what is wrong with radioshack?
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- čas přidán 19. 07. 2022
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No
*s e n d h e l p*
I remember radioshak and im 13
Love your hair, Jarvis!
I tought you and Jordan were dead, thanks for beeing alive and in Yt :>
I took an electronics class as a kid and my teacher told me that my solders were "like the tears of an angel" and that i could work at radioshack. I took this as a complement of the highest order. Then when I got to working age, every single radio shack had officially closed down. I was devastated, even though I had never set foot in one to this day.
🤣🤣🤣🤣 this is a Shakespearian tragedy
😂😂 how precious. Thanks for sharing that story! Made my day
there's a RadioShack open about an hour from my house and it's awesome
We still use radioshack brand soldering flux, it's really good lol
Well done! Good soldering is a very useful skill, particularly in our electronic age.
Brands trying to pull a “how do you do fellow kids” is mortifyingly embarrassing
Feels like I want to back away slowly
It's like that one weird uncle
Can we go back to companies saying poggers without knowing what they mean
This is like far beyond what that was
hello😀my 🤠👉👉fellow💕youngsters😹
RadioShack is funny
Update: they haven’t tweeted since nov. 2022, their bitcoin is down 98.91% & worth $0.0004312
We love to see it!
Wow! The tweets must’ve REALLY been successful then 💀💀
ty for the update lol
TY for the update!
It’s not their bitcoin lmao, it’s their crypto currency. Bitcoin is an entirely different cryptocurrency that acts kinda like gold for crypto.
Thank you for addressing the “intern” thing. Why do people think huge corporations and sports franchises are handing the keys to their empire’s public face over to an unpaid intern?
Right? Dude was the chief marketing officer.
People should know better but I also think we should be calling out companies for lying about that crap.
I think it's rooted in the mentality 2 generations ago thinking the entire internet was some small things kids play with
Some of them aren't interns, but are independent contractors or do freelance work. I've had friends handed an independent package by a company to run their social media. They get paid, but they aren't seen as official employees of the company. This is so the company can actually save money. In Radioshack's case, it isn't true at all though.
Yeah, it’s most likely an executive’s spoiled son. Either way, I don’t think it’s someone who cares if the business survives.
i genuinely love how heated jarvis is at this, it’s so irritating when you can tell these execs think they’re being clever lmao
I could not give enough of a fuck about RadioShack to be mad, but it is genuinely hilarious how genuinely upset Jarvis seems about this- he normally stays so chill that it’s a very pleasant change
I felt like i was being yelled at lmao
i genuinely felt like i was the head of marketing at radioshack
@@stevethebarbarian9876 yeah! it was a nice change of pace and funny at that😉
ik this was great
The phrase "there's no such thing as Bad Publicity" is something that is only said by people trying to sell you shitty marketing tactics lol. I had a feeling but it's clear you already did the legwork to show that just because they're able to get a lot of engagement by being shitty and edgy, that doesn't actually translate to merch sales and profit automatically.
Yes! I love actually hearing the other side of "but you're talking about it, so it works"
@@vogelvrouw I mean Morbius literally just demonstrated this as well. Everyone was talking about Morbius, and I have no doubt that some marketing asshole was the one who convinced Sony to rerelease it in theaters because “Look how much engagement it’s getting!” Only for it to bomb again.
Bet a lot more ppl still know about em lmao
Doesnt mean they’re gonna get more money, though, yeah
@@treeofrage7622 negative publicity can turn profit, but not in this case. they’ll die out in a few months.
Heard Jarvis say, “Let’s talk in a year and see if you still prefer that ratio” and since it’s been a year since this video came out, I decided to check on how RadioShack is doing. “On March 2, 2023, Retail Ecommerce Ventures announced that it was mulling a possible bankruptcy filing.” Yeah it’s not looking so hot.
So his hat is spared!
The hair. The curls. The shirt. The aggravation. All on point.
He looks like a comedic side character from a sitcom that'll show up every now and then and either makes the joke of the century, or is insufferable.
Hell yeah
@@GUNUFofficial WHY IS THIS SO FUCKING ACCURATE LMFAOOO
Radio shack was important because they were almost the only place that sold electrical components if you were in school for engineering. Even though I don’t need parts anymore it’s my understanding there is still a major brick and mortar gap for students and there really is a market for bigger cities to each get one or two RadioShacks.
I'm lucky enough to live in DFW at least. TI is a major player here and my school was even founded by TI, so there's tons of analog and digital component stores here. Would definitely suck to live somewhere that doesn't have any at all. Also RadioShack was founded in Fort Worth and there's a few RadioShack Express shops hanging around but they aren't overly useful outside of some light hobbyist supplies.
Yea, my uncle does electronics recycling and the majority of his sales, as opposed to scrapping, is in components like motherboards, hard drive trays, charging cables, even cards for students to learn how to resolder with since he has a shit ton of memory, hard drives, etc that are too old to be sold as actual parts anyone wants. So I could definitely see a company being able to push into that space that is very much online currently. Like the best widespread store I can think of is Best Buy and they dont sell much as far as components and tend to be pretty expensive
Yes they're really for components and getting popular sold out electronics at a discount bc people don't really shop there. Oh and car radio/speaker stuff
as a previous engineering major, I agree that RadioShack was somewhere I went to often. While I could order anything I needed online, I could get some things immediately and start the project right away.
@@dallaskersey101 Yes, exactly. Ordering stuff online is fine but especially when you are starting a project you’re really interested in you need stuff immediately.
I refuse to believe anyone has actually set foot in a radio shack since like 1746
I remember back during the mideval period they were going down hill. It’s been a long time coming
this made me cackle
1746 B.C.E.
I only seemed to ever go into RadioShack for replacement modem cables.
Radio shack was only real because of Nirvana after Kurt’s death it disappeared
Honestly, if radioshack came back and was just radioshack again with more current electronics, I would go there, and I think a lot of people who have nostalgia for it would have too
I think they could just specialize in older tech like phonograph records, cassette tapes, and gramophones and do well.
@@noodlessalty they could find that niche but idk if physical locations are a good thing
@@noodlessalty who tf would buy that
@@TheStinkiestz people interested in old tech
@@TheStinkiestz you'd be surprised how big the market for old tech is lol
I loved when RadioShack said “it’s radioin time” and absolutely shacked on everyone.
i hated when that happened
That was literally my least favorite part wdym
Having the purple devil emoji in their name just makes me imagine the marketing team making that same smug face as they come up with these tweets, like "we're so edgy no other brands would do this, this is gold" and it's infuriating
Bruh it's just twomad
@@007megaoof I just came here from that video and seeing everybody here not knowing it is hilarious lmfao
repent to God
@@007megaoofoh maybe that's why this video got recommended to me
@@007megaoofit wasn't until they hired him lmao
it's so fun not being on twitter cause I get little infodumps on what dumb shit's been going down lately and then I don't have to worry about seeing it on my own
Sameeeee
Same
Same. Never had a tweeter accound and it's nice knowing I won't have one tomorrow 😁
that's me but with Tiktok 😂
Yeah same here it’s so fun to hear about what kind of stuffs going on over there
I’m 26. I worked at RadioShack right after I turned 18. I closed 4 different stores over my two years there. It was interesting. I loved my co-workers. The company sucked.
To all the people saying this was Twomad.
The tweets date back to quite a while before Twomad got made CEO. You can also tell because his first move was changing the accounts name to RatioShack.
maxeon0937 you are not telling me that twomad is the ceo of RadioShack I actually refuse to believe this I’m destabilizing so hard rn to this
@@midleno8364 He made a video on it.
@@maxeon0937I just saw it… what is this earth man 🤣
…..what a moment in time for me to be rewatching this video and have come across this exact comment LMAO
Walking into RadioShack as a kid felt like walking into an alternate dimension 😂
Yeah! I loved playing with the robot toys on display! I'm sad its legacy has been reduced to this.
Even during its hay day it felt like some sort of liminal space. Like an alien googled a store and came to earth and tried to run one.
@@Majosephine04 you mean hey day.
@@DaviniaHill You mean hay day
i had to buy a soldering iron once and i felt like i was in some kind of parallel timeline version of a home depot. and also all the employees had headsets on. why?? the store was like...50ftx50ft. and yet...
I can't believe they managed to make Radio Shack *less* cool than it originally was
We’re officially in the negatives
HAHAHHA
was it ever “cool”
Thats like taking a dad trying to be cool to a duschebag dad. Sure he was uncool but wasn't that bad.
@@senorapples1115 yeah, I like that phrasing actually. I agree
"Experimenting with new strategies, optimizing them, and implementing them" but it's just me figuring out the best way to pour a bowl of cereal
your point about followers not converting to customers is sooooo fucking valid and corporations need to understand that.
i get so tired of this attitude of trending = profit.
Congratulations to everyone watching this video because you are a VIP. This content is truly gold and truly premium ( in a free way )
I’m finally a VIP to something!
@@Nightstuck same 😭
god I needed to hear that today
@@whenbailey same
@@whenbailey
The thing that makes me the angriest is this guy’s career is not going to be impacted by these tweets AT ALL. He’ll move on to the next role in a year with the impressive title of CMO (seriously like any of this is actually C-level work) and continue making money for doing absolutely nothing of value. I hate these grifters.
Dont hate the player..... Hate the game!!!
But trust me I totally understand all of what you stated..
@@DOCDOCFLAMINGOS yeah but in this case the player is an insufferable douche so we hate him too
@@DOCDOCFLAMINGOS why not hate both?
Well, idk about attacking that guy personally. As I worked in marketing my experience was that many people there find at least parts of their job stupid or cringy, too. They are part of capitalism like all of us tho so they have to do what they get paid for. Not everybody is able to have a job that they personally 100% stand behind. Now, I do agree that working for what is basically a crypto scam is shitty but we don’t know his situation and maybe he doesn’t even see through that (unlikely but still). I think it’s wrong to blame individuals who work in marketing because most of them don’t even get to choose the marketing strategy, they just execute it.
I think that's hilarious, especially if he works at a place who deserves him.
This reminds me of the long con tumblr that was Old Friends Senior Dog sanctuary. They were a popular shelter for senior dogs on Facebook and they appeared on tumblr, assumedly as an official account, when out of NOWHERE they posted "I just want to get fucked down again =/" and NEVER posted AGAIN and the Facebook was then asked and said they never created a tumblr account
it's been a year now, 1 radio coin is worth $0.0005 (1/20 of 1 cent). also Ábel doesn't work for radioshack anymore. so i think it's going well for them
does your sponsor think that we, an audience of people subscribed to a FREE premium channel, can afford a mattress 😭
let him get that coin ig
but we can buy them with the Jarvis Johnson GOOOLLLLLDDDDDD
Lmao 🤣🤣 I fucking feel you. I need a new mattress soo badly, my back is not backing anymore and... I just can't.
I'm such an unhinged leftist that I believe everyone should have clean food, water, heat, housing and a bed that they are actually able to sleep in.
yes?Unless you mean “we” as in children
Let me tell you a little story about my HATRED for R.S.
My dad was diagnosed with lung cancer and had chemotherapy appts. So, after one of his apts, he desired to go to the mall and look around Radio Shack.
The Drs had given my dad pain meds and due to that, he was a ta_his words were a bit slurred, he was somewhat disoriented, all skin and bone, and his hair had fallen out there was no way you couldn't tell he didn't have cancer!
I still remember how awful the douchbags at Radio shack treated my papa and him tearing up in our old station wagon. My beloved, big burly Irish father essentially laughed out of Radio SHACK because an associate and a manager felt the need to get impatient with a cancer patient.
Less than 6mo later my dad passed away at 50yo. I was only 9.
I will never forget and I refuse to ever go back into a Radio Shack. :(
Omg this story made me tear up! I’m so sorry for your loss. I hope those employees step on a Lego every day as karma
but it was the people who worked there, not radio shack. radio shack like any corp wouldnt check who they hire so thoroughly. of course the dudes seem nice when corporate comes. yall are so stupid blaming corps for small people problems
That is so horrible, I’m sorry that happened :((
If radio RadioShack didn’t deserve to die before it has more than enough reason now
That is awful, he def didn't deserve to be treated like that. My ma got diagnosed with cancer 2 months ago and I will fist fight anyone who acts rude towards her
You took the weakest member of your pack to the Alpha Chad store, what do you expect?
This makes me so weirdly depressed. Radio Shack was such a mysterious and cool place when I was a kid -- I remember going there with my dad and marveling at all the gadgets and doo-dads and mysterious parts I didn't understand. I'd rather they just stayed dead in peace than whatever is happening here.
The irony of electronics companies not adapting to the rise of the internet
RadioShack is one of those brand twitters that you can tell when it’s a 57 year old unpaid intern
Leo, that’s so funny! You’re totally right! Creepy!
Imagine being a boomer “intern” for a company that died over 10 years ago :P
....yikes! Then again, look at the “horny” Radio Shack marketing guy...30 with a smirk and a tiny windshield wiper mustache. Crude, gross, not much difference between that guy and a 57 yr old intern...Except that smug 30 yr old twitter guy gets paid like a CEO...FOR POSTS ABOUT SQUIRTING. Haa! 😂.
NO. HOW ABOUT ***nope***.
we had an abandoned radioshack by my house when i was a kid, and from 2007 to 2014 the whole thing was filled with crows
As all RadioShacks should be
That sounds oddly terrifying and cool at the same time
Honestly probably how it was when it was in business too
That sounds awesome I want a house full of crows
Radi-crow-shack
This is the golden content I ACTUALLY want but don’t pay money for. Jarvis is providing the real currency.
"written by a 30 year old man" as a 32 I felt that in my soul. Thanks Jarvis.
31 here. Few weeks ago I was talking with a friends kid and he said “you know, way back in the late 1900’s when you were born!” Boy… I was born in 91. The latest of the 90s possible almost.
ok fartass9849 @@fartass9849
@@fartass9849😂 I mean, they aren’t wrong! lol but you have to realize that we youngins refer to our own years like that. Born anywhere before 2010? you were born in the early 2000’s.
I've never seen Jarvis so genuinely pissed about something but seeing him go off on RadioShack for their crypto bullshit is quite satisfying ngl
Yeah
I'm loving how heated Jarvis is getting over a brand that everyone will forget about again in like, a month
It’s probably less about Radio Shack and more about the countless brands that try to do the same thing
@@SporkNotFork it's more about this fucking era of crypto. I swear to god i'd rather go live in the woods and never wipe my ass again then buy that shit. But somehow everyone and their mother now has their cryptocurrency.
Idk....I never forgot about his video about the Sunny D Dilemma.
@Luxus Carnage the what?
They tried to be duolingo
There's still a Radio Shack in my town. It's been there since before I was born. I've never seen anyone go in or out, yet the building's condition remains well maintained.
Money laundering
“Am i angry? I feel like I’m yelling” - Jarvis, after being visibly upset since two minutes in 😂
"The haters can't argue with how effective my bold brand outreach strategies are in making impressions on a wide audience," I say as I wheel my crate full of airhorns onto the crowded subway car.
😭 Best comment
radioshack was the first time i stole. they never getting those AA batteries back
Jarvis: they clearly don't know how to connect with the audience
literally 5 seconds later
Jarvis: Today's sponsor is a custom mattress company
Jarvis yelling at RadioShack is strangely cathartic
I read cathartic as catholic. My comment isn’t necessary but it’s funny.
@@I_like_Plants130I believe it’s necessary (sorry for the late response I fell asleep)
As someone who is theoretically a part of the target demographic for these tweets (american college student ig), this has never made me want to go to radioshack less
I find this entire video so funny with twomad context
LOL people need to do a little more research
The fact this is what happened to radio shack, I'm at a loss of words. I never went but it was always that store that just existed next to target
I can count the amount of times on one hand that I've stepped into a RadioShack, and I can say pretty confidently I haven't done so since the 2000's. Always really bizzare to see companies and stores, especially ones that aren't particularly relevent, making the oddest social media content.
It's kinda pathetic. Like let something die and start a new brand at least
Companies and stores are not people, and in reality it’s just being used as a puppet by the people who bought out the brand
Anyone ever been in a Circuit City? I went in once and got upset as it was like a depressed Best Buy so when I went into a RadioShack it was like a suicidal Circuit City. Both are dead so...kid me was right.
@@ThexDynastxQueen I haven't been to Radio Shack, Circuit City or Best Buy ever
Last time I went was in 2006, only because I had a last minute project for a community college class
As a person in their 40s, this video is fascinating to me. Of course, I remember walking into Radio Shacks. Like, for cordless phones and power strips. It’s weird to find out they are trying to keep their brand alive with a crypto move, and super weird to watch them try to market themselves in this bizarre, tone deaf way. Living in the dystopian future, y’all. I’m exhausted.
The most interesting thing is to watch Jarvis, validly and successfully employed in a profession I couldn’t even imagine when I was a kid, analyzing very earnestly the different layers of wrongness of Radio Shack’s approach. It’s cool to watch Jarvis’s tech background inform his voice as a creator.
YouTubing is a real ass job, y’all. I always respected it, but I definitely appreciate your work even more now.
It's not even the same radio shack, it's a rich guy paying people to puppet its rotted corpse. Really sad to see tbh.
ugh simping for youtubers to diss corporate electronics
It's not that layered, honestly. RadioShack failed out because of other retailers plus Amazon - Jarvis is funny and is able to create content out of their cringey tweets because some rich people bought out the brand name. It's all a big joke. That's about it. I remember going to RadioShack as a kid with my dad. It's just not that deep lol
@@mollyallen2400 I’m an analytical person. I can make anything “that deep.” It’s a superpower ✌🏼
@@heyg0ld Haha I thought about that after I had replied and intended to come back and be like "Actualllly.... I could probably analyze this six ways to Sunday," so I have zero room to judge! My bad! :) I get your perspective. Sorry for being a grump. Jarvis was being so *golden* I was momentarily blinded. :'D Thanks for taking it in stride and not having my head. :)
Can I just say as a sex-repulsed asexual I ADORE the content warning! No one ever thinks about putting a content warning for stuff like this. Good job Jarvis! you earned yourself a new follower :))
fun fact: you are extremely valid
I don’t think I’ve seen Jarvis this personally upset in a video before and I’m here for it 😭
I never thought I'd see the day when people that go to a corporate 9-5 job think its a good idea to be horny on Twitter to sell products. The internet really changes people, huh?
Its peoples job to act as a horny brand on twitter and people still say tattoos (And natural curly hair!! ) are unprofessional
@@vogelvrouw 😂😂 literally like who are they trying to fool?? This is 2022 were talking about??
Ur hair looks great, glad to see more people with sick curls being popular on youtube
This is wholesome.
Mr. Conner would agree.
so true
Now we wait for him to see the twomad vid
It's okay that you were getting angry, it feels good to see someone else as passionately annoyed and perplexed as I am about this kind of shit.
I feel so old knowing what Radio Shack is and knowing I've stepped foot in one when they still were running. I feel like I should be coughing up dust and I'm not even 30 yet....
Also dude clearly didn't want to give his age cause he's clearly 100+ and doesn't want to share his anti-aging secrets. I don't think there's even any elderly people I've met recently who uses the word Youngster..
don’t sweat it, I used to regularly step foot into my local radio shack and I’m not even 18 yet
I have no idea what a radio shack is.
I'm 22
I’m 24 but the last time I went to radio shack was in 2007 or 2008 when my dad went looking for a new new flip phone lol
I'm 25 so I guess I should be rather relieved that I'm not the youngest person to step foot inside a running radio shack.
I used to be a manager of a RadioShack. Met my kid’s father there & made lifelong friends. I stayed until almost the bitter end & closed a few stores when the bankruptcy happened. There was zero incentive to do this so we worked our asses off closing these stores just to lose our jobs lol. I was in my early 20s & I’ll always remember my shack time fondly.
Somehow those days seem like happier times compared to now. I was 18-20 during that time and closed 4 stores. My second store every employee got fired for literally giving away product, and I was moved across town from a different store to keep it open. Less than 3 months later they closed the location due to bankruptcy.
@@biosec9361 I remember being told to give stuff away like give the customer a bag & take $20 & they could fill it up with whatever they want. That was after all the phones & expensive stuff got sent back. Feels like a lifetime ago & definitely simpler times.
"my kids father"... Odd choice of words
what exactly is odd about it? literally just sounds like they’re not together anymore, that’s it
@@jgould30 I had children with someone I met at RadioShack. We are no longer together. What’s weird about that choice of words?
Twomad going off 💀
thank u i was about to say
I love the metaphorical perspective of literal Radio Shack trying to pretend that its old sense of humor is popular with today’s kids.
I feel called out for being old enough to grow up with RadioShack.
ha old! /lh
Same. Lol
@@bigwilly32 oh wow they closed in Louisiana like 15yrs ago
Me too
"A long time ago, back before Gwen Stefani became irrelevant, there was a place called RadioShack....."
I never understood why people assume interns run companies' social media accounts, do you really think any company within their right mind would trust a temporary employee with the face of their brand ?
I think they might have when brand's first started social media, because of how little it was valued or understood, so it'd be passed off.
Now-a-days I do think that it'd be impossible with how integral it's become
for anyone curious on an update heres my recap of scrolling the website as of april 2024: the unicomer group (owned radioshack from 2009 to 2015) repurchased the franchise in may 2023 and apparently there are some stores in latin america. doesnt seem like theyre doing much with it right now. everything is very unfinished and theres suggestions that they sell things or have locations but besides the comment about latin american stores theres nothing actually there
okay upon looking at their sitemap (because of course theyre too stupid to hide or clean up that shit) reveals some interesting information:
the site is being updated pretty regularly with updates as recently as march 2024 on the /policies page.
the only (visible) page that was last updated before 2024 is /2fa which redirects to /r4di0shack2023 and prompts for a wordpress login.
apparently their plan is to turn radioshack into a franchise business where people can use the brand and open their own stores.
Its been a year and I can confirm nobody cares abt radioshack
I remember I was helping a customer find some headphones and she insisted it was sold at radio shack. I went to their website and was absolutely flabbergasted that it was a crypto website lol
Them repeatedly referring back to the tweet AS “the squirter tweet” was even worse than the tweet itself … also the yelling was very premium Jarvis much justified
I remember RadioShack had hex bugs in there. That’s the only reason why I went in as a kid
there was a radioshack in the strip mall where we would get our Pizza Hut and i remember being absolutely devastated when they shut down, despite the fact that I had never once stepped foot inside. 8 year old me was going through it
Are you ok now?
I literally feel the exact same about our old RadioShack. I was like 6 and so sad. Then blockbuster went down and I didn’t know what to do. I never stepped foot in the RadioShack, but that blockbuster was really fun to roam around in as a kid
i like to imagine you were just sad you missed the chance to check it out
@@oki.k most likely
"because..I guess we live in hell?" Was both hilarious and so peak mood
So we not gonna talk about how this was TwoMad?
Because knowing it was toemad, this vid is really embarrassing.....
TwoMad on a whole nother level xD
The goal of these managers isn’t to convince people to buy, it’s to convince the even older, even MORE out of touch CEO that they are young and hip. That’s all that matters to them.
I think you’re right it’s more about how they perceive themselves internally then how they are received externally.
Yeah, I mean. It's not important to him that they get the crypto sold, what's important is that the board and the investors think that he's doing something special and earns his pay. And that, if he's trying to get hired for his next job this article comes up that says he's revolutionary.
it's because twomad is the new ceo
TWOMAD CEO!!! LESS GOO!!!
@@imthedoctoryes yea there is an entire video about it and I think toumad doesn’t really care about Radio Shacks success (I hope)
"None of you remember Radio Shack. You're all too young." You got my 36 year old ass sliding down in my chair pulling my cap over my eyes. Thank you for that, Jarvis. Not me buying my very first cell phone at a Radio Shack in 2002
My 37 your old ass is cringing with you. Hot spot to shop for all that early aughts tech.
Jarvis 'lowkey' (look at me using hip terms) not knowing his audience lol because RadioShack was one of the only places to buy batteries, "answering machines" (whoa!), and etc. when I was a kid. Haha!
Twomad moment
it's literally one guy, from Wukanda.
I love that Jarvis yelled for half the video and then went "Am I getting angry?"
Not quite as late as RadioShack, but damn close
This video was honestly really cathartic for me because I've had some arguments here and there with friends/relatives about this sorta "relateable human brand" bullshit. I tell them how stupid and awful they are and the response is usually something like "at least people are talking about it", that the publicity and awareness are worth lots of people on Twitter thinking they're stupid and embarrassing (in terms of them making money I mean).
I never could think of a good way to explain what's wrong with that, but you're absolutely right when you put it very succinctly, "it doesn't convert into sales". Like, yeah, people are talking about it, that doesn't mean it's good or helpful. I think a lot of people, especially older ones, still buy into the idea that all press is good press when, surely by now there's plenty of evidence that's not true.
I seriously doubt I'm a rare case in that I avoid buying things from companies that piss me off, at the very least.
Exactly! I always thought that whole ‘all publicity is good publicity’ attitude is misguided at best.
When I see an ad that's really annoying or that I can't skip I just make it a point to not buy their product.
Yeah, like if your movie has a screamer ad, I'm not gonna watch it and I'm gonna encourage others to wait to rent it from the library or something. The only way that "all publicity is good publicity" is for services that are unique, because then people don't have a choice really and the goal is for people to know this thing exists. Marketing experts sometimes just don't understand the power of spite.
Maybe if this was just Radio Shack coming back in a regular Radio Shack capacity, it might be something. I know people who used to buy Steinmart clothes and would be interested to know that there's more of them again. But it's not even that it's an old brand coming back, it's that it's a new brand using an old brand's name. If I'd only seen these tweets, my thought would've been "Oh Radio Shack is back, I'll keep that in mind next time my car charger breaks." Not "Oh I'll go see what new product they're shilling." It's just, ugh. Modern marketing is a pain.
@@awesomefinder5431 same, I'm still boycotting tiktok due to the incessant ad campaign they ran almost half a decade ago (and which they periodically renew just to tick me off)
@@awesomefinder5431 exactlyy
it’s just twomad man, he’s there ceo now.
guys please it was Twomad 😂
Thinking about how much Jarvis hair has grown. I was staring at him like "what's different" and I'm like "wait his hair is super fluffy" and now I realize I usually just listen to his videos, I don't Remember the last time I just sat and stared at Jarvis haha
When I was a kid I went to my grandma's house for a week during the summer. Her TV needed some sort of adapter to work with my PS2 so we went to radioshack to get one. That was the first and last time I ever stepped foot inside a radioshack. lol
Last time I was there I was getting a VCR head cleaner tape probably! 🤣🤣👵
The radioshack lore gets more interesting. Couple weeks ago Twomad has made a video being the “ceo of radioshack”
radioshack got hacked by twomad
RadioShack just had to come back from the dead and “advertise” in its own version of Gen Z humor.
its own version meaning that they say stuff that gen z says with the Most irony completely seriously which means they just end up sounding like they're stuck in 2013
I don't even think this is any one generations humor. it's just twitter humor. granted not everyone on twitter likes these jokes but it's definitely the type of tweets that regularly go viral
There’s humor in the RadioShack posts?
It's gen z humor without the humor and written by old people
@@squidcultist0022 yes.
I went to RadioShack to buy “weird” batteries (anything other than a AA or AAA) and walkie talkies. Sometimes they had cool things like rc cars. That plus shitposts isn’t going to convert to support for a new crypto.
Yeah they were the place to go if you needed some weird obscure adapter or battery and Amazon didn't exist yet
Yes, I remember my dad going there to buy what looked like tiny car parts and various lengths of wire.
it was twomad bro
Your anger at this is extremely funny and also somehow cathartic
god here's the thing. when you got the relatablity part.... i had to pause in anger because it's one of the biggest things i've had to UNLEARN during university. you can't just say something is "relatable" when pitching it to any given media studio, you have to have SUBSTANCE backing you up. like, my class had been working on this project where we pitch a tv show to the rest of the class as if we're pitching to netflix, right? and the first thing we were told was "don't use the word 'relatable', it's a crutch word and tells us nothing about the show". a show being relatable is NOTHING, and a tweet being relatable is NOTHING. it doesn't MEAN anything. it's a useless fluff word and arghhhh i am so sick of the concept of "relatablity" cropping up everywhere. i don't want to relate to your brand, i don't want to relate to your tv show, i don't want to rELaTE to people who providing me entertainment, i want to know what it's offering!
and you're SO RIGHT about this twitter being useless fluff! it's MEANINGLESS. im yelling from the gd rooftops death to the concept of the "relatable" brand, of the "relatable" tv show, of how quiRKY everything is!
on the contrary i think relatability is very important for something like a tv show. especially when they want the audience to project themselves onto the main character which can keep the audience engaged
@@kphoria1009 define relatable then
@@kphoria1009 you very much misunderstood my point in this very reply. my point is “relatability” is a fluff word that has broad and varying responses. being “relatable” can mean anything from a character shoplifting (which not everyone can relate to) to queer experiences to the experiences through racial and gender lenses. you cannot have a one size fits all relatable protagonist without turning them into a blank, uninteresting to watch slate. it is not the job of a protagonist to be relatable, it is the job of a piece of entertainment to engage you. people should not be watching for “relatable”, but rather for entertainment.
@@DUELISTKlNGDOM as someone who's getting a marketing degree in a few years, i love the way you explained this.
@@DUELISTKlNGDOMSo glad you’re hear to tell other people what they “should” be enjoying in their content
I feel like the big difference is, brands like Wendy's make us feel like the brand is a person whereas it's obvious that the RadioShack twitter is not only a ploy but it's coming from the person running the account. The posts also aren't relevant whereas companies like moonpie either respond, or make relevant jokes to their merchandise. RadioShackCrypto doesn't really have merchandise... at least not in the sense of relevant merch to the brand... the original brand. Like we all know moon pie sells moon pies. RadioShack is known for electronics... but this rebranding is so unrelated it may as well also be selling moon pies. I hope this makes sense. It did in my head. Also, the RadioShack crypto merch doesn't count. Only hardcore cryptobros want that shit... that said, because of the notoriety and the sheer lack of people who will buy it, if anyone in the future wants it ironically, their merch could end up being worth a lot. But it's a pretty big gamble. Especially since so many things that were much more popular are worth nothing regardless of the supply:demand ratio.
I mean to be fair they did make batteries after the vibrater tweet lol
this average 19 year old persona they seem to have is very alienating. When Dulingo makes a joke about their bird being people's sleep paralysis demon, it's witty and funny but when a brand makes basic 13 year old boy horny tweets, then it's doomed to fail. Like I saw that tweet and like clockwork, didn't felt like it's a brand I can follow since I don't relate to it. There is a very small percentage of horny guys, who are also invested in Crypto would buy into this. Interestingly enough, I don't think those guys have much capital to invest.
It was twomad the whole time. We’ve all been played.
No, the stuff in the video is before twomad
i remember my first memory of radioshack at all. ive never been in a radioshack, but my dad was driving me by there and we watched someone rob it and drive away. i don’t know what happened to them so i guess we’ll never know
I guess it's now RadioShack doing the robbing with their crypto scam.
@@kyransawhill6650 its getting its revenge
"The post you put out, it's kinda weak" says the dead brand that everyone forgot about in 2013 that's been dug up from the grave and zombified in order to sell some crypto scam.
Ironically, I hope this type of marketing actually does die. I wouldn't say that horny posting is inherently bad but it requires WAY more self awareness than is shown by capitalists.
"RadioShack cryptocurrency" is not a set of words I wanted to hear.
4fknreal
Twomad runs the account if that explains anything.
Jarvis: * yells for 20 minutes *
Also Jarvis: “I’m not even mad”
I did a class project about brand twitter and parasocial relationships, which I definitely half assed, but I stand by the general point I was trying to make: when Wendy’s has a personality, it’s easy to feel like they’re your friend, so you have a positive association with the brand. Does that make them money? I don’t fvcking know. But that’s very different, because (at least a few years ago, at their peak) Wendy’s twitter personality was the kind of person The Youngsters would want to be friends with. RadioShack is not managing that, and even if they were an exact carbon copy of 2014 Wendy’s, that’s now widely considered to be cringe. But they’re not even doing that; they’re giving their brand the personality of a 13 year old redditor who desperately wants people to think he’s had sex. No one likes that. It’s the reverse of the parasocial relationship thing: instead of personifying the brand into someone you want to be friends with, they’re personifying the brand into someone you can’t fvcking stand.
this is such a hilarious way of putting it lmao
Weird note, but thank you for talking about how calling social media teams 'interns' is actually not great. As someone who has run large brand accounts for years, people don't realize the amount of work we put in. So thank you much
omfg I remember going to RadioShack literally once in my life. It's like one of the only things I remember from my childhood, being a DID system and all. weird thing to randomly remember.
What does DID have to do with literally anything 💀?
@@MoAIIIIIIIIII oh we have horrific memory loss because of it, and I don't remember my childhood as well because I (the host) wasn't there for much of it
@@MoAIIIIIIIIII ikr mentioning that is so random, its like that person wanted to "brag" or something 💀
@@i-love-anime-idols That is exactly how I perceived it. It’s sad that mental illnesses have become trendy enough for people to think it’s worth bragging about.
@@manager6826 thank you!! I couldn't figure out how to put it, but yea exactly! /g
bro it's literally just twomad trolling
Actual just fucking twomad lmao
I remember going into RadioShack and I'm not even 30.
Now, Pier 1 being in this picture is.... painful. Pier 1 had such cute things.
Pier 1 and Modells are unironically good and now i dont wanna shop there anymore because i dont wanna feed this guys disillusioned nonsende
Woah, Pier 1 as a brand went under? I thought it was just my local one. Rip
I remember I went into Pier 1 Imports as a kid and broke something and had to pay for it :( never went there again. Then it was shut down
Pier 1 had some nice stuff, but I'm not sad it's gone. Everything there was incredibly overpriced. I don't think I ended up ever buying anything from them.
Hello. I'm an elder millennial, an Ancestor even, and love Jarvis's content. I had to watch the part about Tai Lopez buying RadioShack and Pier One and turning it into a crypto thing 4x because what the fresh hell. Jarvis is absolute correct - all this attention creates NO conversion. The marketing team are all asshats and we truly live in the darkest tidmeline.
oh thank god bc he mentioned everyone being super old then said the "intern" was 30 and I was like ohno I am not welcome here
Exposure doesn't pay the bills :) this is a great analogy for "exposure payment" for artists and creators
Thank you Jarvis for existing and for helping me when I have anxiety. Premium youtuber with a premium channel