Build brand loyalty by delivering a unique and personalized logged-in experience

Nathalie Lussier from AccessAlly chats about how to build brand loyalty by delivering a unique and personalized logged-in experience.
"Most marketing funnels treat each person the same, but not everyone going through your funnel will have the same context. Some people may be ready to sign up for your product or service, while others need to be nurtured.
In this session, you will learn how to design a funnel that combines email with a personalized "logged in" experience that treats each person uniquely. In turn, this can increase your sales conversions and also build brand loyalty."
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