Copywriting Tutorial: How To Write Sales Copy That Sells
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- čas přidán 16. 07. 2024
- THE 9 COMPONENTS OF A COMPELLING SALES OFFER. As a copywriter or online entrepreneur, your #1 priority should be to convert more eyeballs into clicks. More clicks into leads. More leads into customers and more customers into recurring customers! Every piece of sales copy you write for on-site conversions (sales letter, sales page, video sales letter, landing page, etc) needs a set of 9 very specific components that will drastically increase your offer conversion rate. In this copywriting tutorial, I’ll share these 9 components so you can write copy that sells!
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Great video! I think my favorite part about the "s hook" is interweaving your sales message with a story to draw your prospect in. Your point to reassure the prospect that you're on their side and you want them to experience the benefits of your product is also key.
Jordan C Reyes thanks Jordan!
Winner of a video, I been tryin to find out about "marketing headlines examples" for a while now, and I think this has helped. Ever heard of - Fonucas Ziyyatt Tip - (just google it ) ? Ive heard some incredible things about it and my cousin got cool results with it.
I am really HOOKED Alex! Way to go gurl🔥🔥👌👌
@@AlexCattoni hi Alex, it is my first video I watch in this channel and this copy technique sells.
How do I know it?
Well, I already falling in love with you. 😍❤
Thank you so much Alex! This is very helpful, I need to watch this again. So grateful for your valuable info on copywriting. God bless you 🙏❤
#1 - The Headline
#2 - The S-Hook
"People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions and help them throw rocks at their enemies"
Story - Science - Supposition
#3 - The problem
#4 - The Offer ( Value should always be greater than the price )
Discounts and Premiums
#5 - Benefits
#6 - Social Proof
#7 - Scarcity
8# - Risk Reversal (Warranty
)
9# - Call to Action
Thank you for this.
And for Cattoni, I love you and the way you explain things.
Thanks Mate for summarising it all 🤗.
Thank you!
This is great
Seriously how the f does this women have under 1000 subs? I've gone down the rabbit hole known as her channel and every video is loaded with information. Oh...I'll take advantage before she blows up.
Omg you made my day :) Thanks!
Thats ok those of us who have discovered this Gem are overly grateful. Hi lol
Badgersportservice. What do you say sell, the name intrigues me. Thanks
I'm not skipping ads. You're the best woman CZcamsr and teacher here! 🔥 You're so knowledgeable and passionate with what you do and it shows! 💕
I've literally spent whole day watching all your copywriting videos! Very informative for beginners like me! Thank you very much for all these free contents. 👍😁
Alex, you get me excited again about sales copy! And when I'm excited I perform much, much better! Thank you
Me too!! Glad I could get you PUMPED!
This video is gold! I have rewatched this more times than I can count and learn something new each time. This has been instrumental in drafting my sales page. Subscribed.
Yes! I just did a massive overhaul on my first draft of my offer. I am jazzed! Needs more revision...time for a break. Thanks again!
That candor is contagious.
This is a really great summary, I love the step by step approach! Thank you so much, so glad I found this channel
Thanks Natasha!!!
Love how you break everything section by section! I fell in love of copywriting because of you!
Thank you so much!!
I find it hard to switch away from your video, keep the great content coming
This was very inspiring. I already know that I will revisit this video often.
Yes you are right great value my favorite part is your sales message think you very much
Great content! Straight to the point! Digital marketing student 👩🎓 Your vids have been a great help in completing my current assignment
Thank you!!
I am so happy I found your channel. Thank you for sharing such great content! Coming from a film production background and becoming a content creator for an online platform recently, I have stumbled upon creating copy in my job and it has been a great challenge. I am watching every single one of your videos and making notes. Love your energy too!
That's awesome! Thank you so much! ❤️
I Love watching and learning from you Ma'am. You are amazing. A mind blowing teacher. Lots of Respect for you. You are delivering something out of the box, something extraordinary. Love and respect from Pakistan ❤️ Ma'am
This is fenomenal, super clear. Thank you!
Wow. Very pleasing to the eyes. Great video.
I appreciate the Component # 2 S Hook. and also the Component # 3 Identify the Pain plus # 9. That will somehow guide the customer to do call to action. Thank you Alex appreciate this so much! More subscribers to your Channel. I am now INSPIRED to continue my Journey as a Copy writer.
Thank you Alex. Best 12 minutes of info on CZcams!
Aw shucks. Thank you!
Thank you, this is so incredibly helpful.
Wow Alex. This was an awsome video. Super informative, easy to understand, digestible, and entertaining. It also doesn't hurt that you are easy on the eyes lol. I look forward to learning from more of your content. Keep it up Alex!!!
Thanks so much Harold :D
Great content, love your energy! I think youre about to go viral👍😉
Yay Joe!!!
Thanks Alex! I love the way you teach
Simple and Beautifully delivered.
Thank you for your channel. It has become my new "home" for learning about becoming a better writer.
Awesome! Thanks for being here ⚡️
so much knowledge, thank you xx
You can fit so much information into such a short video time. That's brilliant!
Thanks!!
That video converted me to your 5000th subscriber! I've seen your subs count become from 4.99K to 5K when I click the subscribe, CONGRATS! 👏
Omg yay!!!! Can I give you a virtual trophy?! 🏆 500th Subscriber!!!
You should promote your videos, man. It provides immense value.
Thanks!! Hoping I’ll grow without ad spend :)
I keep referring to this video for pretty much everything. Thank you!
Hahaha thanks girl!!
Your videos are so superb and that S-Hook angle captivating. thank you.
Great video! I love the quote by Blair Warren.
Headline- stragetically written attention grabbing statements.
S-hook- the most important part of the copy, that helps your clients know if you're talking to them.
Thank you for the information I was very skeptical about my engagement level and my actual ability to start a copywriter business but now I feel empowered to Persue this career and it's thanks to your super simple easy to follow videos keep up the great work
Yay!
@@AlexCattoni I know this is not a formal and usual approach to this.....I know you don't know me at all and it's completely fine if you say no but I was really hoping you would give me the opportunity and help me by being a mentor. I'm reaching out because I really believe in you and your knowledge and I'm starting from scratch and would really like your guidance
Your content is actually far more valuable than Udemy courses. Seriously. Thanks a lot for bringing valuable copywriting content here. Will start international freelance copywriting business soon.
Thank you so much! Means the world ❤️
First of all Alex, your smile is amazing and it definitely helps your videos 😀❤️... and then thanks for the tips. I need to understand how I can really get to identify and research on my target audience so that my copy can be coined to suit them. I’d really appreciate that you make a video on that. Thanks!
Ojeme, thank you!! A good topic for a future video, most definitely! Also, you may find this video helpful: czcams.com/video/RcPjIfuva90/video.html
Systematic and easy to implement.
Thank you
Thank you, I started copywriting classes a few weeks back and you have been amazing help❤️
You're so welcome!
@@AlexCattoni you are amazing Alex, you content is so helpful👍
You're amazing 😍
I've watched more than 5 of your videos today
You are amazing! Thank you!!
you're so concise and helpful, thank you alex for your epic videos.
Glad you like them! Thanks for watching :)
That quote was life changing
Awesome training, Alex! I’m going to apply your tips straight away! Ready to digest the video on headlines and s-hook ❤️
Awesome video it will be very helpful for us. I must apply these 9 components where I write the sales copywriting. Thank you so much
YAAAAS. This was amazing.
Hi Alex, I would like to thank u for your great videos❗I 've just discover your amazing channel and I'm impressed with the amount of information that it contains❗ Keep up your wonderful work with this smile and energy❗
Thank you!!
They way you speak , they you present things is so inspiring and so energetic ❤️ I didn't skip one second and watched the whole vedio in one shot. You r the best. Im new in copywriting, this vedio helped me a lot, you just got a new subscriber. waiting for the next vedio🙋. Im from INDIA 🇮🇳
Thank you!!
Thanks ma'am for this information
amazing substantial advice thank you
Wow! This video is super amazing! You killed it mehn! Keep it up👍
Thank you!
This was really helpful thank you! I wrote notes on this.
Yay! So glad to hear that Andriana!
Your intro got me like, wow is she a model or a writer? And I’m like deym she can do both 😍
Alex Cattoni, everything that's right in the world
Two thumbs way up!. Great job Alex!
Yay thanks Dwight!
Alex cattoni you are a very unique coach and mentor.
I love, reverence, celebrate and cherish you.
This is Michael saying Thank you Alex for all you do to make us better Copywriters.💕💕💕💕💕💕💕💕💕💕💕💕💕
Absolutely Great . you made my day
Thanks so much for watching!
Great video. Thanks 😊
This video was so helpful - thank you. I'm in the middle of making my website and I'm only just starting to understand how important good copy is.
Awesome!! I recommend you watch this one for your home page czcams.com/video/zzkderfUND0/video.html
@Megan McMillan Did you build your website yourself? I keep seeing ads for Wix.
Keep up the great work. I learned a lot. Keep up and you will kill it!
Thanks for the encouragement!
Great going. Good informative vdo. Looking forward to more and you just got a new subscriber.
Best wishes.
I am an Alex Cattoni Fan Now 😍
This is powerful 💖
Thank you for this awesome content. You did such an awesome job explaining!
Glad it was helpful! & thank you. :)
Great video Alex
Thank you for the content, just came across this hope all is well with you
Thanks so much for watching!
Great, very informative video! Thank you.
Very informative video about copywriting. Thanks
This is awesome
Keeping copywriting aside, your expressions are killing 😅😅😅
Very helpful!
Excellent. Thanks!
You're welcome!
Thanks Alex.
Thanks ! Super helpful!
Glad it helped!
Much gratitude for your expertise Alex! You are have an encyclopedic depth of knowledge of copywriting. Your skilled command of this subject coupled with your contagious positive enthusiasm is helping me to master this discipline. Liked & Subscribed.
Yay! Thanks Franklin! Did I just see you in my travel group too? 😉
@@AlexCattoni Affirmative! Looking forward to learning, keep up the excellent work.
@@franklinporter4529 Awesome :) Thank you!!
This is an awesome video, learned a lot. You are awesome.
So glad!
great learnings
Great info and easy to digest. I would like more on the SHook
Here you go! 3 Persuasion Techniques To Use When Writing Sales Copy czcams.com/video/eBRpQ8a9A3s/video.html
i love this!
Awesome!!
Great one 🔥
So inspiring
Thanks Alex
Wonderful.
wow, I was afraid of sales copy and now I feel like I can write a sales page that makes $1M, I just saved this to watch 100x
Yay!! So happy to hear that
YOU ARE SO BEAUTYFUL -AND TALKING ALSO A VERY HELPFUL .THANK YOU SO MUCH .LOVE FROM BANGLADESH
Excellent video again
Glad you enjoyed it
Thank you
Great video,I’d want to know more about the 9 components
GREAT VIDEO!!!
You're awesome!
Thank You!
Valueable 💕
Buetiful lesson from buetiful tutor❤️
Very helpful tips.thanks
Thanks!
Great tips
This is a great video
You are amazing
Would love to hear more about the s hook!
Hey Nicole! Check out this video: czcams.com/video/eBRpQ8a9A3s/video.html
Good one dear.
#much love from Nigeria
great stuff & you look good