How To Create A Digital Marketing Funnel [6 Step Template]

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  • čas přidán 17. 07. 2024
  • Learn how to create a digital marketing funnel in 6 steps and build a system to convert sales.
    #marketingfunnels #branding #brandstrategy
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    By the end of this video, you’ll have the structure and framework to build a digital marketing funnel to generate leads and sales for your business.
    First, we’ll cover some of the common terms that are used interchangeably including sales funnels, marketing funnels, digital marketing funnels and lead generation funnels.
    Next, I’ll share how Russel Brunson and Ryan Deiss both helped me to understand marketing funnels and how it all just clicked for me.
    Then, you’ll learn the critical difference between tactics and strategy and how different your marketing strategy is from a single marketing tactic.
    Next, you’ll learn that your sales funnel is not just a marketing strategy but an entire system to help you develop leads and convert leads into sales and customers before I show you how to create a digital marketing funnel using a proven template.
    Finally, you’ll understand that all the marketing and sales tactics in the world won’t help you to build your brand and grow your business unless they’re part of a system that’s designed to guide your audience from a cold lead to a happy customer.
    0:00 How To Create A Digital Marketing Funnel [6 Step Template]
    1:23 Attention Is Not Enough Anymore
    2:20 Tactics Vs Strategy
    2:56 Tactics Don't Have Structure
    3:22 Bunch Of Isolated Tactics Is Not A Strategy
    4:05 Your Business Needs A System
    4:30 How Do You Build A Marketing Funnel?
    5:19 Phase #1 Attention
    6:11 Phase #2 Traffic
    6:54 Phase #3 Micro Commitment
    7:57 Phase #4 Nurture
    8:51 Phase #5 Conversion
    10:21 Phase #6 Brand Advocacy
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Komentáře • 85

  • @everstpeak_exclusive
    @everstpeak_exclusive Před 2 lety +5

    As a new practicing digital marketer that knows about this, it helped me structure things in my mind to build funnels for clients to help them and help myself. Thanks a lot.

  • @keannasterling4769
    @keannasterling4769 Před rokem +3

    I've watched many videos and read too many blogs to try to understand this and this is the first resource that fully explained everything. Thank you! 🙂

  • @paulinemorare5509
    @paulinemorare5509 Před 2 lety +3

    You are a real master in this subject. I kept coming back to this tutorial and I have clarity and will like to implement it. Thanks

  • @regadoyosi
    @regadoyosi Před 3 lety +3

    Wow, im early. Love the insights! Im just starting as a new marketing officer in early stage startup. This video is helpful since i juggle with almost everything.

  • @theholler4263
    @theholler4263 Před 3 lety +3

    Awesome video, Stephen! I just found your channel and love it already. You have a new sub! It is so refreshing to hear from others in the industry sharing their journey and I love finding individuals like you on this platform. 😊 I’m Sydney, and I am the marketing communications specialist for The Holler. We are a digital marketing agency out of Corbin, Kentucky, and we post a weekly vlog every Friday. Anyway, thanks for sharing your knowledge and thoughts on funnels! It’s tips like these that have helped our business grow a LOT. I can't wait to see more videos from you! Keep moving forward!

  •  Před 2 lety +1

    great video, very inspirational and professionally filmed! The audio is outstanding and the picture is also spot on!

  • @rodolphocassani2895
    @rodolphocassani2895 Před rokem +2

    I was quite lost trying to create my first structured marketing funnel. Found out your video. Then I felt I should leave a comment, cuz it was very helpful, brother. Thank you very much for sharing your knowledge! Thumbs up. 👍👏

  • @m77ast
    @m77ast Před 3 lety +2

    Beautifully explained tactics vs strategy. I get that. Strategy uses tactics as needed to funnel you through to a desired outcome. Boom.

  • @danielacidquintana9939
    @danielacidquintana9939 Před rokem +1

    Have an exam of this in 2 days. Didn’t understand clearly the funnel, but thanks to you now yes.😊 THANKS

  • @jhaniercard9597
    @jhaniercard9597 Před 2 lety +1

    Hey thanks for sharing your knowledge. It was nurturing and more precise than most of the videos out there that made you even more confused. I am crystal water clear now. First time I ever comment on a CZcams video since I've used it in 12 years haha but this is related to my career! Subscribed!

  • @jadestewart7499
    @jadestewart7499 Před 11 měsíci

    Amazing this is so helpful and now I've got to different marketing funnels after this great video thank you so much

  • @reecelafurge
    @reecelafurge Před rokem +2

    One of the most helpful marketing videos I have seen. Though that is likely due to the research I have already pre disposed myself to.

  • @ruthn4383
    @ruthn4383 Před 3 lety +2

    Thanks for this! This was really helpful and easy to use.

  • @TaiwoBalogunImpact
    @TaiwoBalogunImpact Před 3 lety +2

    I have given it thumbs up already.
    I am adding to my knowledge

  • @joemaesterson7088
    @joemaesterson7088 Před 2 lety +1

    Great video. I am in the process of helping a manufacturer start to develop a sales and marketing funnel using digital marketing. They are still stuck in the old ways of cold calling healthcare accounts, and it doesn't work well with how the market has changed in the last 20 years. Will be using some of your content for reference.

  • @glambyshey
    @glambyshey Před rokem

    Great explanation in this video, just learning about Marketing Funnels! This was so helpful!

  • @oohlalagrrl
    @oohlalagrrl Před 2 lety +1

    great video!! finally it clicked for me as well!

  • @josh_ux
    @josh_ux Před 2 lety

    Amazing overview of the marketing funnel. Thanks!

  • @4keepintabs4life
    @4keepintabs4life Před 2 měsíci

    U are becoming one of my favs

  • @champsaurabh14
    @champsaurabh14 Před 3 lety +4

    The first 5-6 minutes of the video, you didn’t talk about funnels at all. Nice 👍

    • @champsaurabh14
      @champsaurabh14 Před 3 lety

      That’s sarcasm btw. Great video overall though. But yeah, I would have skipped it after 3-4 minutes of frustration if I didn’t have this much free time.

    • @BrandMasterAcademy
      @BrandMasterAcademy  Před 3 lety +2

      The first few minutes were foundational understanding of funnels which are critical... glad you hung in there :)

  • @TonyDo-wl1qv
    @TonyDo-wl1qv Před rokem +1

    sick video going to use this for my first client !

  • @TaiwoBalogunImpact
    @TaiwoBalogunImpact Před 3 lety +2

    You are absolutely correct.
    I was having same challenge before until I came in contact with Russell Brunson's materials and It has really improved my sales funnel in building my brand.
    I was also at the just concluded #buildyourbrand challenge by Russell, Dean and Tony Robbins
    Thanjs for putting this video together, buddy.

  • @egmontgirl
    @egmontgirl Před rokem +1

    This video was great thank you but it was more about what is a funnel rather than how to build

  • @obehipodcastclips
    @obehipodcastclips Před 6 měsíci

    Thanks for this powerful sharing. There is a lot of value here

  • @themodernSAHMco
    @themodernSAHMco Před 2 lety +1

    This was great Thankyou!!

  • @paulinemorare5509
    @paulinemorare5509 Před 2 lety +1

    An elaborated session. Thanks for the information

  • @edwardmagero4510
    @edwardmagero4510 Před 2 lety +1

    Great video explaining about sales funnel. Simple illustration

  • @luke184lisa
    @luke184lisa Před rokem

    Excellent vid .Thank you.

  • @antoinemuskat5557
    @antoinemuskat5557 Před 2 lety +1

    Thank you for a informative video

  • @bennyjpoetry6694
    @bennyjpoetry6694 Před rokem +1

    wonderful informative

  • @yarnotnap
    @yarnotnap Před 2 lety +1

    I’m currently working with a meal prep company, they are doing pretty well at the moment.
    I’m definitely a higher level thinker in terms of building brand connection through giving value such as small docos on organic farming, interviews with people about health etc which is tofu but the person in charge of the Facebook ads is just wanting product focus ads because they get the most sales…but are we getting sales because of the the tofu branding content or is it the shorter more product focused ads that are getting the sales ?
    Wouldn’t this be like going into the apple store and suggesting the sales guy in the store closing the sales is the money maker because you can quantify his sales but you can’t really quantify the branding efforts before that customer walked into the door ?

    • @BrandMasterAcademy
      @BrandMasterAcademy  Před 2 lety

      Measurement needs to be your focus to answer these questions... There are multiple touchpoints for most sales and providing attribution to the right channels is an art... but I don't need ot see figures to know that your approach of brand building and direct response marketing is the right way to both build brand and increase sales concurrently

  • @biloulagency3987
    @biloulagency3987 Před rokem

    Great content !

  • @gsshelby
    @gsshelby Před 4 měsíci

    Tank'you

  • @enjysahabang
    @enjysahabang Před 2 měsíci

    This is really good 👍

  • @davidneale1269
    @davidneale1269 Před rokem

    I was watching a grant cardone seminar last night and he mentioned funnels but didnt go into detail but it makes sense he mentioned everything you just have but never mentioned it as a funnel made it out funnels were different

    • @BrandMasterAcademy
      @BrandMasterAcademy  Před rokem

      Quite possibly because many people believe they understand them but really have a misconception... when you mention the word "Funnels" many will switch off believing they already know it

  • @NationFirstAlways-qp9xx
    @NationFirstAlways-qp9xx Před 3 lety +2

    awesome video Sir..Was thinking can we quantify (or should we), the role of each tactic within a strategy that is set at achieving the larger goal? To identify the prominence of a tactic maybe? TIA

    • @BrandMasterAcademy
      @BrandMasterAcademy  Před 3 lety +1

      Of course... If your goal is to grow the business & Brand by 20%, how many new customers will that require?, whats your conversion rate on the sales page? How many visitors do you need per conversion, how many more visitors do you need to hit your figure? Then the tactics driving traffic need to contribute that much (You can break it down further by traffic source... make sense?

    • @NationFirstAlways-qp9xx
      @NationFirstAlways-qp9xx Před 3 lety

      @@BrandMasterAcademy Great! Thanks a Lot....This assessment will also help in calculating the budget needed to imply those tactics.

  • @nonso2284
    @nonso2284 Před 3 lety +1

    Great video

  • @ReadyReviews
    @ReadyReviews Před 2 lety +1

    nice

  • @Milan9027
    @Milan9027 Před 3 lety +3

    A marketing strategy secrets course is coming? :)

  • @derrick5380
    @derrick5380 Před rokem

    I run youth sports leagues(basketball) it seems a lot of the strategies I get from other creators don't really apply to me

  • @AIMasterKevin
    @AIMasterKevin Před 2 lety +1

    relevant content starts at 5:10

  • @unvraigabonais8559
    @unvraigabonais8559 Před 2 lety +1

    Ok