Influencers have changed the ad industry. Now what?
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- čas přidán 3. 07. 2024
- Advertising festival Cannes Lions is launching its first Creator program this year, dedicated to influencers and social media content creators. This move shows how the creator economy has implanted itself in the advertising industry. But just how much?
#CNBC #MarketingMediaMoney #CannesLions #influencermarketing
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Strange that there are no comments yet.
Here's one: Not everyone can be a KimK. A lot of failures. And the pressure to always produce content is high.
What does she mean $10K per "post"?
Lovin' the new thumbnail designer, totally vibing with the new thumbnails.
Ok but vine came before tiktok and you didn't mention it lol
Came and went*
Being a creator went from sharing your passion to monetizing your viewers. Just stop selling us stuff left and right, especially under the guise of unrealistic life expectations. It messes with our heads and our wallets.
WEF Alert, this one isn't getting suckered into consumerism. Social credit rating -1000.
People need to deinfluence themselves and realize most Influencers are trying to sell you a fantasy and none of it is real. They just make money off of you.
No one determines the expectations in your life but you. You are always in control.
I really want to share the random things I am interested in. But the whole influencer thing has muddied the water. I just want to make blummin videos. I don’t want to advertise. Sheesh. I want people to talk back with me, and we have a great conversation. But … they will call me an influencer… and I HATE that
as a marketer, I totally feel u. I am myself not interested to be an influencer. however, socmedia is the go to main platform for all kind of businesses. that means for all branding too 😊 so I guess we dont have a choice hahaha. now if we want to build portfolio/personal branding we gotta be active posting on socmedia 😊
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Great journalism
so many comments, so COOL
Fallow the mony not so much influencers as much platform that pick certain topic and style hold back certain opinions and topic they disagree Influencers are just the face the string pullers use
How dare you? Who doesn’t know unknown P
The creative content that these influencers use is crap. Boring that I instantly turn off like crap tv spots or bad print
How bout getting more creative and original with your posts
Maybe your reporting interviews could show original unexpected efforts it would make reporting the better and useful. Stop being lazy and
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