amazingly, and most of the times (with some exceptions like the WoW main line or the JB) those are at least at the same price with better tech and materials. Just as you said, Nike has turned into a retro (almost knock-off of themselves) brand with no innovation at all.
    For the QoTD: Sadly I sold my AJ3 black cements from 2018 because of a need of money to pay meds, but If I have to choose one cement only, it would be the white cement 3s. I really enjoy a lot these videos man, thank you!

  • @D_KimRaiders
    @D_KimRaiders Před 13 dny +6

    Chris and the Weartesters family is THE go to source for sneakerheads. 🙌🏼👍🏼💯

  • @FiqNSneaks
    @FiqNSneaks Před 11 dny

    I was doing a video on my views of this but yours makes me so happy that I might go back and do my video over again😂. I called the book 1 trash before they were broken down. Reminded me of weak version of anything amare stoudimire wore. I'm glad you used that excuse.

  • @Organic_Lindo
    @Organic_Lindo Před 12 dny

    Great video, I remember I bought the all black suede AF 25’s with the crocodile textured leather pattern on the back… complete head turners, I shelved high end shoes like Pradas to wear those to stunt because they were so stunning with great craftsmanship and more importantly, because they were incredibly comfortable. Wore them joints into the ground lol, would still wear them today because ALL THE MATERIALS HELD UP but they squeak and are pretty much biscuits at this point.

  • @tonygonzales8139
    @tonygonzales8139 Před 13 dny +11

    06’ Nike battleground was so great and there was so much parody in the game back then Reebok had AI and the above the rim shoes, Adidas had a great line up of players T-Mac, KG, Duncan, Billups eventually DRose, Converse had DWade, and Nike/Jordan the pinnacle of greatness! I noticed when the countdown packs the shoes seemed to look cheap and were flimsy AF then The 09’ Space Jam came out then I knew Jordan were expensive Payless shoes

  • @deejaay
    @deejaay Před 13 dny +136

    YES! Finally! Reason why I shifted from Nike to Li-Ning. Nike is ALL about fashion > tech. Whereas, Li-Ning other Chinese brands are capable of meshing the two together in such a way that you will get the best of both worlds.

    • @itsyaboiboozy7046
      @itsyaboiboozy7046 Před 13 dny +10

      @@deejaay thank you for saying that man. China is just doing amazing with these shoes bruh.

    • @truthnotfeelings
      @truthnotfeelings Před 13 dny +9

      I’m the same. Li-Ning got me indoor and outdoor and I’m thinking of buying a 3rd
      Performance, value, tech and durability

    • @WhyDoPeopleNeed2BeSoRude
      @WhyDoPeopleNeed2BeSoRude Před 13 dny +11

      Switch to adidas.

    • @itsyaboiboozy7046
      @itsyaboiboozy7046 Před 13 dny +4

      @@WhyDoPeopleNeed2BeSoRude debatable but still expensive.

    • @magic1kd
      @magic1kd Před 13 dny +3

      I def can’t say enough about the Way of Wade brand.

  • @City-iD
    @City-iD Před 13 dny +3

    Nike executives need to watch this video and take it seriously! Everything that was said in here is 100% spot on truth. Big up Chris.👍

  • @giorgosapo4508
    @giorgosapo4508 Před 11 dny +1

    Chris I remember those days like it was yesterday, everyone was hyped about this Second Coming project and even the Soundtrack by Juelz Santana was amazing. I remember having the Premium All Leather version of these bad boys. We used to be buying all the Sole Collector magazines, getting anxious with every release not only on the Signature lines which were innovative with designers like Eric Avar , Tinker Hatfield, Ken Link and D'Wayne Edwards but the Team shoe lines like the Hyperdunk back in 2008 were pushing the boundaries as well with tech like Lunar foam and the OG Flywire. We all miss those days , we lost our passion and interest!

  • @BobbyObado
    @BobbyObado Před 13 dny +4

    I love this video so much, I wouldn't know where to begin. If I could pick any video for a totally brand new sneakerhead to watch in this age, it would be this one. Thank you Chris for what you continually do.

  • @ananimizyouser1429
    @ananimizyouser1429 Před 13 dny +8

    I agree with you Wing. The tiered signatures and veering away from packs i.e. the All Star, Xmas are also why. As far as the tiers i remember when the signature hoops athlete had a great looking silhouette with tech for that playstyle. Now Nike does "price-point" marketing where you get cushioning in either the heel or forefoot but rarely both.
    In the 90's Nike was at its peak when they had to try to overtake Reebok. It seems like they dissolved the Alpha Project line and then coasted and they got too comfortable. Then they strip away the tech when they retro the beloved models. The cost cutting they do is costing them.

  • @naufalrifki3130
    @naufalrifki3130 Před 9 dny +2

    If I look into Nike's best "budget" non-signature hoop shoe on sale in my country right now, it's the Nike Precision 7, which will set you back around 66 USD, while having no technologies whatsoever... No zoom, no air unit, nothing...

  • @Kowsan824
    @Kowsan824 Před 13 dny +1

    Great video, love this and had to comment on it.
    This is great Chris said this and he is the 🐐

  • @sunnyfallq
    @sunnyfallq Před 13 dny +8

    Cannot agree more. The quality has dropped so much while the price tag continues to go up.

  • @sherronthejedi
    @sherronthejedi Před 13 dny +7

    Air Force 25! So many kids in highschool had these 🔥🔥

  • @karubml
    @karubml Před 11 dny +2

    they are no longer a brand with identity, they are now simply a business.

  • @elroyskicks9127
    @elroyskicks9127 Před 6 dny

    My older brother had these in grey suede way back in the day can barely find a picture of them on google thanks for reminding me about these.

  • @veryfewrealleft1405
    @veryfewrealleft1405 Před 13 dny +11

    Even the Air Jordan two had a take down model , with the python.
    Barkley 180 Olympics had on 4th great shoe.

    • @MrRoda8143
      @MrRoda8143 Před 13 dny +1

      Great minds think alike! I wore mine too last 4th lol

    • @veryfewrealleft1405
      @veryfewrealleft1405 Před 13 dny

      @@MrRoda8143
      💯
      It’s crazy bro, how many people 40& up & under at Picnic “what are those , they’re
      🔥”
      I’d love to see more 180s , I still have the not signature, but we know that the Air Force 2 before the Alpha Force was Chucks go to.
      I still have those with Liberty Bell 🔔 on
      rear panel/heel. I went with more comfortable of the two.
      I wish they’d pay some more attention to those, & the Pippin 2. I went to buy pair of Red/White Pippen 2s, lol they were like 500.
      Smh

  • @TheFlako323
    @TheFlako323 Před 13 dny +14

    Couldn't agree with Chris more! I almost hate that I work at one of the retail stores and I have to try and sell Nike shoes to customers knowing that there's better options out there

  • @abrahamg4128
    @abrahamg4128 Před 11 dny

    Those 25th anniversary actually look so good. I never knew about this drop. Thanks Nightwing!

  • @juventus6245
    @juventus6245 Před 2 dny +1

    Big respect to this channel to call it out. Nike been doing this for maybe a decade. I’m looking to other sneaker brands to shatter Nike in this industry.

  • @charleskiser2468
    @charleskiser2468 Před 13 dny +6

    The Air Force 25 Rasheed Wallace shoe he had many pairs I wish they'd bring them back

  • @jeffhicks8428
    @jeffhicks8428 Před 10 dny +3

    No offense buddy but "air" was nothing but another shoe industry gimmick that added absolutely zero to any shoe in terms of objective quantifiable empirical improvement over any other cushion technology like standard EVA or any of the other brands and their gimmicky technologies like say Asics gel. There is a reason it doesn't exist anymore. Because it was pure marketing and hype. None of those shoes had anything special about them aside from massive marketing budgets and buzzwords.

  • @klozher38
    @klozher38 Před 8 dny +1

    I have over 20 of these 25's and have hyped them up since Kick's On Court Days so very cool to see the shoe being showcased. These are craze comfortable with the Max Heel unit and full length Zoom running atop the heel unit. Those kicks saved my legs

  • @TomLawrence-xl1dw
    @TomLawrence-xl1dw Před 13 dny

    This is such a good video!! Love the history lesson and deep dive in to the old tech.

  • @shayp3kicks395
    @shayp3kicks395 Před 13 dny +3

    Yo.. man wow I'm legit a Preacher.. and feel like I just heard the most beautiful Sneaker Sermon ever😁. It was informative, convincing but respectful at the same time. This was an amazing video.. much respect 🫡

  • @AddOnKicks
    @AddOnKicks Před 13 dny +11

    Li-Ning: let's put at least some Boom in every offering over $100 and typically in more than one zone.
    Nike: people like these Zoom strobels too much, let's put them in LESS models each year and take them out of the series we introduced them in. 🤦‍♂️

  • @jonathanchin3396
    @jonathanchin3396 Před 12 dny

    Great X-Men T-shirt, man!
    Thanks for the trip down Memory Lane, I fell in love with Jordans and Reebok Pumps in the early '90s, it really sounds like Nike is much more interested in coasting than innovating nowadays.

  • @ahmadlittle-hannibal7153

    WearTesters stay with the archives on deck. This is Nike Nostalgia that early 00s to the mid 00s was so creative for Nike. Shaped me into my steez till this day

  • @johnneyjohnson8607
    @johnneyjohnson8607 Před 13 dny +11

    I also blame being too dependent on exclusivety. I haven't been able to buy a shoe I've wanted in a year.

  • @veryfewrealleft1405
    @veryfewrealleft1405 Před 13 dny +4

    Great time for this vid.

  • @Sean-ex8ii
    @Sean-ex8ii Před 8 dny +1

    Damn I forgot how much I like your videos bro, keep it up

  • @bigjay2892
    @bigjay2892 Před 13 dny

    Nice job Chris. Them AF25 were mad comfy. Had many pairs. Sad we don’t really get our money’s worth like we used to. Still love the swoosh, but would love to see them do better.

  • @walker2101
    @walker2101 Před 13 dny +8

    Not a shill for Nike or anything, but sometimes the consumer needs to look at themselves in the mirror.
    When Nike tried to be innovative & gave us the 720s and the Scorpion’s, everyone talked trash. When it comes to basketball shoes, the LeBron flagship model each year has EVERYTHING Nike has to offer tech-wise in them, and they go straight to outlets on the back wall. Maybe that has to do with people not rocking with LeBron the person more so than the shoe. Who know? But I see Nike doing an adequate job pushing technology in an ever changing sneaker industry. The entire basketball shoe market has changed and in this economy, everyone looks for more lifestyle type shoes that are versatile.

    • @Drew.Whitcomb
      @Drew.Whitcomb Před 13 dny +2

      The 720s and Scorpions aren't innovation, they're casual shoes. Nike calls them running shoes, but they're not. Nike is actually doing fairly on the high end of performance running but that's not translating to other categories.
      Nike also tries to play supply and demand games with performance running which doesn't work with runners. They HATE it because they can't get the shoe they want when they want it. Many runners have fled to other brands like Asics, New Balance, and Puma because of Nike's strategies.

    • @walker2101
      @walker2101 Před 13 dny +1

      @@Drew.Whitcomb when I mentioned the 720s and Scorpions with regards to innovation, I merely meant the design and size of the Air unit. Up until that point, Nike had been accused of being boring and stagnant in their designs.
      To your 2nd point: I 100% agree with you about the supply and demand games that Nike plays with their consumers. It’s ridiculous and in my opinion, is the #1 reason loyal customers are now venturing out to other brands that offer similarly priced items with better & more premium materials. I believe that this coupled with their seemingly unwillingness to seriously address the botting community has caused a significant mistrust among consumers leading them to buy reps/UAs.
      Loyal customers are asking Nike a very simple question: Why should we be loyal to you, if you won’t reward that loyalty with fair and transparent selling practices?

  • @rue23
    @rue23 Před 13 dny +1

    And also the the commercial the second coming its like avengers of nike assembled🙌

  • @fascination_streetwear

    Awsome video! I totally want to find me some 25s now. And your thoughtful answer to the question of the day: correct. A+++

  • @user-si9qx5ww8f
    @user-si9qx5ww8f Před 13 dny

    Great content as always. Love your choice of shoes to do this type of video on. I really enjoyed it. I agree with you that this era is kind of a great period of Nike basketball footwear. I still remember the commercials of AF25 vividly. I loved it so much I watched all the different types of commercials. As I watch the commercials I fall in love with the sound track. Took a while to figure out the name of the soundtrack but it is a great memory and I’m still listening to it now. I did so much research about it and found out the soundtrack was originating from classical music. By the way the soundtrack name is the second coming. Back in the day I had the chance to play in AF 25. At the time my rotation was just AF25 or 2k4. Loved them so much. I still have a pair of AF25 now. In my memory, they are really well designed and built. So much dope color way. The white and gold pair had so much shine in them. And the all star or the USA themed pair had beautiful insoles print and so many stars on the outsole. The little details of this shoes were so well made. Loved the laces and the metal tips. Also loved the matching tracksuit featured in the commercials. I remember searching them all over the place. I’m still in my 20s but those days are some real golden times.

  • @lajon7460
    @lajon7460 Před 11 dny

    Love the way you broke down the facts in this video. ✊🏾🔥 really informative and interesting to listen to.

  • @garthmckenzie3962
    @garthmckenzie3962 Před 13 dny +1

    “Wop, wop, wop, wop, wop, Chris ****’em up!!!”
    Fantastic piece of work here.
    🤜🏽🤛🏽

  • @xXGoDSoN4Xx
    @xXGoDSoN4Xx Před 13 dny +1

    Very well done vid Chris…well done 👏👏👏

  • @jermainejackson2179
    @jermainejackson2179 Před 8 dny

    Bro, you came at this with facts. This one of the few channels I follow for kicks. No hype just a genuine fan of the culture. Sidenote...I wish they retro them air force 25s

  • @DanielLopez-po9cj
    @DanielLopez-po9cj Před 12 dny

    This is by far one of my favorite videos, Chris. Not just from Wear Testers, but from all sneaker related videos 💯.
    The only good basketball shoe Nike has released in the last few years IMO has been the last 2 Lebrons. However at $200 a pop, not many people are willing to spend that much. Before those two, it was the Kobe 1 protro. Adidas, NB, Puma, Li-Ning and others have been killing Nike in tech, performance, and innovation. Only thing keeping Nike afloat now is the swoosh and nostalgia.

  • @tommytarantula
    @tommytarantula Před 13 dny +1

    Great video! Please make more of these types of videos!!! Nightwing coming with the facts like only he can do!

  • @badenwheals6882
    @badenwheals6882 Před 7 dny

    Here in the States at the moment from Australia. Was excited to see what was on offer here. Amazed to see so many Jordan hybrid models in stores (Foot Locker, JD, Finish Line etc).
    Only thing I’ve bought is a pair of Hyperdunk low 2017’s at a Nike outlet.
    Disappointed.

  • @rpardo23
    @rpardo23 Před 7 dny +1

    They need to hire you man! You know the shoes, tech and culture. I totally feel the same way. Cheap ass shoes dont sell we need quality over quantity!

  • @markhimself44
    @markhimself44 Před 13 dny

    I have the white cement 4's and every time I pull them out of the box to look at, they have this glowing aura.

  • @brianmitchell2773
    @brianmitchell2773 Před 4 dny

    💯 facts. That deep dive had me locked in the whole time. Great video.

  • @daviddillon62
    @daviddillon62 Před 11 dny

    I had the 25s in black and white my junior year of high school playing basketball. I loved them so much. Lol

  • @MrAbstractj
    @MrAbstractj Před 9 dny +1

    The other problem is the nice shoes that you want to buy and wear are all cornered by the after market resellers that uses bots to gobble them up for resell. The regular consumers are pushed out of the market or aren’t willing to pay the markups.

  • @DanielJamesEgan
    @DanielJamesEgan Před 12 dny +1

    I love going to thrift stores and getting sweet vintage-ish basketball shoes for like $8. The only problem comes when you actually try to ball with them and the entire sole comes unglued.

  • @BranJ89
    @BranJ89 Před 13 dny

    Chris!! Been praying they release a protro of the Huarache 2K4 but given their recent quality sort of afraid they might butcher it. Was hoping to get your thoughts.

  • @Danny_Slater
    @Danny_Slater Před 9 dny

    I had that white and red pair of the AF25s the materials were amazing, I didn’t enjoy playing in them at all though, because I was in the Kobe 2s at the time and they had a much easier feel on court!

  • @silentloud
    @silentloud Před 2 dny

    are their running shoes part of the conversation? are they bad? im having 2nd thoughts on buying Nike Invincible 3 with the ZoomX foam
    some says its comfy and a really good running shoe

  • @shannondavis3338
    @shannondavis3338 Před 13 dny +1

    AF25 was awesome I had the Chinese New Year ones and the quality was crazy. Straight up Nike needs to hire you Chris and get the program back on track. I haven't fully broken in my Book 1's but they feel a bit clunky to me. Might keep them as casuals. Black cement 4's for me.

  • @thelonelyislandfann
    @thelonelyislandfann Před 13 dny

    I really appreciate the knowledge and insight you bring to shoe analysis. Always enjoyable to watch. How far do you think Nike can push this type of product, this type of decision making, before they lose your loyalty, or is that not really on the table? On one hand, they do continue to put out premium product that pushes performance boundaries if you are willing to pay for it- Lebrons, GT Jump - but they also put out crap like the Book 1 that is more style than substance, as you point out. If they stay on this track, would you lose love for the brand, or is your sneaker history so intertwined with Nike that you couldn't? Just curious. Thanks

  • @styrojeff
    @styrojeff Před 11 dny

    Man, you're so right. I really wanted a pair of those AF25s back in the day. And it's true that Nike is just a shadow of what they used to be back then, and just cashing in on our nostalgia... I hope they can turn it around sooner rather than later but until then, other than buying a pair or two in outlets at heavy discount, I'll be buying NB from now on

  • @ferdiansuryoap4081
    @ferdiansuryoap4081 Před 8 dny

    I’ve looked at a pair of GT Cut Academy yesterday and so surprise the upper material is kinda like my dad’s sketcher 😂😂