EXCLUSIVE FIRST LOOK: Cadillac OPTIQ - Is Cadillac too cool for Europe? | Electrifying
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- čas přidán 28. 05. 2024
- #cadillacoptiq #cadillacelectric #electriccars
To most Brits, Cadillac is a brand that represents all that is big, brash and brilliant about America. It’s right there in the list with hot dogs, baseball, Beyoncé, Hollywood, McDonalds, NASCAR and all of those great American things. And yet, it’s also a brand that few Brits feel particularly drawn to, nor that has historically worked well in the UK and European markets. But maybe, just maybe, the new, electric Cadillac OPTIQ SUV can change that…
That’s certainly what Cadillac is hoping, anyway. And on paper, the OPTIQ looks good. It’s a rival for cars like the Jaguar I-Pace, Audi Q4 e-tron and BMW iX3, although at over 4.8m long and 1.9m wide, it’s actually a bit bigger than those alternatives and is more like the size of a BMW iX. And if that’s just not big enough for you, and you do want a bigger electric Cadillac that’s the size of the iX, you’ll probably want the Cadillac LYRIQ, which is also coming to Europe as part of the American brand’s new launch as an electric-only brand. Whether it’s coming to the UK is a bit less certain for now, as that involves engineering the cars for right-hand drive, but it seems very likely that we’ll eventually see the Cadillac OPTIQ on sale in the UK by the end of 2025.
The Optiq sits on a modified version of the same Ultium platform that underpins the Hummer EV and the Cadillac Lyriq, and it gets an 85kWh usable battery. At the moment it’s estimated that it’ll manage around 300 miles, despite having a dual-motor setup as standard. We’d expect that’ll improve quite a bit when it’s tested under European test regulations. If it doesn’t, then the Cadillac is going to disappoint for efficiency, as lots of alternative electric cars manage a longer range from a big battery like this.
Full charging details haven’t been confirmed, but the Ultium platform is capable of supporting 800V rapid charging - which is the super-fast charging that we’ve seen on the Kia EV6 and Porsche Taycan - and Cadillac says that the Optiq will be able to suck up 79 miles of range in just ten minutes. That suggests that the OPTIQ will get 800V charging tech and will be able to top-up at speeds of usefully over 200kW, which could make this one of the fastest-charging electric SUVs.
Join Nicola as she takes a first look at the new Cadillac OPTIQ. Could it make a big difference when it lands in the UK next year? Let us know in the comments below.
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The Electrifying channel is the only one I view when it comes to new EV's. Thanks Nicola and team!!
Hope Cadillac makes a splash over on your side of the pond. 🙂
Yes, I never thought of owning a Cadillac but as an electric first, and then a Cadi it won me over. I currently drive GM volt/ampera electric and have had it for 12 years. Test driving this vehicles cousin the Lyriq was a dream.
And yes, both the Lyriq and Optiq will of course be RHD for the UK market when they arrive!
We own a Cadillac Lyriq that we use in our Turo car rental business. It’s a fantastic vehicle, and I think the Optiq will follow in its footsteps.
Google is full of facts
Cadillac is among the first automotive brands in the world, fourth in the United States only to Autocar Company (1897) and fellow GM marques Oldsmobile (1897) and Buick (1899). It was named after Antoine de la Mothe Cadillac (1658-1730), who founded Detroit, Michigan.
Fair enough, but for her to claim that is French and European heritage for the brand is silly 😂
She said he discovered Detroit, which means it was already there when he arrived.
@@TheophilusPWildbeestIndians already made canoe's there. GM took their factories 😉
I’m excited about Cadillac, and the new GM Europe. The Optiq looks great.
Looks class and very stylish too. I hope Caddillic sell loads of them.
I am sick of the Germans over charging for their vehicles and then charging extra for things like a heated steering wheel. If the Americans sell the Caddy fully specced and at a reasonable price, I hope they succeed.
Yup. I hope the Wagoneer is the same, lots of spec, good range and tremendous value. As it's an EV there's way less to go wrong - I feel as if the Americans (Tesla excluded) have caught up very quickly.
Couldn’t agree more!
Very true. The Germany have got very arrogant and complacent. The Caddy looks like a Megane electric.
Seems Cadillac PR have forgotten the Cadillac BLS from circa 2008... I think this looks pretty decent so long as the pricing is right.
Looking good, Nicola.
I wish I could have you as my Google Maps voice, along with your happy personality. It would be such fun.
Like the Caddy.
The OPTIQ starts at $54,000.
It may be hard selling OPTIQ over the less=expensive 2024 XT4 - which has the same infotainment display and offers heated/cooled/ventilated seats. But, the Optiq does offer supercruise so that's definitely an Ace in the hole.
The real issue will be whether or not you have easy charging at home or EVgo nearby.
That Cadillac lady said this is the perfect time to launch BEV in Europe while almost everybody else said otherwise- Mercedes, Stellantis just closed their ACC battery plants, and Volkswagen postponed their battery plants and reintroduced internal combustion engine to the next generation cars. So interesting to see who hopped on the wrong train.
I never thought a few short years ago - that in 2024 I would be watching a video about a Cadillac EV presented by Sporty Spice... What interesting times we live in....
Fabulous looking car used to work for GM and driven Cadillacs always lovely they are the American Royce their top brand. This car is different stands out, great review Nicola always enjoyable.
Well GM have tried before with Cadillac and bounced off the UK market, barely registering on the triple lock of the German prestige brands. However, that was a few years ago and I do think attitudes have changed with EVs, as people seem more open to trying new (to the UK) brands. I quite like the Optiq, it's handsome and the interior looks nice - it appears to offer something different in look and feel to the legacy EU brands. I wouldn't be surprised if this did quite well.
Yup was going to say this (contrary to what is stated in the video) isn't Cadi's first go around in Europe, it was a rather miserable failure in the UK previously but as you've said attitudes have changed and their EV products look far better than their terrible combustion vehicles they were trying to peddle back in the 90's
Cadillac has changed a lot too. GM has a very forward thinking approach to EVs and I'm sure that they have done their homework.
Cheers Nicola and the team
first time watching this channel..impressed
I'd be nervous about a 1st gen RHD Cadillac, it's not something they do a lot. Plus they're new over here, they could well have the same parts/servicing issues as the new (here) Chinese makers.
Emptiness of the review suggests the PR department had a lot of say on the talking points/not a lot has been revealed yet.
The vehicle looks great. However, Cadillac has a chequered history in Europe. I took a punt on a Cadillac BLS and when Cadillac withdrew from the UK and I couldn't find parts, the national Cadillac team kept telling me they were no longer trading- despite parent company GM obviously being in business- and thereore couldn't help me. A dealer kept my car on the road by stripping down a demo vehicle they had in stock.
The car was pretty good for a mid size saloon but I lost faith in GM and sold my car at a loss to make sure I had a car I coukd use. Now older with a family, why on earth would I trust Cadillac not to strand me again if their European adventure doesn't work out?
I'm sure what they did was completely legal and technically correct but it left a foul taste in the mouth, not dissimilar to a dodgy builder going bust and then re-emerging as a new firm.
TL, DR: I was left to fend for myself with a difficult-to-repair car when Cadillac last failed to succeed in Europe and I would struggle to trust them again.
Nicola great video, so Cadillac is actually really coming back to Europe ❤❤❤.
Can't wait to see it tested on the road 😊
Great video as usual. What's with the weird colour scheme? The interior tan seats just look out of place.
I love it! Looks beautiful, I bet it will be a successful launch!
How will the driver attention sensors react when you do blind spot checks?
When GM tried launching Cadillac in the UK they had the Vauxhall dealer network to fall back on for servicing when it didn't work out. Wonder what the safety net for customers will be now that GM doesn't own Vauxhall?
If Andretti Cadillac ever join F1 it will help with raising the brand profile, but until then I can't see many going for one.
I think it will need some help. The brand reputation is low quality but comfy and big. Charging what they probably will for something described as "luxury" is going to lead to struggles.
GM safety net? Not a bit of it... I was left to fend for myself. See my other comment on this thread for my tale of woe.
Most Cadillac dealers over here in the US can't or don't want to work on EVs or Hybrids these days so you're not so far behind over there ;-)
Looks smart. Good review 👍
Nice car. However, I suspect the Anishinaabe living where Detroit is now located would object to one saying the area was "discovered" by the French. They were already aware of where they were before Europeans arrived...
Looks good. Handling, Range, Power & Price. That's the decider for Sink or Swim in the UK. Plus they will need good after care service. They had the Vauxhall network In the past.
See my other comment. I was basically left to fend for myself...
"Discovered" Detroit. Careful there.
Looks Great , if it handles I think they are on to a winner
Handles for an SUV...
I'm European and want an American tuned cars. I hate the bumpy, like driving with 4 flat tiers, thing we "want" in Europe.
I am european and I never wanted to drive "like driving with 4 flat tiers" ...
Lots of European cars are very smooth and with soft suspension, especially the French but you can also get that from Italy or even VW...
I'm Canadian, and while the market here isn't the same as in the US, it is similar (more so than in Europe). From my perspective, Cadillac's market share here has been on a downward trend for quite some time. I expect they see Europe as a way of re-establishing the brand by introducing it to a new market. Will the European market take to it? I'm not so sure.
The last time GM tried to introduce Cadillac to the European market (mid to late 2000s) it was a disaster. They may do better this time, but I wouldn't be shocked that in a few years time they return to the US with their tail between their legs.
This time they have a product tuned to a growing new market segment. They also have design which sets them apart in the luxury realm as well as a very strong engineering package with superior range as compared to most of their competition. The cache of the new range topping Celestiq will also add lustre and instant street cred.
I respectfully disagree with your assessment of their chances.
My first Cadillac was a disaster but the brand has changed. So has GM with a very well thought out approach to EVs.
It needs to be competitively priced and RHD to stand a chance in the UK. I couldn’t quite get the measure of the size of it either?
Both the Lyriq and Optiq will be RHD for the UK market. The Lyriq is comparable to a Q8 E-tron and the Optiq in the video is more comparable to a Q6 E-tron, so they are both larger than say an ID.4
Lyriq has lots of great design. With some tweeks, I can see it catching on in the UK. I wonder if you are accustomed to as many choices when it comes to levels of trim. Lyriq comes with many and while the starting price is low, a well equipped model will cost lots of additional quid.
I know you have played with Mercedes trucks. What about a rear-wheel drive, 402bhp and 443lb ft of torque BYD BD11 double-decker bus. The new London bus, they are buying 100 of them and apparently there is one in full livery in the country.
Wasn´t the CTS-V officially launched in Europe ? Then there was couple of those fake-Cadillacs based on Saab.
Yes, I owned a BLS. See my other post in this thread for what went wrong... Car was okay but GM left me fending for myself when they left the UK. I would struggle to trust them not to do the same again.
Does it turn off itself after a minute ?
Another SUV ? As others have said do we need this in Europe? Having said that it looks good to me even if a little big but as it’s a Cadillac that’s to be expected. Price will be the key as availability of RHD. I wish them luck but they will need something to make the brand stand out.
This looks stunning! If they will sell it for 60-70k € it will beat the crap out of Enyaqs and IDs... it's different, it's unique. Nice.
Cadillac will take Europe by storm. It offers something none of the other European companies are offering. And German EV tech has a long way to catch up to GM, particularly in terms of reliability. I have a Chevy Bolt EUV, and I love thrashing it around Southern CA, where we also have winding mountain roads, and 80 MPH freeways.
Cadillac lady doesn't know that Lotus is a thing. Also doesn't know about French style. Cadillac lady did the very American thing of talking about having French lineage because they stole a name from a Frenchman.
That was pretty tacky of her
With due respect, your disdain for Americans is misplaced - at least in this instance. There is absolutely a French and European heritage in Detroit and even in GM itself. Yeah, it's in the distant past but invoking it isn't inappropriate.
For the record, Antoine de la Mothe, sieur de Cadillac and Alphonse de Tonty founded Fort Pontchartrain du Detroit (eventually shortened to Fort Detroit) in 1701. So, even the name "Detroit" is French - as it is the French word for "straits" (Detroit and Windsor, Ontario are on opposite sides of the straits between Lake St. Clair and Lake Erie). Shortly after arriving in New France, Antoine de la Mothe adopted his Cadillac title as a nod to Cadillac-sur-Garonne, France - a place not very far from where de la Mothe was born. A lot of historians feel he did that to blur his past in France. Regardless, it was a new world connection back to France and several places in the US bear the Cadillac name to honour de la Mothe.
As for the brand Cadillac, it's old. When Henry Ford (the son of an Irish immigrant) walked away from the company he created only the previous year, the investors brought in an engineer (William Leland) and founded Cadillac. That was back in 1902. Cadillac's name was specifically chosen at that time to pay homage to Antoine de la Mothe and the beginnings of Detroit. The various versions of the Cadillac logo over the years have been based on Antoine de la Mothe's self-created coat of arms from the beginning, 120 years ago.
Heck Louis Chevrolet (the founder of Chevrolet) was Swiss born and lived in France before emigrating to Canada and then eventually settling in Detroit and starting his own car company.
People who know their history of American cars know this stuff. Nobody is saying "lineage" by the way but "heritage" or history is absolutely appropriate. Cadillac is a Detroit company and - like it or not - Detroit has French roots.
I think it has a Vauxhall Grandland look about it.
It really doesn't.
You find it easier than me to be excited by a car that beeps when you look away from the windscreen (at the mirrors perhaps)
So this is supposed to be the launch of this Caddy in Europe, but that GM chief executive said that they'd already delivered the first Caddy's to customers in Switzerland? _Methinks so thing is amiss._
The first deliveries to Switzerland were Lyriqs, but this is the launch of the Optiq. I don't blame you though, Lyriq, Optiq, Vistiq, not a very memorable naming scheme.
@@shroomyesc They sound like _"things"_ you'd go to see your doctor about 8-))...
@thezanzibarbarian Next up, the Septiq... 😂
Nicola is a great host !
Nicola is great! I subscribed.
Andretti/Cadillac wanting to compete in "hybrid" F1, while GM/Cadillac, rightly, moves their luxury brand into the all EV market place. EV/F1 sooner than later, sooner than later. Thank you for sharing.
Not sure about this as Chevvy pulled out of Europe. What about rhd ?
AutoExpress reports that the Optiq and Lyriq will come to the UK in right hand drive.
Oh OK, thanks.
Good luck to GM with this Cadillac in Europe, because if our market is not missing something, it's an EV SUV. These are available across the price range in a variety of shapes and luxury levels. And more and more to come in the near future.
@@noelpolanco5338 If you like the brand and want this brand, that's your choice, but for others, important are the numbers that they don't publish yet. At one end of the price spectrum you'll find the Renault Scenic E-Tech, Nissan Ariya and Peugeot E-5008, while in the middle you can find the Kia EV9, Audi Q6 e-tron , Mercedes-Benz EQE SUV, Volvo EX90, Porsche Macan and Polestar 3, and at the top of the offer there is the Lotus Eletre, Mercedes-Benz EQS SUV, Maserati Grecale Folgore and BMW iX. All of them have at least an 80kWh battery, but if you are happy with a +70kWh battery, the number of offers doubles. P.S.: your caps lock is broken
@@noelpolanco5338seriously?
You haven't?
There are tonnes of ev SUV's that look nice and feel premium in Europe.
Maybe you have seen some and did not realise they were electric...
@@noelpolanco5338 you just contradicted yourself.
First, you say you have seen a few SUVs that look nice and feel premium and then you say "nope".
You either seen some who are nice and feel premium or you didn't...
@@noelpolanco5338 yes, you did. Do I need to copy it here and paste it?
@@noelpolanco5338 you must be joking, you make a public statement, then you deny that you ever did and when faced with the fact that you public did, you there to call others immature?!?!?!?!?!
Grow up!
Beauty is in the eye of the beholder, but I'd like to see a poll of who likes the design of this. It's all weird angles, lights in the wrong place and orientation and then they painted stripes on the back to make it look faster...wtf?!
5:02 yes I know what you mean 😂
Hm. Exclusive, huh? Alex on Autos might need to be notified.
So, if you look at the screen in the middle then the car will yell at you because you’re not focused on the streets anymore. Great 👍
So, Cadillac didn't setup the Optiq with a rear permanent-magnet motor and front induction motor (making it a rear wheel drive bias AWD system) and took the easy way out, which is what I fear would happen, it uses, the Equinox EV AWD setup, front permanent-magnet motor and rear induction motor (making it a front wheel drive bias AWD system), if they want to take on the world's premium and luxury brands, the Equinox EV setup is fine for what it is, the Optiq needs to be more
Another fine Chinese electric automobile (made by/with SAIC in Shanghai). Nothing wrong with that (I own a Chinese EV). But it does temper the 'America's finest' trope. USA will likely get their Optiq from Mexico.
I lived in Europe for 8 years during the last century and it never dawned on me that I'd never seen a Cadillac over there. The Europeans are in for a real treat. Gr8 vid as usual, Nicola. 🚙🇺🇸🇩🇪🇫🇷 🔌⚡❤️
American cars were always less well built and less luxurious than German cars. Nobody wanted any American cars other than Fords here in Europe, because Ford's European cars are designed specifically for European needs. It looks like Cadillac is finally making cars that can compete with the Germans.
Dont they only have 1 uk dealer
They still have Homer Simpson designing cars
😁😁 Thanks for the video milady, With the way you bring it, info mix with a smile, You can make a Moskvitch interesting 😇
They’ve never been in a Morrisons car park.
Big SUVs isn’t my cup of tea but at least Cadillac isn’t dull. Why have black, white or grey seats when you can have apricot?!
This car will be probably about $5 in the US and about £100,000 in the UK
"Cadillac is for the customer who wants to be loud while being quiet"... so for Americans then? :D
Funny how everyone I talk to is wanting cheaper, smaller, cars, but hey according to GM, we're wrong, we want large, executive luxury, who knew?
Syrup on bacon? Huh?
IF you BUY one in EUROPE or the UK and NEED PARTS they will be Very EXSPENSIVE ?
Just seen the specs on the Optic in America.... As I guessed earlier it's major weakness is it's battery pack. (1) Slow charging
(2) Very poor range
Everyone in Europe will find Peugeot and Renault will offer the same size vehicles with better range. They will also be far cheaper!
Equinox EV badge
It would help if it the design was good, unfortunately that is clearly not the case.
No plans for Caddy’s V16 for us….then…😳…🤔
French Explorer who "Discovered" Detroit. Americans 😅.
Interesting first look, but absolutely NO details what so ever about prices, mileage range, launch dates etc, etc, Only the Lyriq might be available at the end of the year but that's not the optiq anyway.
We had none of that info, they haven’t released the European spec info
Cadillac? No less likely than BYD or Genesis and at least they aren't offering to `Build Your Dreams`... Does Genesis even know they're named for a Prog Rock outfit from the Seventies?
Hmmm, can’t say I’m a fan of the styling, it looks like someone has blown up a Vauxhall Grandland and added some extra ugly bits! I imagine it will be ridiculously priced being a big SUV.
Thanks Nicola, another great vid 👍but the American's whiney voice going high at the end of every sentence almost made me quit the video early once she started singing Cadi's praises
The model is manufactured in Shanghai for the local market, with no plans yet for an Australian arrival. US car maker Cadillac has launched its new all-electric Optiq large SUV for the Chinese market.2 May 2024
Is it Chinese? Looks it.
Also is GM bringing other brands to Europe because they sold Opel to PSA?
Haha, Nicola, your obsession with turn signal sounds tickles me. It wouldn't surprise me if you put your favorite on your phone to know when Ginny texts you.
If the build is the same as my old cadi 300c. No thank you.
The 300c was Chrysler. Nothing to do with Caddilic at all. Two totally different and separate companies.
@sharonec5419 very strange that they claim to have owned a car but don't know the brand 😂
Cadillac came to Europe in the 90's, it didn't go well....
Throw Our Cars around.??.......I guess that means more bone jarring low-pro tires.??............And same ass-backwards power set-up as the Equinox.....200 front...100 rear...........When will American Engineers get this figured out..????.....................Paul
Looks like one of those Brexit adverts.
Who remembers the Cadillac BLS, CTS and other rubbish they tried in noughties… why not try throw some money wasted on Chevrolet again….
I owned a BLS. Wasn't amazing but wasn't a bad car. How I was treated by the company wasn't ideal though... See my other post on this thread.
Well, it didn't work with their overprized ICE caddies. So it wont with these EV. We'll wait for the Chevy badges.
Looks like a rebadged Ex30 from Volvo but hideous.
Hardly!! It’s way bigger!
I agree with the hideousness and I’m American! Front is nice but butt ends are ugly! Current gas Cadillac’s are nicer IMHO!
Looking particularly fit if you don't mind me saying
The President in America just added price tariffs on Chinese cars 😆
The USA China piddling prizefight is vexingly vapid.
So what. Definitely so what.
Who on earth would risk buying one of these in Europe? Next to no dealer network and a dodgy American, Chinese build.
No thanks.
You keep saying we will now get a chance to experience it….but they have been launched here before they flopped…cheap plastics and terrible ride quality
These cars may be much better the ride and plastics need to be seen to be believed
Hello Nicola I'm not a fan of this lump
The girl presenting Cadillac didn’t know nothing about the history of Cadillac….how professional 😂😂😂😂
It’ll die on its arse
The optics on this car are not good 😂. Front end looks ok but rest looks out of proportion
That thing is just horrible. Our Ioniq 5 is far from beige.
Your right your Ioniq 5 is the Golf of the electric world overrated and boring.
The Ionic 5 is an interesting classy car.
Sorry but I don't trust GM... Will it be 300 per month made with a 2 year waiting list? So far every single GM has had a poor quality, heavy & low range battery pack. This will just be more of the same.
I think I read yesterday that it weighs 2.35 tons!
Another generic clone copy suv. New car designs are horrid
Hmm... looks a bit bulky and boring to be honest, and 150kW charging at this price point is a bit disappointing. I'm glad that GM is trying, but I don't see this keeping up with the likes of Audi Q6 and Polestar 4 in Europe.
Signs of things getting worse to come!
Nice review, but I would never buy this ugly car 😅
Way too big for british roads. And it's horrible!
Wasteful
Learn how to drive, big boy. I’ve driven a Ford F-150 Lighting EV full size truck in England and even London (of all places) with breeze.