What Makes a Perfect Business

Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[@albertlevins9191]

This guy has killer information. Shame it lands about 2 steps up the ladder from me.
If I had money, this would be the strategy I would utilize.
I'll get there.

[@anshumaanraj1590]

You can watch his old content

[@ppacal1098]

There are many businesses that of 2 of 3. Getting ALL 3 in one business is a grand slam homerun.

[@windraFadly]

Brands..goods and sales have values at the point

[@emirsen4985]

Would bet 10000 dollars your next book is on branding focusing on personal brand and building a community which would link your readers to skool very smart

[@guilhermedomingues6360]

I think actually is Next book is gonna be in sales following the Logic that he is been using
First book offers( product,)
Second book leads( how to let people know about your stuff)
3 book sales ( after people know about your stuff you sell them your product)

[@lisar.2549]

Love this.

[@TrueWealthFinancial]

Great share!

[@Tyron2820]

How does an electrical contracting business suit this statement?

[@liquidsnakex]

Not very well, unless you have an amazing brand or offer.
It’s not that unique, it could be somewhat expensive, but you’re not exactly selling “air”.
Probably not very sticky, because repeat business from an electrician probably means they’re not very good.
The only things really under your control here are brand and offer, so focus on that.

[@DavideColombo-StudioOmbra]

Top

[@SunnahisStrength]

These bots are wild. First time I'm early enough to see them. 😮

[@brewsterbrandon9554]

Nah frfr

[@phoenixxx78]

ik, it’s crazy😭

[@acmom9471]

Bro is just yapping to an audience of bots

[@Aholland1]

The butt bots are everywhere man

[@lucflynn]

You're a bot too?

[@rockyblumble]

That just means you're early to the comments

[@CREABLITZ]

😂😂😂😂😂😂

[@CREABLITZ]

​@@Aholland1😂😂😂😂😂😂😂😂

[@usefulinformation4781]

Bulking to hard

[@avers55]

why do you look like a baby with muscles and beard?

[@albertlevins9191]

He kinda is baby-faced. I am sure that is the explanation for the biker beard.
I got a huge beard like ZZ Top.
Totally to cover up my baby face.
No lie.

[@AlexandreClouzard]

Sounds like Apple hahah