What do I do as a Product Manager?
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- čas přidán 8. 06. 2024
- ✏ My Product Manager Resume Template Kit (with my own personal resume to break into product): colorsofchloe.gumroad.com/l/r...
If you work in tech (or are planning to), you'll either be a product manager or work with one. So now is a fine time to learn about us! What do product managers do? How do we set goals and measure success? How do we know what products to launch?
✨ N E W P H O N E , W H O D I S ? ✨
I'm Chloe ~ I tell stories about my life and I also happen to work in tech. Welcome to my channel where I share my stories on some of the biggest mistakes, decisions, and lessons in my life as a millennial techie. Enjoy!
✏️ How to transition into Product Management: • How to break into Prod...
🌴 A Week in my Life as a Product Manager in San Francisco: • A Week in my Life as a...
Interested in Product jobs? I've curated a job board with openings!
💼 colorsofchloe.pallet.com/jobs
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#colorsofchloe #productmanagement #whatdoproductmanagersdo
Hi friends!! Thanks for watching this video on my career as a PM! If you wanna watch more, check these out! 👇
💸 How to negotiate (the heck) out of your salary: czcams.com/video/sJ5Shzq68Ac/video.html
🎮 My first week at Discord as a Product Manager: czcams.com/video/DsqLI4h2xTQ/video.html
✏️ How to transition into Product Management: czcams.com/video/8o4jFPV2ras/video.html
🌴 Chloe's Vlogs: czcams.com/video/hs26KTqBWF0/video.html
Interested in Product jobs? I've curated a job board with openings!
💼 colorsofchloe.pallet.com/jobs
P
What a great video, really enjoy your channel and the information you share! (so thank you for helping me grow!) If there's one thing I could ask, is a video that compare a product owner to a product manager and you thoughts on this.... (sorry if you already did one, not gone to it yet hah!)
This is a good description of an entry level product management position. It's a narrow slice of what product managers are responsible as they grow in the career. So, for those interested in the function, this leads to roles where you'll manage teams, gain responsibility for product strategy, multi-functional product launches, business/pricing models, ROI/NPV, innovation and customer research, and ultimately, if interested, a general management role.
I loved the % breakdown of work you mentioned. That is SO accurate. The meetings are the most time consuming part of this role. I just finished my first year as a Product Manager and I am loving my career. Thanks so much for this video.
It's definitely a balancing act of meetings and building the documentation for our teams. The larger challenge I see is keeping the teams on point of the scope of work. Essential why the documentation is needed up front to keep folks focused. Too many times have I seen our meetings go down rabbit holes. So glad you're enjoying your first year! After being in various roles, PM is my fav as well. Going on year 7 as a PM.
Any suggestions to jump start my career in to digital product management?
Any particular suggestions when starting to look for this positions? In terms of interviewing, how much coding one does (I prefer to do some coding), etc
Thank you so much, Chloe! I am currently working as a product development at a startup in my country. And all your explanations are essential and very helpful for me. You really guide me well. Once again, thank you very much!
This is by far, the best video I've seen about what a PM does. Thank you so much. I loved how you used examples with the theory and the flow you brought to it. Amazing
Omg! Thank you so much for the kind comment~ I’m glad you enjoyed this video. Lmk if there are any other topics that may be helpful to you!
So much clear information in just 10 minutes! No fluff, no ambiguity...excellent end-user-experience ;-) Thank you!
You know this video was made by a great PM because a great PM knows how to build products for their audience. And you've definitely hit it out of the park with this one! Succinct information, clear laid out examples, fun laidback atmosphere, striking visuals. I mean well done! From one fellow PM to another, bravo! You earned yourself a sub :)
I was introduced to you via one of those events and now I am a HUGE fan. Keep up the good work!!
Omgggg!! Amazinnnnggg! :D I'm so glad you found me here too haha. Glad this stuff is helpful and thank you so much for the kind comment. Encourages me to do more ^_^
Holy smokes! This painted such a detailed picture as if I were a product manager already! I even felt the anxiety when you mentioned the 200+ emails! Thanks so much Chloe! I appreciate the share!
Finally a realistic insight on what is done and how it's done. Thank you ❤️
Very nicely articulated. I’m finding more and more that not even recruiters, people operations or senior leadership get what we do which is disappointing. It’s such a valuable role that sits between a lot of moving parts. Great job!
it's super disappointing when senior leadership doesn't even get it :( glad you enjoyed this breakdown! i do think this is an older explanation of my product role where the eng team was more waterfall than anything. will probably need to do a new one!
Thank you, Chloe! Your video is very insightful about a product manager. So good, it gives me chills! I am a QA tester, looking for an opportunity in product management. Everything you’ve said in this video is really helpful to breakdown what need to be understand and to do as a product manager. I guess i need to follow you now 😍
Hey, thanks a ton! This video was terribly valuable, even as a current tech PM. A lot of these issues that I've been facing some challenges with were really well put into perspective.
Hi Anand! I'm glad this was really helpful for you. Hope you're doing well in your current PM role!
Thank you for this video, Chloe! Your role break down at the end was especially helpful. Cheers!
Thank you, Chloe, great insight into your profession. I am a technical recruiter who has also worked on customer-facing teams at SaaS companies. It is one thing for me to think of different roles based on my understanding of colleagues on other teams at the tech companies I have worked, but this is even more helpful to understand what you do as a PM that is from company-agnostic perspective.
ping me if you have any remote software development job for me.
Can I share my cv, I am looking for a new opportunity
As an EA for a PM org - this is the best breakdown of the role and roadmapping I’ve ever heard ! If I could love this video I would ! Subscribed! 💜
Thank you so much! This was so helpful and just what I needed to direct my path. I majored in editing,writing and media so Project Management has always been an interest of mine 🌱 Thank you again!
Woo! Lmk if there are other topics you'd find helpful for me to cover for you!
I'd like to point out and clarify that there's a very large gulf between project management and PRODUCT management, and hopefully you haven't got them mixed up? They're two extremely different fields.
I majored in editing/writing too! Have you had any success in moving into product management? :)
I have been exploring transitioning into a product role at my current company, this video was a nice high level overview and overall very helpful
That’s awesome! Keep exploring to see if you’d want to go down this path. Lmk if you’d want me to tackle any other topics that may be helpful to you!
@@chloeshih yea of course! Just off the top of my head I’m curious if you follow any industry leaders to learn different perspectives or skills, how active are you on LinkedIn or how you go about networking, and how you prepare moving from one role to another in what seems to be quick turn arounds (a year or so)?
I worked as a Product Marketing Intern at Amazon and was kinda thrown into the Product Management/Development Process without knowing the whys and hows. I learned a lot but your perspective on Product Management really helped me understand all the processes we went through and all the meetings I had to attend. Given the short time as an Intern I couldn't see the full effect of every document or meeting but now, I do see the benefit of all that. Thanks a lot
Commenting for the algorithm BECAUSE THIS WAS SO INFORMATIVE!
Never realized how much over lap there was with UX Design in the early stages. Would love to learn more about how you put together your PRDs!
JON THANK YOU SO MUCH!! haha "for the algorithm"~
yes, I work wtih UI/UX super closely! It's so important to start off together since there are so many design iterations that go through. My PRDs are pretty different from what FB-type ones. It's insanely detailed. They're Amazon-like than anything. They're longgggg and full of data narratives and specifications. I can break this down in the future too! Sounds really boring though xD
@@chloeshih Please do, it would be very helpful :)
Thanks for sharing your experience, that was super informative and useful. I've been trying to make the move from engineering to product management for a long time and I'm taking lots of notes from watching your videos.
literally the best intro level explanation ive seen! thank you!
Thanks Chloe! Super helpful hearing about your role and responsibilities. Working with UX very closely and we often find (and struggle : P) with the overlap as far as understanding the users.
One of the best video on the internet comprehensively explaining PM. Too good.
Thanks Chloe ! This is just wonderfully explained. Got a very crisp and clear idea of what the role of a PM entails. Learnt a lot more than I expected :)
Finally, some actual insight, this was really helpful thank you!
Haha omg I'm glad you found this insightful!!
Yes! Couldn’t agree more
Best video about PMs that I have ever watched. Thank you so much!
Thanks for going into so much detail! This will definitely help me with my future job!
This is very informative. I work in the B2B space, so my understanding of product is different. It's pretty eye-opening for me to hear that there could be a product manager for something as simple as buttons. Your video made me realize that a consumer tech app isn't just a single product, but a conglomeration of multiple products. I can see why there would be worry of feature cannibalization.
Yesss! B2B and consumer tech is totallyyy different. Feature cannibalization is one of the main fears of any feature being rolled out. There's also always a ton of conflict between different teams with different North Stars. Some of them actually oppose each other, and there's a fine balance we need to strike. Org structures can get really complicated!
Same.
This was super super insightful. Been combing through a bunch of PM videos. Thank you Chloe..
About to have a Product Manager interview today and this helped a ton. Thank you!
Chloe, you have explained it very well! we as PM's wear many hats !!!
This video is fantastic!
I’m a Business Analyst who kind of fell into the tech industry with no formal background, so I feel like there are some industry practices and tools that I’m not fully aware of. I’m interviewing to be a Product Manager and it feels really intimidating, but this video really puts it all into perspective. From the bottom of my heart - THANK YOU!
How has it worked out ? I’m hoping to get into product management but planned on getting a business management degree
Great job laying all of this out, Thanks Chloe!
Appreciate the comment, Shamel! Glad it was helpful. :) Let me know if there are other topics you'd like me to dive into!
I am currently a TPM, tranistioning into a product manager role. You have done a great job explaining the role of product manager very well, thank you for the details and video. 💥💥
CHLOE!! I loved this video. You’re super super good at explaining things!
LING!!! Ahh thank you ~ Hope to do more videos like this. :D
I just got a pm job and this video really helps! Thank you for putting these together
Love the expression and happiness in your thumbnail face ^_^ that I had to watch you here... and he’s product managers make really good 😌 glad to hear someone like you enjoying your career!
Haha thanks for liking the thumbnail! I had another friend tell me it was an awkward face xD I'm glad you also enjoyed the video!!!
I recently joins as an associate PM at a startup in SLC. Thanks for this vid. It taught me a lot
Thanks for sharing this video Chloe, I’m trying to pivot from merchandise/demand planning to product management and the things you mentioned are skills I currently have just not tech related
Just came from trucking. I have no clues what I’m doing but I’m glad I found you 🔥
Thanks for the elaborate video on what Product Managers do! Could you maybe also elaborate on the most important technical skills needed if planning to move into a PM role?
Yes!
Thanks for the clear breakdown and no nonsense
my goodness - the product launch process is probably the best summary i've heard. Logical and accurate.
Hi Haley!! Ahh thank you for the kind comment! Glad you found it well thought-out. Def trying to put more tech content out there to demystify these processes!
@@chloeshih definitely! I'm not a PM but I work with PM for >5 years in the bay. I really think this is one of the best summary to describe product launches to anyone, tenured or entry level. You made it sound simple enough, but also covers all the important details. Excited to see more of your content!
Mygigi🤔🤨😫🤨🤨🤨😫🤨🤨🤨🤨😉🤨🤨😘🤨🤨🤨🤨🤨🤨🤨🤨🤨😘🤨🤨
@@chloeshihc it😫😉😡
@@hc7054 l 😌😪😪😍😪
Seriously. That was a really informative video on what a PM does, where you have delivered tons of quite hard to understand tasks and responsibilities in a simple to grasp fun way, with some great examples, exactly at the point where I'm thinking "err.. I sorta get what you are saying .. I think" I really didn't know that much before about the role so it was perfect for me to get this really enjoyable overview. Your pie overview at the end also really insightful. For me it was 10/10
Accidentally found it. Thank Chloe for a very helpful & detail explanations to get me know more about PM job.
Thank you!! Very clear and super helpful!
First comment on CZcams, gotta to say this content is well-structured, really brings me a lot of insights on what a Product Manager is and what specific tasks they'll do in a real-world environment.
This is such a great video!
I am graduating as an industrial production designer in the upcoming few months and thinking of where to go in my career. I am a very conceptual user centered maker. I don’t want to physically “make” each and every part of the concept but I do like:
Understanding the need and why, the avatar, the story, the overall concept, solution, connecting stakeholders to it, the financial gain of the concept and the “how”.
I was thinking that maybe product management could be something for me to look into?
But I also really like teaching, explaining, coaching. So was also thinking of becoming an advocate.
Great job on explaining what a PM does! 🙌🏾
Wooo! Glad it was helpful to you ~
Hey Chloe! Thanks for sharing your experience. It was really helpful! Cheers. Cheers from Brazil!
Actually very specific information with examples and detailed commentary. Keep posting, your content is top tier.
Ahh thank you!! I'll do my best to keep it up. Lmk if there are other topics you'd find helpful for me to cover!
This was really a phenomenally informative video with no fluff!
I'm thinking of transitioning into a product management role, and you answered most of my questions in a clear and practical way!
Your examples are also very useful!
Great stuff!
As a Lead PM for years you did a great job!
Thank you for sharing this information l. As a recruiting firm, we are continuously looking for ways to improve how we service our clients. This video provides a clear outline of how we can improve on our service and focus on customer experience and retention! ❤
Your production quality and content are so good! Underrated channel.
Ahh you’re so sweet!! Appreciate the words of support!
thank you so much for sharing this video chloe❣️😌 this is very helpful 😌
Besides the technical know how,
your energy, personality and attitude is a huge enabler to be a good PM in my opinion.
Who want to become a PM must learn to become socially as "good" as you are.
Besides that, I see you hitting 1M subscribers in the near future, just by doing your thing!
WOW...Great description breakdown! very Helpful.
Thank you so much for the insights, I have been looking for it ..
Such a great explanation!! Thank You!
Thanks for making this video. Now I finally understand what my job actually is 😅
Oh boi oh boi, Chloe have done it again ladies and gentlemen. Great video and insightful information. I love it ❤️👌
Thank you so much for this video Chloe! This was so helpful and informative :)
Glad you found it helpful! :D
This was extremely insightful and what a great way of explaining it!
Thank you, Joanneeee! I'm glad it was insightful to you!!
I like that video i’m having a PM class this semester and want to work on my own brand app later and this video is really helpful.
This was really helpful for me, thank you so much!
Such a well done video. Thank you!
This is the first video that helped me understand the role. Thank you. And you are beautiful!
Thank you so much for this video!! This has helped me in my new recruiter role hiring Product Managers..
What a wonderful and detailed video. Thank you. ❤
Super useful and specific video, with story and examples! I love it! Just subscribed to your channel. I myself am a kind of a product manager (CTO at early stage startup, 9 employees) :)
This was super helpful for a beginner like me, thank you Chloe.
Of course! Happy to have you here
Love this video tons! You might have nudge me out of my comfort zone in corporate world as a BA to now trying to pursue the PM role. Yeah…. Daunting yet exciting!
Thank you for sharing this. Very helpful!!
Thank you Chloe! :)
This video is so good!! Thanks so much !!
I've been offering a new job as a product manager in my current company, this video was really helpful. Thks !
Omg congrats! That's amazing!! So pumped for you in your new role ^_^
AMAZING breakdown!
This was super helpful! Thank you!
Chloe! Thank you for this video! I am currently a public school teacher considering jumping into the corporate world and becoming a PM has caught my eye.
What certification path/training courses do you recommend for people looking to get started?
Just love the way you present this video , 🤩 kind of stuff one like me would look into..
Great breakdown. Thanks For the video
Thank you it was super interesting video. I am a product manager too. Interesting to see colleague's day and workflow
Great summary. I'm just about to start my first Technical Product Manager role, coming in from a completely different industry and background, and this helpful overview has given me more confidence to trust my existing skillset to make it work!
How did you transition to your new role?
@@Angeliz225 Must have made a good impression with some other work which yielded good results I did in my current role, and was asked if I was interested in a newly created product role in the digital side of the company. "Right place, right time"
I just started taking product management course and product analytics course and this video pops up!! Thank you Chloe!!
So glad this is helpful!! Lmk what other topics you’d like me to tackle!! Congrats on the PM courses too :)
@@chloeshih I will like to know when it’s right to start applying for jobs as a PM.
@onyinyechi where are you learning from?
This is cool. I just started my product management course and this video came up in suggestions 😍 😍
Doing product management now and I love it.
Woo!! Let's go, Jahari!! :D
Great video! It would be amazing if you could make more contents on these startup insights. I mean the internal culture and working methods.
Awesome video! I would only highlight the fact that your points are mostly applicable to what it’s like to work as a PM in relatively large tech companies. While the skills for startup PMs are pretty identical, the scope of responsibilities is usually quite different (i.e. 1 PM managing multiple product initiatives, less engineering resources, faster launches, etc.)
That makes sense
100%
Solid point, I work for a smaller company with several large products. I manage all of them and their features. Constantly have to balance resources.
I love the percentage breakdown.
This was such a helpful and informative video!
Very positive and fun presentation, enjoyed watching and learning
Amazing video! You have totally inspired me! I was debating whether a PM role would be fit for me as I am sort of doing this already in the financial services industry as it relates to physical projects. General Assembly should be paying you a royalty, as I will definitely signing up for their Product manager Certification after watching this video! Thank You for the detailed breakdown!
Thank you! Love what you're doing 😊
woo! this is quite an old video though - i just posted an updated video so might be worth checking that one instead!
I already did! Been following you on your moving house, getting on Forbes 30 Under 30, launching your Server One PDT on Discord and your backlog of vlogs. I like it that you're always upbeat, bubbly and keep things informative, but succinct. It's also good to see that you're from Asian background but made it really well in a competitive field. I love your work ethics, coz a few years ago I worked for a start up where I was cutting everybody's slack. Felt like I was doing years of work in months. Good thing AI is out now.
Have a great week ahead! 你好可爱，加油!! ❤🎉🎉
Thank you for your video.
Thanks Chole amazing video! Would you mind creating a video on best practices in creating a PRD and some references that we could use? 🙏
Great job explaining. As an ex-PM, I can see your skills come through in the video.
Haha omg thank you ~
Very well summarized the PM role.
Thank you for this content. So helpful!
I'm glad you find this helpful! Lmk if there are other topics you'd find useful that I can cover for you!