Film Theory: Should the MCU Reboot? (Marvel)
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- čas přidán 13. 05. 2024
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Are we even surprised about the state of Marvel at this point? Many critics are reviewing Brie Larson’s The Marvels in an unfavorable way; but, this isn’t the first Marvel flop. See: Ant-Man and the Wasp: Quantumania, Secret Invasion, Eternals… the list goes on and on. Many fans are naturally wondering: should the MCU reboot? Today we’ll give you THE definitive answer. But it may not be the answer you’ve looking for…
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Credits:
Writers: Matthew Patrick, Forrest Lee, and Bob Chipman
Editors: Warak, JayskiBean, Gerardo Andrés Mejía Torres, KL Allen, and Danial "BanditRants" Keristoufi
Sound Designer: Yosi Berman
Thumbnail Artist: DasGnomo
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#Disney #Marvel #MCU #MarvelStudios #Loki #IronMan #CaptainAmerica #Thor #CaptainMarvel #MarvelComics #DisneyPlus #Theory #FilmTheory #Matpat - Krátké a kreslené filmy
Matpat should do a theory on how much money Phineas and Ferb spent in that one summer
A trillion
Considering the series has over 200 episodes I think it's safe to say the series takes place over at least 2 summers. Seasons 1 & 2 would be Summer 1 and Seasons 3 & 4 are Summer 2. The Christmas episode and night episodes don't count as the night episodes could take place during the night of one of the daytime episodes.
I’ve never thought about that but now I feel like I need to know the answer 😰
Oh my god I love this idea
@@Soundwave2279trillions of trillions
I don't care if they reboot or not I just want them to make good movies so people can actually care about the MCU
Woke = Trash so Marvel = Trash
Fucken same
@@Fourmaththey’re not though. Most movies marvel has made flopped recently.
@@Fourmath They... really arent.
@@Fourmaththey are currently not doing that The marvels was hot garbage
I think that the best age of Marvel was when they took years to hint to a BIG huge Thanos villain. That is when it was fun to watch, because even though each movie had a small villain there were hints to a larger threat. When everything was connected and not everything was so separate.
They have to separate these characters again, to build to a larger villain, only problem is with so many new “important” characters to follow it’s hard to pay attention to everything
Yeaaa exactlyyy now everything seems so seperste. The earth is threatened in every recent movie. Like if we dont do this the world will die. And its every movie the same thing and so seperated. Ur so right man
I think they also saturated the market too hard with Disney+. The movies were something to look forward to, because it gave hints that would be paid off in the next big movie. Now, it's been scattered so much that it's too hard to keep up.
After watching the goodbye video….. this video hits soooo much different with all the Easter eggs…..
real
Yeah he told us exactly what was going to happen
What easter eggs
@@noone-kk2zsThe four channels having a different face for each of them rather than MatPat being the face of all four of them
@@angrychicken7097 it was always like that, they are the creative directors since food theory, ig you could call it an easter egg but for me it rlly isnt
Another problem is they are focusing heavily on multiversal and cosmic problems all the time. Sometimes we just want low stakes
Ant man was great and its literally just a heist movie. Same with the deadpool movies which are also very much a love story and a roadtrip.
The last spidey was literally him trying to save 4 dudes
And guardians 3 was literally about saving one character. No need for saving the world BS, just compelling stories and characters.
@@andreas4010Well technically Spidey was saving more than that at the end when he had to make everyone forget Peter Parker or else the multiverse would continue breaking
Its called continuity…..
I thought that’s what they’ve been doing with most of there tv series
They just need a cannon lore team. A group to combat the constant retcons and inconsistencies.
Ironically, what they should have had from the beginning.
I think it's too late at this point. Captain Marval can 1v1 Thanos... Unless you make a greater villain than Thanos, it'll be less impactful and I will just think, why didn't Captain Marval just fly through their ship or chest...
The lore master. Or curator. Someone who knows the franchise inside and out.
At least a franchise Bible
a bunch of mods
Something these new movies are missing is a multi faceted story which is admittedly hard to write. The Spiderverse movies are such a great example of this. While yes, the story of the first one is about stopping a supervillain with a supercollider but it is also the story about a father and a son who struggle to agree on things. About how expectations can hold us back. About a kid trying to find his identity. And all the other characters have arcs that compliment each other, a story line that flows perfectly and even a memorisable soundtrack.
but that's not the Message 😂
@@jefrey488they all are.
What killed Marvel was them going woke and targeting an audience that doesn’t care about comic book superheroes. Now they have an almost entire female superhero cast who do nothing but virtue signal and have boring stories.
@@checksoverstripes2498 Honestly, as a woman, this saddens me. Cause there's the fact that they *could* write an all female superhero cast and have it be excellent but they just never do because they just never seem to want to write women as people?
It's always either we're eye candy or this super-overpowered girl boss who is "strong and independent" and "cool" (which honestly just the female character being unnecessarily rude to any other character in sight). Like both kinds of that representation is bad.
They write the character arcs of their female characters BASED ON their gender/AROUND IT. Instead of writing them based on their environments, their psychology, their flaws, their strengths.
It's so sad honestly. I wish studios like Marvel would do better in this regard.
I think it’d be cool to compare the situation Marvel is in, vs the situation DC is in. It’s ironic that for Marvel, a reboot is truly the worst decision, but for DC, it’s DEFINITELY the best decision
That's only because the DC movie section did not have any faith in their IP, and scrapped way too much of the characterisation of their own characters.
@@ThinlyCut90ZERO faith in their source material or new stories. Like DC/WB clings to the dark knight returns and FoX-Men clung to the dark phoenix saga.
@@Bman32x Literally! The stories are all there! The characterisations are ALL THERE. Why did they use precisely NONE OF IT??? There is literally SO MUCH material that they could use to make an interesting story! And they use NONE OF IT.
You forgot to mention one of the biggest reasons why Captain Marvel did so well.
It was HEAVILY advertised as a must watch before Endgame.
True. I only watched it so I wouldn’t miss out on an easter egg or something.
Even though you could skip it and still understand Endgame.
@@kaizoisevil Yeah, the only thing Captin Marvel taught me before Endgame was her name, and how Fury got his scar was lame! LOL
The poor fools that beleived that nonsense tho
Rewriting history it really wasn’t 🤣
With matpat telling them what to do, south park telling them what NOT to do, and the constant stream of viewer feedback, they better be able to come up with something.
They've been told what not to do all the way back in Captain Marvel, but they've just gone "NO! You are all racist/sexist/anythingist, and we will keep doing this content until you become more tolerant!" And look where it's gotten them, where their number of flops is catching up with their number of wins.
and is DIsney btw is disney.......... they never learn
That would involve listening, so don't hold your breath.
wait.... you know that Cartman is wrong right? Like that's his whole purpose
Nono, ESG score says otherwise. For Disney, feedback is meaningless if it doesn't support LGBTQ+ agendas.
rather than a reboot, what I wish they HAD done during phase 4 was wrap up all the current characters save a small handful, then for phase 5 start some new stories just like with phase 1. A big part of what led to the overcomplexity has just been the continuing "everything is connected" as they add more and more characters and more and more content. They need to manage the overall spread of the MCU that they are telling through their stories at one time. Connect it all, sure, but connect it over time.
6:26 the fact that he made the sections the colours of the 4 different channels😨
He was making hints about his retirement and we didn’t notice..
They used to connect the films in such an exciting way. Nick fury showing up at the end of every movie to recruit people to the avengers was so hype. We all couldn't wait for them to meet each other. The avengers movies were some of the best. It feels like marvel studios stopped caring about that as much and instead focused on like... Cameos
Wasn’t that the formula the whole time, though? The idea of movies crossing over was novel at the time. Now it happens every movie and we just want a compelling story with good characters. Instead we get a half baked product that really doesn’t have a direction, just the concept of pushing out movies and shows for the sake of dollars. Same deal with Star Wars. Disney lost whatever creative team they had that turned everything to gold and now we see just what was behind the curtain the whole time.
@vindex7309 the issue is how they are doing the crossovers. The way it needs to work is a cohesive plot with tidbits of a crossover in the movie/show. To tease a FUTURE crossover such as the avengers
Na that DC don’t you remember the flash movie, Shazam, Batman, she is a cameo in every thing
What killed Marvel was them going woke and targeting an audience that doesn’t care about comic book superheroes. Now they have an almost entire female superhero cast who do nothing but virtue signal and have boring stories.
@@checksoverstripes2498did you watch the video
They also should have people in charge of character consistency and timeline, working across the different projects supervising the writers and letting them know where their character should be mentally on the thing that they are writing, so the Wanda problem doesn’t happen again
Come again?
@@dylansharp8471what
😢
She too busy making sandwiches with Vision at HQ
W@keness is cancer. ;)
After watching the goodbye video it seems obvious the Easter eggs were in place for us to begin with. I just never noticed them
Matpat, thank you for simply being a good person and thinking about your audience and making us great content instead of just making a random video every week and not giving much thought to what we want to see
Thank you so much for saying this! I hope Kevin Feige and Bob Iger see this video.
Hi
Hi
its funny how matt thinks marvel havent done everything he said in this video. these are just pretty basic stuff. it should be obvious that marvel is doing this but it is not that simple applying it to a mego corporation compared to a small youtube channel
Hi
Found LAD here at matpat establishment!! Please take care and we love all your videos!!
If you want to see a good example of how resetting the timeline doesn’t always work out, the X-men movies after days of future past can be a good one to examine.
Well, the real solution now is for them to stop making Marvel movies for 10 years, *_then_* reboot it but, they would never do that.
Y'know, Endgame really should have been the end of the MCU, & it would have provided a perfect opportunity to reboot the MCU, with the whole time travel thing & the Infinity Gauntlet, it would have been perfect, but now it's too late.
They could have used those to create a situation similar to DC's Flashpoint Paradox which could have reset & changed everything, making room for new younger actors & the introduction of the X-Men & Fantastic Four, etc. But, they're just gonna keep running this franchise into the ground until crashes & burns...
@@John-XYou can just stopping watching after end game and pretend anything after didn't happens like a lot of people lol.
@@chadzhou106yea but he was providing commentary on what could have led to better films. Saying just dont worry about later films is antithetical to the reason bro is making the point to begin with
Still a good movie, though.
Facts
6:56 THE FORESHADOWING OMG
Fr
They were already working for the channels
Great video as always, MatPat. Hopefully Deadpool 3 gives some much-needed relief to their situation. Also hoping they introduce Fantastic Four and X-Men sometime in Phase 5.
Fun fact: the reason why Disney+ shows were so bad was because Disney never hired showrunners to plan plotlines in conjunction with filming of the episodes and setting the shows as not serialized content. Disney thought it was easier to save money and have some of these shows as just “long movies” and that’s why like every show feels like there’s 8-9 missing plotholes/plotlines in a rushed finale. Yikes…
Idk why "the shows are long movies" means plot holes and rushed finales, but alright
@@kylespevak6781 Because it’s structured that way. The shows are basically made as a long narrative movie through a season with an overall premise but there’s also multiple plot lines ruining in conjunction with the episodes that are all jumbled randomly within the season which makes it messy. The format is essentially no conclusive ending to an episode it just continues to the next scene essentially for “the next episode” the movie and show aspect is very much tied together. There’s definitely plot holes and story issues that don’t make sense.
I wouldn't care how often they put something out as long as their interconnected stories remained cohesive and didn't contradict one another, and also the characters remained in-character and consistent in their motivations and actions.
"and didn't contradict one another, and also the characters remained in-character and consistent in their motivations and actions"
Huh?
@@dylansharp8471the new movies and shows contradict themselves and the previous movies, and for characters the best example is Captain Marvel, who was written as Superman without kryptonite, but when ever she’s fighting not in the final act her powers are basically shut off because if they weren’t she would just win. The powers aren’t consistent and only do what they need to for the plot to continue
W@keness is cancer. ;)
There is an Epilogue comic book for X-men 97 where Galan/Galactus resets 616 and it seems like it was the 7th time this has happened. Hopefully they do this in the MCU and bring all the characters back to regular continuity
I can confirm they are already doing this. I am friends with someone who has pitched marketing strategies to marvel. Each section will have its own story in the future. Like (magic, tech street level) basically acting as an entry point so no longer you will have to watch all marvel properties. They will be connected but in their individual sections more or less.
I really like the part where you said if every single film “changes everything” nobody will be invested. This side of media is so oversauturated and I just wanna watch a quality movie, I liked marvel for cool actors and fun.. not huge reveals and intense scenes that only make sense to super-fans
it’s videos like this one that reminds me how well MatPat and everyone in Team Theorist run everything, not just as YT channels but as a company
Well they are a company. A channel is one or few people doing stuff in their free time. When you get big enough to quit your day job and work on the channel full time - that is when you become a business/company, and that's how it must be treated because the livelihood of all people involved depends on the success of the company.
@@KafanskaTV You don't need to be a company to run a successful youtube's channel, tho. But yeah, you won't become as big as Matpat if you don't run it like a company. Tho, this is more like multi-chanel business than just owning 1 channel
@@dieptrieu6564 are you running your yt channel full-time? then you are a company.
@@elgato9o I mean there are people running a full time youtube channel but doesn't own a company. It can be considered a freelance job.
That's probably because literally spent the whole video boosting Self promoting and completing his own channel
Breaking trust with the audience is a massive one for me. That we haven’t seen Shang chi since is criminal
it’s like they don’t see or care about what actually gets audiences excited
The fact that eternals happened and no one cares about the universe breaking concepts they wrote in that movie is hilarious.
Fr tho bc I’m tired of all these intros to characters that never go anywhere and add absolutely nothing. One of the biggest is the Young Avengers bc they’re only now making good on something that’s already lame while throwing out all their good characters & set ups.
One of their big problems at the moment is also the cost of living crisis. People are now picking and thinking harder about what they actually want to see at the movies and with the turn around time to streaming being so quick now, people would rather save the pennies and wait or only go and see certain things. I know I've had to pick better at what films I really want to see and what I want to wait for now compared to before Covid and the crisis.
I think that's a you problem ngl
@mustang8206 lots of people I know ow have also said this as well. Not everyone is well off and can go to the cinema multiple times
I wish this channel could make a video on all of respective dc reboots (pre crisis and post crisis) dc comics in order. It's very confusing yet interesting.
I saw a yt video regarding the topic but it was satisfying.
The fact that MatPat has shamelessly plugged EVERYTHING in this video to show Marvel how it's done just beats me, amazing
Lol I learned more about how to run a successful CZcams business from this video the 100 other vids.
Yeah, the channel is good but it was about as thinly veiled as possible, arguably try hard
Yup. Solid plugging there. Definitely taught me some stuff.
*Who'dathunk a CZcamsr would dismantle the entertainment industry?*
The character assassination of Wanda is absolutely tragic. She could have easily been one of the biggest characters in the franchise, but they turned her into a full blown psychopathic villain who can't be redeemed
I'd even be fine with her having a villian arc that was born out of a desire to retrieve her children. The problem is that the movies dont address that and they just make her a bad guy for no reason.
Facts
@@MaximillianRadnieckiExcept even in the comics she was never a villain. A villian has even motives, a grieving mother with Wanda's power may do many heinous things without being a villain.
They did that with both of their biggest most powerful characters, Wanda and Captain Marvel. I didn't care for either of them really, but considering both had a 1v1 with Thanos and were able to actually contest him, its surprising these two both fell from where they were before that fight.
@@lexruptoreven someone with good intentions can be a villain
Great video, and as someone who has created their own channel and is currently working on helping a channel for a tv show, there is sooooo much to gleam from this episode. This is why I messaged you all on your website. I feel like you have a lot of helpful insight.
this is foreshading his retirement
On the matter of audience trust, you've gotten me to watch fashion videos despite never caring about fashion. Well done, Team Theorist. Well done.
His channel isn't just about fashion, tho. He get every contents from luxury stuffs to normal real life stuffs like shaving, uniform, etc...
All of that in a way still related to fashion tho
technically not fashion. more about trending gimmicy clothings and looks and als othe myths
Smh, there's more to fashion than just, clothes, people. It fits!!
sometimes I forget just how smart Mat is, the trust bank analogy to content vs. audience was genius.
It's one thing to know this stuff, but to communicate it in a way your audience understands takes great skill and goes beyond being smart imo.
It really blows a hole in the whole, "rich people are only rich because their smart" theory. All the CZcamsrs he mentioned were basically just teenagers in their bedrooms, and they have outdone established industry with nearly none of the same recognition.
@@LightsOnTreesthere are much bigger problems with that dumb assumption, like the fact that people from rich families are rich regardless of their actions. No decision changes that fact
I still hate this, how can you think this is matt? This channel is probably 20-30 people large, matt is the voice actor, not the channel, he even brings this up, start respecting the people actually putting the effort in.
@@fessy4calm down. You say this as if Matt (& Steph!) aren't multi degree holders in both psychology, marketing, and so much more.
Yes, he has a *_great_* team, but HE is still the main leading head of this Hydra company 😂
I think you could have a lot of fun with theories around the show The Office. Specifically around why Kevin was hired for accounting instead of the warehouse position he originally applied for.
Spider-Man is literally there only hope 😂
The way i see it is that this is what happens when a franchise becomes so big, companies feel they shouldn't have to replicate what came before which are the things that made it successful and instead double down on things people complain about in those said franchises. It's not really the writers or the directors or kevin fiege it's the ones that own the studio. Kevin and the crew he brought along with him were all still on a clear path of all the things to come in all the others phases, the only problem is is that Disney didn't start to interfere more until endgame was over, and it's not just Disney but other studios that do this.
Kinda like Drake in recent years
@@ODAISGODAWhat did Drake do?
Oh no, it's entirely on KF and KK
Actually, this is what happens when normies invade an IP
Which are the people that run the studio
the whole sectioning of teams to like street level heroes and cosmic level heroes was greatly explained. i keep thinking that the marvel fandom is separated into at least 5 groups (mutants, avengers, spiderverse, magic, vigilante) and we all want different things that requires different people at the helm. but i didn’t know how to explain that in a way that really made sense.
So maybe the MCU should be divided into different sub-groups (mutants, avengers, spiderverse, magic, vigilante) and should have different second-in-command-people under Kevin Feige so that people who just like one of those sub-theories can just follow those ones and get a certain level of consistency from them? So, that, as a random example, if you like the avengers but dislike the mutants, you can watch the avengers stuff from second-in-command #2 but not have to watch the stuff from #1?
Also, sorry for the long-ish comment.
It’s almost like attacking men (your main demographic)
In every single movie you make wasn’t a good idea
@@nobodythenobody9779 that's not what's happening though,, i agree with OP but you lost the plot.
@@saaamuel it’s called the m she u for a reason, and the film directors literally say they are trying to remove men from marvel, doesn’t take a genius to see they hate men
Honestly for the whole trust thing something I've been looking for is the bit of venom that was left in No Way Home. With Gorrs sword and Celestials' becoming a thing i always thought it set up Knull, The Symbiote God wonderfully as a new main antagonist... and then well we git She Hulk...
what i hate so much more about the current state of the mcu is that even though in reality the issue is poor writing, a lack of direction, and consistency issues a bunch of internet losers just look at it go "sEe tHe iSsUe iS AlL ThEsE MiNoRiTiEs iN MoViEs!!!1!1!111"
I really hope someone from Marvel sees this and takes it seriously. What MatPat just suggested would potentially start fixing a lot of the issues the modern MCU has.
Issues?
Step 1: remove Disney from the equation. Everything was great until they came along
W@keness is cancer. ;)
@@imao15 they came along in like 2009 genius
@@nathangebreselassie8515 And Iron Man was fantastic without them.
I think Marvel needs to have something like an internal wiki, so they can keep the characters and what happens to them consistent between series
On a well-run show they'll keep a show-bible, so I'd surprised if they didn't use something like that. The problem is they don't seem to be paying attention to it
they need to put what gender status they currently identified as 😂 to be lore accurate 😂
@@jefrey488what are you talking about?
@jefrey488 Why bring gender into this? We’re talking about inconsistencies between shows.
@@alluringvoice7081 in the last 10 movies they have made, name one movie that isn't plague with polical correctness. I dare you 😂
This is unironically a fantastic business management video. Nicely done Matpat 👏
10:05 so glad you mentioned this as some of my fav movie Easter Egg channels are making just this mistake right now, moving into discussion videos and trying to convert fans of Easter Egg videos into fans of podcast style videos - when you expect one type of video but get another then you feel cheated.
One thing i’m tired of about superhero movies is when they make it seem like the character is going to die but then they don’t and live like normal, they did a good job with Tony Stark in that one scene.
Which scrne
@@Usiththe scene he dies I think
@@whisptrz no thanks
Spider-man's end was quiet interesting, clever and different for once. I think that's one of the greatest arc endings along side Tony Stark. He dies figuratively(?)
oh i thought they were talking about the scene where he switches his heart, thing, because the other one was taken.
The funny part is that even the Marvel comics Kevin Feige loved so much taught this lesson he chose to ignore: every Avengers team has their own leaders, and neither Captain America nor Iron Man lead all of them. It's just necessary when an operation gets large enough to delegate tasks.
We will never see west coast avengers. Moon Knight is probably just cancelled
Kevin Feige put junior producers in charge of all the projects and they kept screwing over the writers at the last second. This is the heart of the problem.
Edit: Also, Monica Rambeaux was a badass and the first woman to lead an Avengers team and in the MCU they seem to have no idea how to write her or what to do with her. Instead they just keep bringing her mom back as Captain Marvel and reminding us how much more like the real Captain Marvel II she is than Monica... 🤨
Hey Matt, here are a few ideas I have for new films you could make theories on:
1. Megamind
2. Rango
3. Small Soldiers
4. Atlantis: The Lost Empire
5. Chicken Run (& the upcoming sequel)
This is just a list of films you like, isn't it?
@@greywolf7577 yes and no. I won't accept his retirement until these films are covered
Deadpool 3 is the last hope, if this movie doesn’t land with audiences, I think they should consider a small reboot while keeping some characters from the main universe.
Guardians 3 is better than that movie.
They don’t need a reboot, they need a comprehensible timeline
There is an Epilogue comic book for X-men 97 where Galan/Galactus resets 616 and it seems like it was the 7th time this has happened. Hopefully they do this when in the MCU and bring everybody back into the fold
DUDE!! i am a subscriber!!!!!!!!!!!!!!!!!
It’s almost like attacking men (your main demographic)
In every single movie you make wasn’t a good idea
@@nobodythenobody9779That seems like a you problem.
@@1aml3g3nd13 it’s also a Disney marvel problem since their stocks are crashing 😂
Maybe even a you problem since my comment seems to upset you
3:21 "its all Kevin Feige" was the marketing campaign but i think its obvious at this point that Kevin Feige was a disorganized mess of ideas without Ike Perlmutter there to rein in his worst impulses. You can trace the decline of the MCU to when Feige wemt to Bob Iger and had Ike taken out of the equation.
Normally the adaptation is based way more on the original source. However Feige wanted the reverse. He wanted the original source (comic books) to be more like the adaptation (movies).
This ticked off a lot of comic fans. A big change that happened in the comics because of Feige is the origins of Wanda and Pietro. Originally they were the children of Magneto. But in the MCU they are 'science experiments'. That idea was carried over to the comics and their origins of being Magneto's children was retconed in order to match the movies. All those real life decades of that family drama gone just like that. Fans were not happy at all.
@@chadharger9323 Are you just trying to pin everything on Feige? He has nothing to do with the comics. They weren't changed to line up with the MCU. It was a storyline like any other that they've since changed back again so Magneto is the father of Scarlet Witch. It doesn't even line up with the MCU since in the comics it's the High Evolutionary who creates them. Not HYDRA. They weren't even originally Magneto's children. That didn't happen till the mid 80's some 20 years after their introduction. If it was changed for any reason it was the same reason they stopped making Fantastic Four comics for awhile. When Fox owned that and X-Men Marvel comics didn't want to give promotion via the comics so they changed things around. If you're going to complain about something at least know what you're talking about.
One mister Robert Paycheck seems to play a role in this equation as well
I don’t know if that’s entirely fair to assume. There are plenty of examples of Perlmutter being the one to rein in. Phase 3 was all Feige and it was arguably the best. I think the decline of the MCU can be traced to the handoff from Iger to Chapek during the pandemic and the launch of Disney+. All those things happening at the same time crushed them. While I think he for sure can be wrong, Feige’s still their greatest asset. It’s easy for anyone to see it’s not working but I’d say he’s aware enough to know why and how to fix it.
@@calebcollinsmusic8407 I'm not clowning or being argumentative but honestly asking, what gives you the impression that Feige knows how to fix it, or even wants to admit there's a problem?
Matpat should do a theory on where Lucy Gray went in the Ballad of Songbirds and Snakes
I completely agree. People remember when Marvel was great, it wasn't that long ago. All they need to do is focus up the quality, cut out unecessary releases, and come out with a few focused bangers maybe delivering a medium term payoff shorter than the Infinity Saga. Like leading up to another Avengers movie. And they should scrap heroes people aren't that interested in.
All of a sudden people would start saying "Marvel is good again." And that's all it takes
I think it's important to also consider that while the "Ultimate" universe might seem like a failed experiment now; it was the basis for the entire MCU in the beginning. Heck, even Nick Fury being played by Samuel L Jackson was from those comics years before the first Iron Man film.
Most of there movies still do well but a few movies that don’t do well by there standards come out and now some people on the internet say they are failing those people all dumb most of those movies still made over a million or billions dollars all marvel has to do is promote there movies more and make less of them.
The Ultimate Universe was a way to streamline canon, but most of it was completely ignored after the first year or so.
SLJ as Nick Fury and the Avengers working for SHIELD seems to be the one thing they held onto. But other than giving Hawkeye a family, the characters are all 616 based or invented wholecloth from nothing.
@@MrBazBake The Ultimate Universe was a way to streamline canon, but most of it was completely ignored after the first year or so.
That is something like the Bionicle franchise G1 to G2. Trying to condense everything in one cohesive narrative without the story beats that got them to every big event. For example think story arcs you do the end of the arc but nothing what lead to it
@@MrBazBake the ultimate universe was way to dark and cynical to that would not work with most heroes.
Hmmm
The real problem is that they jumped straight into the multiverse instead of making a bridging phase to introduce new heroes while also establishing a threat like Dr Doom or the return of Ultron.
It would be much better if it turns out the flag smashers are part of a bigger conspiracy and the whole restructuring of the world post blip got its own avengers movie.
Because we don’t even know who’s an avenger still. The audience should really know who is part of the core avengers team before we dive straight into fighting kang.
Yeah maybe a phase for Secret Invasion instead of one series
Matpat inspires me.. my parents said if I get 30k followers here They'd buy me a better camera for recording.. begging u guys.. literally begging
Well they haven't even done the Avengers film yet and we don't know if we're definitely facing Kang
the problem is marvel went WOKE... period.
@@thrilla72I've heard that they're dropping Kang and switching gears to Dr. Doom, but that's just a rumor I've heard
I lovethe podcast versions of the theory channels its a great way to reexperience your funducational channels while im at the grind on my retail job cause i can have 1 ear bud in.
The timing of this video is great since it seems like they’re doing exactly what you recommended!! All projects, with the exception of Deadpool 3, are official on pause until they figure things out. The Captain America movie is still happening but is being completely reshot and has been pushed back to 2025. Daredevil season 1 script was ready to go but they realised it isn’t actually what they want for the character or the MCU so it’s being completely rewritten. Looks like Marvel is finally taking some steps in the right direction, and that makes me hopeful!
Another important important factor is being able to adapt to changes that will hinder timetables for films and tv shows. Considering events got awkwardly shuffled due to vid and plot points got shanked in the shows for at least Falcon and Secret Invasion. Secret Invasion would probably worked better as a film
Secret invasion needed budget and scale. It was a global conspiracy. But only a handful of people did anything. Humanity is about to get eradicated - but let's not involve those superheroes, because we put a super-big conspiracy in a tiny small-scaled series.
@@oerthlingyou are right. Secret invasion needed to be a movie at the level and scale of civil war
@@theseanwardshow At least. A series might actually make sense to go through an international secret alien invasion.
But not with a Mandalorian level budget and focus.
I’ve seen so many videos like this, Matt explained it best, growing up on the original spider man movie and iron man on dvd was such a fun and memorable experience. I wish they could recreate that experience with the quality of their movies. There are very few movies in phase 4 that I would rewatch more than twice.
But they can't...because you can't grow up again. You as a person have changed....and to state that Marvel should recreate that magic is a bit unfair to them.
its funny how matt thinks marvel havent done everything he said in this video. these are just pretty basic stuff.
Out of curiosity what movies?
@@zjpdarkblaze
Huh?
I think its partly because we were kids back then with lots of time and less ways to get distracted, and party because superhero movies didnt require you to watch 2 tv shows to get the plot.
Thank you for the studies today mark ❤ I appreciated all of your hardwork and will start my YT channels from scratch
Marvel should slow down, we need quality, not quantity.
I remember the days when I waited for the release of each episode of Wanda vision even though the first few episodes didn't made any sense. It's because of my trust in MCU that it will lead to something.
Now, I have no idea which series or movie is gonna come next and I don't care if it releases or not. That's the state of MCU for me.
Hope DP3 will have a good story and be a good movie overall.
I think deadpool 3 will have deadpool and wolverine fix the xmen stories. Fox didn't do the xmen much justice. So I think deadpool will fix it which will somehow connect the mcu with the xmen and xforce.
I think deadpool 3 will have deadpool and wolverine fix the xmen stories. Fox didn't do the xmen much justice. So I think deadpool will fix it which will somehow connect the mcu with the xmen and xforce.
@@LXW-Arts hope so
Hatred is not the opposite of love. Apathy is.
And regarding the franchise I once loved, I am now merely apathetic.
Well Ryan Reynolds is one of the head directors in the Deadpool franchise. In interviews, he has talked about how EXTREMELY picky he is. Like, it takes 10+ hours to put on his makeup for Deadpools face unmasked. And even if one single SPOT he sees is wrong, he makes them restart from the beginning.
Not only that, Hugh Jackman went to state that he would retire from wolverine UNTIL Fox gave wolverine and the XMEN to Marvel/Disney.
So given Hugh Jackman and Ryan Reynolds are BOTH superfans (both going on to state YEARS ago, in separate personal interviews, that "They are made for I was born for ."
Hugh Jackman learned his lesson from fox, and wants more creative oversight and decision making involving Wolverine as a franchise, and Ryan Reynolds set up that expectation since Deadpool 1, as I believe he was one of the head directors / writers.
So, I would be COMPLETELY shocked if DP3 did NOT feel like a heart-felt passion project.
Considering they’ve introduced the multiverse, I’d create one-off films that can be in very different genres/styles, each set in different universes, and maybe mini-universes with a few characters that can interact or team up.
I mean, that's basically what they are already doing. All the stuff from the most recent phase is incredibly disjointed. That's precisely what MatPat pointed out is a big part of the problem. The point of the MCU is for it to be all interconnected.
The point of mcu is that it's one universe
It's marvel cinematic universe not marvel cinematic universes.
No
that is not what they are doing@@SgtSupaman
They can do that if they did consistency, like take Spider-verse, in the sequel we kinda get a dual movie where the beginning is Gwen's World and her movie, and then it shifts over to Miles, if SpiderNior got his own in the Noir style, it'd be cool but the most important thing is being consistent across it all.
Marvel is not doing the consistency, especially with the characters, the fact the big players like Wanda and Fury can be vastly different from one movie to another without proper explanations says it all. It's an immediate red flag, just like if one of your friends or co workers suddenly being different from what you're use to, or logically make sense for them.
6:50 coming back after MatPat announced he was handing off the channels, these are literally the guys he's handing them off to and he hid this right inside a video from 2 months ago
Yeah❤
I don't think the MCU needs a reboot. They need new main characters. The MCU used to be based around Iron Man and Captain America. When they died, it spun out into tons of small independent stories. We need new leads.
If the main characters aren’t the X-Men or F4, and instead are “diverse” woke idiotic characters such as Captain Marvel and Miss Marvel, then they WILL fail.
The MCU had shows for years before WandaVision. Agents of SHIELD lasted seven seasons, Daredevil, Jessica Jones, and Runaways all had three, Agent Carter had two, etc. They tied in to the movies, but were separated enough that they weren’t essential viewing. Of course the biggest complaint about them at the time was that they didn’t have MORE crossovers with the films, but… we see now how that causes more problems than it helps.
Don't forget punisher.
Those shows weren’t mcu when they were made so correct your facts please
I think another overlooked aspect of their failures of late is power creep. When things start getting bigger and stronger and harder to understand just in hopes of making a show or movie "more exciting" than the last, it stops being relevant and relatable. People lose interest because there is nothing compelling to connect to. I know that doing the same thing over and over also loses interest over time, but if you are climbing at an exponential rate (on top of the over packed release schedule), you're going to lose interest faster. Especially as your fans didn't gain more time and money in the last 5 years to be able to afford to watch all the new content and how it affects everything (if it even matters). I'm fact, the number one complain I hear from friends and co-workers is they don't have time and since it's all connected, they can't keep up and instead give up...
I think this might be the reason why Hawkeye is my favorite Disney+ series and the only one I plan on rewatching. The scale of issues of Kate Bishop faces are more exciting then my life but not as confusing as Ms.Marvels issues with time travel.
Yeah, they should give us more shows like wandavision and hawkeye and leave 'the whole universe is at stake' for an avengers movie!
I actually really like What if, and I think it's probably the way to go if they want to revisit older or dead characters like Tony Stark or Steve Rogers without resurrecting them or tarnishing their legacies. Staying in the realm of animation when exploring the stories of variants in alternate universes is a fun way of giving them new stories without having to worry about how it affects the MCU's 616, and it can lead to a lot of creative standalone side projects if they give it as much love as Spiderverse got.
Watching this after the retirement annoucement really hits different.
I don’t really want a reboot, I just want them to start making movies like they care again
Care again?
A soft reboot would be nice tho. They could start a universe over having the rights to all their characters from the start.
They could also do a soft reboot and do other film and shows that are like the joker and the Batman movies were they are just creative endeavors that are self contained and don't tie into anything.
Having both might also in a way elevate fatigue watching these things. For instance take joker and batman. They were so hand off in terms of corporate oversight and middling that the are regarded as not only some of the best comic films but great films in general and don't "feel" like your traditional hero film or comic film.
Also this could allow for people who feel overwhelmed keeping up or catching up on the main story of the MCU could just enjoy self contained projects knowing that's all they really need to know about it and not have to watch anything else.
Also a soft reboot would allow them to tell stories that fans feel they messed up the first time. House of M for me was not in the show. Age of ultron should have been IMO a trilogy as ultron is one of the biggest threats in marvel. Secret invasion was a huge pet down. Civil war could have been much better and also an event that could have impacted and spanned across multiple other characters movies.
Me too
I like how this shows matpats analysing data and making meaningful theories is not jus something he does as content but in his actual life and business
Here's how they can right the ship.
Make good movies. Yeah. Simple as that.
Remove all priorities which are not directly serving that singular goal.
I think What If could be a good template for them to make some quality marvel content. They use What If as a place to test ideas and the most well received ones get a show (one show not several movies and shows) based around the universe of that episode. That way they can tell stories people wanna see while keeping things fresh and interesting and mitigating the burnout. For example for season two, the 80s Avengers episode with Ego would make for a fantastic extended story and possibly same for the Tony meets the grandmaster episode. Obviously they wouldn't do this for every episode (probably limit to one or two maybe three from a season) and they'd probably have to move away from using the mcu actors but they'd have a lot more freedom
The thing about releasing so many series without fleshing out things is so true. I LOVED Wandavision, but especially their first episodes where it’s supposed to be a regular sitcom that suddenly gets creepy and/or self aware and I thought it was really well executed. I wish they hadn’t rushed this series into so little episodes! It would have been so fun to see more of these episodes instead of it skipping through decades and lore every single episode.
I liked moonight it was good.
It’s amazing how mat can take apart Disney while also avoiding all the controversy hot button issues surrounding the company.
Right, he’s actually capable of producing a video without spouting “DIDNEY WOKE” 50 times like most of other content creators.
huh? what do you mean >-> (I've been living under a rock)
@@F80_Dezzowhat's the problem if it is true.
@shadowslayer9988 problem with that, it doesn't add much to the conversation if you already know going into it. it's like a waste of time, especially if you're trying to find out what's going on or gleam new pieces of information
@@shadowslayer9988 because there are other much more pressing issues. Being woke doesnt mean bad movies. These are bad movies that are also woke
Another problem Marvel is having is not sticking to their comic books. I get some storylines don't transfer well onto the movie screen or TV BUT they LITERALLY have been changing storylines and having a much sadder fanfiction version of what it should be,- straying from the original source material. Dr.Strange 2 should have just picked up where Dr.Strange left off instead of the fan service movie we got. I feel like that's all the movies are now. . Did we really care about America Chavez a character we didn't know about or care about? At least with Marvel we got to be introduced to her before we went into the Marvels.
Plus Ms Marvel gave a Peter Parker vibe. But other then that . I can write better fanfictions by using the original resource material . However Disney needs to let go of there egos and I agree with Matpat, they need other people in charge of different departments and have meetings so their all on the same page. Feige doesn't have to have control and his decision obviously isn't the best lately
Not stopping at END GAME... was the biggest mistake.
There is a correction I'd add. They ALSO kept Mr Fantastic alive from the Ultimates (the Maker I think?), and they even have a whole storyline where he's manipulating another universe to *recreate* the Ultimate universe. He even offered Miles a chance to join him.
That was the kickoff to a new ultimate universe
Also the best part, miles was saved by offering a hamburger
I think the original plan was to have multiple different running storylines each different from the other. I think labeling each one would be good. Like for young avengers have a subtitle under the logo. Or for more cosmic stuff, have marvel Cosmos. That way storylines don't feel as stretched out because they are different parts of the universe. We knew the Marvel Netflix series were in the same universe, but they had thier own problems which made the story less muddled. Agents of Shield was originally connected, but as the show went on decided to have it's own plot with payoffs. But people knew it was separate. So having a couple movies while we get to learn more about this other part of the universe didn't feel like they were just ignoring the storyline.
Yes! The biggest gripe that I have as someone whose last movie was Multiverse of Madness, I literally do not know how many hundreds of hours I need to pour into any content that came out from then to now just to watch the most recent film, for example.
If they made a clearer distinction that I did NOT need to watch all of those things to enjoy the next major addition to the MCU canon, then I'd be fine watching it. But... They didn't. Plus I'd still worry whether or not I'd be missing too much by watching The Marvels without watching something like Ms. Marvel. They need to make a clear distinction as to whether or not every fan should care about every series that they release weekly under the sun, because that's the only way they'll get out of this without putting too much of a burden on returning fans and fans who lose just even a week of effort trying to keep up with the latest show episodes and such.
Matpat, please make a SKZ(stray kids) lore video, basically breaking down every video(there are more videos like SKZflix) please because the lore is so complex to me and I think other Stays would love the idea, Love your videos from 🇩🇴.
Salad fingers has many more episodes since you last covered him and I'm sure we would all love a new theory on him!
I am an extreme fan of these deep dives "behind the curtain" into the industry and some of the things that go into media. Please do more 🙏🏻
It would also be good if Marvel appointed people to 'represent this character' for every character they have, with that person being able to discuss with the writers how a particular character would behave. Additionally, state that everything is inter-related in a 'multversal way', something that happens in one film or show may or may not be precisely what happened in the backstory/context of another film or show. Characterization and plot points will vary from time to time, with varying degrees of officiality.
Matpat inspires me.. my parents said if I get 30k followers here They'd buy me a better camera for recording.. begging u guys.. literally begging
While I think that would be an ideal situation with many bigger fans understanding the differences, I also think that could be confusing for general audiences. After establishing a (mostly) consistent timeline, going into a more lackadaisical timeline would be a large change. But also knowing general audiences just wanna turn off their brain and watch action i could also see the smaller details slipping past
If I’m the owner of these studios, I won’t hire creatives who are too very lukewarm to a certain character they have a distaste writing with, drawing with, designing with and acting with. And it’s much worst, if that person has a different interpretation compare to what the original creators had intended these characters for.
That's a lot of characters to find people for, but it's not like there's a shortage of writers. Whether or not Disney would want to pay them all fairly is another question. Could have a single person in charge of a side group or family rather than one person each all the way down, I guess. It works, anyway. I've run collaborative writing workshops that function in much the same way.
Similar to what they did with ms marvel
MatPat has given us a lot of hints foreshadowing his retirement. You've earned our trust, don't you worry. ❤
Hey film theory! Since Gremlins 3: Curse of the Mogwai is comingout this year, could you do a theory of how smart the mogwai and gremlins are? I've always been wondering, and you should probably do a theory aboiut that. Just saying.I've been loving your videos ever since the start and I've been wondering how smart the mogwai and gremlins are. Thank you!
I feel like the trust system is something many companies completely ignore nowadays in gaming as well, specially on live service games. Great and informative breakdown
A word I've seen a lot in the past year is the phrase "enshittification." The idea that there's an event horizon that services will hit where people will 'mysteriously' just stop using it, because they never take consumer trust into mind when making decisions. And no amount of going back can bring back the audience they lost.
whats your thought on ValvE
Well unlike in the case of marvel game companies can and do withdraw as much as possible without consequence as the games still sell like hotcakes
With Endgame we were wondering what kind of geniuses could juggle flaming chainsaws like it was nothing, afterwards, we realized they were just crazy and running mostly on luck and adrenaline.
I’ve been saying the same thing, I’m glad matpat finally said it on a public platform lol. I think the ultimate universe comparison really drives your point home, we need quality over quantity again and these shows on Disney+ should end up being spinoffs that explore side stories or more grounded and street level marvel stories. As a huge fan of the MCU and Marvel as a whole, I really hope they pull it together and start to deliver more quality, not that the last few shows/movies have been bad, but they could’ve been way better.
I am such a big marvel fan and flop after flop i still golf out hope that they will come to their senses, it’s videos like these that reinstall my faith in the mcu…
After re reading that i understand how dramatic i sound but it is what is it i guess
Thank you! This is what I'm saying reboots don't all equal a success and people need to think and realize it. Like come on just because you think it *could* workout doesn't mean it *will* work out.
It doesn't matter what you do, as long as you do it well. Why is that so hard to understand for these people?
Unless they come up with some interesting new ideas, I'm starting to feel content with what we got. I love the Phase 1 movies to death and found all the others leading to Endgame enjoyable. The only movies I really care to see the future of are the Spider-Man films.
This video is really good. It captures perfectly why MCU starts dwindling down, strategy to overcome, and the reasoning behind it over alternative options.
If anything, i think Marvel should pay you guys over this
Hey! Globku's channel on Film Theory! Dope 😎
Honestly, i think the bit you mentioned about the characterisation of Wanda is the biggest internal symptom of their problem at the moment. The people in charge of the different bits of content dont know whats going to happen with the character moving forward or where they'll be coming from from their last appearance. If the wandavision team knew she was going to be the villain they might have written the ending differently, if the MoM team knew where wanda would be at the end of the show they might have written a prologue explaining the shift. Marvel is too concerned about spoilers at the moment to allow enough interconnection to make the stories consistent. But as the saying goes, if your story is ruined by a spoiler then its not a good story. So what if we had known that tobey and andrew were in no way home, so what if tom holland or mark ruffalo spoil a couple bits here and there.
If they really want to keep a vouple bits under wraps thats not the end of the world, but treating entire projects like these sacred sealed scrolls that cant be let out of the box until they're ready, and then turning around and expecting them to be treated as one coherent narrative is like making a puzzle, making each piece in a locked room with a different person for each one and then being shocked when they dont fit together at the end.
Marvel knows what these characters are going to do over their next few appearances, they should plan for it better. I honestly think splitting the creative control is a great idea but it should honestly go a bit further, give each character a creative director, have them learn as much about the character as possible and plan the whole thing organically. For example having the wanda director and the doctor strange director meet and plan what the chracters will do in MoM, theyd know what happened in wandavision and no way home respectively and would be able to plan the transition between those projects a lot better than what we got
Agreed though I love Wanda even if her storyline didn't make perfect sense.
@@LeoChaseTheMythMaster oh yeah same, I'm enjoying the MCU at the moment (maybe except secret wars) and wanda might be one of my favourite characters, it just sucks that they dont get the quality of stories they deserve
Wanda acted in character, she kidnapped a town. Not healthy. A child is less than a town so she did do slightly better in the movie
Full disclosure: I really liked "Multiverse of Madness!" That being said, I bet I would've LOVED the film if Sam Raimi got to make the R-rated horror film he originally envisioned. Disney has gotta let their creative people off leashes. Also would've loved to have seen Lord & Miller's comedy version of "Solo."
and they did the character of america dirty appently in the comics she was a badass, but in the multiverse of madness she just screams a lot
I like MoM too and I also agree with everything you say
I think they should make R versions as well as the PG-13 version. Basically a few extra scenes and some differently done CGI can completely change the tone of the film; people have been doing it on CZcams for years
🤓☝️
Multiverse of Madness was never originally supposed to be an R rated horror film. At least not under Sam Raimi. He was literally brought on to replace the original director who wanted to make it more horrific yeah but also less multiverse tied
It would be nice to see you theorize on the upcoming shorts wars season 2, considering the discord server and how there is already a “boss man” channel
Yo, MatPat! I love your videos, have you seen what the Duolingo CZcams channel has been posting in their shorts? It seems right up your alley
The good news is that (I think) the MCU is having a low amount of projects next year, with only Deadpool 3. If that's the case, then they have a year to restructure the MCU; hopefully to be more align with this and the previous MCU fix vid.
W@keness is cancer. ;)
Matt’s just describing how the comic book industry works, each character or group of characters gets an editor that should keep things coherent between the different books. Telling you you can or can’t use a character or you can’t do this because of what’s happening over there with the editors all reporting to an editor in chief
that worked terribly
You brought up a lot of good points and how despite loving the MCU, it's getting harder to be excited despite the massive amount of content. Also I'm so glad to hear someone else complain about tone difference between Secret Wars tv and The Marvels for Fury. At this point, Secret Wars is gonna join the "don't talk about it" section for me along with Inhumans, Season 1 Iron Fist and Moon Knight.. Those things don't exist..
6:54 me just realizing that this is kind of a hint to him giving the channels to someone else
YEAHHHH