THE 12 WEEK YEAR by B. Moran and M. Lennington | Animated Core Message

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  • čas přidán 8. 08. 2019
  • 1-Page PDF Summary: bit.ly/39jhGEJ
    Book Link: amzn.to/2YNiMRR
    FREE Audiobook Trial: amzn.to/2ypaVsP
    Animated core message from Brian Moran and Michael Lennington's book 'The 12 Week Year.'
    To get every 1-Page PDF Book Summary for this channel: gum.co/cmOOM
    This video is a Lozeron Academy LLC production - www.ProductivityGame.com
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Komentáře • 130

  • @chriswalter92
    @chriswalter92 Před 5 měsíci +52

    Engaging with books has significantly elevated my perspective on investing. True wealth isn't built through mere savings; financial freedom stems from strategic investments. I've learned that accumulating wealth hinges on making prudent investment decisions.

    • @tahirisaid2693
      @tahirisaid2693 Před 5 měsíci +1

      Embarking on the investment journey at 40, I envision a triumphant testimony of significant success by the age of 55-

    • @chriswalter92
      @chriswalter92 Před 5 měsíci

      Choose a reputable financial adviser like *Jenny Pamogas Canaya* for insurance, regardless of the firm. With her dedicated career in financial planning, you'll receive guidance for growth, better navigation, and secure task completion..

  • @audelsalazar1962
    @audelsalazar1962 Před 4 lety +100

    The 12 Week Year Special *OPS* System:
    *Ownership* - Own your results and burn your excuses
    *Planning* - Plan your weekly keystone actions
    *Scoring* - Keep score of your weekly execution, not your results (Good Execution = Good Results)

  • @titlespree
    @titlespree Před 4 lety +58

    That's the reason why most people don't follow up on their new years resolution. It is better to set monthly goals, if not weekly.

    • @ChantalSouaid
      @ChantalSouaid Před 4 lety +3

      I found a solution, I created a weekly goal instead of new year resolution, I started in February. I was so happy to see that someone backed up the idea with science.

  • @welovelibraries4556
    @welovelibraries4556 Před 3 lety +18

    I watched a video on different CZcams channel - this one was SO MUCH BETTER!

  • @anikatasnim6001
    @anikatasnim6001 Před rokem +6

    Your summmaries are the best that exists on the internet, I swear. Not only best summaries but also very clear & precise action plans. God bless you sir, you're literally changing lives.

  • @ChantalSouaid
    @ChantalSouaid Před 4 lety +10

    I am so happy to see the science behind this, I started this year with a weekly goals challenge instead of a new year resolution. So since Feb I am posting on challenge on my blog on how to live a better 2020.

  • @michaellydonrealizationprocess

    So refreshing to see such a clear, succinct, and helpful summary of a great system. I use a modified version of this scheduling/execution system in my own work and life. I wish that many of the books themselves were as clear and succinct as this presentation is, instead of belaboring a point or putting a lot of filler in the book, or conveying things on more of an intellectual level vs. a practical level. Hats off, Nathan. This was great.

    • @melanievans
      @melanievans Před rokem

      They do that (writers) to charge more for their books bcuz of the number of pages 😅

  • @jonathanhoffman5609
    @jonathanhoffman5609 Před 4 lety +2

    O.P.S. = Own resluts, Plan key stone actions, keep Score of executions
    Burn your boats (Excuses)
    - Why planning is essential:
    -- Save time
    -- Save energy
    Divide goal in 12 week goals.
    Multiple goals per week.
    Set exponential weekly growth.
    Combine & condense proven plans to acheive essential goals.
    Keep score of weekly exocution & Focus on it instead of results.
    4 out of 5 weekly tasks = 80%
    Adjust weekly plan if exocution score is lower than 65%

  • @alexanderSnilsson
    @alexanderSnilsson Před 4 lety +2

    I got burnt out because I worked too much and was all over the place due to lack of focus and priority. I think this will help me to clear out the clutter and focus on what's important. Time will tell, in three months. :)

  • @julien2270
    @julien2270 Před rokem +2

    Thanks for a great and engaging summary of this book. I'd never heard of it before this evening, and now I already have a great tool to start applying to my life. So appreciated!

  • @thedeveloper2513
    @thedeveloper2513 Před 4 lety +35

    Every time I come here to watch your wonderful book summary videos, I see the subscribers increasing by atleast 1k. I'm so happy for you and for the thousands of people gaining this free knowledge.
    Keep it up!

  • @chemorn2020
    @chemorn2020 Před rokem +5

    Ah great video! I’ve been trying to get through this book, it’s such a slow read at first. This helps me maintain my excitement to digest it. Thanks!

  • @GeekyMino
    @GeekyMino Před 4 lety +24

    Great ideas! Having shorter deadlines and measuring execution can help us to achieve our goals and maintain motivation. Keep up the good work.

  • @avlasting3507
    @avlasting3507 Před rokem +1

    My honest opinion is this will invariably lead to greater stress, anxiety and burnout.

  • @mustafadayan2049
    @mustafadayan2049 Před 4 lety +19

    Love the contents. The book is meant for ambitious performers. I must get my hand on this book. Thank you

  • @Babett_B
    @Babett_B Před 4 lety +8

    Thank you so much for this video! You just saved me $30 and frustration of having yet another great book sitting on my shelf, unread... :S
    Great summary!

  • @advancetotabletop5328

    0:45 : Same graph as a KS campaign. (:
    1:00 : Had this at a company that had monthly and quarterly deadlines. Brutal and sometimes led to burnout.
    1:30 : Reminds me of playing the victim card. Both excuses and playing the victim card mean you give up control. Deadlines are “good” ways to burn your boats. :P
    4:10 : Reminds me of the other video about building a skill in 20 hours - only do what’s essential!
    4:55 : Another planning video also said to focus on “Lead Behaviors” (Input metrics), not “Lagging Behaviors” (Output metrics)

  • @happihijjabi9631
    @happihijjabi9631 Před 2 lety

    Thank you for this.
    Tracking actions instead of results will be a game changer for me. I tend to get overwhelmed when looking at the numbers.

  • @isabellaurel
    @isabellaurel Před 4 lety +5

    I will follow this mentality immediately! Thank you !

  • @hinatalieclaire
    @hinatalieclaire Před 4 lety

    Loved this clear summary. Thank you so much!

  • @downbntout
    @downbntout Před 4 lety +2

    I got 6-1/2 minutes in and got so excited I had to cut away and race for my planner

  • @MarkFeaGuitar
    @MarkFeaGuitar Před 3 lety +4

    Thanks dude. Bought this on Audible recently and it's a lot to take in through the ears lol. Knew you'd have a summary on your channel! Probably need to buy the actual book now to organise all the aspects!

  • @PoetryCarson
    @PoetryCarson Před 4 lety

    Just found this channel. 3 videos in and all spot on !

  • @MysteryViv
    @MysteryViv Před 4 lety +1

    Entertaining and enjoyable to watch, all the while educating. I am inspired to finally change my planning to a 12 week window.

  • @JessicaGarcia-vu9xr
    @JessicaGarcia-vu9xr Před 4 lety

    And thank you for your time and commitment!

  • @TheMedic2014
    @TheMedic2014 Před 4 lety +25

    See I messed up when I combined a 12 week year with a 4 Hour work week. I got to do better.

    • @brucebaker810
      @brucebaker810 Před 3 lety +1

      For 12 Week Year, we need, not a 4-hour workweek. More like "the 40 hour Wednesday"

  • @JessicaGarcia-vu9xr
    @JessicaGarcia-vu9xr Před 4 lety

    Thank you for sharing this way. It’s so helpful!

  • @mofenyiditshwene822
    @mofenyiditshwene822 Před rokem +1

    I love this! I've also been working on this to myself. You gave such insightful summary

  • @createdluck628
    @createdluck628 Před 4 lety

    As per usual excellent summary.
    Resonated with me at just the right time in my life .
    Thanks for your time and efforts friend.

  • @ayushkumarsingh1053
    @ayushkumarsingh1053 Před 4 lety

    Great Book..And Your Explanation is Awesome..!!

  • @eisa1984
    @eisa1984 Před 4 lety

    Thank you very much for these amazing videos

  • @ShelitaRN
    @ShelitaRN Před 2 lety

    Excellent review! I almost feel like I don't need the book now! Thank you so much!

  • @HaneenIAdam
    @HaneenIAdam Před 3 lety

    Best summary of the book. Thanks

  • @iamgnehra
    @iamgnehra Před 4 lety

    Great concept.
    Another wonderful video.

  • @MelindaGallo
    @MelindaGallo Před 4 lety

    Awesome! Thank you! 🙏🙏

  • @vapurzaa
    @vapurzaa Před 4 lety +1

    Lovely, thanks for this.

  • @guntasbrar7885
    @guntasbrar7885 Před rokem

    I been watching your work since you had 20,000 subs. Great growth

  • @jade_08
    @jade_08 Před rokem +1

    this was great! thank you

  • @erictko85
    @erictko85 Před 3 lety

    GREAT VIDEO!! Thank you.

  • @eraybesirli8778
    @eraybesirli8778 Před 3 lety

    I was searching for this method. Thanks

  • @syedmajid3202
    @syedmajid3202 Před 4 lety

    Thnx for the summary!

  • @TicketToLiterature
    @TicketToLiterature Před 2 lety

    Really helpful video in getting the idea of this book

  • @m26498130
    @m26498130 Před 4 lety

    Great summary, as usual

  • @alich9554
    @alich9554 Před 4 lety +2

    Great value and Video brother.

  • @AyaMohamed-rf8jl
    @AyaMohamed-rf8jl Před 4 lety

    Awesome awesome awesome this is what I'm looking for...thanx

  • @redsummerwings
    @redsummerwings Před 4 lety

    Brilliant idea.. Thank you ☺

  • @neoxuehan84
    @neoxuehan84 Před 4 lety +2

    The book summaries are great, though i may not always agree with the authors’ content.
    Thank you for this wonderful channel and the effort for bringing it to us viewers :)

  • @rbnyc
    @rbnyc Před 4 lety +1

    Reapplying this principle to 31in 6 days...Today is August 26 and left are remaining 6 days. Planned my rest 6 days with this principle.

  • @GeorgeSavva1
    @GeorgeSavva1 Před 3 lety

    very valuable - thank you

  • @JoeyRucks
    @JoeyRucks Před 11 měsíci

    Thanks

  • @oscargallardo6858
    @oscargallardo6858 Před 4 lety

    Thanks for the PDF

  • @ChantalSouaid
    @ChantalSouaid Před 4 lety

    I love the idea!

  • @heard6319
    @heard6319 Před rokem

    This is dope thanks

  • @RekonizeOfficial
    @RekonizeOfficial Před 4 lety +7

    I always watch your videos at the right time when I need to get my shit together ,, Resonated with me at just the right time in my life .
    Thanks for your time and efforts friend.

  • @bi2u4787
    @bi2u4787 Před 4 lety +3

    Great review mate! Just ordered my copy after watching your review. Thanks!

  • @karinas5833
    @karinas5833 Před 4 lety

    Reminds me of agile implementation. Good content by the way. Keep it up. :)

  • @superiorSam9718
    @superiorSam9718 Před 4 lety +1

    I so need this right now, got a major company goal to achieve in a year's time, glad I subscribed. :) keep it up!

  • @yishusahil
    @yishusahil Před 3 lety +17

    "Give your friend 100 dollars for not completing ur goals" that's literally what colleges are for, if u don't do the work its literally like just giving away your tuition fees to someone.

    • @brucebaker810
      @brucebaker810 Před 3 lety

      Plus, friend now loves you. But also maybe tries to distract you. For future winnings (for him),

  • @PaulLembo
    @PaulLembo Před 4 lety +11

    I’m two minutes in and laughing a good bit. This is all just an analogy for the four quarters on Wall St and the 90 day cycle all publicly traded company sales people live on.
    What a revelation! 😀
    I know for many not in sales, this is truly new and for them it will be insightful.

    • @ByWayOfDeception
      @ByWayOfDeception Před 4 lety +1

      The authors are laughing all the way to the bank. How did they sell this book proposal? A successful blog?

    • @PaulLembo
      @PaulLembo Před 4 lety

      Paul Warwick nah, I just don’t buy it. Love the channel overall but this book / philosophy is a nope for me

  • @michaelkennedy4646
    @michaelkennedy4646 Před 4 lety +4

    Sounds like a bunch of low performers here in the comments, not willing to get out of their comfort zone. The fact that they're complaining tells you this advice will lead to success one way or another

    • @gedwardnelson
      @gedwardnelson Před 4 lety

      mj k you’re 100% correct. I’m currently reading this book, and “coincidentally” this showed up on my feed. It’s obvious that those making the wise cracks aren’t interested in improving, nor have an open mind. It’s a well thought out plan.

  • @krishnaa6010
    @krishnaa6010 Před 3 lety

    It's amazing video

  • @CC-ue5up
    @CC-ue5up Před rokem

    Este video es muy útil ❤❤❤❤

  • @priyangshudas6285
    @priyangshudas6285 Před 3 lety

    This book has a really good theory

  • @hawk7794
    @hawk7794 Před 4 lety

    Great video, Always learning and improving a little whne i watch your videos.

  • @intouchsatayanurug3995

    Hello , Can you tell me which program you use to make this video? Thank you so much. Your video help so much.

  • @BaronSenf
    @BaronSenf Před 3 lety

    I think the video misrepresents some aspects of the book. It is clearly not the stated goal to reach the same goals of a whole year within 12 weeks. This is a guarantee for burnout. What a 12 week year helps with is to identify key tasks ("what's essential?"), define measurable goals and produce some feeling of urgency and focus. This means you can increase productivity but in reality there are often dependencies (think about projects with multiple stakeholders) that will slow you down. Hence, it is always helpful to understand the limitations of any method.

  • @zaidmouali308
    @zaidmouali308 Před 2 lety

    Good

  • @priyangshudas6285
    @priyangshudas6285 Před 3 lety +1

    Hey guys why don't you put these in Spotify too

  • @abbeygriffor6010
    @abbeygriffor6010 Před 2 lety

    Do you know anywhere that has a PDF of a 12 week year calendar/planner? Ive looked and cant seem to find a good one. They are sold out on their website.. and I rather have one that I can put in a binder and keep open I dont like the binding they have on theirs.

  • @chevasflorian4055
    @chevasflorian4055 Před 4 lety

    I think it's a good idea. However, it demands much time for planning and scoring your progress because every week you would update your plans. I'm not saying it is a bad way of improving and getting our achievements but it's very demanding in time.

  • @tiagopost
    @tiagopost Před 4 lety

    Very good \o/

  • @modeinterdite
    @modeinterdite Před rokem

    How many goals should you aim for in these 12 weeks?

  • @GabrieleBonetti
    @GabrieleBonetti Před 4 lety +22

    Ok but seems a recipe for stress and eventually burnout

    • @doprisi
      @doprisi Před 4 lety +1

      Completly agree..

    • @roshanreddy2429
      @roshanreddy2429 Před 4 lety +11

      Thats what an unsuccessful man said

    • @lawrencejones58
      @lawrencejones58 Před 4 lety +2

      Goals should be pursued. This is good for finances - saving, debt payoff, etc

    • @Kyoto99952
      @Kyoto99952 Před 4 lety +3

      Nobody said you need to accomplish everything in 12 weeks. In fact you can only choose 3 goals to focus on, that’s it. I’m doing the 12 WY now actually and that’s quite liberating and not anxiety provoking. I completely get what you mean though as that was my initial thought as well. But it’s the opposite as you get your mind to relax. You see I’m fairly ambitious and there are so many things I want to do but I hate to feel stressed about it and rushed, which I usually do. I try to do many things at the same time and end up doing none of them (well). A year passes by and you haven’t moved an inch towards your goal. So I thought ok I’m gonna try this. And my experience is that I feel more relaxed, focused and a lot smarter. You will exceed your goals as you become competitive and impatient and already think about the next 12 week period where you will accomplish 3 new goals. In fact, you can’t wait for it BUT you know you have to first prove yourself in period #1. So then you will voluntarily push yourself to complete tasks and form habits within 9 weeks to finish quicker. Habits are already formed after 8 weeks or 4 weeks if you do them everyday or every 2 days. But then if you fail to match your performance in period #2 (let’s say you are not doing the good habit anymore which should actually happen automatically by now without thinking about it but friends or holidays mess up it all up or you feel that you deserve a big reward for your success and fall back in your old patterns which is common) then you have to do it again. And you won’t like that because it will use up 1 of the maximum 3 spots / goals you have. You will be annoyed and will say “no” more often. The best thing about this is, that you can choose your own goals, whatever you want, not what others want from you. Build a strong physique, learn to play a guitar or learn a foreign language. However I do recommend for the first 12 week period that you have goal 1: health: taking care of yourself and goal 2: productivity: keeping score in 12 WY plan. Because without these two, you will fail. I guarantee you. And don’t follow this plan digitally. There are too many distractions online. Print out a A3 format and stick to the wall. You can buy a bundle on Etsy for 12$. Just try it and see for yourself. Good luck. :)

    • @shivampradhan6101
      @shivampradhan6101 Před 3 lety

      @gabriele correct .so in the book they have divided this into 3 more section.
      3 hour strategy hours for isolatly working on the things necessary
      Few hour in few day to do things that need to be done but not urgent.do that collectively together.
      Break out block - 3 hour once a week giving specially to relax and self care .

  • @timothysherrange
    @timothysherrange Před 4 lety +6

    12 week years? So basically....quarters? Like what the business world already does...?

    • @gedwardnelson
      @gedwardnelson Před 4 lety +1

      zigzagtshirt no. Read the book. You’ll see it’s not quarters.

  • @Dance_Party
    @Dance_Party Před 2 lety

    Hey your pdf email isn't working. Please fix it as I would like a PDF of this summary thanks!

  • @calisongbird
    @calisongbird Před 2 lety

    Most of this video and its message are excellent, and I'm saving it. However..... you lost me on "burn your boats," because the fact is, life happens. What if I land in the hospital with a critical illness or injury, especially one requiring surgery and recovery time, and I can't even function? What if this happens to someone close to me for whom I suddenly need to assume 24/7 caregiver duties? What if someone close to me dies and I need to take time off to attend to all the myriad tasks that accompany such an event (transporting the body, planning the memorial or funeral and all of its logistics, with loved ones coming in and out of town, logistics to deal with, etc). Would you have held a coworker or friend accountable to their $1,000 payment for non-achievement of a goal if they had just lost their spouse or other close family member in the 9/11 disaster?
    These are just examples of real things that happen to real people every day. It's unfair to be penalized financially or some other way that "hurts" in those situations, as they are not just "excuses." Obviously, the accountability piece makes more sense in situations where it WAS actually just excuses that prevented the goal from being accomplished.

  • @KelvinMeeks
    @KelvinMeeks Před 2 lety

    A great strategy for "How to burn-out your entire organization early"
    "work somewhere you won't be distracted"...buwahahahahahaa....

  • @PhuzzBuzz
    @PhuzzBuzz Před 4 lety +14

    Why not a 12 second year?

    • @brucebaker810
      @brucebaker810 Před 3 lety

      YT says you wrote that "1 year ago". Soooo...?

    • @PhuzzBuzz
      @PhuzzBuzz Před 3 lety

      @@brucebaker810 So that was 2,628,000 12 second years ago...time flies!!! lol

    • @brucebaker810
      @brucebaker810 Před 3 lety +1

      @@PhuzzBuzz Time flies like an arrow.
      Fruit flies like a banana.
      If they live 2 days, a fruit fly year would be about 30 minutes. Dunno what would have a 12 second year. Something that lives for about 18 minutes?

    • @PhuzzBuzz
      @PhuzzBuzz Před 3 lety

      @@brucebaker810 I think we so often get caught up in how much "time" we have left when the only place to actually experience "time" the present slips out of our hands. If I pay attention to now instead of, how many more nows are left, maybe I could live a million lifetimes in every moment.

    • @brucebaker810
      @brucebaker810 Před 3 lety

      @@PhuzzBuzz Agreed. The only important thing is "Now".
      ...so how many Nows do I have left?

  • @fourleaf8055
    @fourleaf8055 Před 3 lety

    I don’t get it. Can somebody please explain it to me?

  • @ByWayOfDeception
    @ByWayOfDeception Před 4 lety +1

    Evidently, I need someone to give $1000- All my friends would be too nice to take it.

  • @heatncool
    @heatncool Před 2 lety

    Napoloan hill- think and grow rich

  • @TDubya811
    @TDubya811 Před 4 lety +2

    In other words 4 quarters.

  • @emig-zz6xt
    @emig-zz6xt Před rokem

    Would you sent me a one page book summary? Thank you!

  • @neoxuehan84
    @neoxuehan84 Před 4 lety +1

    End result: There will be more nervous breakdowns and hypertension cases. There must be integration of play, rest, and relationships... hence a 12 month year.
    The only solution is automating and making habits of repetitive tasks as much as possible, with adequate reporting of results and allows tracking.

    • @gedwardnelson
      @gedwardnelson Před 4 lety +1

      Xue Han Neo rest and play is an important part of the plan.

  • @jimmynava5644
    @jimmynava5644 Před rokem

    I'm not done watching and I just heard about this 12 week year stuff but it seems like it's basically just "Be more disciplined, keep yourself motivated, and do more things per week for 52 weeks straight" ??

  • @saifulhaque5135
    @saifulhaque5135 Před 3 lety

    Caution*: don’t apply this during pregnancy. It takes around 9 months.

  • @jovo4676
    @jovo4676 Před rokem

    12 weeks × 4 quarters = 48 weeks.. a year has about 52 weeks.. what happens in the other weeks🤔

    • @jovo4676
      @jovo4676 Před 3 měsíci

      @@md-xe8uf 😅 probably

    • @hkia7893
      @hkia7893 Před 28 dny +1

      Planning for the next 12 week

    • @jovo4676
      @jovo4676 Před 27 dny

      @@hkia7893 😊

  • @hedgehogenglish
    @hedgehogenglish Před rokem

    Work quarterly not yearly

  • @Jason-tf4qw
    @Jason-tf4qw Před 2 měsíci

    12 or buy a mattress.

  • @rishiwaghmare8832
    @rishiwaghmare8832 Před 4 lety

    Very complicated

  • @dingobaby8157
    @dingobaby8157 Před 2 lety

    Video well made but book sounds like a recipe for Burnout except for the Uber privileged

  • @giuntamarco
    @giuntamarco Před 4 lety +1

    This seems like the regurgitation of an old idea, what is the difference between this book And OKRs. It’s just another line in the sand type of book. It seems that every couple of years someone writes a book like this that just calls one thing to another thing... and people buy the book ... ugh!

  • @Steve_Takes
    @Steve_Takes Před 4 lety +4

    No thanks, we are not machines

  • @chadebrownnyc
    @chadebrownnyc Před 4 lety

    12 week year concept is silly. Pick a new way to communicate.