1. Do You Really Want to Start a Fashion Business? |

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  • čas přidán 15. 06. 2024
  • Imran Amed explains what budding fashion entrepreneurs need to know before they start their own label. ►►
    All Episodes:
    1. Do You Really Want to Start a Fashion Business? bit.ly/2qJ8lh2
    2. How Do You Write a Fashion Business Plan? bit.ly/2pc9a1S
    3. How Do You Finance Your Fashion Business? bit.ly/2pSO9bf
    4. How Do You Create Brand Awareness? bit.ly/2pqGcqZ
    Watch the full series here: bit.ly/1QjU5S5
    ►► Get your complimentary BoF Professional membership here: bit.ly/2pXJLcm
    BoF Education, Fashion's Platform for Online Learning: bit.ly/2jYk86O
    Subscribe to The Business of Fashion ►► bof.bz/9DZ73082p5J
    CONNECT WITH THE BUSINESS OF FASHION
    Web: www.businessoffashion.com
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    Newsletter: www.businessoffashion.com/reg...
    ABOUT THE BUSINESS OF FASHION
    The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com
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Komentáře • 162

  • @sujamsa
    @sujamsa Před 4 lety +68

    I am not even 13 yet, and i know that people see me still as a kid. Kids say they want to be an astronaut, ballerina, a princess, but they are just kids.
    Let me tell you I have not had a perfect life. I know other people have it a lot worse, but after everything I’ve gone through, I know by now, I have to do it. While I can, I’ve got to do it. One second you can be with your best friend, and the other second, your best friend passes away. One day your playing monopoly with your family, the other your mother is diagnosed with cancer.
    I promised my best friend that we would build a fashion empire. We were children obviously, foolish, young, still innocent. She passed away. I couldn’t be there with her. I moved schools, when my best friend needed me I ran away like a coward. I want to do this. I have to do this. I need to do this. For my friend, for my promise. I always say I never break a promise, and I mean it.

    • @kingsparrow1520
      @kingsparrow1520 Před 3 lety +10

      I can only think how hard it must be for you but I hope the best for you

    • @Chodnigganuts
      @Chodnigganuts Před 3 dny

      You got this bro 💯

  • @onyxcorvus9097
    @onyxcorvus9097 Před 3 lety +75

    I've started my own Fashion brand 8 months ago now, yet to get a collection out due to set backs and covid, and I can safely say, everything he is saying is absolutely true. Self Discipline, lonliness, 24/7 round the clock work... your perseverance is the straight and narrow

    • @codelucky
      @codelucky Před 3 lety +3

      How is it going now? Started getting orders?

    • @varsha.h.bvarsha7403
      @varsha.h.bvarsha7403 Před 3 lety +1

      Have you got your fame or this business and started getting profit? Please reply

    • @jemlukke2635
      @jemlukke2635 Před rokem +1

      Hi

  • @plutobaby9996
    @plutobaby9996 Před 3 lety +14

    I feel like running a business in the fashion space is even harder because not only does your business rely on your entrepreneurial skills but your creativity will also make or break you

  • @betbarcelona8083
    @betbarcelona8083 Před 8 lety +137

    Thank you so much! This should be basic class material at any fashion school!

  • @checontinua
    @checontinua Před 8 lety +3

    Thank you so much to BOF for taking the time to create these videos. What priceless opportunity to learn and educate ourselves from people in the field! Big big thank you!

  • @irmagonzalez6051
    @irmagonzalez6051 Před 7 lety +18

    Thank you for the "militant-discipline" about running one's own clothing business. This was such helpful information to get us idealists into the realist outlook on fashion industries.process of "getting there".

  • @Cristina.Antoniuc
    @Cristina.Antoniuc Před 3 lety +5

    This video is a literally A GEM 💎 I can’t believe I stumbled across this 💛 thank you for this 🙏💛

  • @vivi_yeee9974
    @vivi_yeee9974 Před 8 lety +36

    Thank you so much BOF and Imram Amed for this inspiring lecture. It really motivates to pursue my own business, and I hope I will manage it with all these advices.

  • @alessandraf11
    @alessandraf11 Před 8 lety +15

    i thank you personally. this is precious! I needed this class. A collection of realistic notions and truths about startup, also a motivation that a person need in order to dive into fashion global market. Finger Crossed now ;)
    Thank you,thank you, thank you Mr Imram Amed!

  • @siuiii8971
    @siuiii8971 Před 8 lety

    THANK YOU Imran, this is a great series of talk and I am always inspired by you! I have started reading BOF since 2011 and I am happy to see BOF has grown so big. I enjoy your talks ( I also attended your talk last year at LCF) and really appreciate the contribution you have been making in the fashion industry. This series of talk is a useful guidance to me and people who want to set up their own fashion business.

  • @redsky3696
    @redsky3696 Před 3 lety +1

    This is crazy. Coming here after graduating in business and hospitality but I love fashion since little. IDK whether I can still do this...but I'm really want to try this out. Maybe working under people first.

  • @kiranmehta6596
    @kiranmehta6596 Před 6 lety +2

    I'm not even in this industry but the speaker is amazing and makes me want to watch more.

  • @whyiloveyou9409
    @whyiloveyou9409 Před 8 lety +78

    You are an excellent speaker! Really smart content!

  • @christinacenteno2810
    @christinacenteno2810 Před 2 lety

    It's crazy how I just ran into this video. You are amazing and these details are thorough! Thank you because I needed these lessons

  • @echausero
    @echausero Před 7 lety +6

    This is everything I need to learn in my life right now. Thank you so much, Imran! 😭👏🏽

  • @KasiaGola
    @KasiaGola Před 8 lety +18

    hey Irman, great talk - I really appreciate what you're doing and how much effort you put in BoF and educating fashion industry. This is also one of my goals and as a fashion-tech blogger - I see BoF as a great benchmark. So thank you :).
    I find this video interesting and worth sharing with young designers (I live and work in Poland and we have many talents here). The one thing I can't agree with is the 1st statement: that starting a fashion business requires a lot of money, actually it really depands on creativity. The question is: do I need staff, do I need PR agency, do I need to hire a graphic designer or even a programmer to start a business? The fact is that in today's world many things can be done for free or for small amount of money. It doesn't differ that much from making a tech start-up (believe me, I'm a startup co-founder as well). All you need to do is to be and think AGILE. In today's world we have internet, cheap apps, free knowledge. So all a designer needs to do is to be creative and lean. And he/she doesn't need to make a full collection! 1-2 piece[s] is[are] enough to try a market. It doesn't mean that he/she doesn't need it at all. But it's not that bad (here is my AGILE fashion manifesto: geekgoeschic.co/2015/06/03/agile-fashion-manifesto).
    Everything else that you say is true and I think it's quite universal: starting your own business is always hard. You're always eating glass and you're always alone in that. (but it's also really exciting and challenging and you learn 10x faster and 10x more than while working in someone's else company! :)).
    Greetings from Poland!
    Kasia

  • @nebraskaaysen
    @nebraskaaysen Před 4 lety +2

    Getting creative in lockdown, thanks Imram! I'm excited to see what the fashion world is going to be like post covid

  • @Chilcutte
    @Chilcutte Před 4 lety +2

    I went to school for fashion design and dropped out* it was the attitude
    But the truth is that there is a LOT of plus soze folks who need better options so intrested in getting into that again.

  • @user-gd1il1sq1s
    @user-gd1il1sq1s Před 5 měsíci +1

    Thanks imaran for this lovely introduction of a fachion business it not easy but nothing is easy until u break rules thanks

  • @jackyboy83080
    @jackyboy83080 Před 8 lety +3

    Its good because this advice can be applied to other business types with a small amount of adaption.

  • @zackboughaz8386
    @zackboughaz8386 Před 4 lety +2

    This may be the best content on youtube ❤, thank you for all the infos

  • @antarac.satheesh5749
    @antarac.satheesh5749 Před 6 lety

    Thank God ! Thank-you for starting this series !

  • @good2btheking
    @good2btheking Před 8 lety +39

    Wish you were around before i wasted 2 years in a private college (FIDM) with a debt i will never be able to pay off. I DEMAND A REFUND :(

    • @starbabe9442
      @starbabe9442 Před 7 lety

      I was thinking about going there.. 🤔

    • @good2btheking
      @good2btheking Před 7 lety +5

      Star Babe Don't. You can learn more on youtube than you ever will at FIDM.

    • @erikaowumi
      @erikaowumi Před 4 lety

      Ahhh, I want to go there too! Can you please send me your email so I could possibly ask you some questions about it?

  • @vananhnguyen739
    @vananhnguyen739 Před 8 lety +2

    I love your video so much , it's really mean to me because now i'm working to build my fashion business.
    Thanks a lot, have a great day !

  • @SrBz224
    @SrBz224 Před 8 lety

    Thank you Imran for your insightful and practical words. Luck in your projects!

  • @renzoc
    @renzoc Před 8 lety +5

    I'm at the infancy of starting my own fashion business and I'm happy I came across this. It's almost like it was fate. A big Thank You.

  • @shakee9251
    @shakee9251 Před 7 lety +1

    Very helpful!! Thank you for sharing.

  • @africanhistory
    @africanhistory Před 7 lety +2

    Every single thing he says is true. Every single word. And we have a CMT business and no one with 10 units gets looked at. UNLESS they show you they are worth it, and serious. And most are flash in the pan dreamers and here today gone tomorrow. 99.9% will not make it. Most lack the talent, and if they have talent are terrible at business. The rule is YOU ARE NOT SPECIAL. Then work from there.

  • @titaniumexpose6365
    @titaniumexpose6365 Před 8 lety +8

    Thank God i found this i need it so much! i'm studying my first semester in fashion design and i feel like sometimes i struggle managing my time and facing frustration. I'm on time to do something about it and i ready to learn.
    Thanks for uploading this very very helpful video

  • @artweall
    @artweall Před 2 měsíci +2

    Very informative 👏

  • @hedanelzeiny6994
    @hedanelzeiny6994 Před 6 lety

    Your video is exactly what I need to know...thank you so much

  • @karisiamari8194
    @karisiamari8194 Před 7 lety

    Wonderful!! So helpful!! Thank you!!

  • @olabisiolaleye4513
    @olabisiolaleye4513 Před 5 lety +1

    Great content. Very helpful. Thanks

  • @orrihko
    @orrihko Před 8 lety +1

    Thank you Imran for your video. It is so useful

  • @aynasillustration4540
    @aynasillustration4540 Před 6 lety

    So good and very helpful for fashion designers...Love that..

  • @annie20alpha
    @annie20alpha Před 4 lety

    Wow amazing video. Ty for this wonderful and informative presentation. Understanding things from a business perspective and getting out of the artisanal, atelier room mindframe.

  • @geraldinelustgarten.
    @geraldinelustgarten. Před 8 lety +1

    Thank you so much BOF and Imran Amed for sharing these amazing and inspiring lecture. I am starting my own fashion business and these lectures have been very helpful. I had the opportunity to study my bachelors degree of Fashion Design at Parsons and could've been more proud. But I have to agree with you, at school they only focus on teaching you about the design and development but not about what goes after the creative part.

  • @aysuntaylor5490
    @aysuntaylor5490 Před 8 lety +1

    THANK YOU! AWESOME INFORMATION. I viewed this in perfect timing.

  • @hyeyoonpark1319
    @hyeyoonpark1319 Před 8 lety +1

    Thank you for good information.!

  • @tseamus8288
    @tseamus8288 Před 8 lety

    well, i hope this video uploaded 4 years ago, before i go to fashion major college...now, Im out of fashion world...lol...but this video series really need to be watch for whoever wanna work or having own brand in fashion business world. this is great. :)

  • @mralee8361
    @mralee8361 Před 4 lety +2

    Amazing introduction. really helpful and meaningful

  • @MsFreespirit66
    @MsFreespirit66 Před 7 lety +1

    all very good points!!!!

  • @makaimnadze4079
    @makaimnadze4079 Před rokem

    I permanently follow your interesting and productive videos, which is so close to the point, including exactly detailed and important steps the person should take or take into consideration.
    Thank you.
    I believe one day we meet and have an interesting conversation.
    By that time i will have my own big company in fashion field.

  • @toeantjemani
    @toeantjemani Před 5 lety +1

    Thank u so so much...i need more learn about running bussiness fashion ....i lost job and i have little tiny graphic design and fashion is my pasion...this video gives me new knowhow so munlch..thank u B.O.F

  • @jasperjaimoon
    @jasperjaimoon Před 5 lety +2

    Thank you for this video it really helped me a lot :-)

  • @zalmurithebhel7199
    @zalmurithebhel7199 Před 4 lety

    Amazing information. Thank you

  • @simonafilipovic5063
    @simonafilipovic5063 Před 4 lety

    I agree but most important is : YOU NEED TO HAVE FAITH IN YOUR SELF!! And never give up!!! Wish you luck! I'll hope that one day l'm gonna be the most famous designer in world. Xoxo

  • @WhattheLuxe
    @WhattheLuxe Před 4 lety

    Great content ! This should be a MOOC !

  • @OniScooter
    @OniScooter Před 6 lety

    I like what you have said. Thank you 🌻

  • @GaryMSanchez
    @GaryMSanchez Před 2 lety

    This is all critical and extremely valuable information. Sir, thank you thank you thank you.

  • @christianb8298
    @christianb8298 Před 2 lety +1

    actually my depression om my FnB bussiness bring me up here... it's been 8 month since I launch my product but it still struggling cause of covid condition. I confuse what i need to do to increasing up the brand awareness and sales..

  • @ShawnSlatteryphoto
    @ShawnSlatteryphoto Před 6 lety

    Well done! thank you, soooo f-en true!

  • @astha9098
    @astha9098 Před 3 lety +1

    The point of military self discipline really hit hard cause I'm currently working on it cause i never do my work on time but this is a very very great video knowledgeable and Motivational at the same time....

  • @Jennydhen38
    @Jennydhen38 Před 8 lety

    IMRAN YOU'RE AWESOME! THANK U BOF

  • @deekshab9417
    @deekshab9417 Před 5 lety

    Very insightful!!!

  • @sherifatusman4341
    @sherifatusman4341 Před 2 lety

    Thank Almighty GOD that I found this Chanel, Thanks for sharing you are great

  • @hninphyu4135
    @hninphyu4135 Před 5 lety

    Thank you so much...!

  • @faharrington
    @faharrington Před 2 lety

    So insightful, explained and so on. Most important you are a good narrative, no arhhh ,,, ummm,,,ammm,,, thanks

  • @vikshitjain9289
    @vikshitjain9289 Před rokem

    really informative, appreciate it

  • @destinygross3682
    @destinygross3682 Před 7 lety

    Thank you so much

  • @Tatyanaphilosopher
    @Tatyanaphilosopher Před 8 lety +4

    A wonderful lecture! very interesting)

  • @albabotero960
    @albabotero960 Před 8 lety

    Omg an a amazing video , Thanks

  • @kuselwa6715
    @kuselwa6715 Před 11 měsíci

    Thank you

  • @bilaltherealtor4024
    @bilaltherealtor4024 Před 3 lety

    Thank you so much ❤️

  • @kevinwasabi
    @kevinwasabi Před 8 lety +1

    Excellent lecture, very informative, great.

  • @stevenholland6452
    @stevenholland6452 Před rokem

    Indispensable. Thank you.

  • @FashionNext-
    @FashionNext- Před 11 měsíci

    Amazing!

  • @Chribeify
    @Chribeify Před 5 lety +3

    Your specificly referring to your journey through the fashion industry. There are so many other ways to go about this subject..

  • @bilaltherealtor4024
    @bilaltherealtor4024 Před 3 lety

    I'm going to join fashion designing this was very basic and useful for me

  • @mapesaedgar5937
    @mapesaedgar5937 Před 5 lety

    thank you

  • @PhamInColor
    @PhamInColor Před 7 lety

    Should I attend FIT in NYC or build my own business using family relatives (aunt with a sewing factory, cousins with BA in business) ?

  • @beryosa
    @beryosa Před 8 lety +1

    thank you for this video. I studied business but since I was 15 I wanted to establish my own fashion company. now I'm facing this first problem : I can't find a designer to work with. Who had this problem. Any advice ? Thanks in advance

  • @bettyk5539
    @bettyk5539 Před 6 lety

    loved it

  • @Joleetafashion
    @Joleetafashion Před 4 měsíci

    Fabulous!!!

  • @shareefdavids9973
    @shareefdavids9973 Před 5 lety +24

    I’m 15 years old and i really want to start a fashion business one day but i can’t draw. Do I have to be a designer and be good at drawing if i want to start my own fashion business?

    • @shareefdavids9973
      @shareefdavids9973 Před 4 lety

      baby bear · thank you 🙏🏽

    • @sga233
      @sga233 Před 4 lety +9

      Being able to communicate your designs to others and knowing some of the technical sides of fashion will help. So really, as long as you can clearly tell people what your vision is and you're really committed to starting a business not being able to draw perfectly is the least of your worries. I hope this helps:) I'm an aspiring designer as well so I know how it feels. Goodluck on your journey!

    • @shareefdavids9973
      @shareefdavids9973 Před 4 lety

      Samuel Ang thank you

    • @samanthapr2009
      @samanthapr2009 Před 3 lety

      Shareef Davids I can help you with this. Send me a message and I will explain how you can most certainly start your own fashion business!

    • @kevinwayne259
      @kevinwayne259 Před 3 lety

      @@samanthapr2009 Hi Jane, Im 18 and also have aspirations to create my own fashion label and was wondering if you could also share some advice to me as well

  • @raymondseye
    @raymondseye Před 8 lety +3

    110% TRUE.

  • @tonys490
    @tonys490 Před 3 lety

    what are the basics equipment you need to start a small scale fashion manufacturing unit please.. apart from sewing machines ? thanks please help..

  • @JuanSanchez-op7fh
    @JuanSanchez-op7fh Před 5 lety +1

    Great channel and great speech!,, I would only suggest to improve the quality of sound editing to adjust the volume levels when speaking. Thanks for sharing.

  • @manuelamenzi9459
    @manuelamenzi9459 Před 8 lety

    This video is sooo helpful! Thank you so much

  • @johnchukwu2697
    @johnchukwu2697 Před 4 lety +1

    I have an investor already but am sort of careful to take his offer because I really dont know the wires on how to run the line

  • @jewelrylimited4890
    @jewelrylimited4890 Před 6 lety

    very good!

  • @mitafisson7080
    @mitafisson7080 Před 4 lety +2

    why i just found out this video.... i was planned to start a new business for fashion... n trying to set up this business before 2020... im now 35 years old i hope its still not to late for me.... 😔😔😔

    • @drmichka1705
      @drmichka1705 Před 4 lety

      its never late just do it

    • @mitafisson7080
      @mitafisson7080 Před 4 lety +1

      Dr Michka thank youuu!!!! hugs

    • @businessoffashion
      @businessoffashion  Před 4 lety

      It's never too late. All the best of luck and we hope our other resources will be useful to you, too. You should definitely take a look here: www.businessoffashion.com/articles/start-up-school

  • @christophercoleman7283

    Thank u lil dude u great

  • @plutosinfinity
    @plutosinfinity Před 3 lety +1

    As a student studying fashion at Parsons School of Design, this is one of the best videos to ever hear. Business first, designs second.

  • @jackiem3740
    @jackiem3740 Před 8 lety +4

    YES! THANK YOU Imran!

  • @JuanSanchez-op7fh
    @JuanSanchez-op7fh Před 4 lety

    Hi BOF, I'm a big follower of your channel, I would like to ask you if is there any video focused on Branding, or maybe a deep dive introduction into Branding for Fashion Business. Thank you.

    • @businessoffashion
      @businessoffashion  Před 4 lety +2

      Hi Juan, thanks so much for your feedback. There is a video on creating brand awareness here: www.businessoffashion.com/articles/basics/how-do-you-create-brand-awareness Since this video is from 2015, we suggest you also explore some of the articles more recently published on branding on our website. All the best, The BoF Team

  • @francoisenyiranizeyimana3538

    I need some advices from you. you have good ideas

  • @NYCFASHIONconsulting
    @NYCFASHIONconsulting Před 2 lety

    Nice job

  • @user-jt9hi9zd8n
    @user-jt9hi9zd8n Před 2 měsíci +1

    Im pretty sure i already started one …geesh

  • @blancawebb3264
    @blancawebb3264 Před 4 lety

    Do you need to go to college for this? If yes what would you major in

  • @stby3398
    @stby3398 Před 2 lety

    Hope to see some successful fashion brands from the comment section! Good luck everybody.

  • @jahdessaakai1579
    @jahdessaakai1579 Před 3 lety +2

    Is he teaching at college ? If so i would love to know which college that is

  • @anushreepatra7447
    @anushreepatra7447 Před 7 lety +1

    Thank you BOF and Imran Ahmed for this wonderful video..but I have a query...My question is if I want to get into St. Martin's or Parsons or London college of fashion,do I really need to have a background of fashion? Because the course I am pursuing right now has nothing to do with fashion but has something to do with business... So I would be glad if you could consider this question and reply to me.

  • @gardensofthegods
    @gardensofthegods Před 4 lety

    Oddly enough back in the Philadelphia area in the mid and late 70s Bof what's another word for effing someone ... when I saw the big BOF letters I couldn't believe it.... just too funny

  • @2muchswag11
    @2muchswag11 Před 6 lety +1

    I am 31 and just now learning about fashion. Am I too old? Should I just forget about it?

  • @TahliaCat
    @TahliaCat Před 5 lety

    I would love to be a fashion designer but i probably would not be able to run a business lol . Any tips for finding a way to be a designer for another business?

    • @user-wb1vm9ex4k
      @user-wb1vm9ex4k Před 5 lety

      What kind of fashion would you like to design? I am the opposite, I want to run a business but would prefer to hire designers

  • @strongbodyapparel2488
    @strongbodyapparel2488 Před 8 lety

    Everything you said is so true. Especially #1 & 3. Looking forward to the rest of the series. Cheers!

  • @mariagarganta
    @mariagarganta Před 4 lety

    i know this might be crazy but is it possible for a 13 year old to start a fashion business?

  • @starbabe9442
    @starbabe9442 Před 7 lety +1

    Is the art institute a good school for fashion?

    • @allisonclausius9281
      @allisonclausius9281 Před 7 lety +3

      I wouldn't recommend it. The Fashion Institute of Technology is a great and affordable school. Pratt and Parsons are great too, but cost a lot.

  • @chidjoumerveille7864
    @chidjoumerveille7864 Před 7 lety

    sorry for the wrong name spelling