Content Marketing Strategy for 2022 | Your Ultimate Planning Guide

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  • čas přidán 21. 02. 2022
  • Wanna know my ultimate Content Marketing Strategy?
    In this video, I will share my own Content Marketing Strategy that built my business to where it is now.
    So if you’re interested in knowing how I did it... Then this video is for you! 😉
    🎬 Register for the FREE On-demand video masterclass training, "The Automated Clients-on-Demand Website Blueprint for Service Businesses" Just go to: wesmcdowell.com/training
    🤑 Need website hosting? Grab my exclusive affiliate discount and save up to 80% off normal hosting price: wesmcdowell.com/hosting

Komentáře • 82

  • @JeffHarrison1960
    @JeffHarrison1960 Před 2 lety +7

    Great video Wes. I really appreciate your honesty and laying this all out so brilliantly

  • @SocialChamp
    @SocialChamp Před 2 lety +3

    We fully second you, content marketing strategy should be always on point. Great video! 😃

  • @adoptinformed
    @adoptinformed Před 2 lety +3

    I love how you always explain things so clearly! Thanks!

  • @heysimmone
    @heysimmone Před 2 lety +1

    Make a lot of sense.

  • @ninadaniel
    @ninadaniel Před rokem +2

    Your content is awesome, thank you so much!

    • @WesMcDowellInc
      @WesMcDowellInc  Před rokem

      I appreciate that Nina! Thx for watching!!😀 🙌

  • @yaaatta
    @yaaatta Před 10 měsíci +1

    Very informative. Thanks.

  • @raykamalloys
    @raykamalloys Před 2 lety +1

    Probably the best channel on CZcams hands down 🙌🏻

  • @bigdawgaustindareseller9317

    Thanks Wes! Another Great Video! I hope you make more content towards Google My Business as I'm in the service industry, a handyman.

  • @chriss.6578
    @chriss.6578 Před 2 lety +3

    You've just inspired me to start content marketing! Keep up the good videos!

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety

      Thank you so much Chris. Wishing you good luck as you start content marketing.

  • @QuiltsAndBeyond
    @QuiltsAndBeyond Před 10 měsíci +1

    I have been watching your videos on website designing, you really gave great insight. Thank you
    I was about to message you to request makeing some videos to give insight on yt channel and I found this 👏🏻👏🏻👏🏻
    Please think about making more guidance videos for yt

    • @WesMcDowellInc
      @WesMcDowellInc  Před 10 měsíci

      great idea and thanks for watching Madhura 🙌 👏

  • @SketchWow
    @SketchWow Před 2 lety +2

    Great point about Pinterest and YT being search engines which = evergreen content and traffic. It's lame how FB/IG posts get little reach these days. Also, they are quickly buried and forgotten about. Thanks for the reminder to step up our Pin and YT game. ON IT!

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety +1

      Thank you for watching and good luck with your Pinterest/YT pages!

  • @chia3805
    @chia3805 Před 2 lety +1

    🙏🏼super helpful 🙏🏼

  • @marc149
    @marc149 Před 2 lety +2

    More quality content. Thanks Wes! 🥇

  • @sewingincubator
    @sewingincubator Před 2 lety +2

    @Wes McDowell Just finished the FREE video masterclass and already started implementing the blue print... Thank you for offering so much value! 🤑

    • @bigdawgaustindareseller9317
      @bigdawgaustindareseller9317 Před 2 lety

      You got a lot out of it? What do you do for work? And or side hustles?

    • @sewingincubator
      @sewingincubator Před 2 lety

      @@bigdawgaustindareseller9317 The FREE masterclass provided clear examples of how to present information and the reasoning behind it makes sense... I own a company that develops and manufactures American products for direct to consumer sales, so presenting the right information to prospects makes a huge difference when the minimum order averages a starting cost of $1500

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety +1

      You are welcome! Looking forward for your success story.

  • @savvastdietitian
    @savvastdietitian Před 2 lety +1

    So much good info. Thanks for your time!

  • @tywinkalandyk
    @tywinkalandyk Před 2 lety +1

    Definitely a great helpful video!

  • @agustingalvan7733
    @agustingalvan7733 Před 2 lety +1

    Amazing information! Im from Argentina, thank u for all the content

  • @sutapamazumdar5244
    @sutapamazumdar5244 Před 2 lety +2

    Awesome stuff. You indeed make it real. Btw I am not a passive listener when it comes to podcast. Please resume your podcast episode 😉 thank you for this video!

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety +2

      Thank you Sutapa. Thank you for watching and listening my contents.

  • @huseyinlora
    @huseyinlora Před rokem +1

    Thanks from Turkey

  • @benscottbongiben
    @benscottbongiben Před 2 lety +1

    really nice video honest and gets to the nitty gritty
    😻

  • @neelamthapa174
    @neelamthapa174 Před rokem

    The audio volume is low, could you pls reload with high volume? i really needed this one! Thanks!

  • @suk4ed
    @suk4ed Před 2 lety +1

    Instant Like!

  • @brainyelementsllc
    @brainyelementsllc Před 2 lety +1

    Thank you soooo much!

  • @hengamehkhodabandeh3299
    @hengamehkhodabandeh3299 Před rokem +1

    As always, a ton of useful information! I could easily take you as a digital marketing consultant👌

  • @stephaniehobbs9718
    @stephaniehobbs9718 Před 2 lety +1

    Great video!

  • @christiangutierrez1923

    Great Vid Wes! My name is Christian And I'm currently in college studying marketing. I'm reaching out to you because you seem very knowledgable with marketing and business in general. I just wanna know whats your biggest tip when it comes to marketing and starting a business or something. I'd Greatly Appreciate it if you can give me any advice. Thanks.

  • @anyone5689
    @anyone5689 Před 2 lety +3

    🖖 Content marketing is definitely a way forward for any product of services to further gain exposure online,
    most service providers overlook this core fundamentals of marketing, and work on manual promotions, such as focusing on referrals, and engaging with one 2 one conversations to potential clients that may not be interested in their services,
    the key here is to provide marketing content that already engages and shows credibility and authority, so that prospects want to do business with you from the get go 👍👍👍

  • @JASON-vn9nn
    @JASON-vn9nn Před 2 lety +1

    Tweeted This. Great Video!

  • @miimcollection
    @miimcollection Před 2 lety +3

    Thanks for the tips. We're going to try and grow our CZcams channel for our clothing brand 📱💎

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety

      Thanks for watching! Hopefully these tips will help in growing your business.

  • @maxelbrig1315
    @maxelbrig1315 Před 2 lety

    Great content as always, Wes, but it would have been far more useful/helpful for youngers out there to show the real income, not just percerntage wise, like other youtubers show the income report from YT and other sources, being transparent especially with YT earning will go on to show that is is doable for all young youtubers out there, my opinion, though. Keep up the great work.

  • @cath1895
    @cath1895 Před 2 lety

    Where did you get those content marketing stats from (the cost and lead gen stats)?

  • @amymagnon8467
    @amymagnon8467 Před 2 lety +1

    wow, great vid. You are making your viewers drunk with content! love it

  • @LoganAddisMusic
    @LoganAddisMusic Před 2 lety +1

    Great video, basically Jab Jab Jab...Right Hook

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety +1

      You got it Logan, but the importnat thing is to strategize HOW you're gonna make it happen. Hope this helped :)

    • @LoganAddisMusic
      @LoganAddisMusic Před 2 lety

      @@WesMcDowellInc Absolutely! Definitely not trying to sum your whole video up because there's a ton more content than that. Thanks again!!

  • @get2craft
    @get2craft Před 2 měsíci

    Thank you for your video :) I have a question about Pinterest. I'm really new to Pinterest. I watched your video and I created a business account. But I have two completely different shops on Etsy, so do I create two different Pinterest Business accounts for each shop, or do I create different boards for each shop, but keep them under ONE Pinterest account? Or how doest that work? In one of my shops, I sell printable junk journal pages and kits and in my other shop I sell printable greeting cards, party favors and wall art. Should that all be in one Pinterest account or two different ones? Thank you in advance!! Also, do I really need covers for my Pinterest boards?

  • @user-ll1sy3uw7d
    @user-ll1sy3uw7d Před 2 lety +1

    Hello Wes, thank you very much for this video.
    I have a specific question, that I cant find the answer to anywhere. If you can help me with that, I will be grateful!
    I live in a non-English speaking country hat has a lot of English speaking expats, that are my target audience' in my Facebook ads.
    when I'm Segmenting the audience for my ads, I would like it to target the English speakers in the city that I work at.
    It does have an option: "English Language"- but it appears under: "Interests"- which I understand id referring to the people who are interested in English as a language interest- and not as the language that that person is using for reading and writing comments and posts.
    Is that right? is there any other place that i need to check to get my audience?
    THANK YOU!!!

  • @MichaelWilliams-lo3ix
    @MichaelWilliams-lo3ix Před 2 lety +1

    Awesome

  • @raifordpalmer
    @raifordpalmer Před 2 lety +1

    Wes, what kind of camera rig do you recommend for high quality video? I'm using iPhone 11 (and sometimes a 12) for my content but want to get that really professional look for CZcams videos and social posts. Thanks!

    • @WesMcDowellInc
      @WesMcDowellInc  Před 2 lety +1

      Raiford, I recently got the iphone 13 pro with cinematic mode (blurs the background) and its pretty great. For my YT vids I use the Sony ZV-e10. Cheers!

    • @raifordpalmer
      @raifordpalmer Před 2 lety

      @@WesMcDowellInc Thanks! I like my 12 for social media, but wanted a clean, HQ look for YT videos like yours. Appreciate it, I had recommendations on 2000+ cameras and they seemed like overkill.

    • @raifordpalmer
      @raifordpalmer Před 2 lety

      @@WesMcDowellInc Looked for the ZV. Interestingly, they are gone, everywhere. Turns out Sony stopped making them a few months back due to chip shortages.

  • @lovelyleehere
    @lovelyleehere Před rokem

    Hey thank you for this video
    Some feedback though, your audio is a little low, maybe you can look into that

  • @swiftgames5382
    @swiftgames5382 Před rokem +1

    Is it worth doing a pod cast for a local tradesmen like me ? .

    • @WesMcDowellInc
      @WesMcDowellInc  Před rokem

      As long as there's a niche audience for it, then it might be! It just depends how hungry for information they are.

  • @jareddollen1113
    @jareddollen1113 Před rokem

    ok does this work for retail websites? I ask this because I went to your website and it says Service based businesses?

    • @WesMcDowellInc
      @WesMcDowellInc  Před rokem

      Hey Jared, I specialize in service business websites, I'm not an expert in ecommerce.

  • @theaduguru4170
    @theaduguru4170 Před 2 lety +1

    What do you think guys, is it useful to promote a blog post on social media?