Max Fosh: The Business of Being an Internet Prankster
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- čas přidán 26. 04. 2024
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00:00 Who is Max Fosh
03:04 Pranks vs silliness
05:43 Max’s video titles
07:58 Why he goes to such great lengths
10:43 Aging out of prank content
11:55 How ideas define you
15:44 Welcome to Luton
20:09 Breaking down his videos
25:21 His live comedy show
30:44 How improv classes can help you
33:30 How he sets himself apart in the challenge genre
38:23 Analytics and self-worth
45:02 The worst day of Max’s life
48:21 What making it looks like
52:44 The London fashion video
57:23 Max’s backstory and being “posh”
1:02:15 How he comes up with his ideas
1:07:22 London Mayor series
1:13:30 Max’s appetite for risk
1:15:26 The brand of Max Fosh
1:18:17 What makes a good hook?
1:22:09 Creating content for the UK vs US vs China
1:25:54 What makes comedy universal?
1:30:10 Brand deals in UK vs US
1:32:04 How much he makes on AdSense in a month
1:34:40 Branded videos
1:37:08 His future in stand up comedy
1:40:12 The future
1:43:36 Max’s iPhone notes
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ABOUT US
We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on CZcams. We also interview creators and try to get to the bottom of what’s working on CZcams and where the creator economy is headed.
thanks for having me guys! this was genuinely like my version of going on Jimmy Kimmel!
horrible comment choice honestly
@@user-abfoic2s3 fr
Jimmy kimmel 😂😂😂😂😂
make this the most liked reply in this comment
Hey, its the '#-relatable' guy!
I would love to see Max in a Taskmaster season
Yessss
Omg that would be amazing
OMG YES
That would be absolutelly briliant
He'd probably spend a year preparing all kinds of shenanigans before even filming the first task.
Big daddy Fosho dropping gems, loved this convo gents
ZAC I LOVE YOU
😮
You're not just a legend for your vids but giving the world max fosh
I guess I'm "The Crocs Glove Guy" 😆
keep doing what you do!
Love your inventions
Omg, it’s the crocs glove guy!
Top tier content keep it coming
Hopefully, this is hinting at a C&S interview soon!
Max is so criminally underrated, and also very silly. I never skip an upload.
Max is one of the few creators that can upload a video and be very sure that no one has done anything like it before
Guys 2nd name is original
In true Max Fosh fashion:
“I Interviewed the CZcams interviewers.”
I say this as a matter of FACT... Max Fosh is the UK's Greatest CZcamsr 👏
mashallah syndicate
Mrwhosetheboss enters the chat
I say this as a matter of FACT... Tom Syndicate is the UK's Greatest CS:GO Scammer 👏
KSI enter the chat
Niko Omilana would get you to change those words and think it was your idea
Max is one of the most creative minds on CZcams. Knew it was only a matter of time before you guys interviewed this man!
This was literally a therapy session - one of my favorite episodes to date, I loved the back and forth between joking and real talk. Thank you C&S + Max for making this!
Max talking about this struggles with being able to value himself other than from numbers and Samir talking about his growth was amazing to listen to
I click on Max’s videos because of the idea.
I watch them because of his personality.
If he stopped doing pranks I’d still click on his videos because I know he’ll do something super creative in whatever genre he takes on.
I feel Max's strength is also how, despite his sillyness, he feels so normal and genuine. He's the kind of guy you would want to hang out with.
One of the most interesting shows you've had. I think Max isn't getting enough credit in the YT community.
Almost 2 hours of Max? Sign me up! He seems like such a genuinely fun and great guy, I can’t wait to see this little peek into him.
If I was to describe what max does: "Max drives a truck... through societal loopholes"
That is the best description of Max and his ideas I've ever seen !!!! So very true 👌🏻👌🏻👌🏻 Needs recognition
This is a collab i have been waiting a long time for! super excited to watch!
Max is so good at thinking outside the box, it’s incredible. I laugh every time I see his newest idea, he’s a genius
Really loved this episode! Max brings a very unique presence to CZcams. Such a great conversation
calling him a youtube prankster is an insult tbh
The video literally begins with him saying he doesn't like that, then the title is exactly that 😂
this was an amazing interview, i dont think ive ever watched a talk that is so smooth, great questions and answers, funny jokes and kept me intrested the whole time. i really enjoy maxfosh content and im stoked i came across this. it felt so natural and genuine, thank you for this, you are all great at what you do.
He’s a silly billy. More than just a prankster
I love the raw honesty in the analytics and self worth section of this video. You guys say things no other creatives say. Thank You!
Max is just a very likeable guy he deserves the success
I love the sincere and honest vibes of these interviews
I'm not super in love with this setup, I think that Samir's tendencies to dominate the conversation were exacerbated by the physical layout for this conversation, Samir give Colin some room 🤪🤪
This is very true !
This slot of interviews with the UK bunch is incredible, love them all!
Bro ran for Mayor, became richest person for 7 minutes and did UNO reverse on Sidemen match, Max is a mad lad
i love hearing max talk, he always has great energy
Such a great interview, thank you Colin & Samir
Love Max Fosh soo much!!
And also: very beautiful interview environment & lovely atmosphere
love these convos. So many gems. Thanks boys!
Max Fosh is so awesome. He sees the fun in every day life and makes ordinary things hilarious. I'd be way too anxious to do even a quarter of the stuff he pulls off for the premise of his videos.
I'm so excited to see Max Fosh on your show!! I started watching him back in the Streetsmart days and seeing him on this really is so surreal
Max is the best, I'm so appreciative seeing him get recognition
Max Fosh is the UK Ryan Trahan. I love his energy and creativity!
I’d say he’s better ;)
Max fosh did it before ryan trahan
Great interview as always
This was so interesting!! Max is such a talented creator :)
THE VIDEO WE'VE ALL BEEN WAITING FOR
I HAVE BEEN WAITING FOR THIS ONE YES!
“Goat’s cheese is one of my favorite cheeses”
Been watching Max for almost 3 years now and he is to underrated, don't understand why his views are not getting millions
00:27 🎥 Max Fosh gained fame with his man-on-the-street series called Street Smart, where he interviewed posh people in London.
01:09 🌐 CZcams is becoming more competitive, but creators can use AI tools like Spotter to stand out, generate video titles, and build video frameworks.
03:17 🤖 Max Fosh dislikes being labeled as a CZcams prankster and prefers the term "silly storyteller" to describe his content.
05:25 🎭 Max Fosh's content is rooted in silliness and storytelling, focusing on unique and creative ideas, often involving stunts and pranks.
09:43 🌟 CZcams provides Max Fosh an opportunity to pursue his lifelong passion for silliness and turn it into a career.
11:52 🎥 Max Fosh embraces the idea that his content defines him differently for various audiences, and he believes trying to control it would lead to anxiety and fear.
16:57 ⭐ Max Fosh often takes existing ideas and adapts them to his style, finding inspiration in relatable experiences and tweaking concepts for his audience.
19:42 ⚡ Creating the "Welcome to Luton" stunt was stressful, relying on organic reactions from social media to make the video successful.
19:56 🎥 Max Fosh discusses the risks involved in making CZcams videos, highlighting the uncertainty of outcomes in their creative process.
20:11 🤔 Max Fosh draws inspiration from influencers like Yes Theory, incorporating similar elements into his video intros, revealing the impact of CZcams influencers on content creation.
20:40 🎥 Max Fosh explains the concept of "hooks position," emphasizing the importance of engaging viewers within the first few seconds through captivating content hooks.
21:53 🔍 Max Fosh discusses the significance of thumbnails, titles, and initial content in retaining audience attention, focusing on the "why" aspect of the video's story.
22:35 🎬 Max Fosh's unique video structure features the punchline at the beginning, enticing viewers with intriguing scenarios and encouraging them to stay for the complete story.
25:15 🎤 Max Fosh emphasizes the importance of being able to fill a room as a content creator, discussing the significance of live performances and audience engagement beyond online platforms.
26:55 🎭 Max Fosh's stand-up comedy venture served as an experiment to enhance his versatility as an entertainer, preparing him for different creative endeavors beyond CZcams.
28:18 🎥 Max Fosh's experience in live performance and theater has influenced his CZcams content, leading to a focus on engaging real-time interactions and captivating moments.
34:08 ❓ Max Fosh discusses his concerns about being replaceable in the CZcams space, highlighting the challenge of maintaining uniqueness and viewer interest amid a competitive landscape.
38:38📈 Max Fosh grapples with the balance between personal authenticity and catering to viewer expectations, expressing the difficulty in detaching self-worth from video metrics.
40:06 🎥 Embracing discomfort: The creators discuss their willingness to step out of their comfort zones, even if it means deviating from popular content trends.
41:14 📈 Evolving relationship with numbers: The creators reflect on their evolving perspectives regarding metrics and how they handle the emotional impact of online feedback.
43:30 🌋 Passion and excitement: Maintaining enthusiasm for creative projects, like a volcano cooking video, fuels their work. Excitement remains a crucial element in their creative process.
46:45 🎯 Decoupling financial and non-financial rewards: Understanding the importance of finding fulfillment in non-financial aspects of creative work, such as enjoying collaborations and unique experiences.
51:05 🔄 Embracing consistency: Consistency in content creation has led to brand growth, allowing the creators to focus on refining their current approach while being open to future evolution.
01:00:12 🎭 Max Fosh discusses the fascination and hatred towards posh people, sharing insights from his own experiences.
01:01:22 📚 Max reflects on his journey of accepting his posh background and focusing on being polite, kind, and interesting rather than worrying about others' perceptions.
01:02:31 🧠 Max talks about the curiosity surrounding his ideas, emphasizing that genuine interest from the audience fuels his content creation process.
01:03:26 🖊️ Max explains his creative process, involving writing sessions, idea categorization, and the importance of creating videos with easily shareable concepts.
01:04:50 ✈️ Max shares an example of brainstorming, leading to the idea of skydiving into a music festival, highlighting the importance of taking familiar concepts to extreme levels.
01:06:31 🍻 Max discusses the "pub test" for evaluating video ideas, emphasizing the need for a concise, easily shareable concept that passes the casual conversation test.
01:07:55 🎥 Max shares insights on serialized content, discussing the challenges and benefits of committing to a series versus standalone videos.
01:11:26 🤝 Max reflects on his experience running for London mayor and navigating the dynamics of multiple CZcamsrs running for political office.
01:18:56 🎥 Max Fosh emphasizes the importance of creating unexpected moments in videos to engage viewers and keep them interested, even if the content is scripted.
01:19:51 💡 Max Fosh discusses the challenge of balancing big stunts with emotional storytelling, highlighting the difficulty of eliciting audience empathy after major stunts in videos.
01:20:31 🐟 Max Fosh talks about the decision-making process in his videos, revealing debates within the team about when to end a video, indicating the importance of audience engagement and maintaining interest.
01:21:49 🎥 Max Fosh reflects on the impact of culturally specific humor, discussing how his content appeals to a wide audience by focusing on universal, silly, and wholesome pranks rather than offensive or harmful jokes.
01:23:13 💼 Max Fosh shares his experience with syndicating his content in China, discussing the challenges and limited financial gains but expressing interest in exploring new avenues, such as performing stand-up in China.
01:31:48 💰 Max Fosh talks about the business side of CZcams, discussing the disparities between brand deal rates in the UK and the US, revealing his approach to negotiations, and emphasizing the importance of becoming irreplaceable for better rates.
01:35:27 🎥 Max Fosh discusses the challenges of managing brand deals and production costs, emphasizing the need for flexibility and adaptability in dealing with unexpected situations and changes in the market.
01:38:13 🎤 Max Fosh shares his ambitions in stand-up comedy, highlighting its significance in shaping his identity beyond CZcams, and expressing his plans to tour the US, aiming for a broader audience perception of him as a comedian.
01:38:41 🎤 Stand-up comedy is a vital skill for creators, enhancing storytelling abilities and inspiring content ideas.
01:39:52 📺 Long-term success in the creator industry requires diversification beyond CZcams, encompassing various forms of entertainment.
01:41:03 🎥 Creators with distribution platforms have an advantage, but building a career, whether on CZcams or in comedy, demands dedication and time.
01:43:21 🌟 Young creators like Yes Theory and Liza Koshy are reshaping entertainment, with potential transitions from CZcams to Hollywood.
just curious, was this generated by AI?
@@erukei_100% , not that guy but it definitely is.
The Why can simply be "Because it makes me laugh." I agree with not needing a why for everything you do. Fun to watch.
love listening to these. well done
been waiting for this interview to happen for over a year now :D I've been watching Max's videos since around 200k subscribers
Watching Max Fosh's rise has been a big marker of my favourite new era of youtube
So happy to see Max on here, love love his videos.
Awesome interview. I love Foshy ❤
It's so nice hearing from youtubers who aren't USA based. I enjoy Max's use of humour and dapper poshness.
❤ from Australia
Keep up the good work, those were good... insightful questions.
Max is a guy who's made "living an interesting unique life to the fullest" a life philosophy.
This breakdown is incredible!
Almost done watching, yall have great energy!
Max has been one of my favorite creators for a long time because he’s such a true comedian, not just a funny dude. The improv and the stand up background is so obvious when watching his videos. I think that genuine comedy education gets underrated. Plenty of people can be mildly funny on personality alone, but true comedy is a skill set.
So excited for max!!! I listen to you guys and I am always so disapoinrnet he is not on your radar! I think he is brilliant! so glad he is here!
fantastic interview boys!
Max is one of the best pranksters out there!
OG Max fan here, very glad to see him blowing up over the last few months.
Great interview 😊
Never grow out of it Max Fosh! Totally rewriting the entertainment game - love to see it.
apart from all the silly stuff, I feel like there's so much to learn here from Max. It's like seeing a genius at work!
Yes! I was waiting for this to finally happen!
This is one great chat with Max Fosh 👍
Very excited to listen to this one!! 🙌🏻
Holy moly never seen this Chanel so happy to have found it
When I saw the Luton thing I just thought of the guy in Milwaukee, since it's near where I live. That guy's house is a longstanding joke and is actually one of those things that makes you feel warm/fuzzies when you are coming into town after a trip.
Not only that, it becomes local lore that people love to tell because it's something cool from where you're from.
48:05 the way colins eyes widened when samir swore🤣
YEEESSSS I've been wanting to hear more about max fosh!
I would watch Max Fosh do anything. His voice and comedic style are my favorite haha. Silly ideas ftw
Great episode!
Great conversation. Thanks!
I love channels that do a preview before content. then you know you can tune out after 2 minutes because you already seen everything interesting.
Absolute banger!
I'm low I.Q. and I got the double meaning of the "Elephant in the room" title. I feel smarter than Samir. This makes my day.
yessss maximilian fosh is finally on another podcast, been following you since forever, even took a pic with you drunk during one of your first streetsmart vids
Good discussion. Thanks for sharing it ✌️
I was just thinking about the fact that you should interview max Fosh and here we are
One of my favorite interviews y’all have done. And I only knew Max by name (had seen a couple vids)…well he earned a new subscriber from this!
Would love to see some more non traditional “creators” from CZcams on the show. VlogCreations (similar to max’s feel good type pranks), MavrikJoos, and Johnny Harris to name a few.
Hey guys!!!! Love ur stuff ❤❤❤
had no idea he started off with interviewing on the street, explains his confidence in situations most people idealize but would never follow through with
I agree with Colin - the kitchen shots are the juicy "behind the scenes" experience I enjoy. Anything that lifts the veil of the performance. It's probably connected with how much more I enjoy the tech and backstage element. The "how" is sometimes more interesting than the "what". It also gets me thinking, "that's how Max did it, how would I do it? Would I do it different?" which is also really interesting to me.
This is great to know, thank you!
Ain’t no way @@MaxFosh replied to a comment and nobody responded back
@@MaxFosh❤❤ I've got some juicy video ideas max
This was the most deep in deep in that I’ve ever seen in a in a main channel Colin and Samir video
Love this!!
48:37 as max fost viewer since posh interview, I know what Samir's talking about.. that was a time when I rooted for max fosh to be blow up and i know he will because his content is just fresh and good. and now that he has been recognized for his creative and unique content, that rooted feeling for him has been released because he made it..
I would love to see a conversation between you and DougDoug, his Community Management and usage of AI in his streams is so unique and fascinating, i feel like it would be an incredible fit with you guys
This may be a deep cut, but he inexplicably reminds me of the guy from the kids' book Frindle
Max is someone who me as an American loves so much! He is such a Dont give a fu*k kind of guy and goes with the joke. I remember him talking about how he comes up with his ideas for example (elephant in the room). He takes something small and just magnifies it. He does his videos where no one in the public is harmed except they might look at him and talk about him for years because he can be cringe. I can't wait to see him expand his brand more!
0:31: 🎥 Max Fosh is a successful CZcamsr known for his unique and viral content.
8:38: 🎥 The CZcamsr explains why he doesn't always include a 'why' in his videos.
17:12: 🎥 The CZcamsr talks about how he started making videos and how he adapted existing ideas to fit his style and voice.
25:27: 🎤 The CZcamsr sold 2,000 tickets to a stand-up show at the London Palladium, highlighting the importance of being able to fill a room as a successful creator.
59:26: 🇬🇧 Max Fox explains the meaning of being 'Posh' in the UK and why he connects himself to it.
33:23: ! The creator discusses the challenge of staying relevant in the pranks and challenges genre on CZcams.
41:41: ! The CZcamsr discusses his relationship with his career and the importance of numbers and his channel name.
50:39: ! The speaker feels that their current work is not that different from what they were doing before, but now they have a committed career in it.
1:06:46: 🎥 The video discusses the concept of serialized content and the importance of creating engaging series.
1:15:03: 🎥 The CZcamsr Max Fosh discusses his experiences with the government and his hesitation to create certain video ideas.
1:23:59: 🎥 The speaker discusses the idea of making a documentary where they perform stand-up in China and explores the challenges of language translation and dubbing.
1:32:24: 💰 The CZcamsr discusses his earnings, which range from 12,000 to 18,000 pounds per month, with brand deals covering the cost of videos.
1:41:00: 🎤 The comedian wants to do more in his career, including playing in an arena, and is considering the best approach to make it happen.
Recap by Tammy AI
That was fun. What a tough gig, being an influencer like Max. Netflix show on the cards, perhaps?
Another great guest guys. When talking with Max about not trading higher view count for a less engaged audience it made me think that Danny Duncan would be a great future guest on the show.
At 43:14 , the "Why" whilst looking in the camera, totally made me crack up :)
Awesome interview
Max Fosh is probably the silliest CZcamsr, I enjoyed seeing bts
The end was best, hilarious 😂
I knew Max was a smart chap, but listening to him breakdown his process compounds it. Seems a lovely bloke as well.
We need to draw you guys 🤙
I only knew about Gatwick and Luton before this "silly prank" and this EPL season being from the US was watching that EasyJet show from years ago when someone put it on youtube. Most of it was out of "London-Gatwick" or "London-Luton Airport" because it was small and out of the way LOL. I thought they were much closer.
The thing with Max is that his pranks aren't mean or evil or anything like that. While i am not an active viewer of good content, it's the thing i really appreciate
would love to get to that level of creativity ^^
i hope there's a chance max sees this, but genuinely, half of the desire to watch anything he uploads is his personality, sense of humour and how funny *he* is - the ideas are great, but they would be nothing without him
the production quality on this
Max comes across so well here, I think he is so much more likeable when he's just sat down chatting (not saying he's not likeable normally tho)
This interview must have been before the Sidemen Charity match, right? That's why you didn't talk about the Uno reverse card during the interview (only in the intro). Anyway, great interview Colin and Samir!