Copywriting Exercise & Critique: How To Write Better Subject Lines

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  • čas přidán 23. 11. 2021
  • Copywriting Tips For Beginners: How To Improve Your Email Marketing
    Level Up Your Email Marketing ►► copyposse.com/oti
    Looking to improve the open rate of your emails? The first place you need to look at is your SUBJECT LINES.
    Did you know that 47% of email recipients open an email based on the subject line alone?!
    This means your Subject Line is arguably the most important element of your entire email…
    So how do you write Subject Lines that will grab attention, generate curiosity, and actually get your emails OPENED?
    In this tutorial, I’m going to share my unfiltered COPY CRITIQUE of 6 different subject lines…
    What made them great, what left me wanting more and what would make them EVEN MORE powerful…
    So that you can take these tips and implement them into your email marketing & copywriting strategy!
    WHY SUBSCRIBE?
    Every single week I provide tips and resources from my copywriting vault, so go ahead and browse the tutorials and guides I already have up and, after you subscribe, hit that little bell icon so you don’t miss any future videos from me.
    CONNECT WITH ME!
    / copyposse
    / alexcattoni
    / alexcattoni
    / copyposse
    Read this instead: www.alexcattoni.com/copywriti...
    #Copywriting #EmailMarketing #HowToWriteEmailSubjectLines

Komentáře • 80

  • @lorens6003
    @lorens6003 Před 2 lety +10

    Please do more! Not only is it educational but it's also extremely entertaining! Barely noticed the time while watching haha

  • @kellyclark1733
    @kellyclark1733 Před 2 lety +15

    The critique videos are so helpful. Please keep them coming ❤️

  • @DemetriPanici
    @DemetriPanici Před 2 lety +16

    Subject lines are SO important when it comes to SEO and CTR. Love this!

  • @vinishchandran6079
    @vinishchandran6079 Před 2 lety +7

    Loved it! So much value... One of the best Copywriting videos on CZcams.

  • @suniajellani3007
    @suniajellani3007 Před 7 měsíci +1

    I love your style of making things clearer

  • @sterndeuter8773
    @sterndeuter8773 Před 2 lety +2

    These critique videos are enormously helpful! Would love to see even more of them, thanks Alex.

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Awesome! Thanks for letting me know :)

  • @rachelhmeltzer
    @rachelhmeltzer Před 2 lety +1

    Loved this! So helpful!

  • @sugarfreeselfcare
    @sugarfreeselfcare Před 2 lety +1

    This is SO HELPFUL Alex!! Great tips! Thanks for diving in deep into email headlines! I have never seen a video in this great detail about what makes an email headline actually work. Keep these videos coming, please! :)

  • @CoolRahulize
    @CoolRahulize Před 2 lety +2

    Awesome video, as usual. The one thing which I like about your videos are it clearly shows the value that you provide. Thank You Alex.

  • @snigdhabanerjee1329
    @snigdhabanerjee1329 Před 2 lety +1

    Loved the detailed critic. Gave so many ideas for writing a selling copy🙌
    Would love to see more. Made note for all of them

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Awesome! Thank you so much for watching!

  • @kushagraoberoi6496
    @kushagraoberoi6496 Před 2 lety +2

    When the queen reviews, everybody wins 😍❤️

  • @SamVanderWielen
    @SamVanderWielen Před 2 lety +1

    This was such a great video - love this idea! Sometimes subject lines get great attention from some people, and terrible attention from others (I had one recently that offended a few but others LOVED it). Who knew back in the VERY early days of email that we'd be analyzing subject lines so hard? 😆😆

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Thank you! And yes that's totally true - certain messaging works completely different depending on the audience. Thanks for watching!

  • @creative_hax
    @creative_hax Před 2 lety +1

    LOVED this. So practical.

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Awesome! Thanks so much for watching :)

  • @aminishak6811
    @aminishak6811 Před 2 lety +1

    love this

  • @tdematos
    @tdematos Před 2 lety +1

    Loving these critiques and the explanation! 🔥🔥🔥

  • @MyFukinBass
    @MyFukinBass Před rokem

    Has it been 15 minutes? I was so entertained I didn't even noticed. Thanks Alex!

    • @AlexCattoni
      @AlexCattoni  Před rokem +1

      That's the goal! I am happy to help! :D

  • @destinoridicolo
    @destinoridicolo Před 2 lety +1

    I love all your videos Alex! Ciao from a young italian copywriter 🇮🇹❤️

  • @illiavarshavskyi
    @illiavarshavskyi Před 2 lety +1

    Thanks for amazing content ☺️ with this video now i understand where is where)

  • @PrincessSachiko
    @PrincessSachiko Před 2 lety +3

    Very interesting to watch... I love how you explained everything in detail. Please do more of these videos! I do just want to point out one thing: I disabled preview text in all my email accounts. I don't like having part of the email shown to me before I even open it. It's just annoying. 😆 If I want to know what's in the email, I will open it! Plus, it looks cluttered. So there may be more people like me who disabled their preview text. So all email copywriters should be careful that they're not depending too much on their preview text. The subject line needs to be enough to stand on its own.

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Awesome! Thanks so much for watching :)

  • @AhmetKaan
    @AhmetKaan Před 2 lety +15

    *"The person who wins, is the person who wants it the most."*
    This changed my life.

  • @creativepassionanddeepaliK27

    Excellent video . You explaining it makes it more clear

  • @dallincandland
    @dallincandland Před rokem +1

    Yeah this was neat! Thanks for doing this it felt like a mini master class.

  • @bethmetro8761
    @bethmetro8761 Před 2 lety +1

    🚨 THIS is the video I needed... The feedback commentary really helped me to absorb your thought process!

  • @sanjayray9309
    @sanjayray9309 Před 2 lety +1

    Hey Alex, I want to more videos like this.
    And also make a video about landing page analyse🙏
    Thanks a lot alex

  • @sobeidalagrange7129
    @sobeidalagrange7129 Před 2 lety +2

    💞😱👋😎😊 Loved this video, Alex!!

  • @karthik1747
    @karthik1747 Před 2 lety +1

    Awesome CRITIQUES, Alex😊

  • @DavidNipps
    @DavidNipps Před 2 lety +1

    Recently stumbled across your channel and have gotten a ton of great value. Thank you! (I've launched a channel about marketing myself and love to see other people doing great things in the space.)

  • @creativepassionanddeepaliK27

    Yep do more such videos

  • @abdulmoiz1820
    @abdulmoiz1820 Před rokem

    Great piece of critique.. 👌

  • @azaansohail2247
    @azaansohail2247 Před 2 lety +2

    Subject line: Double your inventory!!!
    Preview text: You are about to experience crazy sales 🛒

    • @user-ey6gy9vn9m
      @user-ey6gy9vn9m Před 2 měsíci

      Cool.
      Worth trying out.
      I'd do it this way: 2x your inventory, (first name)!
      Preview text: Crazy sales coming your way 🛒.
      What do you think about this one?

    • @azaansohail2247
      @azaansohail2247 Před 2 měsíci

      @@user-ey6gy9vn9m good one

  • @wallacebankley3384
    @wallacebankley3384 Před 2 měsíci

    Having your personal portfolio with Alex Launch Pad Grads Launch Clients Facts!

  • @ahmad_sami684
    @ahmad_sami684 Před 2 lety

    Your content is worth

  • @brunovincent1969
    @brunovincent1969 Před rokem

    Fantastic content as usual! But how can you control the meta preview's length?

    • @AlexCattoni
      @AlexCattoni  Před rokem

      You can't control it! Different email providers have different standards. As a general rule, I recommend keeping your meta 100 characters or less!

  • @wimukthidilhara7097
    @wimukthidilhara7097 Před 2 lety +3

    You killed it! What a video, You Kept my attention throughout the entire video. WoW! Awesome Miss. Pretty And Smart... See you in the next video. hahaaaa....

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Yay!! So glad to hear that - thanks for watching :)

  • @AndyMeholick
    @AndyMeholick Před 2 lety +1

    These are great. I love to do these exercises as I watch your videos. Such fun!

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Yay! Awesome, I'd love to have you participate as well. You'll find them on Instagram @copyposse :)

  • @niranjanp65
    @niranjanp65 Před 2 lety +1

    200+ posse fam's giving you copy to critique... that's content for an year if you reacted 5 each week

  • @AmazonPPCManagerFreeAudit

    Really nice work Alex.
    Can you give the tips which type of videos and etc should I be making to get the clients intrigued and how to target them?

    • @AlexCattoni
      @AlexCattoni  Před 2 lety

      Which type of videos?

    • @AmazonPPCManagerFreeAudit
      @AmazonPPCManagerFreeAudit Před 2 lety

      @@AlexCattoni I mean what sort of elements should be in the posts and videos to get the clients intrigued. Just a generic advice needed.

  • @elrafas2366
    @elrafas2366 Před 2 lety +1

    5:24 _2021 is almost over, with the line that they could go further_

  • @user-ey6gy9vn9m
    @user-ey6gy9vn9m Před 2 měsíci

    SL: 2021 is your turn to shine.
    Preview text: E-seller? Congratulations in advance.

  • @AndrewNuttallWearsPants
    @AndrewNuttallWearsPants Před 2 lety +1

    Subject: Are you ready for the ecommerce tsunami?
    Preview: 2021 will be the biggest year ever for online shops. Here's how you can cash in.

  • @Qanwaz100
    @Qanwaz100 Před 2 lety

    Must be confessed... I regret about why did I miss that exercise 😤

    • @AlexCattoni
      @AlexCattoni  Před 2 lety +1

      Follow me IG and never miss another one 🔥 instagram.com/copyposse/

  • @baishalyroy
    @baishalyroy Před 2 lety +1

    Hey Alex, you're so inspiring! I would really love to work for you. I'm a marketing copywriter myself. Can you please let me know how can I apply?

    • @AlexCattoni
      @AlexCattoni  Před 2 lety +1

      Thanks Baishaly! I'm not currently hiring or looking for any copywriting support.

    • @baishalyroy
      @baishalyroy Před 2 lety

      @@AlexCattoni cool, I'll practice and wait for the opportunity! 😻 really looking forward to work with you soon :)

  • @sadaamhasaan_
    @sadaamhasaan_ Před 2 lety +1

    Headline: Heres Why Your E-Comm will BOOM This Year

  • @ExtendedUniverse55
    @ExtendedUniverse55 Před 2 lety

    What is the best approach to marketing your lead magnet if you are just starting out and have no audience at all?

    • @AlexCattoni
      @AlexCattoni  Před 2 lety +1

      Well you could run paid ads... but what I would focus on first and foremost is building your audience. Build up an audience base FIRST - then promote your lead magnets to them internally (that's what I did). Rather than spending a bunch of money on ads. Good luck!

  • @AndrewNuttallWearsPants

    Is Instagram necessary? Would you put Make It Hotter on FB?

    • @AlexCattoni
      @AlexCattoni  Před 2 lety +1

      Hey Andrew! Yes - I also put these posts on Facebook :)