How long should your scripted video be?
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- čas přidán 15. 05. 2024
- Once you decide to script your video to help you show up in the most professional way you can, a certain question will likely spring to mind:
How long should I make this thing?
After all, it has a huge bearing on the amount of time, resources and expertise that will be required to pull off this miracle. Isn’t it wise to count the cost before you launch into something so complex and costly?
It’s one of those questions that can crack your brain into little pieces. There are just so many possibilities, you don’t even have a good basis for hazarding a guess.
So today I’d like to share with you my personal secret for writing scripts one can actually produce on a timely basis.
I haven’t disclosed this discovery before because in the past, every time I talked to someone about it privately, they would look at me like I had two heads.
But the truth is, the deeper I go into this work, the more I care about others being successful at it than about protecting this silly thing I call ego.
So I invite you to join me on easy street today, where the birds always avoid your car, the children are always well-behaved, and there’s never any stress in deciding how long your scripted videos should be.
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For an even deeper dive, scoop up this free resource on writing marketing scripts as stories: visibleauthority.com/storyselling - Jak na to + styl
Thanks once again for your great advice, succinct and well presented with that nice touch of humor. The six features are the takeaways that keep me on track.
Much obliged, Terry!
Hi Stephen, another amazing video! Keep up the great work. I wonder what you think of longer videos, like say 10 minutes or longer? Sometimes I find I can be verbose and write a lot, but I have a lot to say and share. Thank you.
You can make them any length you like. I just find that if you're also trying to do a really good job with the teleprompter, it can get a little tiring after a while. Not to say that I haven't done 20 minute videos that way. :) You may also try editing your writing. You'd be surprised at how much isn't necessary.
Clearly say what needs to be said. No more, no less. Focus on the impact, not the length. As long as you can maintain the viewer's interest, the video can be as long as it needs to be.
Indeed.
wrong. scripted CZcams videos need to be AT LEAST 10 minutes (and one second) and not have profanity in the first minute or two, in order to be paid by CZcams advertising...
also, you forgot about point 7 of your video, wherein you shamelessly BEG for Likes and Subscribes. that's a must.
It depends on why you are making video. If it's to be a "CZcamsr" so that you can advertise, then I agree, and stated that that in the video. In the end, views, likes and subscribes are not the metrics that build your business. For a consultant, coach or high-end service provider, (those who watch this channel) one right view can be worth millions. I probably need to make a video about this. Thank you for your thoughts! :)