How to Grow a Small Business: growth marketing for startups (Part I)
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- čas přidán 27. 07. 2024
- Picking the right marketing strategy when you’re starting up can be the difference between success and failure. Slidebean is here to help
► Lessons on detailing the most effective strategies at each stage of your business.
► Our lessons also warn you about marketing traps that many entrepreneurs fall into.
► Frameworks & templates to build your perfect Go to market strategy
► 1 on 1 time with experts to validate your strategy
& more…
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In this video, we cover:
-Growth at the early stages: 02:11
- Growth = Product: 02:27
- Do not Hire an Agency: 02:54
- Growth Costs are not an Expense: 03:27
- Be prepared to spend money: 04:08
-Unit economics: 05:35
- CAC: Cost of Acquisition 05:46
- Cost per Sign Up or cost per Download: 06:09
- Lifetime Value: 06:21
-Basic Growth Tactics: 07:30
-The Growth Marketing or Growth Hacking mindset: 09:39
Resources
► Traction: How Any Startup Can Achieve Explosive Customer Growth: amzn.to/2lkVLnk
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About Slidebean:
Slidebean is a platform for founders to scale their startups. Our platform offers everything you need to build your startup, your pitch deck, set up your company, and start gaining traction.
Our team of experts can also help you write and design your pitch deck and build the financial model for your startup.
#smallbusiness #GrowthMarketing #startups
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These videos have such good quality, should have WAY more views but sadly most people are consumers so they will never seek this knowledge
Thanks! You can help us get more views by subscribing and sharing the video 😉
Touche
@@slidebean Amazing content, but can you please do one on how to identify the correct target market ? How to create an accurate customer persona so you know who you need to sell too ?
This is a very big issue at the early days and causes lots of financial losses, it's a bit easier if you target very very specific niches but usually let's say you want to build a fashion brand, the audience always has very broad interests, how can you distinguish the right people to sell to?
@@blackbox1024Do market research by conducting surveys or just sign up for an incubator/accelerator to learn the Design Thinking process...
@@slidebean You're welcome!
Slidebean can help you Grow and Scale your Startup. Check our Startup Founder's Platform: ︎slidebean.com/how-to-scale-a-business?
As a new founder, I can’t thank you enough for your videos. Truly I’ve learned more in 10 minutes here than 10 hours of research on my own
Rishub, totally agree with you. Great content here. especially the unit economics.
The most on-point content in 11 minutes. Glad I'm stumbled into this!
so much rich knowledge, thanks Caya!!
All these videos are insanely good! Quality content right here.
Great Content, very straight forward, insightful and necessary info... Thank you!
🙌
Woow. Thank you so much for this video.
This was so helpful to me and easy to watch. Thank you.
Thanks for such a nice video!
All the concepts were explained very nicely!
Great info. So much to learn👍👏👏 Thank you for dedicating the time and efforts to make this 👍
I love this... It's great.. I hace been looking several videos and I find mysel re-learning.. Good job
Awesome! Thank you!
This person is the ONLYYY ONE, who actually answers my questions about startup...
When i come here to seek some answers, youtube shows me bunch of entrapenours that only try to sell their book or some sort of mentorship...And didnt say a fucking usefull thing 🙁
But one day... youtube decided to show me your video...
And now im so gratefull, because, not only that your videos are usefull, but they connect me with OTHER people like me🙂
My english is not so great, so i will just say: I love you man 😭❤️
Sickeyes s this is the stuff that keeps us going! Thanks for much for watching ❤️
@@cayahere just please continue, i love this channel so much, it provided me with so much usefull information, i dont know what would i do if i didnt saw your videos, thanks for all 🙏❤️
❤️
Such great information!
Thank u for all your videos 🙏🏽 very helpful 💖
Absolutely, choosing the right marketing strategy for your startup is a critical step on the path to success!
you guys are GREAT
thanks a lot for all your videos, i've been making my way through them, great advice
Glad you like them!
I am so happy this channel exists
:)
Oooh, I needed this video because my traction is stagnant and I need 100k active users by June to attract investors. Thank you, this break down rocked.
How much have you achieved until now ?
You are talented! Love your content!
As someone that focuses on one of the 19 channels, sales, in btob., excellent info. thank you.
Thanks for the tips slidebean
nice simple overview. Knowing your numbers is key, especially early on
Knowing your statistics make you different from others and help you to make effective decisions.
Great content as usual! Keep them coming, pls...🥰🥰🥰
Thank you! Will do!
Great content and discussed in very crisp manner. Thnk you Jose!!
Thanks for watching!
Quality. Already subscribed. Now at my fifth video. Very helpful. Thank you, Slidebean!
Awesome, thank you and welcome aboard!
youre great, my inspiration
akhyar maududi ❤️
This channel is a golden nugget. I wonder why it has so few views. Wish you the best, sooner or later your channel visibility will explode!
Thank you! Getting there!
This is the type of information usually obtained in a paid workshop. Thanks, just recommended the channel to my bestie.
Agree with you!
he's the best, no way.
I am a classical Prezi User, but your amazing Content let me think if i switch.
love this video
Thank you!
thanks!
Thanks for the Insightful content👍👌
Glad it was helpful!
Informative
Awesome information video
Glad it was helpful!
Wonderful piece of information you shared..its helpful and made sense..what ever you mentioned about indeed it's required in Startup
🙌
@@slidebean 🙌
Traction literally the name of our statup
Excellently laid out, the 19 channels at 9:21 is sheer brilliance! Even mastering a few of these will do wonders for any business.
Agree Trev!
👌
amazing content man , Keep it up !!!!
quality content
The startup office 🤣🤣😭
❤
This video made me a subscriber.
Welcome!
Great content and presentation. Can market hacking actually be a data driven service offering ?
Did not know about those 19 channel Thanks caya
Thank you!
Great video! Where is Part II ?
Here it is: czcams.com/video/PA1R5Lao6-0/video.html
nice content always.. which software do you use for editing these videos? like glass board kind of stuff.
Hi! We use a mix of Final Cut and After Effects! Thank you for watching!
Make sure you know your churn at all times; there is no point spending so much time trying to get new customers if you can't even keep your existing customers. It's a tell-tale sign of an unhealthy company if more people are leaving than staying.
I was thinking metrics would be amazing for Pokemon and boom Mewtwo reference now I know he runs advanced damage charts to climb ELO in showdown
Awesome ....part 2?
matt cayless soon :)
czcams.com/video/PA1R5Lao6-0/video.html 😉
The Caya section made me laugh so hard
Hey, do you guys offer any courses on marketing?
I wish you did consultancy for entrepreneurs and new small businesses
We do :) slidebean.com/pitch-deck
Very Cool and easy to understand .. thanks for all your videos .. :)
Thank you for watching!
Thanks Caya! I think you read my mind. Is there any books or courses you recommend to be come a growth hacker for solo founder?
This is the book Caya recommend on the video: Traction: How Any Startup Can Achieve Explosive Customer Growth: amzn.to/2lkVLnk
Slidebean: Startups 101 👆🏼
Hey mate, thanks for the video. So how does one scale if there are no other co-founders or huge sum of money to start off with? I'm a researcher who got made redundant after the company collapsed due to COVID-19. I have a ton of experience in academic research. I'm thinking of starting a blog, but how do I scale it soon to feed my family? Any tips would be greatly appreciated.
Good Q! Welcome to discuss with other founders or Caya on Discord slidebean.com/startup-cafe
What growth channel would having or reselling a product available nowhere else (effectively a small monopoly) would this fall under or count as one?
Good Q! Welcome to discuss with other founders or Caya on Discord slidebean.com/startup-cafe
I think it’s missing influencer marketing, which you can say is content marketing, but it also similar to PR and viral marketing.
TRACTION
Awesome, thanks!
Although @ 9:10 you say Business Development is obvious. But I only recently discovered what it meant and I'm not quite sure I really do. "Business" is a very vast word and "development", well aren't all 19 points tools to develop your business?
So according to what I understand, business development is like partnering with an other business in order to widen your reach. For example a wedding photographer and a wedding planner recommending each other. Am I right? And if I am, this isn't obvious ;) I'd gladly like to learn more about that.
Business Development is basically outbound sales. It is the traditional sale cycle - that includes: prospecting/lead generation (cold calling, cold emailing, messaging), sales presentation or Demos, Closing, and customer onboarding.
Where is the code to get access to the platform for free during 3 months?
Nice Video and a very good channel !! Checked your channel.... and we believe channel like ours need more public support and subscribers ☺️ kudos to the startup world
Where is the code for the 3 month trial? :D
Is always in the description. ► Sign Up for Slidebean- 3 free months for the first 25 users: bit.ly/2lqNizb
What lessons can you share trying to figure out the unknown? Example in your case, AI capabilities.
Good Q! Welcome to discuss with other founders or Caya on Discord slidebean.com/startup-cafe
I have a big regret allowing a startup to hire an agency... although I tried my best to push the ceo not to
Infinite traction caya
Even as a solo founder, a marketing agency should not be hired?
Guerrilla Marketing is not covered there !
We will take note of this and cover the topic in another video!
How do you Start your business step by step Make a Video Plz....sir
Check these resources out:
CZcams playlist: czcams.com/video/SB16xgtFmco/video.html
Udemy Course (free): www.udemy.com/course/starting-a-business-101/
Hope they help!
Where is part 2?
czcams.com/video/PA1R5Lao6-0/video.html ;)
Influencer marketing?
Daigo Yoda 😏
Simply, How do you gain business knowledge?
Thank you for your comment! Interesting!
@@slidebean I hope, You can add this topic to your list.
I know about a product that can change technological state in my country. But it is hard to make the product as I cannot hire anyone worthy to make this product. I'm 13 but if you help me out, I'll be great.
but what if you are alone? thats the problem
And I'm 10
Never new Caya was so popular with the ladies...
Do you place a promotion here 7:00
😆not really. It was just for fun!
Where is part 2? The angry mob is demanding
We are working on it!
Hey Jason, here you go: czcams.com/video/PA1R5Lao6-0/video.html
Viral Marketing
Public Relations
Unconventional
Search Engine Marketing
Social & Display Ads
Offline Ads
SEO
Content Marketing
Engineering as Marketing
Targeting Blogs
Busines Development
Sales
Affiliate Programs
Existing Platforms
Trade Shows
Offline Events
Speaking Engagements
Community Building
Thank you!
I will try to start my business and beat Jeff bezos and be a trillionare
Why is your HEAD SO BIG! It doesn't fit my standard format, I'm gonna need upgrade my resolution!😂🤣😂
Growthhacking, aka using your common sense. These terms are so cringey
i don't like it when he leans forward .cringe
Great Content, very straight forward, insightful and necessary info... Thank you!