Closing Our Restaurant
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- čas přidán 12. 09. 2024
- It is with a heavy heart to announce that Mija Seoul closed its doors on February 8th.
This has been an incredibly difficult decision for us to make, and we’re overwhelmed with sadness as this chapter ends.
From the very beginning, our goal was to create more than just a restaurant; Mija Seoul was an extension of our home and a homage to our love for Korea. We are incredibly thankful for the love and support we received from everyone, both online and those who visited us.
We want to take this time to thank our talented team for their hard work and dedication.
We’ve taken Mija Seoul as a learning experience and will utilize this time to grow. With the knowledge gained through Mija Seoul, we will continue sharing our love for Korean cuisine in a new form.
Again, thank you to Daniel, Junghoo, Keumhye, Jin, Minhee, Shinwoo, Yuna, Taeho, Yejin, Chloe, Bon & David, and everyone involved with our project.
This is not the end, and we will see you again.
For now, goodbye.
We love you Mija Seoul.
Much love,
Tina & Kevin
MERCH www.doobymart.com
Instagram @doobydobap
Join my discord! 😈
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www.doobydobap.com for recipes & stories
Music by Joey White - Jeanne Dielman - thmatc.co/?l=6...
Thank you so much for everything. It's been a dream for us to open mija seoul and operate for the last 9 months. This wouldn't have been possible without all your support. We're incredibly sorry to disappoint everyone who was looking to come dine with us but we promise to be back in a different form soon. Love from Tina & Kevin
We support you guys, always xxx take some time for you
So sorry! Hope you get some rest and your energy back for new projects. Sending love! ✨💖✨
sending you both lots of love ❤
Thank you for sharing your struggle and pain in building this dream. I wish you and your team the best ❤
Will be cool for a pop up concept event once in awhile!
If anyone needed a real life example of "money doesn't buy happiness but it prevents the mistakes you make feom ruining your life", this is it
Who hurt u
@@rutabega306 He is right tho
LMAO
So hating is right now?
@@karinot-nq7bl if being right is wrong than you are right
Listening to them speak about their perception of what happened, makes me want to hear from the Staff. I'd love to hear their thoughts on this.
I heard towards the end of Mija, Kevin told his staff that he didn't give a f*ck how his staff worked as long as they put out the food. He felt that detached and ungrateful towards his staff
@@Qwerty-mg8ps he swore in front of them too?
@@AJ-iu6nw From what I heard he wasn't shouting expletives during service like Gordon Ramsay. It was more behind the scenes and meetings were he went off and said how he never needed to be there since he was the boss and he was so happy that Mija was closing because the workers were unhappy. It didn't help that he told the workers that Tina was the superstar and that CZcams was the priority, otherwise the restaurant wouldn't exist. My friends actually say that he was good and nice during the good times, but when the going got tough their true colors started to show
he doesn't come across as the nicest person in the world haha. neither does she. i'm sure it was too ambitious for both of them @@Qwerty-mg8ps
@UCUreYVDocQ9fpQGHTRzcXKQ That's so sad, even behind the scenes you should think highly of your employees, as a leader this should be the mindset. But I don't think Kevin is reallly experienced as a chef and wanted to tkae the big leap to a fine-dining korean fusion concept, it's kind of a bad move right off the bat. Of course he didn't have any risk, it was all Dooby's money.
"In order to have a life that is sustainable and balanced you can't be just working all the time."
The fact that she thinks operating a new restaurant wouldn't require that kind of sacrifice is mind blowing to me. The difference between wanting to be a restaurateur and being one is commitment and grind. I highly doubt she'll ever considering opening a restaurant in the future now that she realizes the amount of grind and sweat that is involved. You need to be borderline obsessive when it comes to the F&B industry. It's insanely difficult to succeed and equally easy to lose all your gains with a slight misstep.
They've learnt from their mistakes with Mija Seoul though. Most of us here are Westerners who like her Korean comfort food cooking. I reckon she could succeed with a restaurant if she actually targeted her main audience. If her restaurant is comfort food Korean cooking, I'm sure it'll explode with success. People just love yummy comfort food that's cheap or a good financial deal more. She does a lot of that kinda cooking on her channel anyway, so she should stick to it.
@@bwingbwinggwiyomi see. This kind of response I can respect. We may have alternate POVs and that is completely okay and we can remain civil. The intricacy and nuances of restaurants owning are complex and difficult and there are things you’ll only really understand having been involved in it.
This is why the vast majority of new restaurants fail within the first year.
@@bwingbwinggwiyomi it wasn't that she wasn't making money or getting customers. she just couldn't handle the actual grind in owning a restaurant. that's fine. but the insane grind is there in any industry even at the lowest levels.
Yup. That’s why Gordon’s so crazy😂
They were more focused on creating content than running the restaurant. Owning a business is nit a joke, it needs your undivided attention.
I heard that the workers were told that Tina is the superstar so they needed to prioritize the CZcams channel over the restaurant.
Owning a restaurant is possibly the hardest form of owning a business! It requires constant maintaining of stock and managing and training employees. They needed to hire an experienced manager to run it. It is not possible to do that while doing CZcams / vacationing...
@@thebonniewong They made one of their workers a manager who had zero restaurant experience and only worked with Tina's CZcams channel. When mistakes started happening they started blaming the manager for everything
Can you imagine this couple with a baby? 100% she's booking a flight somewhere overseas by herself and leaving the baby with Kevin.
@@thebonniewongyeah so they should have hired more experienced people to help manage their restaurant not just close down after 9 months. It doesn’t sound like they tried other options
As someone that saw something about this when it was a concept and seeing this video now. I can’t help but think I must’ve not been the only one that saw this coming. It was so niche, super personalized food with a small amount of customers just didn’t seem profitable or sustainable at all.
Guess lessons were learned.
"fully booked" means 10 people dining in. F&B is the hardest business to start. She did it quarter assedly.
Especially in korea… i feel like her audience is mainly americans or canadians or europeans. Opening a niche kinda americanized korean food IN korea…
Exactly
It would have improved if they focused totally on restuarant rather then CZcams shorts I mean already had influence, expertise, place everything it should have been permanent
Her mistake was served fine dinning, doesn't any sense with her channel, she cooks homey and warm food, if she would have followed that line maybe would have had success.
what was she doing?????? To ME it seemed like he truly carried the short-term restaurant. & she was like whatevs about it just sad it was over so soon . Who goes on vacation 4 mos after first opening??
Well that's literally who she is. Just go with it.
She is a little worm.
rich girls do that 😂
@@kuarifuno.
If she didn’t have content, her channel would fall and even more ppl would hate on her for focusing on the restaurant. She is an influencer, chef and a person who is not afraid to try new things. I do think that the trip was unnecessary, but that was her decision, and you can’t hate on someone for their own decisions.
Sorry to hear this Tina. But congratulations on all the success you had and I'm looking forward to even bigger things that will come down the road!
YO NICKKKKK !!
I know right its so sad that it shut down i wish the best for you guys ♥
hello nicholas
shutup, you just wanna bang her
Do all the TikTok just come together?
Girl have you ever worked in hospitality?? Genuine q. It's like she went into this having never worked in hospo. Its exhausting. And managing the overhead and produce on top of it. I'm so confused as to how you didnt see this in advance. Idk
She mistakenly believed that being an influencer would mean success in the real world. Getting someone to click your video is much easier than getting them to open up their wallet.
u r the same person that complains about jobs asking for 10 years of experience while complaining others trying in life. this itself is experience. stay confused cynical f.
fr
no she went abroad was paid and shouldered by her rich parents
Nope but she worked at a hospital before
“you can’t just be working all the time. nobody does that”
sorry, most successful restaurant owners do, at least the ones who become something.
my uncle in law moved here at 21 from Italy. got a job waiting tables in new york through a friend. got hired as a chef and worked his was up. got good enough for an owner he worked for to invest in his restaurant idea, now it’s gone far enough he has 2 places. took 25-30 years of hard work. there were many moments where his skill allowed him to go up, but at any moment shit could’ve hit the fan. he poured everything into it and his work paid off
I’m not saying you NEED to drop 30 years of bone grinding work, but that is really the level of dedication it takes to realize the dream of a good restaurant in your own vision.
taking a vacation a MONTH after opening??? seriously? think about the staff who have to find other jobs now because you couldn’t commit
I know this is coming off as a bit mean but I really can’t help it. I’m working 2 jobs that are killing me. 120 hours a week in total. I would kill to be able to realize my vision of a restaurant, but I don’t have that chance and I know my experience is not enough for dozens of staff to rely on me.
I dunno why I even typed all this. no hate to you guys, just…sometimes this channel feels tone deaf. you expect sympathy when you fumble a restaurant after not planning it and fucking off to vacation
real
you work 17 hours a day everyday? That's rough
@@mackeyboy5442 naw 20 hour shifts. I’m scheduled for 4 days a week which is 40 hours but I work extra because I want to invest/buy a house before 25 and get out of the rat race fast. it’s alright though
I get 1 hour of PTO for every 20 hours worked, in a month it’s gonna be 1 to 10. so I can pretty quickly get a week off of PTO because I’m scheduled for 40 hours so that’s all the PTO I need to get time off.
work at the airport so I get flight benefits too.
feel so sad for Kevin though, cuz he did try so hard
@@pinksushi 100% he at least tried, I just don’t think his gf had the same level of commitment. that’d be fine if she wasn’t involved but the whole thing was half her idea
I know a wealthy self made business woman who said she never hires “rich kids” because they have something else to fall on (parents money and not having to worry about rent) she said they quit easily when things get hard and do things half ass. This video reminded me of what she said.
same the hR department loves married men specially where the women don't work or vice versa..and better if they have some loans to complete .
or single people whose parents are dependent on them
???... honestly some of yall dont even make any sense at this point
@@karinot-nq7bljust say you lack comprehension skills man
@@karinot-nq7bltotally makes sense, you jus dumbo
Is she still hiring?? In nyc… serious inquiry. (Fyi, not a “kid” nor am i rich)
Gurl if you can financially fund your NY trip after opening Mija just for dooby content then Im sure you couldve hired another assistant for your editing and filming when Yejin had to go back to school. Kevin and his team are the backbones of kitchen prep work for Mija and pulling him out to be your cameraman brings so much tension to keeping the business afloat.
Im also a part of the people who saw your first vlog on starting a restaurant. Always knew this was gonna happen eventually. Dunno if you had any investors leave you. But it’s really sad to now have a team who is left unemployed bc of mismanagement.
That’s what I was afraid for - the unemployed workers. I’ve been unemployed and it sucks especially at this age and economy. 😢
In most cases, mismanagement is the cases. In some, you need to still choose whether your health or the whole world. 🤷♀️ Not everyone needs to be a hero. Or sometimes, heroes needs help as well.
It's likely a lot of her parents money... they're rich @$€ doctors. They probably said enough is enough. Like imagine opening a restaurant on a whim, getting sued and posting a ton of explicit videos on it online (where defamation is highly punishable in Korea), relying on a foreigner she barely knew to help, just to go on vacation right after opening?? Yeah she needs a big reality check. Ridiculous.
Probably lost a lot of money and still tiring
With this small a place, you need a lot of traffic to be profitable
You cannot blame them for everything they admitted their mistakes...they learnt their lessons...and these things happen all the time businesses close down go bankrupt etc...and yes it's sad for the employees but this is life 😢 you get up and try again.
for the sake of Tina's parents - stop enabling Tina with positive comments y'all. Girl needs a reality check ffs.
fr youtube has too many positive comments which comes off as solid bs. How was this ever a good decision? Rich ppl smh
@@subuhifatima2388rich out of touch people**
There’s rich people out there who aren’t out of touch, she was given the most privileged elitist life from the beginning.
If anything it’s her parents fault, do you know she went to **the** most Elitist boarding school in the US? Her parents were ensuring she got into the ultra wealthy society since probably before she was born.
She needs to just stop CZcams for a lil and humble herself just doing normal stuff, like maybe taking a pretty “normal” job. She needs a taste of actual reality and to see what people who weren’t groomed to be in the billionaire crowd deal with on a daily basis .
Her opening a restaurant was essentially her cosplaying as a well trained restauranteur. When it gets too hard for normal people, you don’t have too many choices since you need the money, but for Tina, she was able to dip the second reality got too real.
Billionaire? Lmfao her parents are dentists how rich do you think dentists in korea are? @DM-ry3nw
I agree
@@bopeep9271probably apart from North Korea or mainland China dentists do make great money
"You can't just be working all the time. Nobody can do that." Most business owners do that.
Literally
yeah.. then they die of exhaustion.
yeah.. then they die of exhaustion.
@@omnoms2445 I assure you most business owners working all the time are healthier than those sitting around being lazy if they don't have some underlying health issue. Stop making assumptions and get into the real world and meet real business owners, yes they are busy but that is probably what keeps them alive well into old age. She's making excuses instead of facing reality of what is expected being a restaurant owner and admitting hey this isn't for me. If you can't take the heat stay out of the kitchen.
Do not confuse American business owners with the rest of the world. I assure you, work life balance exists in many other countries.
We saw it coming.. who goes on a vacation after 4 months of opening a restaurant?
Exactly. Can you imagine being their staff? "We busting our nuts over here and she flying?" Why would they give 100% when she is not?
You have neither opened a restaurant, nor could you go on vacation. I’m not defending them, I’m speaking directly to you. What the fuck man
😂
really?🤣epic🤣
Its rich girl behaviour. She took a month long trip to America 4 months after opening. Shes delusional
Real reason why tina and kevin closed mija.
Tina and Kevin were not on top of certain business aspects like making sure everyone had proper contracts, youtube prioritizing the restaurant so certain things were made in the mija for her videos and Kevin leaving to be her camera man, and being very immature leaders. They made a lot of promises to the workers about expanding the business, paying for classes about Korean alcohol, and even saying they would provide visas for some of the non-native workers. Some quit because they weren't being provided contracts so tina and kevin blamed that on the manager. After hearing that the workers were unhappy, Kevin felt like he was not appreciated enough and that the workers were ungrateful. This was during the time that he had to be in Denmark to wait for his Korean visa, leaving the restaurant to the workers to take care of it while Tina stayed with him. Again, this was something that they left to the very last minute and planned very poorly, leaving it to the workers to clean up the mess.
Later on Tina got an offer by a company to make content for them in LA. She then tried to sell Mija off to one of the workers even while still being in a lawsuit with the landlord, saying that if that worker didn't accept that she would close the restaurant. She then posted an instagram story about her leaving the country before she had told the rest of the workers the news. The workers saw the story which the one worker who had been offered mija felt obligated to tell the team the situation. All the workers felt betrayed by Tina and Kevin. Kevin said that he could not run a restaurant while helping tina internationally when the team always felt sad because of him. Later on the majority of the staff left, leaving only three workers that stayed until the last day.
Thank you for your dope ass resume. That's sooo messed up and also totally makes sense!
Tina is so toxic. Never trust WMAF.
@@Spacemonkeymojo wmaf?
@@mattymattffs WM(White male) AF(Asian female) relationship, WMAF
@@SpacemonkeymojoIncel tears
Having worked in the restaurant business while in college, I realized the enormous amount energy that is needed daily just to get the plating out to the customer, nobody seems to realize all of the effort after the doors are closed to clean up, nor the effort to stock the next day and prep for the next evening. It is a good training grounds for learning to deal with stress and the need to produce quality daily.
Use what you learned for your future whatever it may become.
Thanks for including us in the journey of building and opening your restaurant.
We are all putting effort into something ourselves, every day. It's not like we're eating for free. You're not doing us a favor by opening a restaurant. The relationship is mutual. Saying that nobody seems to realize your efforts behind closed doors is so self entitled.
That's awful. Your compensation for all that work is a broke back and bankruptcy
Seriously
I remember how men used to laugh when my mom told them how work is hard (she newly opened a restaurant) they shrugged it off saying what’s so hard about it you’re just a woman trying to entertain yourself with a small business what do you know about hard work like we men do
It was so insulting As I could see the exhaustion on my mother body like never before her eye bags were popping out like bubbles
In her first year most of the days she would be up working from (8am to 3am)
@@Tward2929not tone deaf. OP isn’t describing his experience as condescending or putting people down. He is highlighting that there is more to the restaurant business that most people assume.
He is not disparaging everybody else’s effort in their personal life in society. Lol be reasonable
My least favourite part is honestly handling the stock in restaurants and cafes lol so much to count up for.
Lets be honest here, nobody is surprised.
Hahaha for real... 😅
No, but it's still incredibly sad to see something that someone put so much effort and passion into have to lay it all to rest.
Finally some honesty
Yeah honestly but no hate i hope everything gets better for them
Lol yeah
Our family opened a Pho restaurant in 2017 while juggling a corporate job. Id work 7-4pm in the office, restaurant 5- close. My dad and I Washed dishes till 12-1am. We were severely under staffed for the first 2 years. 2 servers, 3 in the kitchen including our mom (head chef). Then the pandemic hit, that was a wild ride but we survived Grace of our supporters. Running a restaurant is not for the weak. Y’all tried and kudos to you guys! Your Next chapter will be exciting!
the difference is your food was probably less pretentious and more delicious than hers
@@AJ-iu6nw Right
@@AJ-iu6nwlmao
You stayed true to your roots and serve comfort food. Who wants to eat a poached tomato or half an onion when they eat out?! Kevin’s menu is so pretentious and a Noma rip off.
@@AJ-iu6nwwhy u replying to every positive comment with hate. Obsessed much?
15:18 Kevin: "..and also maybe make it a bit more affordable, make it maybe more accessible for more people..."
When he said this, I think you two can consider doing a food truck business that just you two (+1 casual staff) can comfortably manage. This way you're not limited to seating space or location. You're no longer paying rent to a landlord and you have the option to travel around South Korea thereby expanding your clientele reach.
They don’t wanna be tied to work everyday bruh. They wanna be profitable without being present. Why else be a business owner
Food trucks are scrappy and hard, operate w/ low water supplies (less sanitary) and are just in general probably not up the alley of doobydobap. It's a hard hard life, in many different dimensions from opening a pretty boutique restaurant.
or they can try doing food pop ups instead
@@popsicole4622 yes.that's a good idea.
I’m I’m I’m I’m gonna get some of of those and and I’ll give it a go I’ll I’ll be be back to to see it soon 🔜 as well so you don’t get any money money 💴 to pay pay 💰 the the car 🚘 payment for for a a car 🚘 for for 😅😅i😊ii
Only rich people survive such a catastrophic life event. Good for you both.
Yup. She burned daddy's money and everything will be fine. Thats how rich girls do it.
genuine question , how do we know she is "rich" or she spends her daddy's money? :/
She said so @@rafaelatzotzi5110
She said she did @@rafaelatzotzi5110
@@rafaelatzotzi5110i mean YT pays well, idk about the daddys money. I think she burned her own tbh
Imma be honest it’s not a shock to many people and this was seen from the beginning. Call me a hater if you will but I’m subscribed and I’ve been following for a long time and watch and support the videos but I’d be lying if I said you guys weren’t way over your heads since the beginning of this project. If you wanted to meet people you were better off making a meet and greet or even a cafe and I’d say that’s one of the biggest downfall of your sustainability not to mention trying to make Korean food in Korea. I truly admire Kevin’s patience and flexibility with what he had to do. I felt like he did so much, I’m not saying you didn’t do much but he def did a bulk of the work. Tina not being able to compensate for some things and really tried to push so hard for something she had so little experience about is what ended all of this. There was never a need for a face to face interaction, there so many alternatives…ie livestreams
Kevin did everything. She went on a 1 month trip to USA and left her boyfriend in a country where he doesnt speak the language.
Come on. He is definitely "compensated". I am going to bet that this relationship ain't going to last. Soon he will realize she is a spoiled brat and it would be better to be with a strong white woman than be with a rich, Asian ho.
It wasn't even full on Korean food that they were making though. And it was fine dining. Most of us watching love Tina's comfort food Korean home cooking. So when we see this food, we're like wtf is this?
It wasn't sustainable, especially if you wanted to mainly source your ingredients from a homegrown rooftop garden all year round.
@@disgustikagod, you truly are a disgusting and unemployed loser. I see you commenting this on every comment in here. Go outside and make some real money ffs. You can slander Tina all you want, but she's still making more money than you from her content creation and your views and comments. You fund her by being here, so be angry about that or leave lol
@@bwingbwinggwiyomi I think Tina is more concerned with sourcing daily Scandinavian protein shakes than actually running a restaurant. I take that back, she ain't running anything. Her protein shake source was.
This girl can't seem to stick to one thing and bring it to full fruition. Rich girl behavior at its finest.
It was supposedly her 'lifelong dream'.
@@michaelpark5681yeah in the sense of her thinking she would love to open a restaurant where she makes her own menu and then dips to vacay while her staff holds it down
yup
Yeah and then she makes videos about how her rich friends had opportunities and never saw something to its end , irony much
@@gunjan1771 Quit at the first sign of a challenge. It's laughable.
no hate but i could see this coming from 2738382 miles away
“I know this will come as a bit of a shock” lol no
explain bro i couldnt really watch the whole video lol
Lol no @@hiimhopro9561
@hiimhopro9561 restaurants are hhhaarrdd work and she kinda kept insinuating that this was her dream and kinda treated it very childlike so a lot of people could see that it was destined to fail
@@uhlexseeuh thx brother for the resume
“I know this will come as a bit of a shock”
After leaving Kevin alone for a month of US nom nom sessions?
lol they're both just delulu
all those dont yuck my yum sessions
@@AJ-iu6nwboth? Idk. I think Kevin had more passion and dedication with working in the restaurant than Tina did. You can see it in these videos. His focus and determined expressions and attitude.
girl be fr you literally left kevin alone to manage the restaurant while you went on a vacation 💀
Fr 😢
Ikr
Wait- she went alone?? I thought she’d at least go with her lover. Damn. Poor Kevin
She probably justified it to herself by thinking she needed to continue doing CZcams to provide more income to prop up the financially failing restaurant@@astridmaack4516
😮 . I will say , he does look more pooped . Than her
Lol
Title of the video should change to “Closing Kevin’s restaurant” since he ran it day in and day out!
Lol, don’t start that over here. I thought about writing that, that Tina is running him to the GROUND. She found a really kind and driven man, who she is putting all her dreams on and expecting him to just facilitate her dreams while she gets to reap the benefits without realizing all the intense hard work and sacrifice it takes. My friends parents got divorced because of something similar. His dad helped his mom start a steel business, because that’s what she said she wanted to do, but then she ended up needing an accountant, someone to help with taxes, someone to help with filing reports, someone to help with writing proposals, and then when the business took off she didn’t wanna hire a manager, just kept leaning on him, mind you his dad is also CFO at the company he works at…. They ended up getting divorced in a really nasty divorce, because his dad just wanted his life back and the mom didn’t wanna sign the papers. I’m glad they closed the restaurant before it ended their relationship. Kevin needs to set boundaries of what he wants to do and not get subsumed in Tina’s life and actualizing her dreams while she plays manic pixie dream girl. And Tina needs to professionalize her systems and processes of how she runs things, to pay someone to do these things vs making your partner do them for free.
But yo, as I write this, I realize, she’s ONLY 25, I think it’s great she’s learning these things early on, and has a partner who can clearly communicate that “Hey, this is a bit too much for us”….
@@mysisterisafoodie you are actual on point with everything you said !!
@@mysisterisafoodie on point!
@@mysisterisafoodieyeah i don’t understand why she didn’t just hire a cameraman so he could focus on the restaurant and she could run her youtube separately
@@mysisterisafoodie The fact that she left Kevin for long stretches of time to go traipsing around the US is... interesting. Poor guy was running the entire restaurant. She's immature and has a LOT of growing up to do.
Honestly, I feel more sorry for the workers who are now unemployed due to what's essentially mismanagement. Yes, people are saying it all over the comments, but it's absolutely true: why in the world did you go on a month-long trip just after opening up a restaurant? Why did you focus on your CZcams career/content when you had a restaurant to run? Why didn't you take Kevin's visa situation into account? Why didn't you hire someone to take your place while you were away?
These are things that should've been addressed at the very beginning or not happened at all!
Hospitality is brutal, and as an inspector who inspected many, _many_ restaurants, lack of planning can be the final nail to your business's coffin.
You can tell that they really really romanticized the idea of owning a restaurant without realizing how much work and effort it takes to keep one from going under. She’s lucky she comes from a wealthy family, I’m sure this hardly caused an indent on the funds given her various vacations and lifestyle costs during the time the restaurant was running. Her open ignorance really turned me off from her channel a while ago. This is so mean but I just remembered her and came back to check if the restaurant was even still running. 💀
The fact that she went on a vacation to NYC just 4 months after opening the restaurant 🤷♀️
Sameeeeeee 💀
Yes me too. Is she even still with the boyfriend?
Tldr: fucked around and found out
I mean it’s not hating when there are valid criticisms. No one goes on a month break after ONLY 4 MONTHS of opening a restaurant. I understand youre doing content for your channel, it’s work but you’ve already been making content around your restaurant. Leaving your restaurant without leadership from you as a co-owner, playing with people’s livelihoods.
ALSO they are not the only ones taking a risk in the restaurant, the workers, the cooking staff all take the risk in working there.
And no, dont give excuses about having to work all the time. You could’ve scaled the business down in the first place instead of going all out in making a restaurant then complaining about how hard the work is.
It’s disappointing because it’s clear you never learn from your mistakes and the past criticism others had for you. You still frame yourself as a victim and hide behind your privilege.
Bro..calm down..!
I think 🤔 Kevin and employees did all the work not Tina she just travel🧳and did some food content video!
You went on a business-class month-long trip to the US, 4 months after you opened!!! THATS INSANE!!! Thats one month of strategy and planning you could have done to make this shit WORK
what do you expect from an influencer. It's just so predictable, this whole restaurant saga.
@@AJ-iu6nwthat's why when people use daddy's money to start a grand upscale business always fail because they don't have a stake if everything goes south.
@@kevint1160 People who were born into wealth just don't grasp the concept of working for your shit and the constant fear of losing it, because they will never go broke in their entire lives, they always have a backup plan called parents' bank account. It's not fixable in any way, especially if they're "influencers".
@@kevint1160I think you're being pretty harshly worded about it, but to me, I think owning a restaurant and being successful in the restaurant industry is something that's mainly only cut out for those who have years of culinary training and experience. Which Tina did not have. She only had some years of culinary school lol
So was the restaurant struggling when you trekked across america?
She basically abandoned Kevin to run the business alone. I watched those videos and was shocked. I understand she needs to make content for her channel but, jeez.
Next is they both go a separate ways
She kept looking to him and he didnt even want to look her way
Y’all need to be effin for real also. Kevin is what, 30? And he had the opportunity at 30 to run his own fine dining restaurant courtesy of meeting a young Korean girl who had the money to help him finance it. In Denmark, at his age he would still be a line chef in a restaurant, he would NEVER have been able to finance his own restaurant let alone compete with the established Michelin starred restaurants there, let alone have the stable stream client base that comes with Tina’’s popularity. People weren’t going to mija Seoul because they fell in love with Kevin, but because they fell in love with Tina, and so by extension Kevin. He also is getting a good deal from this, it’s not just Tina who found a guy to help her actualize her dreams but so did he. Did he end up doing most of the manual work, yes, and that’s unfortunate. But he didn’t even have the opportunity to run his own restaurant before, so let’s be fr, he should also be grateful for Tina. She’s also helped him financially a LOT, and helped him have something to do that he could call his own for the last year. They just need to figure out a balance so they don’t get resentful of each other. But come on, they both getting something out of this relationship, in that way they aren’t using each other but are USEFUL to each other. And what’s a relationship if your partner isn’t useful to you?
@@mysisterisafoodiewomp womp
When you started including your family members in the video i knew you are back to your family for financial support
OMG i rlly thought about this too... when she hung out with her mom again
Damn you guys immediately jump to the worst judgment of character huh it could be true or it could be that she repaired her relationship with them and yet so many of you guys are so confident with your assessment. Not saying it can’t be true, but damn
@@erinkatrina4201dooby lives an entirely detached reality where her parents fund her rich girl lifestyle. It isnt unusual that people have low judgement of character when someone puts in half the effort required then runs back to her parents when it fails
@@globalelite3042this fr
@@erinkatrina4201It's not jumping to conclusions sadly. It's a consistent pattern of her's and as fans who give her this platform, we have to hold her accountable. But I doubt she even reads the comments or cares anymore
so she closed because she realised running a restaurant took all your time? LOL She's clueless
LMFAOO
she's a rich daddy girl who never once faced hardship and struggle, and when she did, she failed MISERABLY LMFAOO
@@bonapetitsI didnt realize this before, but now i see it...
She is truly unlovable.
There's so many harsh criticisms in this forum, but maybe it's more like jealousy and hatred behind it all.
So many people warned Tina that a restaurant was a full time job that needed to be taken seriously. But she went ahead and ignored all the advice and opened it without any structure in place, then she got bored and went traveling while leaving Kevin behind to run it for her. Hopefully the biggest lesson she’s learned is to listen to the advice people give.
You only learn from your own mistakes
She will never learn. cause she's a child in a woman's body
@@blablablablabablubbino, you can also learn from the mistakes and wisdom of others that came before you and are wiser with years of experience before you. As a facial plastic surgeon, if I only were able to learn from my own mistakes, then every lesson of mine would be a very painful and costly mistake on someone's face. So I think not.
@@sunshinesmile94 The comment was meant more like irony. Dooby clearly did not care that much what others did say about the restaurant-project.
@@blablablablabablubbi Ah, I understand. Thanks for clarifying. There is a saying in Medicine which is a little bit of knowledge is a very dangerous thing and also that the more you know, you more you realise how little you know. I stopped watching this channel a long time ago (around a year) since it was like watching a car crash happening in slow motion. There were so many danger red flags throughout the conception, development and running of this restaurant endeavour. And so much good advice tucked in amongst all the naive positive cheerleading that was ignored or unattended to.
Kevin really worked so hard.
but not smart or good
They're beginners in the business world. There's always ups and downs and you can see their effortsnand passion in the way they work. They'll get up in no time.
@@AJ-iu6nw i dont know about that, why do you think so?
I mean I would agree they rushed things a lot, strived for this gourmet -expensive high-end place which is already odd for starters in any country, & Seoul is very picky with food. I could also tell their staff felt very out of place w Kevin's vision, and it made him look like the only one who could understand what he wanted of Mija. On the other hand his wife had her own vision as well but more so looked like she just walked on his path as support, her goal remained with youtube content and connected to us here, but didn't feel like she saw Mija running for a long time. But that's just how it felt to me. Cuisine is a hard industry and more so now, being a foreigner is already tough outside but its harder if you try to push your vision into a culturally strong-minded environment.
ill give a short answer: they're food was too pretentious and overpriced overall. It wasn't the type of restaurant you revisit.
I would call that working dumb.@@Sea_witch_
@@Sea_witch_ it was more "korean inspired" gourmet food and nothing like the food on her channel, probably because he is a classically trained chef. and he wanted that concept, but most people going there were expecting the same kinds of things she makes for herself here. I think a place like that would've done better. imagine a "naruto ramen bowl" or something like that on the menu
i'm ngl, I kinda already knew that it wasn't going to last. I saw videos on their menu and what they offered and didn't see anyone going back for a 2nd time because of that. That being said, good luck to yall's other future endeavors. Maybe this can be a learning/teaching moment.
salty pretentious food.
u clearly the kind that sit there, waiting for others to fail and do the pretentious 'i told u so'.
what was wrong with their menu?
@strychninecentre2197 it's eseentially an expensive fine dining restaurant that had a tasting menu as their normal menu. It's niche and not an actual practice for an establishment that would work long-term.
Yeah but if they focused more little bit it would have been better plus youtube job is not permanent basic
so sorry guys, this is a new beginning, not an end. the restaurant business is so hard right now. sending love and light. ❤
That quote reminds me of the show DARK , incredible show and best Netflix show to date.
Koreans have spoken. They only want good food.
No self-respecting Korean would ever eat in this dumpster.
Please tell me when the restaurant business 'wasn't hard'.
I don’t think that the point is that the restaurant business hasn’t always been hard, but maybe that what was once incredibly hard and had a VERY low success rate is now made EVEN more IMPOSSIBLE because of life and habits that have changed post covid. 🤷♀️
Also it sounds like the life/work/priority balance was just too much for them. That’s what it sounds like was at the heart of the decision.
Sad its closing but not surprised. Saw it coming the moment you decided to travel abroad after the restaurant just opened. Its never a good sign… Hope you learn from this experience and grow even more!
Honestly though I was waiting for this video ☠️ kinda expected it sooner
same honestly, i think a lot of people just didn't want to say anything tbh
I did since day one! 😂
@@trash.pandaaaI wanna say stuff about her feet but I dont
Honestly she loves making money off of people like you. That's why traveling abroad and making videos is smart, because people like you all give her views. So many dumb people on here that don't understand profit margins. Work smart not hard. Even a good restaurant business has crap margins compared to most other average businesses. Really not worth it. CZcams channel minting money because she makes money off of people like you too 😂
As someone who said that she shouldn't start a business with someone she met only a while ago when she first posted a video abt starting the business...i will say this now, my dear Kevin you deserve better than this 😬
Too bad these Euro white boys will never learn and keep simping for these toxic privileged Asian women.
Does he though? He's not dumb. He's a passport bro who knew exactly what he was getting into
You guys did great. There will be another better opportunity for the future!
Love Kevin’s positivity in this video. You guys got this 👊
Yeah they got this 😡💪
If they did great, why are they closing the restaurant? blind positivity much?
They fought landlords, made renovations in a building they didn't own with their parents money. All to close in a year because it was "Too much work" while she was traveling to the USA in between. Its pretty pathetic.
Are you done scamming crypto 😂
you slurping it up 😂
Its cool seeing the guy be seemingly real while tina romantizes everything...kind of like a child with no life experience.
i guess she's a silver spoon daughter from day one, living a privileged life
She cosplayed real world and he genuinely wanted to make it work. Now she can just fall back to life on easy mode as a beautiful rich kid that earns much more just vlogging than any restaurant ever could
cuz he did all the hard work
cosplay real world xDD@@stefan514
@@stefan514sounds harsh but I agree with you.
Reanme video to :
"I fucked up kevin's restaurant. Closing it now "
I remember closing my first cafe too, but let me tell you the journey is so much easier going on. You have gained sooo much knowledge that you may not even realize that you have gained. Don’t be discouraged and hold your head up high. The next one will be right around the corner, it will come for you guys just like it did for me.
Hospitality is no joke, owning takes up 95% of your life - respect for knowing when its time. I’ve worked for enough owners that could do with learning that lesson. You’ll only grow from that chest of knowledge one day.
The problem with that is she was barely there!!!
@@Bigbaymonstermare do you think restaurant owners need to be on site all day? The majority of the work of an owner happens not directly on site. Mostly on a computer/phone. The general manager is usually the one on site the most. This is a tiny restaurant so usually the roles get a little bit muddled and crossed over of course - and she has another career
Her physically not being there means not a lot. And it’s not just her anyway, it’s the two of them - so I’m struggling to find your point as it seems to come from a place of not understanding the hospitality business. And perhaps she didn’t fully understand it before opening, and wanted to be there more - but it wasn’t possible with the demands of an already established content career
@@BigbaymonstermareWhy would she be? That's real work.
@@Bigbaymonstermarenot defending anyone, but how do you know she was barely there?
@@Despoir thank you for sharing your insight, hope more ppl can see this, instead of being mislead by the bullies who are just creating drama over someone else's life
Tbh, Dooby hasn’t been elevating her skills to be a true chef. Her vlogs are usually the same stew or amateur cooking.
To be honest that’s one of the first things I thought when I heard you two were opening a restaurant by yourself. When do they plan on sleeping. You two are perfectionists, and running au fine restaurant is no joke. Take some time to rest and if you feel like it later give it another try in a different format.
I’d be super interested to hear more about the farmers who were producing for Mija Seoul.
Same and I think many commented the same thing when she was starting. Even with nearly guaranteed full bookings weeks if not months in advance (due to the fanbase), it doesn't change how much WORK it is and therefore how time consuming it is. You can't part time running and head-chef'ing a restaurant and you definitely can't do it while working on another career (CZcams).
I imagine they wouldn't say they'd do anything different, unless she's financially really in a hole due to how much she invested in the building, but I wonder how they would respond if they were asked if they'd make the same choice or utilize a Pop-up restaurant business model to put out their fine dining Korean food and get in-person interaction with Dooby fans. That way they could scratch those itches but not overly invest into a brick & mortar restaurant location and be at it for months before they realized it was just too much to handle.
Doesn't a Pop up Mija Seoul seem like the perfect Dooby version of a fan-sign? Instead of a meet & greet fan-sign event it's a restaurant pop-up where fans can meet her, get a picture and buy Tina and Kevin's food. Win-win for Tina, Kevin, the fans, and Tina's accountant seeing the low overhead and no long term investment required.
@@nathanp2007 I mean, time consumed is not a problem if the business is finantially on a good spot, you will hire people to delegate responsabilities wether you like it or not, that's key to have a sustainable business. They're clearly closing due the business not being profitable, hiring more people in their case wouldn't have made much of a difference since their location and business model as a whole is heavily limiting their expansion. So basically, in order for it to be profitable, they needed to do more with the same or an even smaller workforce and CZcams lowering as priority for Tina, this is clearly not possible so it has to go.
@@nathanp2007a popup would be a WAYYYY better idea, or a dinner club!
Okay but I don’t understand why they need the i told you so. Way to kick someone when they’re down
took the words out of my mouth
Anyone's first business is essentially their own personal business school. Even if they went to *actual* business school, there's experience you can only obtain by trying it yourself.
No shame if it didn't quite go how you'd planned. You succeeded in so many more ways!
Omg can’t agree more with this!!
great take
😢😢
Agree
Thats not how you learn dude. I remember my father taught me that before i open a business whatever the field is always work for someone else fiest so you learn the ropes. Imagine putting most of your life savings in a gamble 😂 yall wild.
the main realization: being an influencer online is easier than working irl
In the restaurant first year, you've spent like 10-20 days in Norway and like 2-3 weeks in the US. That's more vacation than most people in any kind of job.
Everybody says the first couple of years running a restaurant are the hardest. Never heard of any business owners taking so many breaks in their first year.
they have the privilege to do it lol
yeah it really feels like Kevin was shouldering everything. It's also so weird they couldn't find staff, and people to film & edit, when there are plenty of people who would do the job for the correct working conditions and wage. Super sus
Amen
@@kakawaiipotato4744Right? Like if Dooby is that popular i’m sure people are willing to work with her
@@lawsrealgf8 Yeah, and now they have no restaurant 😂😂
As a restaurateur myself I want to applaud your humble attitude. You have so many experiences to build on. You did it once , you can surely do it again!
And fail again.
@@michaelpark5681 turn your failures into valueable information. i tried running business 3 times having to go back on social welfare cause i couldn't figure it out how to run enough customers consistently but succeded for 1-2 months was the only choice for me cause im uneducated
@@michaelpark5681Hate more bcs your life sucks
@@michaelpark5681 Why would you say this? It costs nothing NOT to be a dick.
@@michaelpark5681That was needlessly rude. They didn’t fail. Their business was successful, but they made the difficult decision to prioritize their happiness and health over the restaurant. And making that call was clearly very painful for both of them.
Also, I don’t know if anyone has bothered to tell you this in your life, but it’s generally shit behavior to dump on someone when they’re going through something difficult. Try a little empathy next time.
Daddy's princess finally got the taste of hardwork 😂😂good for you
I hope it's not her last experience of real life.
@4days1yes Kevin and employees work 💪
Millions of views in just one video and at least $10-$25K in revenue. She has an easy way of making money so a restaurant is hard work for her privileged ass.
@4days1I think it's because Tina, at the end of the day, loves content creation more than real world business like owning a restaurant. She kept focusing on CZcams anyway. Kevin definitely is the one who had the main responsibility over the restaurant but I don't think he minded it either. He was more passionate about it than Tina was.
And this experience has helped her realise she does love doing only content creation full time.
Opening a restaurant is always a gamble, but you guys went for it and created what you set out to do. You guys should be proud. Even in making this decision, it's not an easy one, but you guys are doing what is best for you. We all support you ❤❤
Wish you all the best. Y'all did your best that's all anyone can do. You both are amazing
Every single logical person was opposed to this idea. There's no pride in being the fool, only the illusionary satisfaction that you 'went for it'. Also, this was a very easy decision. They are bleeding money. There is only one decision to be made.
@michaelpark5681 go away. There's no shame in chasing a dream. There's also no shame in doing what's best for you. Better than being a coward who's ego is too fragile to chase their dreams because they can't stand the thought of failure.
go away troll. do you really have so much free time or why do you spam this comment section with your nonsense? this is your third comment I counted in less than 5 minutes. imagine sitting there on the phone and be like "yeah I'm gonna leave some negative bullshit because my life is so miserable"
makes no sense if they had nonstop customers, they should have hired more staff then
But remember everyone - she has richer more privileged friends so 🤷♀️
Girl needs a reality check. Also to stop treating her partner like an assistant
acknowledging your limitations and learning what your priorities are is not a failure. you made a beautiful restaurant and i hope you have some time off to relax, best of luck to you both!!
this.
No self-respecting Korean would dine at a place like this. The whole idea was gimmicky. She doesn't have the name brand to charge a premium for mediocre food. Koreans are smart. She's not.
Going into a business thinking that "I'm a youtuber, he's a chef. What can possibly go wrong" is not a mistake. It was a complete failure to understand how the world works.
@@michaelpark5681why are you putting hate comments on everyone’s comment? Touch grass dude
@@michaelpark5681 stfu. again this is the third hate comment i’ve seen from you attacking other commenters on this. your so pathetic you feel the need to trash anybody who comments a positive comment
dont see this as a defeat, tina! this was an amazing experience for you two and i'm excited to see what more you have coming up your sleeve!
Yes, in fact it was a victory! Hoorah!
Lol@@AJ-iu6nw
Its definitely a defeat. They fought landlords, wasted her parents money, all because it was "too hard" and "too much work". A true menace.
@@disgustikafr all these popular TikTok CZcams dudes here supporting her 😂😂😂
@@disgustika 100%. They got rekt.
So much time, energy and money invested into this dream of having the restaurant but you basically just admitted to choosing/prioritizing your CZcams channel more than the restaurant itself which is so irresponsible and incredibly inconsiderate and unfair to the others who invested themselves into this vision with you. My best wishes go to Kevin I actually saw raw passion and heartbreak throughout the video and when he spoke. I heard a handful of excuses from Tina
The staffs part from Kevin almost made me cry 😭 my heart broke when i knew how precious the staffs were to him and not being able to be in the same team in the future hurts so much and i know exactly how that feels 😭💔
@@kaiju_k5042 Lol cry!!!!! Cry harder!!
The truth is not so innocent. The staff despise Kevin and his quote un quote leadership
@@michaelpark5681bro you’re a f*cking savage 😂😂😂
because he was definitely their manager
xDD he was such a bad "michellin-experienced chef"
can't believe they chose to ignore all the comments on their previous videos telling them this was not the best direction to go. What else would you expect from a spoiled rich influencer princess. Can't tell her what to do, it's got to be her way or the highway. Guess she took the highway.@@alchemmiee
Like many here, not surprised. Juggling youtube, a relationship, especially a business working with your partner is an extremely risky thing to do.
So hire people?
@@dib327 They’re too prideful/arrogant because it’s their first store. I can understand why they feel that way though.
She has posted lot of things about her parents that weren’t kind and the superciliousness and entitled attitude bothers me. She literally has a name for and calls her fans by a nickname that feels like you have to have an ego about it.
I didn’t know about the legal issues and things she had to overcome only to give up after a full reservation every night.
Then, only a few months into the business she leaves Kevin and is jetting around the world eating at different restaurants. Why? Why wasn’t she there?
I read reviews on her website, some that were since deleted about how they met Kevin, but Tina was never there. Regardless if you seat 30 people or 100, in a new restaurant, the manager should be present and pouring herself into the business. Maybe less money randomly travelling and more reinvested back into the business as well as time would have seen it succeed. Or making sure the head chef has a visa secured already?
So many red flags. Where does this young thing get *so* much money? And her parents shelled out to have her attend the finest school in the USA and she has nothing but negative things to share online about them. She just seems a bit spoiled/out for herself.
But that’s just my observation. Her and Kevin may be deeply in love, but I don’t see that chemistry on camera. Sorry, these are just my personal opinions and observations! 🤷♀️
Good observation right here. I guess they just underestimate everything since they had a lot money, they thinks they can doing everything.
I learned a new word thanks to you. “Superciliousness”. Thanks again lol
The thing about the name for her fans is fairly common online and outside of youtube as well. It’s not anything weird, like fans calling themselves swifties and etc. About her parents, i think it’s a lot more nuanced than it seems, especially if you watch the content where she talks with her mom. Idk how curated it is but it seems like they both have baggage that they are now starting to unload. Don’t be so quick to judge people’s personal relationships. Though I wonder how wise it is for Tina to post about it so publicly, which will only invite this kind of scrutiny.
she is rotten to the core
All this is true but I don't think the blame should be placed entirely on her. Yes, it's all "rich girl behaviour" but that's not something rich kids choose to do. Nobody makes a conscious decision to do things out of ignorance. Rich kids are a product of their upbringing. The parents decided to provide an ungodly amount of financial support, sending her to the best college, giving her the money to start her own restaurant, allowing her to live in her luxurious apartment. Having an incredibly easy protected upbringing is something I honestly wouldn't wish on anyone. The complete lack of stress and pressure means you don't grow as an individual. The parents enable her by letting her discuss their private family affairs with the whole world.
I grew up with a single mother who was abusive and had to save like my life depended on it to get by. It taught me a lot about boundary setting, mental health, empathy, compassion, dealing with people, learning to develop mental grit and fending for myself and making meaning out of my life. If there was no pain in my life I would not have gotten out of my comfort zone or flourished as a person.
Kevin is the most hurt here.. you’ll do great Kevin! You’re a good person.
He needs to stop colonizing my queens
Whut I'm not korean either but it's different
@@AppolyonAbadonwhat
@@k__hn Koreans must remind korean....so I can enjoy asmr
Let's be honest, he had no risk going into this venture. It was all Tina's financial risk
@@AppolyonAbadon ? Are you ok
I visited Mija last summer and was sat at the chef's table. Kevin, along with the rest of the staff, was so great to us all night. Truly one of the most memorable nights of my trip. Thanks dooby and Kevin for the opportunity, can't wait to see what y'all cook up next!!
Clearly not worth a second visit.
@@michaelpark5681 why hate in every single comments here? who hurted u 🤗
@@lilmissndien he is devil incarnate
@@lilmissndien i guess you are hurt here haha, he was honest
@@williams1777 hehe not hurt, just curious why she keep bashing negative comments. Tbh i wanna know what really happened. So do spill the tea girl 😄
You failed in operating an actual business because you just jumped into it without any research. Best you stick on being a social media star.
But now how will she give Kevin a job?
if "one ending is the beginning to something else" had an example, this would be it! I know you guys felt really sad and melancholic that this restaurant closed, but to me it's a no brainer. You guys are young and extremely talented, this is just the beginning to another chapter in your lives! As it should be :)
Exactly!
Yo chris
There's a google review of someone whose reservation was cancelled on. Never got their deposit back apparently. lmao
When he says "Mm hmm" after her "We can do this", he looks dead inside. Weary and fed up of the bs he had to endure because of her.
@@michaelpark5681 the management sounds terrible
It seems like an obvious/good decision to me, and it always seemed a bit odd that Tina wanted to take on the predictably hard life of starting/running a restaurant with relatively little experience. I thought it was mostly a way for Kevin to continue/advance his career in Korea, but now it’s not quite as clear whether his intent is to continue a “traditional” culinary career or whether he wants to be a bigger part of Tina’s content.
In any case, all the best! I had made a reservation for Mija Seoul for mid-March so I regret never getting to experience it but can accept that so it goes.
Yeah these guys definitely thought that opening a restaurant would be easy lol. She should just chill and absorb that CZcams money
@@leinadliu5337 nothing wrong taking a risk
@@leinadliu5337 ngl thats kind of rude. Some people dont open business with the intention of having it easy, she couldve done it gain experience, learn new things, GROW as a person. Just because one can sit on youtube money doesnt mean one should.
@user-ii6nx1ql6d that's the truth, he's not rude. tina is a spoiled kid. she takes money as a taken for granted thing. she doesn't know how to hustle, once she found that this restaurant is hard to handle, she just gave up. what do you expect when you starting to run a business? just be real dude, she still lives in her comfort zone.
Everyone was predicting this at the beginning. Not Surprise that it didn’t even last for one year
I knew it was going to fail. You wanted a business without actually putting in the time and effort. I didn’t expect anything more.
Kevin did all the work and Tina did nothing, not surprised it failed.
In a restaurant cooking the food is not all the work. There's so much more that needs to be done to put a food of plate in front of you. Maybe listen and watch the whole video where they both tell you some of the things they had to do to keep it running.
you're so right, Tina illegally modified the building before signing the lease and ended up getting sued and settling out of court... Tina did so much! @@mizbarehana5498
@@mizbarehana5498they have a point tho. She left on a vacation for a whole ass month, leaving Kevin behind. That doesn’t sound like someone who is working their ass off, but maybe that’s just me
@@astridmaack4516 I don't know what went down with her vacation so can't comment there. But I'll also say she ain't sitting and twiddling her thumbs here. Her channel is her focus and in the end, it's why they even have people visiting the restaurant and booking them out 2 months in advance. They both have benefited from this and they both have used, been used. To me, it's not one person's fault it failed. Seems kind of immature to place the blame solely on one and entirely redeem the other. It was a give and take. And as adults, they knew what they were getting into from the start and what roles they each were to play. People are putting it's downfall completely on either one is just silly to me.
@@mizbarehana5498 I agree with you that it isn’t just on person’s fault. Multiple things made it fail in the end and that’s part of what makes this a learning experience. They tried their best, but despite all that, some poor decisions were made which may have contributed even more to the downfall of it all. I do hope they come back stronger, but also with a better sense of what is needed from them to make it work and the willpower to pull through it all.
According to the reviews, customers were not full after eating. Many of the dishes seemed plain, and were simple vegetables. And for 80k, not worth the money. ❤
“Nobody can work all of the time” lol yeah right girl there’s millions of immigrants who disagree with you, I love your content but you just weren’t cut out for it. Nothing to be ashamed of, everybody wants to open up a restaurant until they open up the restaurant.
sometimes i wish she just own up to her rich lifestyle and be unapologetic about it. like "yes im rich and my worldview is skewed so im going to keep at it" instead of pretending to be self aware and "working class". like she tries so hard to show that she's struggling and working so hard to come across as relatable but it falls flat.
@nandinishankar5984 so true she criticised other ppl going to the elite boarding school while she herself goes there??
Coming from the restaurant industry myself, I would like to say, kudos to both of you guys, it's one of the toughest industries to be in and that too starting it all by yourself without having a backing,hats off!
This is just the start of an amazing journey, I'm sure you guys will be back with a banger , lots of love and appreciation to both of you !♥️💐
Think of Mija Seoul as a stepping stone to your future aspirations and dreams. Lots of love to you both and the whole team ❤
They had trouble because one of the staff went back to school, so it’s your staff’s fault for not getting more staff? While girl, you were traveling in the west for weeks and you say that is work? The way she talks about it and her facial expression is even annoying.
Sometimes, you need to admit either you can’t juggle things, or you just totally lacked effort.
Restaurant owner of 7 years here. It’s the hardest fkin job, you guys made a difficult decision. Life is about learning and growing and timing is one very important thing as well. Just because it wasnt the right time, doesn’t mean it wasn’t the right choice.
She doesn't think any higher of you for saying that
How are you hanging in there after 7 years?
It’s a hard job but saying it’s the hardest is a bit of a reach
Exactly
Explanation as to why they’re closing starts at 7:15!
Thank youuuuuuu. ❤
Putting it on 2x speed also helps
lmaooooooooo thank you
thank you
Thankyouuuu🤍
Everyone remember the brand new iMac she got for the upstairs office? That was such a red flag lmao.
real
to literally nobody's surprise lmao
Pls explain
@@inakivillagomez9273 read the comments you'll understand
she basically used the restaurant to import her european boyfriend because he needed a visa, she was never around to actually help run it and nobody is surprised that it failed when Seoul isn't exactly lacking in over priced fine dining that's only open 2 days a week. from start to finish the entire situation has basically been a disaster, from suing her property owner, to renovating without permission, she's basically taught a course in how not to successfully open a business.@@inakivillagomez9273
i honestly saw the vision. i understand that it was exciting to open a fine diner with a household vibe but there were clear signs that its not going to work from the start. but these are all experiences. expensive ones though. and Tina, the whole journey honestly felt like you exploiting kevin.
Well said.
Exploiting how?
@@veronica-gv8fo most of the work being done by him. her just being around criticizing and pointing out mistakes like she knows best. squeezing every little content drop out of the effing kitchen and leaving kevin alone to “clear her mind and find herself again”. obviously we don’t know what went on behind the camera but this is just what we know and its not good
Cos she indeed was.
Feel bad for kevin 😔
Tina gives huge narcissist vibe , I think 3/4 of her subscribers saw it coming .
Well yeah she's dating a White guy so of course she is.
Hey Guys - Don't sweat it - life is about trying things and testing our boundaries - Its also about identifying things that we don't want to do. You've done that so onwards and upwards!
Never heard of a restaurant that had to close because they couldn't keep up with the demand.
@@michaelpark5681someone didn't do the math to figure out if it was a viable business.
@@michaelpark5681 they clearly stated they couldn’t get the staff and they were doing everything. That’s not sustainable especially as they have other jobs. (YT etc which do doubt makes a lot more income)
@@michaelpark5681so they closed their restaurant because of high demand?
@@misttique5467because of bad management
What did doobydobap do for exactly? Run and get groceries unpack media and what else? Girlll
Poor little rich girl. Tiny violins for you.
You can tell from this whole story that Tina is the type of person who has never had to work hard for what she has. Yes, Tina. People have to commit to learning and push through the hard yards, even if the thing you are doing isn’t so glamorous at the beginning. You didn’t bother to learn business fundamentals. You’re not truly passionate about owning, let alone running a restaurant. The regular person DOES HAVE TO WORK ALL THE TIME to make ends meet. Lucky you to have the money of your parents to fall back on when life gets a bit too real.
Basically just found a fine dining chef and expected to coast on her viewers loyalty and his hard work. I've spent 12 years in the restaurant industry and even regardless of that - the idea that "we just had to work so hard and couldn't keep up!" is such a common thing for entitled people. It's YOUR business. You work as hard as you need to so long as you want to keep it running. If it fails - it wasn't a good business plan. I'm a fan and been a subscriber but holy shit the disregard for all the warnings her viewers posted early on only to wind up closing basically just a quarter in.
None of the menu looked appealing anyway, literally just like a piece of lettuce on some sauce and the like in a cramped space. Way too pretentious for what it was.
Why is everyone being overly positve? She's not a kid who needs to be comforted. Shes an adult. She shouldve known this was a bad idea from the start but she did it anywyas. Everyone just say goodluck next time and thats it. No need for all this "OmG im so proud of you! Dont worry about it! Its ok really dont be sad!"
so hurtful, but so true
Because how is that helpful, we all make mistakes and fail but when we learn the lessons from them we grow and get better and like you said she’s an adult, she can deal with the consequences and learn what she needs to without anyone brining her down
@@mooninrosequartz treating her like a little kid in the comment sections isn't helpful either
For real lol. I knew it wasn’t gonna last from the start, she’s too spontaneous, everyday she wants to do something else or fly to a different country.
@@erickperez8770 and how are we supposed to help a stranger in a business we know nothing about?
This chick should never have opened a restaurant. She's the equivalent of that pet owner that bought a puppy on a whim, or because it was cute, or because it was something to just... do. The massive responsibility that comes with owning a restaurant is beyond simply, interest or desire. You have to have desire + dedication + the grind till i make it attitude + foresight. The whole process including that fiasco with the landlord was the result of her treating it like a hobby or just a "series" of episodes for her YT audience.
I honestly feel sorry for her bf. He worked his butt off, and definitely pulled more of the weight than her. While she wanted to balance things out between the restaurant, her vacations, and her YT channel. Her staff, while I'm sure the majority will/have find/found jobs eventually got pulled into something that was half-thought out in the long run.
They/she probably won't listen but they/she should not open another restaurant in the future, unless that is all they will be focusing on. If the bf alone decides to open something, that might be a better business move with her solely focused on marketing and PR. This all may sound harsh but I've worked in the restaurant / hospitality industry for the first 15 years of my adult life and it's no joke. From cafes, to diners, to eventually a highly regarded establishment on the verge of a star - i've been in several diff places. And the common denominator of those places that succeed is a obsessive attitude towards one single goal: a full, packed, restaurant every single day, including most holidays, with no real guarantee of succeeding beyond 3 years or turning a real consistent profit in that same time. It's no joke. Yet, she kinda treated it like a pet project.
she found out how it's like to work like the rest of us and said nahh lol
she probably works more than you doing all-nighters editing/travelling etc. It IS exhausting. Jealousy/envy will definitely return back to you. enjoy!
well, as one of many Doobies, I have to said this to you, but Tina has many problems, critisized about her doing her life. I'm terribly sorry about the closing of the restaurant, but this announcement... You could already see it mile away.
lol said traveling is exhausting what kind of delusion
@@beatriceladouce965 you’re delusional too I see.
This sounds like something that could’ve been worked out if you only stuck it through and didn’t close the restaurant abruptly. After all the legal drama and renovations you had to go through, it just doesn’t make any sense to give up that easily. Sounds like you need to hire an assistant / cameraman because you need the help and Mija needed somebody more experienced to run the back of the house if things were overwhelming. Closing the restaurant you have just opened sounds like a rash decision, especially if you said you have been consistently fully booked since day 1. Kevin looks like the more heartbroken one between the two of you and it’ll be disappointing if he will just transition to becoming a cameraman for your vlogs, given he needs a job for his visa. You should’ve thought things through, better, Dooby.
exactly what ive been thinking.
Sure doesn’t sound like the full story does it. I think it just became apparent that it was going to be the type of hard work they just weren’t used to or willing to commit to, especially when she can coast on CZcams. She tried it and realized she doesn’t wanna work that hard. She’s an excellent video editor / CZcamsr so should stick to that.
This is so harsh. Stick it through would have meant Kevin running himself to the ground? They haven’t said they won’t do another restaurant, they have just said that until they CAN figure out how to hire people, get the pricing right etc, they will close. It’s called strategy. They didn’t go into this with one, and now they realize they need one. It’s harder to fix a broken system, than just start a system that isn’t broken. Consider this restaurant their a/b testing phase in engineering, their relationship, and their workload balance. They’ll get it right. They have the luxury of being able to CLOSE a restaurant without it bankrupting them or their life going into financial ruin, they did the right thing. They can revisit this later. It’s a restaurant it’s not like they decided to stop operating on someone mid surgery. It’s not a life and death decision.
They were hitting burn out and they couldn’t get the help they needed. Both of them made this decision. It was more than they could handle and not everyone shows emotions the same.
God damn, was that necessary? I didn’t expect this particular venture to last very long just due to their lack of experience, but to assume that they made this decision to close on a whim is so insulting. People don’t need to feel doomed to suffering if something isn’t working. Honestly kudos to them for trying it, recognizing their limits, and deciding to move forward.
You had a vision and went for it. You learned and got wiser. You treated your employees fairly. Now go make your next dream come true. We can't wait to hear what it will be.
"So i realised i had to work hard for this thing which is just not what i am ready for. Anyway excited for the next chapter of my life lolz"
She goes through life like a game 😂😂 this is what happens when youre rich and have options!
Also, why did Kevin need to renew his visa just last December if you’re just gonna close down the restaurant after a month? Literally nothing makes sense
Well, maybe he had another plans? Let's just see what's gonna happen. This K-Drama looks interesting to me!🎉
She said something about needing him to be the camera man.
It seems like Kevin needed to stay in Denmark in order to renew the Korean Visa. But during that time workers were unhappy with certain things and in the end he felt like he was not appreciated enough by the workers. Afterwards Tina got an offer to make content in LA, Kevin gave up and decided to go along with her.
I must say I am surprised, I always thought your relationship would end before the restaurant did 💀💀💀
Damn that's mean
@@arohpez it might be mean but it is fax
Im sorry but tina gives the most holier than thou attitude @@arohpez
trueeee
haha damn that's harsh
Again, this woman proves how out of touch she is and entitled.
I feel bad for her staff and especially for Kevin. Tina was obviously there to just be the money hand and use her audience for customers.
It is crazy how other restaurants are able to survive and she can’t despite having the massive advantage of 3 million subscribers and a totally booked out restaurant from day one. I assume they simply neglected the financial side completely, you can’t do more than beeing fully booked out at all times especially during the first year lol.
@@Rainer125 because it was her husband doing all the work. She also so obviously didn't think this decision thoroughly. its such a wasted opportunity so many people would kill to be in her position but little rich kid again just wanted to pack bags and travel which is what she should of just stuck too in the first place.
@@hippowafflesify yes you are 100% right I also came to that conclusion after fully watching the video. She basically goes to the supermarket 2 times a week and polishes some silverware and its already too much for her. Meanwhile he has to buy the produce despite not speaking korean and doesn't get support from her in that while he has to help her filiming something anybody can help with, then he manages the restaurant 24/7 while she flys on vacations. She liked the glamarous idea of owning a restaurant but not the work and "litle" money it makes. Let's be real they charged outrageous prices I can dine cheaper in Seoul in any 5 star Hotel it's insane. Like you said literally 99% of restaurantiers would be so thankful if they had an easy start like this lol. They charged a minimum of over 50 dollars per person not including drinks and were full at all times there is no way this didn't actually make decent money. It was just too bothersome for the princess to earn money this way because it actually means working.
Summary of why the restaurant closed is Tina and Kevin are naïve business operators and they are far too immature to operate a successful restaurant at present day.
I'm a bit shocked to hear the restaurant is closing so early after opening, yet not surprised. As I watched the progression of your dream to open Mija Seoul and it finally coming to fruition, I could clearly see a lot of red flags with the challenges and obstacles you were facing. First, and foremost, was that you and Kevin just started dating and now were thrust into this new business venture together where both of you had little to no experience running and opening a restaurant. Then I saw how you guys were tirelessly working together non-stop 24/7 through day and night to build out the restaurant. That alone would take its toll on even the most seasoned and and well-established relationships. Not to mention all the struggles you had with the landlord! When the doors were finally opened, I remember thinking "Wow! They actually did it! Maybe this will actually work!" But then as I watched videos of the restaurant, I was surprised and very disappointed that it appeared Tina wasn't as involved in the daily preparation and cooking of the food and Mija Seoul did not "showcase" the Dooby we have come to love in preparing meals nor the dishes she prepared on her YT Channel. Kevin was the focal point and the Chef cooking and preparing the food and Dooby was the sidekick helping him out???? I even commented on one of the videos about it because my assumption was that Mija Seoul would be an extension of what Dooby does on her channel, but that was not the case. My question is what percent of the recipes and dishes served at Mija Seoul were either ones Tina had done on YT or were her own creation? My guess is very little, if any. No offense to Kevin, but people weren't coming to Mija Seoul to see Kevin. They were coming because of the exceptionally talented Dooby with her charming, funny and witty personality on her YT channel! As a fan and admirer of Doobydobap, what I expected from Mija Seoul was to see videos of Dooby in the kitchen showcasing recipes she loves and sharing them with customers at the restaurant and Kevin being the sidekick supporting and helping Dooby out. That right there was your "recipe" to success! So, at that point, I can see how this whole restaurant thing just ran away from you and took on an exhausting life of its own. Most assuredly it became a wedge between Tina and Kevin. As I watched this video, I paid close attention to both of your facial expressions and reactions as each of you spoke. Even though you were saying one thing, your expressions were telling me something very different! I also remember seeing the video where Dooby left and took a trip to the US by herself after the restaurant was just opened for a few months! I immediately thought things can't be going good if she is taking a break on her own at this early stage of the restaurant opening as well as your relationship with Kevin. Wasn't a good sign! You guys just moved way too fast! I am 59 years old and in my younger years, I was much like Tina. I would get an idea and with no hesitation jump right into it headstrong at warp speed. I wanted it to happen immediately and most often would get it! But sure enough, I'd accomplish the task or goal and then quickly become bored and want to move on to something else. I have since learned to slow things down and take time to focus on what I really love and spend more time enjoying the now and not what lies ahead and in front of me. The important thing is that you both have learned some really good lessons and, if taken to heart, there is nothing but better days ahead. My concern is that what happens most often in relationships that go through something like this is that the damage has already been done and it's hard to move on from it. If you both are truly meant to be together, you will weather this storm and only grow stronger as a couple. The most critical factor in whether you and Kevin can survive this is one of two things: 1) If Kevin is going to work alongside Tina in her career, he needs to take a back seat to her and compliment her already very successful career. Most men's egos get in the way and they want to be the one in control, be the provider, the leader and the one that's more successful, so not sure if he is humble enough and is OK playing second fiddle; 2) If he is not able to do this, then it can still work, but he is going to have to have his own career path working separately as a Chef and not with Dooby. IMO, the biggest lesson learned is try not to do too much. Stick to your passion, what you love, and what is successful. Once you get in that lane, stay in it! You are really awesome Dooby and the funniest, most charming, most creative and coolest content creator on YT! I wish you all the best!
Nahhhhh like seriously Sir/Madam you got some great writing skills. Iike dame you have experience alot in those 59 years, I am sooooo impressed. I know that this is of topic but I had to appreciate your way of delivering your words. They are so smooth 😭✨
Very well said and good observations :) I hope Dooby sees this message and takes something from it. You got this Dooby and we are all so proud of you.
Thank you! Yes, 59 years has taught me a lot and when I can constructively share those experiences and help others from hopefully not making the same mistakes, it is rewarding. It's funny how when you are older, you can clearly see mistakes others are making (which was the case with Dooby). You wish you could interject that insight and people listen and take what you say at heart, but unfortunately, we always need to go though it and make the mistakes to learn from them. Such was the case with me! LOL @@hibye4181
Could not have said it better myself! Some very valid points, my other half and I watch this channel a lot and we were also very confused when Tina went away for a month, and it seems Kevin has become more of a front man for Mija.
As I think about this more, I am curious to know how Kevin and Tina met and did he know she was Doobydobap the successful YT content creator when he met her? I am also curious whether it was his idea to open the restaurant or hers? He seems like a very nice guy and I don't think he intentionally used her as a means to start his own restaurant, but if he did know about her success as Dooby and was the one that initiated opening Mija Seoul together, then I can't help wonder about his true intentions. Again, I don't think he did it intentionally, but knowing his own passion for being a Chef, he may have sub-consciously pushed her into this endeavor. I say this because as I indicated in my comment above, he was the main chef and ran the day-to-day functions of Mija Seoul and she was just a complimentary figure. @@neelesophie5682
So running a restaurant is hard work?
😮
This was an expected outcome which I had predicted.
I stopped watching Tina after she became delusional.. This guy can run his own business, but not with Tina. She is the problem.
She thinks too highly of herself, she brings trouble to people. She is the problem.
Do not open another restaurant for the love of god, you do not have it in you
So, her staff are out of a job because she doesn't wanna work anymore?
I hope you find peace and happiness in the future, good luck
@@mastamas1124you too.. you too.. ❤
So she decided to open a restaurant for CZcams then left only Kevin to run the place🤦🏾♂️
also the food was terrible