Unity Hire New CEO - Good Move, Bad Move or Meh?
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- čas přidán 1. 05. 2024
- There is no arguing that 2023 was a rough year at Unity, a year that resulted in the removal of long time CEO John Riccitiello. He was replaced in the interim by former Red Hat CEO Jim Whitehurst, who made massive and sweeping changes to Unity. It doesn't appear he will be remaining as Unity CEO however, as ex-Zynga COO Mathew Bromberg has been announced as the new CEO of Unity.
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I think Zeva or whatever whas kinda cool like metahuman for unity. they need that.
He might be the absolute best and an Angel, but unfortunately what Unity did is beyond reparation, what I see is an almost inevitable slow painful end for the company
Imagine joining a company, signing a contract with the company securing a salary and benefits. Then after working for the company for awhile, they change the agreement to remove benefits, and lower your salary. And you can't do anything because "sorry, you already signed the contract ". This is what unity tried to do.
Mf work at Zynga and EA. Ain’t no way he’s going to do anything good. A new CEO can’t fix a rotten board of directors.
New CEO giving me juden shekel grabbing vibes
Should have taken count how often "mobile" was mentioned. I'm done with Unity anyways following the news more for personal entertainment also checking their stock every now and then to lighten up my mood again.
The relevance of news like this is exactly why I prefer Godot, can't get rugpulled by a bunch of old dudes in a boardroom seeing dollar signs.
It can't because it's being lead by a bunch of young dudes in their homes seeing dollar signs.
@@Saas_1 All it takes is one idiot landing on the board of W4 and it'll go the way of RedHat
@@Saas_1 what?
@@Saas_1 I mean, you are kind of right. It's MIT-licensed FOSS. The Godot Foundation doesn't legally own Godot, the engine.
If they ever drop the ball, there will be multiple Godot-forks, trying to make theirs better than the original. They make more money by just keeping donators happy like they do atm.
Godot will likely have an asset store with paid assets in the future, however.
@@BenightedAlizar I don't mind paid asset store. In fact, I actually want it, it would both allow people to sell their assets and fund the future Godot development.
Still the same board that has been the main problem. It was the board members involved in shady businesses in the past that pushed the worst policies. Meaningless change of CEO.
Yeah. The CEO does not take decisions. They are just required to be ruthless and sociopathic enough to implement the decisions the board takes.
Didn't a bunch of board members get fired too? I'm pretty sure all the Ironsourse people are gone from management
@@supercyclone8342 yep, Mike says it in the video.
@@supercyclone8342 That sounds promising if true.
@@miniropyes people just need an excuse to hate on the best engine
I can't stand the drama anymore so now I program in assembly. Left only with the pain I inflict on myself.
intel just announced a per instruction fee lil bro
The assembler software wants its cut.
Intel's bad, ARM's bad, go with RISC-V. (see, same "shit" as game engines XD )
... yeah but i bet it's the fastest hello world project anyone has seen in a decade!
Its just too late as far as I am concerned, I have already gotten really happy with Godot
I wish I could just can't find any in depth tutorials
@@chickensoap brackeys
@@chickensoap And better documentation...
@kron520 its better than unreals and unities, but not by much. Half the time i search for something and it wont find it.
@@kron520 wdym, docs is one of Godots strong points. I don't know if you have worked with unreal or unity, but the godot docs are so much easier to understand. Also the fact that you can add stuff to the docs yourself if you feel something is missing.
So Bromberg has been with EA and is currently an advisor to Blackstone, the twin of BlackRock? That doesn't sound great. It sounds like pirates are still running the ship.
(((Bromberg)))
Here's how I see the problem:
Godot customers - Game developers
Unreal engine customers - Game developers
Flax customers - Game developers
GameMaker customers - Game developers
RPG Maker customers - Game developers
Stride customers - Game developers
CryEngine 3 customers - Game developers
Amazon Lumberyard customers - Game developers
Unity customers - Investors
One of you doesn't belong
Cryengine 3? They are on Cryengine 5.7 now with them supposedly working on cryengine 6 assuming crytek doesn’t shut down
I love RPG maker.
@@KomodoBitGames yeah, that's possible, I got to Stride and then I had to turn to Google and there it was, with a three, so. Three it was.
@@joeregular2438 it's great! Have you used it a lot?
@@KomodoBitGames not cry engine 3 anymore they are worrking on cryengine 6 for upcomming CRYSIS 4 : )
At this point i'm so jaded by companies continuously making shameless and predatory pricing decisions that i only get software now if it's either a one time purchase or open source. If they require subscriptions, additional paywalls, sketchy royalties, or whatever Unity is cooking up with it's runtime fee, i've learned there is a 99% chance it's going down the drain sooner or later.
Usually sooner.
What part of you are a goyim slave do you not understand?
I prefer giving everyone a chance, a bit more sceptic based on where he come from, both Zynga and EA are money grab companies that do not care about their customers.
And honestly I feel more sorry for Unity investors at this point, quick cash is always a terrible way to go. The best way to have a success is by making the best game engine possible, and have successful clients. Long term that's the only thing that should make the investors happy. Ads is already outdated model that is just matter of time before will become way less attractive due to privacy concerns. Ref: EU, CA, Brazil
You have a point,but it would have been better if the board of directors itself was changed (like the members not just the director) since they also have a very very large influence on what is approved for the engine
@@lotwar Yes, maybe they are making better game engine
@@mowenyao maybe, that would be good news for us that still uses it. But honestly I have not major improvements or interesting releases. Only seen Godot catching up and Unreal running a head further and further away every day.
There are only two words that matter in indie development right now. "Open source"
Yeah, anyone not currently being paid to use a specific software, there's really no reason not to consider open source. There may be reasons not to switch, but some people aren't even willing to consider FOSS
No developer worth a dime uses GoDot. You trolls crack me up.
Since Unity Technologies is a publicly traded company, its subject to the pressures of the market and expectations from investors to meet certain financial targets and growth projections. These pressures birthed the idea of the runtime fee. While the implementation of the runtime fee may have been thought of as a strategic business decision for Unity, it created the unintended consequence of smaller developers and hobbyists jumping to another game engine platform (ie Godot). With Brackeys coming back to do Godot tutorials, it will be a matter of time before many games will be made using FOSS.
Was this written by AI?
@@Owl90 yeah, I haven't had my first cup of coffee yet. What I tried to type initially was horrid. Once I get this first cup finished I'll be much more coherent!
Are you kidding me? Another ex EA? Wtf. Unity is in the shit 😂
"The shit" or just "Shit"? There's a difference. 😂
@@TayoEXE maybe you didn't understand what I'm saying... Is in the Shit. Unity right now is in deep shit. Unity is buried in shit. Unity = 💩. One CEO ex EA, another CEO ex EA... Unity == 💩 && Unity != cleanEnyerprise 😊
Ex-Zynga and EA? Now they going to charge $0.15 for every person that opens your Steam page. How they going to know who clicked or not? I'm sure they have a very advanced system to know who clicked your game page.
Zynga has been criticized for aggressively monetizing its games through in-app purchases. The company's games often encourage users to spend real money to progress or gain advantages, leading to high expenditures for committed players. Player fatigue: Some critics and players have noted that Zynga's games can be repetitive and rely heavily on users' social obligation to return (e.g., needing to water crops in FarmVille or responding to a friend's move in Words with Friends). This can lead to player fatigue and a decline in user engagement over time. And originality: Zynga has been accused of copying ideas from other games. The company has faced lawsuits and public accusations claiming that some of its most popular games were heavily inspired by or directly copied from smaller developers' games.
Sounds like the same shit different suit. We'll see I guess.
LOL the "Usual Suspects" pic certainly makes the same-ness jump out
Another CEO from the freemium micro transaction universe. This time from mobile and EA... Sure no red flags there. I suppose unitys new pay per credit or pay per usage features (muse, unity game services etc) that all snuck in over the last few years exposes their new double billing plan. Get everyone to pay for licenses. Then get everyone to pay again for each micro service because we connected them online.
I think that's more of a universal corporate thing these days. Companies from tech, media, even cars, are shifting into that subscription & add-on model. I'm not really bothered - there are plenty of good, free game services platforms, and even the paid ones scale with usage and are usually free during development. As for Muse/Sentis, if folks really feel like AI is a "must-have" for them, then paying for it is reasonable. Those LLM-based services are really expensive to run - I wouldn't want that cost spread to everyone if only a few are using it.
Only time will tell. The problem with Unity is, that they need to make profit, now that the cheap investor money has dried up. I don't see them getting out of the red without squeezing their customers hard.
Is this corporate ghoul gonna be better better than the previous one?
He sure proved his "customer-first mindset" at Zynga. :D
We're probably going to see a shift from trying to make a bank of VC funding to monetizing children. Can't wait!
Unity can hire a carp they pay in fish food and I still wouldn’t use their product anymore.
Edit: I see what you did with the thumbnail there ;)
Just a little humour. Hard to come up with a thumbnail about a topic like this.
I don't think it matters because you will never develop anything
@@WyMustIGo jaded comments from fanboys will be jaded. already have as well. In unity. No revenue though but you did not specify it had to be commercial.
@@WyMustIGolmao this guy 😂
@@JC-jz6rx I'm sorry you are a fanboy, but nothing is jaded about the comment, it is reality.... Not a single person reading these comments will EVER reach the point where they pay any fees. You're just a bunch of misinformed fools.
We will see but it seems like the same dog with a different leash to me. I don't know if I will ever go back to Unity. Godot and Unreal give me everything I need and I even see Flax as a better alternative at this moment.
narrow minded
@@peeda_studio Just the opposite. I have named several engines. Narrow minded is when you try to stick to single engine even if that engine keeps insisting in pissing on its users. I'm a developer, not a fanboy.
Don't be emotional. If you need to use unity, just use it. If you made a game with unity, you don't deserve to disparage because unity didn't bring you to a trouble.
I was joking that soon Bobby Kotick would have a new job at Unity. Somehow Unity managed to prove me wrong by choosing someone potentially even worse than that.
We jumped to UE5 after the drama, thank you very much John Riccitiello, if it wasn't you, we would never find out that UE5 is really amazing!
@@ShaolinDave Unity made an example: Do not f**k everyone of your users up at once. But the funny thing is: runtime fee still there right now.
@@WeirdGoat yeah, and they still have so many loyal defenders too. I fear runtime fees is going to be normalized, because so many aren’t pushing back now.
@@ShaolinDave There is another way, maybe, other engines are gonna f**k unity out of the market, it's hard and takes decades to build a good engine, but very easy to ruin it.
New CEO is coming in from Zynga. Now where have I heard/seen that name before? Oh yes, on obnoxious mobile ads on my phone...
TIL: Unity's new CEO is Ferris Bueller
Background with Zynga and EA tells you all you really need to know. He seems to produce results so from a business perspective its probably a good move. However from a consumer/dev perspective I just expect the status quo, maybe worse. At this point I will never touch Unity again. No reason to frankly, plenty of alternatives now that are just as good, if not better, and "safer".
Oh great, another one of the tribe that may not be named... this raises so much confidence...
0:20 Bro is living in a different time period.
Ex-Zynga... just when you thought it can't go worse after Riccitiello.
This makes me genuinely think all the Unity situation is scaring af way scarier than i was expecting (on a economical level)
A new CEO doesn't matter. It wasn't just 1 person who approved what Unity did as a company.
The board has the final discission, not the CEO. The ex-CEO may have came up with the idea initially, but it was the board that signed off on it.
Until Unity fixes its junk payment system (yes, even this latest one), I won't be touching it. You shouldn't need to hire an outside accounting firm, just to decipher unity's payment scheme. You also shouldn't need to use Unity's calculator just to figure it out. Needing to use their program is just another "Just trust us bro! We surely did everything on the up and up this time" situation.
Heck they don't even release the info, to tell people what are all the figures that goes into those calculations.
Sorry, but that is shadyAF imo.
bro you will never reach even 5% 200000 usd yearly revenue 💀💀💀💀 what are you talking about
The runtime fee doesn't charge you anything unless you are making $1mill+ yearly and caps at 2.5%. It's not hard to figure out how much you would pay if you actually somehow made that much money, and if you didn't use an accountant if you made that much money you'd be pretty silly for refusing to do so. The calculator is more of a "Hey we messed up but this shows how simple it is now and way more reasonable" kinda thing. You could keep asking for more and more but at this point the changes made are great and if you want to ask for more before you are willing to touch it, you were looking for a reason not to touch it to begin with. No one is forcing you to have interest in unity and there are other options that are amazing too. I'll stick with unity since it is cheaper than unreal in the long run if I ever actually make that amount of money, plus provides stuff in engine that works well for me without being too bloated.
@@ShaolinDave What part are you talking about exactly?
@@ShaolinDave No I left a pretty detailed reply with explanation of why I'm sticking with unity, you are the one not making sense with your unspecific question.
@@ShaolinDave So it was a blanket, "unity can't be trusted" statement, that didn't really apply to anything other than unity being talked about. Your reply was poorly thought out and you just overall seem to be trolling more than anything. If you are just trying to say that unity can't be trusted to not charge more than what the license agreement set for, then you really have no idea what you are talking about because that is how you end up being sued into the ground and then some. So if that is what you were implying then you're just a troll who doesn't know what they are talking about and not worth my time. Learn to communicate in an effective manner since you are too lazy to do so unless pointed out.
0:12 - At first I thought you said 'intern CEO'... which sounds about right for Unity decision making.
maybe now they'll stop the deprecated Asset Store pages from being wiped.
It is annoying to see that happen.
Fortunately, you can still download the last deprecated Asset if you've purchased/acquired it from the Unity Asset store.
I still love the tool, Unity is a monster of a technology. Hope they figure out the leadership and business problems.
Before Anthem, Bioware released another... controversial game, Mass Effect Andromeda. Also, since the new CEO presided over two companies getting acquired in a row and mentions "deep experience in M&A" in his profile, I wonder if he was hired to prepare Unity for getting acquired too.
There is nothing they can do to get me to use again Unity. It opened my eyes about the urge of using open source software
When you said Zynga I audibly went oh no.
I still work with unity but I'll definitely move to godot at some point. You just can't beat open source. What unity did wasn't exactly new, any company can do this to their product, people just forgot and unity reminded everyone who's behind the wheel.
What a wonderful world we live in. All these people getting paid an f ton amount of money, yet only performing at the lowest levels of ability. The "restructuring" needed to happen at the top level.
Yea unity at this point i don't think there is light at the end of the tunnel, only darkness. i can use unity unreal and godot i can't see why should i even bother with unity any more except if it's a customers project and ask specifically for unity, other than that both godot and unreal engine are my main drivers with heavy focus for now to godot as i don't have time to play around with whatever any CEO of any company decides to do any changes to the terms of service.
They godot be kidding
Does Godot support C#? Just asking, not going to switch or something... Heh.(I'm a Unity user)
It absolutely does! I do everything in C#, I don't use their GDScript at all. The GDScript isn't horrible either, I just prefer C#.
@@AttractiveClock That's a good news. Even though I already spent a lot of money on the unity assets store but yeah I'll consider switching to Godot or another engine.
@@AttractiveClock no gdscript is fucking horrible and so are the developers who make addons with that shit
Just reading the announcement out loud? I can do that myself
Lets go buying the dip under 18.00
here we go again
At this point, I've just stopped using Unity. It's a decent toolset, but the company is too much of a mess, and I'm still upset about the runtime fee.
I'd rather use and contribute to FOSS tools that I have control over.
So they are going to replace jim whitehurst for newer ceo????
He explained in the video that Jim is staying but being promoted to the chair of the board (basically will be this new CEO's boss)
@@BruhZerk Ohh makes more sense then
ex-Zynga?? loooooooooooooooooooool 😂😂😂😂😂
With ex-zynga dude, mobile is definitely going to get a boost in this era it seems, looking forward to mobile webgl improvements especially in Unity 6
Yeah, most of their revenue comes from mobile, particularly since most games revenue period comes from mobile. Most likely they'll have the new guy focus on navigating the changes to ads/IDFA, and whatever is going on economically in China.
The people who still don't understand after this announcement that Unity won't change anymore can't be helped anymore.
"Rightsizing". Haven't heard that one before.
All biases and borderline conspiracies aside.
It is too early, for all we know he can be the next.
**checks notes to see which billionaire has not been canceled yet**
shit, i don't know.
can they make worse moves? i think we are in the clear for now.
What's the Unity market share now? I imagine that only projects that started with it are still using it. Does Unity have any new users?
Unity market share is booming - still over 50% in PC/Steam, and higher on mobile, where ~70-75% of games that earn revenue use it. Harder to get stats for console. A lot of folks made noise online, but the vast majority of them either were never making a commercial game in the first place, or it's still too soon for any shift to have hit the stats on released-games.
@@mandisaw > Wow. I'm amazed. But then again, people still buy Fifa. Unity is the Fifa of game engines. It's a strange world. Thank you for pulling me back down to Earth, even though I hate it.
@@NirielWinx It's good to peek outside of the online echo chamber once in a while 😅👍 You'd think Godot was super-popular from chatter, but it's like #7 or so in terms of Steam games (Gamemaker is #2 or #3), and it's not even listed for mobile.
@@mandisaw > The thing is that I never cared about mobile games. The Unity games I play are Kerbal Space Program and Empyrion Galactic Survival. The last AAA game I played was Skyrim. So, "commercial" games, or games that "earn revenue" aren't really my thing. Actually, they gross me out. But yeah, as I said, some people have tastes that I don't understand, and spend money in ways that make no sense to me.
We live in the hell of late-stage capitalism, and I still hope that there are ethical people out there. So yeah, my question should have been something like: "Does Unity have new users that aren't cynical abusive anti-consumer monsters?"
@@NirielWinx I mean, you can't get more commercial than Skyrim, dude 😂 And it's fine if you don't like mobile games, but they're the majority of the industry by # of players, and by money. Even if PC & consoles never entirely go away, mobile devices are what most of the world is gaming on. So any game engine, or any dev making games for a living, has to at least be cognizant of what's up with mobile (even if they publish elsewhere).
They've just traded one scumbag for another with a decent filler between. As long as the current board of directors is still there, anyone supporting Unity is just not paying attention to who is actually in control. Everything the CEO does needs to be board approved. Going public always leads to a decline in quality, since the board is legally beholden to increase short term profits for investors. John was just the figurehead they could pin all the problems on.
I iiked the interim CEO so it's good to see he's sticking around, if whitehursts on board Unity may still have a chance to incline in popularity again
Whitehurst at least had things going in the right direction, so this change has the potential of not being good, especially considering the new guy comes from mostly ad monetization company model.
If Whitehurst didn't think this guy was any good he would have just left and wouldn't have joined the board.
Instead of that why not stop the new fee policy? They won’t so its a no no from me to use unity.
Then How you gonna plea investors ?
Investors want customers not the failed runtime fee
there are many other ways to earn and attract investors . if you hurt the game developers then good luck earning profit .
Also this game industry sector is very different, one does not compare this with other business.
I am staying with unity. I have invested in them and have several certifications. Spent a better part of 10 years learning this engine. I was on the fence, but I’m going to keep it positive. They have made drastic changes so that tells me they want a new start.
Should've put Whitehurst in charge. He was doing good.
I hope him being the exec. chair on the board truly does mean his influence on the direction of the company continues.
Very curious to see what the new CEO could possibly do to fix the reputation of Unity now. I for one will not be touching Unity without a very very good reason.
Meet the new boss, Same as the old Boss.
John "When you are six hours into playing Battlefield and you run out of ammo in your clip and we ask you for a dollar to reload, you’re really not that price sensitive at that point in time.” Riccitiello. How could they possibly foresee that he would be destructively greedy. Totally unforeseeable.
EDIT: Okay, he was in charge of Zynga more recently. That's genuinely a relief, and he seems to have a pretty competent portfolio unlike JR so, I'm revising this to cautiously optimistic.
Original post is below for context, before I had finished the video
Wait...so they are totally ditching digital twins and digital movie prod? That's a lot of value proportions gone! I know they are still a duopoly in gaming, but I was hoping for more verticals.
Whoopsie.
I won't cast any judgement just yet. Unity has learned the lesson in the hard way, so the new CEO should be eager to keep the status quo.
@@ShaolinDave right, right.
I just think there are also people who "seems" like they're defending Unity, but they only condemn Unity less harshly than the other people.
Regardless, hopefully there's a redemption arc in this wild Unity saga.
After getting rid of one EA CEO (john riccitiello), they install another EA/ZYNGA executive as CEO?
Yup. I want to buy unity stock for its game engine but i dont see a happy outcome for a microtransaction/mobile ad focused CEO.
I gave Unity so many chances. They do not learn.
I'm officially out.
What alternatives would you suggest?
@@GodotNoContext Unreal or Unity, otherwise you're trolling lol
@@BruhZerk You got the irony! 👍
Unity's newest scheme is raising the prices of Assets on their Asset Store by 200% and then having "50% Off Sales." 😂😂😂
If he gets rid of the runtime fee in his first week we will know he is competent . If not just more of the same .
Worked in EA means that Unity time is counted
Well, he's got some big, clunky, worn down and discoloured shoes to fit.
It feels like the company is just using CEO's as scapegoats while still accomplishing their vision.
I can't believe the new ceo is 7'5 what a giant
Bad move, the CEO has EA on his resume and it seems to be the person behind the downfall of BioWare, so...
They look they want more money 😂
Why don't companies like Unity hire gamers or develop staff from within?
Gamers would have gaming at the heart of the business.
I dont think runtime fee came from JR , actually JR pushed Unity to the public a lot during his career in Unity , all we can see how unity raised from a 2nd level engine to the NO.1 in the mobile market .
JR also tried to push Unity to many different areas as a Realtime solution plan, so we can find many DT solution choose Unity as their 3D engine.
indeed, the purchase of Weta and Ziva are unsuccess , but I think JR was trying to merge the advanced post rendering tech into realtime tech stack, the idea was not that bad. the bad part is that it lacks of full tech veryfing process, especially from the technical department, so JR may did some wrong decision in this but he shouldn't be the only person to take this responsibility.
for this new CEO, let's see how he will do for Unity in the next half year, it is too early to say good or bad by now .
Bromberg worked at both EA (where Riccitiello worked) and Zynga (creates online games, one of their games is for poker). I bet there is nothing good that will come out of this.
What’s making Whitehurst leave anyway?
EDIT: Bromberg says “I look forward to working with Jim” so maybe Whitehurst isn’t fully leaving.
Apparently Jim Whitehurst will be leading the board, meaning Bromberg will answer to him.
It's too early to say if this is bad or not, but I am extremely skeptical and will try to have another engine in the backpocket.
Ohh ex-Zynga... yeah.. no thank you
Lets hope the new EA guy does not screw things up again.
Carrer CEOs... Is there anthing more to say?
Why does that guy look like Linus Torvalds?
Well its still the same company with the same problems. I planned to finish my last 2 projects with unity to but now its just only one game and even that i am thinkabout to switch to another engine(even if it is far in progress). The reason is that i develop for consoles and unity now doesnt provide free pro keys anymore for playstation devs (it was even possible to get them after the 2021 "you need pro for console" change) which means you need now unity pro for a higher price (2000 instead of zero).
If you target xbox this was already the case (this was the only console that was hittet 2021 by the change) so nothing change for them but now you can only get switch for free (but nobody knows how long this will take until unity also remove this).
That is the reason that i will no longer use this engine.
What btw. not mean that i don't support users who want to use them. If you don't want to deploy to consoles and use it for steam, web, mobile or even VR it is a great choice.
**shrug**
The same people who greenlit Unity's myriad bad moves over the years are still holding their leadership positions. Unless there's a massive and complete overhaul of leadership, I will not consider Unity a viable game engine.
I think it's too late for Unity. I haven't touched their software since they tried the retrospective charging. They can't be trusted.
the problem is now they have stock holders...all the board wants to see is profit...they are not going to focus on making an amazing game engine, but by farming funds from users...so no matter what...no, Unity will never be great again..they hay days are gone.
No, I am good with Unreal now, so no more Unity required.
Edit:
My game killed for trusting Unity and was a big burntout. Unreal where is better for my shooter games, so yeah...
Imagine wanting a job at Unity. Like what kind of self-respecting person would actively choose to work for Unity at this point?
I mean Unity is really the book example of how modern company is not acting on the benefit of its individual investors but its management team including the board. In other words, ripping off small investors.
Unity will be doomed if they do not fire all the board members. It feels like a chemo patient being serviced with the wrong medicine because medics thought repeating that procedure would, eventually, change the outcome for the better. It's agonizing, and sad1st1c!
I see, so when they said they wanted to focus on Unity's core products and services, what they meant was making it easier to build freemium mobile ad-spam garbage instead of real games. Should've guessed.
So, another EA alum, what could possibly go wrong?
As long as the clause that allows them to retroactively change the license remains, Unity cannot be trusted. Use it at your own peril.
I should not trust them as we know they kept going to make bad choices. They have research the dev so they should not do wrong again. As well held hostage how they make money. Free to play game is not easy to make money or free game with install fees as well the apple store is charging fees for install.
They still have been bringing terrible pricing to non-game studios. You now need a 5K a year license if you do any non game work as they now calculate your revenue based on your customers. While competing with their new capstone Gemini company or whatever.
This is incorrect, you may want to get your facts right because you look like a fool.
Game engine development is not the same as game development. Why can’t Unity remember that when picking their CEOs?
Because they are really a game-services company, have been for many years. The Engine is the core service, but since they also sell everything from ads & analytics to version-control & netcode, they want someone at the head who understands the games industry and the services/needs that ppl in that industry have. It totally makes sense.
@@mandisaw not at the cost of being their true selves: a game engine company. Appearances can deceive.
@@eashaankumar That's just it - services for game-devs *IS* their "true self". People just think of them as synonymous with their main product, like a lot of corporations. Microsoft is more than Windows & Office, Xerox is more than copiers, Johnson & Johnson is more than baby powder 😄
@@mandisaw It's kinda the same way that people forget McDonalds isn't really a Fast Food chain... they're a Real Estate business that rents out spaces for McDonalds stores, and franchise owners pay McDonalds the franchise and land fees.
@@dreamcatforgotten8435 Eh, I'm guessing you're being sarcastic... The whole point of a franchise is that the little guy takes on the risk, incl tracking the local market, plus the property lease & labor, in exchange for gaining access to the brand, marketing, & corp expertise. You could argue that McD's is really in the brand-marketing business vs food service, but not so much the real estate biz.
At least not "tv tv" guy
I don`t like their focus on mobile gaming... not at all... nonetheless, I like working with this piece of technology
Yeah, tbf they've always dominated the mobile space. They would be dumb to give that up
The game industry in a nutshell: Sheckelgrubbers VS Addicts
I hope this one not parasyte