Why Bots Make It So Hard To Buy Nike Sneakers

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  • čas přidán 3. 06. 2024
  • The global sneaker resale market is predicted to grow to $30 billion by 2030 and is only spurred by a phenomenon known as sneaker botting. Sneaker bots took off in 2012, when Nike released its Air Jordan Doernbecher 9 shoes on Twitter. And today, sneakerheads say that buying shoes without bots is nearly impossible.
    CNBC dives into the sneaker industry to find out what bots have made buying sneakers harder than ever and what companies like Nike are doing to get ahead of the problem.
    Chapters:
    00:00 - Introduction
    02:19 -Evolution of the sneaker market
    06:51 - The people behind the bots
    09:32 - Anti-bot measures
    Produced and Edited by: Sydney Boyo
    Animation: Jason Reginato and Christina Locopo
    Senior Producer: Katie Tarasov
    Shot by: Liam Mays, Tasia Jensen, Magdalena Petrova, Katie Tarasov, Eric Clark
    Additional Footage by: Getty Images, Botter Boy Nova, Queue-it, Nike, Reddit, Discord
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    #CNBC
    Why Bots Make It So Hard To Buy Nike Sneakers

Komentáře • 576

  • @kharithoughts2679
    @kharithoughts2679 Před rokem +374

    These companies love this problem. They want their brands to be aspirational. They can make more shoes or raise their prices, but they need people fighting over them to keep their long-term prices high.

    • @andy_182
      @andy_182 Před rokem +9

      Exactly. And people get mad at botters as if the shoes are necessary like breathing airLOL

    • @626resell
      @626resell Před rokem +6

      Agreed. Nike/Adidas/New Balance can simply increase production, but they keep production low to create demand. You'll still see clueless idiots blame resellers instead of the retailers though.

    • @cactusjack2264
      @cactusjack2264 Před rokem +1

      Also they make millions on every release 🤦‍♂️

    • @bonsky899
      @bonsky899 Před 11 měsíci

      ​@@626resell its a business model...

    • @626resell
      @626resell Před 11 měsíci

      @@bonsky899 huh

  • @nova8585
    @nova8585 Před rokem +139

    If you want change, then stop buying from scalpers. Whether they use one bot to buy 50, or whether a team of 50 buys one each, if they ultimately end up on ebay on a markup because the demand is there, the end result is the same.

    • @KeithAdam
      @KeithAdam Před rokem +9

      That will never happen. The law of supply and demand will always exist. Scalpers or normal people who no longer want an item... does not matter. Supply and demand determine the value

    • @sn5301679
      @sn5301679 Před rokem +1

      The problem is "limited collection"
      And plenty of people dont care, as long they get it.

    • @darinherrick9224
      @darinherrick9224 Před rokem

      Right. You’re going to fight with individual action and organized action with disorganized action. Good luck with that.

    • @iuhoosiers14
      @iuhoosiers14 Před rokem +5

      Half the sneakers people buy for ridiculous prices on the aftermarket don’t even get worn..the buyers are scared to wear bc of what they paid..a bunch of 🐑

    • @CarCrazy24
      @CarCrazy24 Před rokem

      No, I think pre-orders is the only way to resolve this issue once and for all.

  • @rw3905
    @rw3905 Před rokem +232

    Oh wow…how nice of Nike to update their terms and conditions…this will surely discourage every sneaker botter from using their bots on their platforms😂

    • @user-vs4fd4jw4t
      @user-vs4fd4jw4t Před rokem

      品牌潮鞋,皮带工厂直销,低价格高品质,你喜欢的加V:DG62113440

    • @iuhoosiers14
      @iuhoosiers14 Před rokem +3

      🤣

    • @donutbevil9669
      @donutbevil9669 Před rokem +5

      A strongly worded letter will save the day!!!

    • @CarCrazy24
      @CarCrazy24 Před rokem +1

      -orders is the only way to resolve this

  • @handconstructed
    @handconstructed Před 11 měsíci +12

    "There aren't enough sneakers to go around for everyone", says one of the guys who's causing that problem. Botting is borderline criminal behavior

  • @MrGoalie2012
    @MrGoalie2012 Před rokem +76

    never buy from resellers. Let them waste away in their greed. same when all the PS5s were getting bought up

    • @MyoMaster
      @MyoMaster Před rokem

      Clearly someone that don’t understand how business works. Everything you owned is bought from a reseller you 🤡

    • @N4CR5
      @N4CR5 Před rokem +8

      Just buy reps. The brooklyns in the thumbnail/intro were TOP batch reps lol. I have exactly the same ones.

    • @CarCrazy24
      @CarCrazy24 Před rokem +4

      Pre-orders is the only way to resolve this issue once and for all.

    • @AaronDavis0027
      @AaronDavis0027 Před rokem +1

      @@CarCrazy24 I agree they still do this for games at game stores and high end electronics to know how much they need to produce at launch. I go custom now most of the time.

    • @freshzander6925
      @freshzander6925 Před rokem +1

      @@N4CR5 u broke

  • @CarCrazy24
    @CarCrazy24 Před rokem +9

    There is a very simple fix: PRE-ORDERS!
    If Nike/Adidas etc just put out their upcoming design 6-12 months in advance (they know their products way in advance) they can then put a 3-7 day per-order timeline.
    It would be a win win: customer satisfaction goes way up, companies only make the amount ordered (could be higher or lower depending on the shoe).
    The only ones that lose with a pre-order system are resellers. Which is EXACTLY what 90% of us want.

  • @supadave422
    @supadave422 Před rokem +53

    Nerdy dudes single handedly killed sneaker culture, Most of the OG sneaker heads who used to collect pre internet don't care about shoes like that anymore.

    • @Mrrlamb1
      @Mrrlamb1 Před rokem +3

      That part

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the ONLY way to resolve this issue once and for all.

    • @AceChampElite
      @AceChampElite Před 9 měsíci

      @@CarCrazy24remember, no pre orders

  • @xcalaverasx
    @xcalaverasx Před rokem +16

    If you really want to stop the majority of the bots out there then the only sensible solution to this is to do pre-orders. Also if you want to stop the majority of the resellers is to simply have the IRS monitor reselling platforms like EBAY, GOAT, STOCK-X, and others and have all monetary profits taxed at a 15% margin. The resellers still pay seller fees to those platforms on top of the 15% they have to pay at the end of the fiscal year to the government. That will stop most of the resellers from thinking about reselling. It has become too easy for anyone to buy bots and proxies and resell and make thousands on sales and not even pay taxes on sales. Let's start calling it what it really is. SCALPING.

  • @mrlucky704
    @mrlucky704 Před rokem +75

    An added step to stop bots would be to not send the 10-20pairs they won to the same address. Which would mean going through all “sold” pairs and looking at addresses. Even if they are jigging and slightly changing address that’s when you ban every single account attached to that buyer/botter. Cancel orders

    • @_modisekgosi
      @_modisekgosi Před rokem +21

      Thats a solution we all know they'll never implement 💀

    • @CarCrazy24
      @CarCrazy24 Před rokem +5

      Pre-orders is the only way to resolve this

    • @supersonicbronze2896
      @supersonicbronze2896 Před rokem

      This has been a thing for years but botters have different billing info, addresses, emails, phone numbers, and ip addresses for every account. There is no way to filter based off order info alone.

    • @URG2003
      @URG2003 Před rokem

      @@_modisekgosiit’s all about the money schemes the pyramid with all higher ups is very real and televised 😅

    • @CarCrazy24
      @CarCrazy24 Před rokem +2

      @@supersonicbronze2896 sorry I meant pre-orders.
      Pre-orders is the only way to resolve this. There is no resale market if everyone who wants a pair has multiple days to order one.

  • @Joe-Tdot
    @Joe-Tdot Před rokem +30

    Once upon a time i used to love shoes but nowadags i dont give a fly i just wait until my shoes get ruined.

    • @TheMattsem
      @TheMattsem Před rokem +7

      Welcome to the boring grown up world

    • @rahulkrishna9375
      @rahulkrishna9375 Před rokem

      True. I wonder how people pay 1000+ dollars for a pair of shoes.

  • @BOMBON187
    @BOMBON187 Před rokem +6

    Amazing that something cost about $10-$20 to make and sells for about 10x the original price, still amazes me that people go crazy for.

  • @rw3905
    @rw3905 Před rokem +63

    How much did Nike pay for this story? Nearly everyone who uses Nike app or SNKRS app know that Nike is not really doing much to stop bot!

    • @jumajaco
      @jumajaco Před rokem

      You can get shadow banned on SNKRS app. I was pending for Jordan 5 UNC for like 25 minutes and they were sitting. Grabbed one using my wife's phone after 30 min of waiting and got an L on my account. Nike is really a joke

    • @Fquh
      @Fquh Před rokem +3

      Facts

    • @supersonicbronze2896
      @supersonicbronze2896 Před 11 měsíci

      They are, I bot and it’s been impossible to bot 10 minute releases for the last month. Nobody hits with bots anymore on the 10 minute raffles.

    • @danwilson12
      @danwilson12 Před 8 měsíci +1

      And this is why I don't bother with Nike sneakers. If it's really this crazy I need to move on to another style or brand of shoes and maybe come back to it when it's at a more reasonable price/quality standpoint. Thursday sneakers or Standard Uniform...

  • @City-iD
    @City-iD Před rokem +5

    Big sneaker companies are definitely loosing loyal customers. Sneaker buying is unfair to an average consumer these days. I’ve honestly stopped buying sneakers all together lately, since it became pointless to even try to purchase sneakers off the Nike app. Every release that I tried to go for on a Nike Sneakers app in the last few years I wasn’t able to get, because it gets sold out in literally seconds. And I’m definitely not paying resale for a consumable product like shoes. Thankfully I have a large enough collection I’ve acquired over the years to last me a long time. But I do feel bad for people these days having to pay outrageous resale prices for something they want. I miss the days when we were able to walk into the stores and try on and buy sneakers we want on the spot, instead of dealing with bots and these ridiculous online lotteries/raffles and queues etc. 🤦‍♂️

  • @thegenius46m
    @thegenius46m Před rokem +10

    Botting is out of control and needs to be addressed

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the only way to resolve this issue once and for all.

    • @mikebrown8937
      @mikebrown8937 Před 5 měsíci

      Facts

  • @day8day
    @day8day Před rokem +26

    Imagine if BOTs took away our essentials like water and food

    • @kimcruz1305
      @kimcruz1305 Před rokem +6

      Almost did, remember the toilet paper situation during covid

    • @Fquh
      @Fquh Před rokem

      It could eventually get there if the supply is supper low

    • @frenchonion4595
      @frenchonion4595 Před rokem +1

      People would do it too make no mistake

    • @pablo_fre5hcobar
      @pablo_fre5hcobar Před rokem

      Cloud seeding & other tech will contribute to the water wars

    • @jb33rd
      @jb33rd Před rokem +1

      @@kimcruz1305 I remember that and they were selling them on eBay Amazon and other local apps to get certain thing

  • @gpeg3076
    @gpeg3076 Před rokem +26

    This is probably one reason why I've stopped waiting and following for a specific sneaker to drop on the specified date. Everyone would crash the site and it would take forever to reload and by the time the site reloaded the shoes would be sold out. It became a hassle and annoying. Plus I would never camp outside a store for a sneaker release and the stores even had ticket raffles where you'd get raffle ticket, for a chance to buy the sneaker that was being released on the said date. So you have people camping out for a raffle ticket for a CHANCE to buy the SNEAKER they want. That's when I said, yeah I just get it if its available otherwise I'm not bothering. When it becomes a wild goose chase, somethings wrong and I'm done.

    • @CarCrazy24
      @CarCrazy24 Před rokem +2

      Pre-orders is the only way to resolve this issue once and for all.

  • @DrewJoiner
    @DrewJoiner Před rokem +4

    A tale as old as time itself: bots vs humans

    • @johndawson6057
      @johndawson6057 Před měsícem

      Imagine kids saying that 2000 years in the future and wondering what it was like when it first began😂

  • @philipberlanda
    @philipberlanda Před rokem +89

    There’s actually a lot of ways of to combat this. Rarer shoes could be sold in store only. Also limiting the number you can buy in stores. Also jacking up the price of the shoes in store or online so that the resellers make less money.
    It’s weird that Nike is so successful. The shoes look plain. The green ones looked ugly in my opinion. People may not realize it but you are mainly just paying for the name. You could buy very similar shoes for way cheaper.

    • @redsunsx01x
      @redsunsx01x Před rokem +24

      FWIW Rare shoes that are sold in stores usually do not go to regular people. Before there was botting, there was backdooring, where people in the know would get first access. Only real way to combat reselling/botting is to release extreme amounts of stock where anyone who wants one can get one. But, companies do not want to do that because it ruins the Hype of a product.

    • @cassiechiedu
      @cassiechiedu Před rokem +3

      @@redsunsx01xthey should definitely produce more pairs than the demand or restock! Look at the pandas. Everyone is mad it restocks but it makes sure everyone who wants a pair has one and at retail!

    • @AB-ze2ho
      @AB-ze2ho Před rokem

      Most pairs are backdoored

    • @dicktracy5234
      @dicktracy5234 Před rokem

      Then the store sell them back door.

    • @citisoccer
      @citisoccer Před rokem

      Lmao ok, dude. Pairs be walking out the backdoor all day long for in-store releases, not to mention the fights and shootings. Keep rocking your Wal-Mart buddy kicks and leave quality kicks to sneakerheads.

  • @LowkAlexander
    @LowkAlexander Před rokem +2

    Highly recommend finding the same color way with a different brand instead of being a billboard for Nike

  • @flaked_mid_hoof
    @flaked_mid_hoof Před rokem +8

    Even MJ himself once said:
    "Stop it. Get some help"

  • @emmanuelharbor2350
    @emmanuelharbor2350 Před rokem +11

    Well researched content

  • @allensmith9879
    @allensmith9879 Před rokem +4

    The Kobe releases have me really depressed, he's my favorite athlete & since his passing his shoes are always made in limited quantities & eaten up by bots and resold at obnoxious prices.😢

  • @AskMiko
    @AskMiko Před rokem +13

    The Adidas and Ye contract could be a ploy to drive extreme scarcity and once the shoes hit the market, they are snapped up. What people do for money is alarming.

    • @donutbevil9669
      @donutbevil9669 Před rokem +2

      It shouldn't be surprising if you've seen influencers doing the most outlandish (and) criminal things for clout and money.

  • @bartman5076
    @bartman5076 Před rokem +8

    "Nova asked us not to reveal his real name out of security concerns" like what his whole face and CZcams profile are being provided in the video. Your security went out the window when you agreed to do the interview 🤣🤣🤣

  • @EspremeaAndCO
    @EspremeaAndCO Před rokem +86

    Not really a problem, they could sell those shoes at a more correct price initially or distribute more of them. The bots really only boost the second hand market prices which is kinda the goal of those shoes manufacturers ;)

    • @davineastlund4669
      @davineastlund4669 Před rokem +5

      The thing about sneakers and manufacturing is more removes the incenitive for sneakerheads. If there is tons of stock and everyone can buy a pair its not special anymore.

    • @MRLONG758
      @MRLONG758 Před rokem +6

      ​@@davineastlund4669 bingo. This is why the "problem" will never be eradicated because it helps the sneaker manufacturers

    • @AskMiko
      @AskMiko Před rokem +4

      Scarcity is the cornerstone of capitalism and consumerism

    • @Watch-0w1
      @Watch-0w1 Před rokem

      @@AskMiko yep and this fool felt for it traps. It not even special, just sheep's
      Go find real hobbies that it just not buying.

    • @jason-rc8gi
      @jason-rc8gi Před rokem +2

      Shoe companies cant just make more and more pairs like they do with shoes like the "panda" dunk. They need hype and popularity around sneaker models/colorways. Without it, it wont be special and people wont care to buy it. If somebody wants a new popular shoe but cant afford it on the resale market, they get it the next time it releases. Shoe companies and second hand markets rely on each other

  • @phattylouise
    @phattylouise Před rokem +16

    Don’t let some of these shoe collectors sob story fool you either. If they had the chance to hit on an crazy shoe and it’s going for an insane amount they’ll resell it in a heartbeat or even wear it once then sell for a good profit. Resell will only die out if the demand is less than the supply which is never.

    • @Dirkadew
      @Dirkadew Před 11 měsíci

      Fr they thought we were gonna feel bad for them 😂
      Old ass dude seemed so soft compared to that kid.

  • @squalgod8410
    @squalgod8410 Před rokem +2

    Imagine paying over 1k for a pair of shoes you’ll never wear. What a waste.

  • @abrahamvaladez6122
    @abrahamvaladez6122 Před 10 měsíci +3

    The difference between buying for profit and buying for personal pleasure.

  • @TelusJadetester
    @TelusJadetester Před rokem +8

    The big issue is no company wants to take ownership of actually verifying the sales of their products are to legitimately unique people because all they care about is sales. It's funny that the person on this video "botter boy nova" says it should be legal because he has a financial incentive in it. There are two ways to eliminate the problem:
    1) Just ramp up supply of the products to a dramatic account to make up the supply being taken in so that it doesn't create an artificial scarcity effect which is the sole reason these malicious bots exist. This is what happened with the PS5 and scalpers are paying heavily for it because they thought Sony doesn't like having their products in actual consumers hands.
    2) If there is a limited quantity available of the product then unfortunately you're going to have to reveal the buyer's identity at the time of purchase because that's how bots thrive through anonymity.
    It just amazes me given the advancements we have with economic research that we're still seeing these issues come to life and the blame goes to the government officials in power since they just don't care.

    • @ballgameshoes8583
      @ballgameshoes8583 Před rokem

      3. Switch brands

    • @jasonu3741
      @jasonu3741 Před rokem

      The only way a company could verify a human sale in all scenario's is for a government issued SIN or the countries equivalent based on sale to be provided and to limit the sale to two pairs per individual SIN.
      The Citizenry would not allow that level of verification
      The Government would not allow that level of verification
      And then the obvious additional issue of a private company trying to verifiy SIN numbers

  • @QuickStix26
    @QuickStix26 Před 11 měsíci +1

    Every avenue has it's drawbacks. When it was FCFS, people were cutting the line. Then still today, there's store's back dooring pairs to their friends and family. Online raffles, their apps crashing, dealing with bots. No matter what they choose to do, there will always be something to deal with.

  • @sokkaoaf2699
    @sokkaoaf2699 Před rokem +7

    Just go back to releasing in stores only. Problem solved.

    • @IH8AI
      @IH8AI Před rokem +3

      Nike wants to put the retailers out of business

  • @ninetriggers4431
    @ninetriggers4431 Před rokem +25

    Do I hate bots? Yes, absolutely. But as someone who only uses the "manual" style of copping shoes, it comes with the territory. The satisfactory of hitting on a pair of shoes manually is the best feeling.

  • @nerdinside8242
    @nerdinside8242 Před rokem +1

    6:36 rocking the Foamposite Metallic Red.

  • @Ill_trigger_you_lol
    @Ill_trigger_you_lol Před 11 měsíci +2

    It’s not just SNKRS, even sporting events and concerts are now getting botted.

  • @danycashking
    @danycashking Před rokem +3

    I wouldn't say companies necessarily love this problem, because the demand is there, if the bots weren't there the shoes would sell anyways, but with the bots someone else that isn't the company is making larger profits without having to invest in the manufacture or marketing of the product.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the only way to resolve this issue once and for all.

  • @rhozpogi
    @rhozpogi Před rokem +26

    the problem is not the botters, its the people who buys from botters/scalpers.

    • @Apex_Yonko
      @Apex_Yonko Před rokem

      💯

    • @rapfreak7797
      @rapfreak7797 Před rokem +7

      Chicken or egg, it’s both

    • @jobunaga4178
      @jobunaga4178 Před rokem +5

      the problem is not the human traffickers, it's the johns that use their services.

    • @jasonu3741
      @jasonu3741 Před rokem

      @@jobunaga4178 while your point is obvious the example does not work as human trafficking is not some abstract product, someone is being abused to provide the product and abuse is also being done when that product (the human in question) is used. Which makes both illegal at the point of creation and at sale.

    • @jobunaga4178
      @jobunaga4178 Před rokem +4

      @@jasonu3741 it's you that is missing the point. a solution that tries to focus solely on the demand side of the problem does nothing to dismantle supply side infrastructure. the problem isn't the buyers, the problem is both the buyers AND the sellers. homeboy's thinking is flawed.

  • @evelynexuma1699
    @evelynexuma1699 Před rokem

    Ayyyy BOTTER BOY NOVA mans on MNBC let's go

  • @einfachnurleo7099
    @einfachnurleo7099 Před rokem +16

    I truly feel like people don´t get the actual problem. 13:35 he sums up the actual problem. Demand and supply. Botters of course "cheat" by using money to put in so many entries. However even without the botters it would be impossible to get shoes due to its high demand. If the supply was actually anywhere close to the demand companies (at least short term) would make more money and people would be happy. But then again at least in case of shoes there is prestige that comes by wearing something rare. If its not rare less people want to wear it.
    It´s a different case with consoles and graphics cards all together. However again the demand was just too big. The supply couldn´t keep up with the crypto hype.
    Personally I think that lots of those shoes look great and if they fit me I´d love to wear them. However I´d probably not even be willing to shell out the original 160€ or 180€. You can buy 2-3 good pairs for that. Also the quality is pretty much the same and they´ve been made by children all the same. So yeah...

    • @jasonu3741
      @jasonu3741 Před rokem

      First thing to note is that there is not an actual problem to begin with, people have shoes on there feet and companies explicitly want there products to have an artificial scarcity.
      not the same at all with the GPU market as the companies would prefer every customer who wants there GPU to get one, and the people did not have the nessecary hardware to run the programs and games they want. In that market you have a legitimate problem.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the only way to resolve this issue once and for all.

  • @darkseid2021
    @darkseid2021 Před rokem +7

    In the end, they're just shoes.

  • @justinfcase
    @justinfcase Před rokem +1

    GG Nova!! BoTs will continue and will be the best way to cop any type limited hype shoes!!

  • @bakariwalker854
    @bakariwalker854 Před 11 měsíci +1

    Or, go look at what’s on the resell market, then make more. The key to stopping it is to drain their pockets dry. Win win because you are still selling on both ends. Re release a batch at a time to see how the market performs. I’d expect a bunch of returns so a revised return policy seems smart as well.

  • @hengloose
    @hengloose Před rokem +8

    Nope. Gave up on snkr and nike app bs. Never once "Got Em". Have fun nike

  • @veepeecee8630
    @veepeecee8630 Před rokem +2

    This is an amazing video. People who aren’t sneaker heads don’t know about bots! They just think anyone can buy any shoe. We’ll that couldn’t be farther from the truth. Your average joe has no chance of buying any HYPE Sneakers! Unless they wanna pay a premium price! (Resell price) this video 100% true. So pay attention and learn from this video:

  • @michaelvoulgarellis8298
    @michaelvoulgarellis8298 Před 10 měsíci +1

    The real problem is the mindset of the sneaker community. If all of a sudden something will be accesible, people will lose interest and the product wont sell out. Teenagers want to go back to school with a kick that nobody else has. And companies want to maintain the hype and sell out every single item. If bots were successful 3 years ago, as AI will be improving, bots will become more sophisticated.

  • @aceocean3450
    @aceocean3450 Před rokem +10

    There is a slowdown cause people can’t get them and they get over it and no longer interested which in the long run will hurt their business 😂😂

    • @jb33rd
      @jb33rd Před rokem +1

      That’s what’s exactly happening alot of people are just going back to the mall or shoes store to get other shoes

  • @London.Bridgez
    @London.Bridgez Před rokem

    1:12 zoomed in on the backnof that credit card 👀

  • @tomycont
    @tomycont Před rokem +3

    The funny thing is that ultimate collection sneaker selling at $900 is probably a low quality $10 manufacturing cost.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the only way to resolve this issue once and for all.

  • @R0b7
    @R0b7 Před rokem

    As soon as a particular model or colourway stops reselling, general consumers don’t want them anymore
    Look at the air jordan 1 high, as soon as the resellers stopped buying them, they sat on shelves for months, then went on sale

  • @olionz2255
    @olionz2255 Před rokem +4

    BotterBoyNova is the goat 🐐

  • @Harry_Suede
    @Harry_Suede Před rokem +5

    Botting is such bottom feeder behavior. If you have any tangible skills why not use them for something that contributes to society instead of leaching off of it? Unfortunately it’s only someone’s passion that’s affected and not their livelihood, otherwise this would have been outlawed a long time ago. It’s only a matter of time before the disconnect between brands and end users grows so large that they will make any effective changes to combat the issue.

    • @Dee_Style
      @Dee_Style Před 24 dny

      Yeah this is so true. If a person just loves sneakers and there’s a specific pair that they want, they don’t even get a chance to buy it because the bots purchased all of them. These people are so greedy.

  • @Bravewhales
    @Bravewhales Před rokem +1

    NOVA OUT HERE FORREAL

  • @Angelito_Noreaga
    @Angelito_Noreaga Před rokem +1

    It's funny because all of the criticisms made against botting and reselling on the secondary market also apply perfectly to the housing market. The fed should not allow people to do it.

  • @user-tb8ds4ez8m
    @user-tb8ds4ez8m Před 6 měsíci

    Bots are everywhere now and it's pretty gard to shop without them. I know sneaker sellers making around 20k a month using sneaker bots they got from gigshield. It's insane.

  • @Tainoblazed
    @Tainoblazed Před rokem +2

    How consumers fight bots? Reps.

  • @mr.joshua6818
    @mr.joshua6818 Před rokem +11

    Welcome to collecting anything that can be bought or sold on the internet. Bulk buyers and bots have almost ruined casual collecting.

    • @AB-ze2ho
      @AB-ze2ho Před rokem +1

      Exactly 😂 they bulk buy from botters and back door pairs

  • @unicornia7494
    @unicornia7494 Před 11 měsíci +1

    I think they should invest in limited physical releases. The roi may be less than online releases, but I think it will cater to the hobbyists and die hards who want that feeling again, and it could be good marketing?

  • @DavidJWoodbury
    @DavidJWoodbury Před rokem +1

    These companies would be smart to create better affiliate programs, raise the price more and this would allow the buyer to share content oin the shoe they bought, share an affiliate link, make money with the company, helping them and the buyer without the buyer needing to flip.
    I say this because i've been testing several channels selling via ebay affiliate links and I've made over 6 figures just with that and not selling my own shoes.

    • @CarCrazy24
      @CarCrazy24 Před rokem +1

      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @SirGriefALot
    @SirGriefALot Před 11 měsíci

    There's only a handful of shoes people actually care about in 2023.
    Most GR stuff is there if you want it, but people are tiered of paying $200+, and if stuff doesn't sell out day 1 people don't have that 'now or never' pressure to make them want to fight over shoes.

  • @edwinvencioful
    @edwinvencioful Před rokem

    It’s never going away. The harder it is to get something, the more hype it gets and the more chances these things sell out. Let’s face it, at the end of the day, it’s all about the money. I’ve never won any release after everything went online. I lost interest in the sneaker game and y’all could have it and just stare at the sneaker instead of wearing them.

  • @doomtomb3
    @doomtomb3 Před rokem +7

    The alternative to fighting the bots, fighting NEVER going to work. Stop limited edition. If people want to buy X number of shoes and can’t. Just make X+1. If bots buy them all. Sell more. Eventually the shoe will become over saturated and the botters will stop scalping

    • @Zimfier3
      @Zimfier3 Před rokem +1

      Contracts and limited material will stop that. Then there are mass returns, which the video didn't mention, as well as chargebacks to contend with.

    • @HermannTheGreat
      @HermannTheGreat Před rokem

      @@Zimfier3 The new policies state refusing returns and chargebacks with policy.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      No I think Pre-orders is the ONLY way to resolve this issue once and for all.

  • @newguycanada
    @newguycanada Před 11 měsíci

    We need to get back to in store purchases

  • @kennethdorothy5401
    @kennethdorothy5401 Před rokem +7

    Several of the biggest market experts have been voicing their opinions on exactly how awful they think the next downturn would be, and how far equities may have to go, as recession draws closer and inflation continues well above the Fed's 2% objective. I'm trying to build a portfolio of at least $850k by the time I'm 60, therefore I need suggestions on what investments to make.

    • @denisdavid342
      @denisdavid342 Před rokem

      There are many other interesting stocks in many industries that you might follow. You don't have to act on every forecast, so I'll suggest that you work with a financial advisor who can help you choose the best times to purchase and sell the shares or ETFs you want to acquire.

    • @josephlee4001
      @josephlee4001 Před rokem

      Yes i agree with you with the need to hire a financial advisor to help you diversify your portfolio by including Mutual Funds, Etf's, the 11 GICS groups, inflation-indexed bonds, and stocks of companies with reliable cash flows rather than growth stocks, where prices were based on future prospective earnings. Following these principles and insights from my CFP, from 2020 to date I have made around $900,000.

    • @nathanjane7729
      @nathanjane7729 Před rokem

      Incredible!! A great start to financial freedom! How can i reach this financial planner of yours?

    • @expertkanejames1857
      @expertkanejames1857 Před rokem

      He's a great man, "Jackson Sten Marsh" is he's name. I initially came across him on a CNBC report then on smart advisors and at once searched him on the internet, best decision I've made to stay afloat these crazy times. he has been exemplary.

  • @BuddhaJunkee
    @BuddhaJunkee Před rokem +7

    Then there’s the reps…

  • @dafamousrh
    @dafamousrh Před rokem

    Waiting in line at Stores where could be fights or enter draws on a app where you have to deal with bots? Neither, just pay resell or get a cheaper alternative!

  • @danwilson12
    @danwilson12 Před 8 měsíci

    Simple they see just need to look at the top 5 reselling markets, note the highest markups compared to retail, shoes that sell out in less than a week, and simply order more to be manufactured and shipped. Obviously they should allow some scarcity to build up hype for the brand, but still deflate the overly hot market a little bit by increasing availability

  • @Beeman2892
    @Beeman2892 Před rokem +1

    Nottrippin should see this

  • @Jawwaad1111
    @Jawwaad1111 Před rokem +1

    Nike should do preorders of their sneakers. Put a preorder up for 2 weeks or so and then just make enough to fill the preorders.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Finally someone with a brain!
      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @consumeboxing
    @consumeboxing Před rokem +1

    Most botters are nerds and honestly don't care about the sneaker culture. I promise if there wasn't any resell value they wouldn't care for most releases and would only buy what they truly like. Whereas a "real sneakerhead" will buy every color of a silhouette to say they completed the pack or so. Even cop' multiple pairs of the same color-way due to their extreme passion of having an "item."

  • @TristoHTX
    @TristoHTX Před rokem

    BotBoy made it to the news 💪🏾🔥🔥🔥🔥🔥🔥🔥🔥

  • @kuvjason7236
    @kuvjason7236 Před rokem +16

    While i respect the hustle. It ultimately hurts Nike and in the long run... the average consumer losing trust in Nike's ability to get the goods to the actual consumer.
    If i can get the product legitimately... i will ultimately just never buy from X company again

    • @CliqueOverAnything
      @CliqueOverAnything Před rokem

      Nike won't care.

    • @Michael20
      @Michael20 Před rokem

      True. I stopped buying Nike shoes and being a sneakerhead as shoes were annoying to buy due to stock or site issues

    • @ch4rleebrown153
      @ch4rleebrown153 Před rokem

      I was on the adidas site for 6 hours, and I didn’t cop anything

  • @HermannTheGreat
    @HermannTheGreat Před rokem +2

    The companies don't care, there you go.

  • @pottymouthmexican
    @pottymouthmexican Před rokem +5

    make more shoes. problem fixed.

  • @nishankamin
    @nishankamin Před rokem +2

    Anyone who buys shoes knows Queue-it is the most useless thing ever. Most people stopped shopping at Snipes because they use Queue-it and all the bots eat.

  • @HarlemVega520
    @HarlemVega520 Před 11 měsíci

    Screw that‼️ive been wearing my converse high tops with my button fly 501's and my favorite concert Tshirt,‼️

  • @citisoccer
    @citisoccer Před rokem +1

    Everyone knocking Nike for not trying to help the issue, you're not paying attention. Ever since they started flooding the market with Pandas, the whole market has dropped. Special release shoes will always be rough to get, and even if humans get them, they're still probably getting resold.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @GaZaWeed876
    @GaZaWeed876 Před rokem +8

    Bots make me want to just give up on gettin new sneakers especially with dunks or jordan 4s

    • @Dee_Style
      @Dee_Style Před 24 dny

      Me too. It makes me want to stop buying Nike. The bots are taking the fun out of my passion for sneakers.

  • @MetalFacedGamer
    @MetalFacedGamer Před rokem +1

    I think the part that bothers me the most is it. I want them because I want to wear them.

  • @MikePfunk
    @MikePfunk Před rokem

    Actually I think the day this released Adidas dropped the yeezy, and botters always win, especially if you have the right bot. I hate how I had to join a cook to compete just to get my own pairs. Nike doesn't catch anyone, and it doesn't seem to work, anti-bot from what I noticed.

  • @JvilleNC
    @JvilleNC Před rokem +1

    To combat botting. Just make the shoes always available. Its funny how i never have a problem getting a black and white pair of Vans or Chucks

    • @CarCrazy24
      @CarCrazy24 Před rokem +1

      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @minimalistic_banhaus
    @minimalistic_banhaus Před rokem +3

    Very slim on details - Like why would reCAPTCHA not work? Why would limiting 1 pair of sneakers per CC used not work? Why not come up with their own version of a bot detection system? It's not that hard.

    • @giovfx_
      @giovfx_ Před rokem +2

      AI Captcha solvers. Almost all websites limit 1 pair per cc but virtual ccs are a thing. Almost all websites have an antibot just the sneaker bots keep getting updated and created that theres always gonna be a successful bot out there.

    • @davidburton79
      @davidburton79 Před rokem +1

      Beyond this, many captchas can also be solved for fractions of a penny each by captcha farms in 3rd world country. Makes it nearly impossible when remote input becomes possible. Not to mention if bots are too expensive you can hire people for cents an hour, and have them remote into US based vms. The best filtering methods are by address in my opinion as it becomes very expensive to filter, but to does take reasonable sophistication to be able to identify things like dorms apt buildings etc internationally

    • @sushmatolwani1923
      @sushmatolwani1923 Před rokem

      See 11:19 it looks like the guy solves captcha for the bot. Also there are beermoney sites where you solve captchas

  • @AskMiko
    @AskMiko Před rokem +1

    There’s a luxury brand in Europe who is fighting counterfeiting by forcing buyers to pick up products in person. May sound like nothing, but the purpose is to scam their faces and build a database to catch fake goods, etc. Data intelligence and facial recognition will be used for online buyer profiles to get ahead of the bots.

    • @OzyMandias13
      @OzyMandias13 Před rokem

      When small retailers, like skate shops or one-off sneaker boutiques, stopped in-store drop events because of Covid, they suddenly realized that they didn’t have to answer to anyone. They can have people sign up online or drop off an entry to a lottery that no one sees happen and no list of winners is made available. Nobody knows how many shoes are available in the first place. They say they’ll contact the winners to arrange an in-person sale or ship to them, but almost everyone posting on the shops socials socials is talking about never winning.

    • @OzyMandias13
      @OzyMandias13 Před rokem

      When small retailers, like skate shops or one-off sneaker boutiques, stopped in-store drop events because of Covid, they suddenly realized that they didn’t have to answer to anyone. They can have people sign up online or drop off an entry to a lottery that no one sees happen and no list of winners is made available. Nobody knows how many shoes are available in the first place. They say they’ll contact the winners to arrange an in-person sale or ship to them, but almost everyone posting on the shops socials socials is talking about never winning.

    • @perfectallycromulent
      @perfectallycromulent Před rokem

      combatting bots by discriminating against mobility impaired disabled people isn't a great solution.

  • @kenseyx
    @kenseyx Před rokem +1

    Simple solution to the problem: Stop being fans buying overpriced overhyped shoes

  • @Demolego1980
    @Demolego1980 Před 9 měsíci

    How long till someone figures out a way to combat the bots by rerouting payments to a different account so the people using bots think they paying Nike etc but they end up being scammed. Someone smart enough will do that and screw the bot users who are buying a few hundred at a time

  • @thisduderockz
    @thisduderockz Před 11 měsíci

    nike knows bots keep an artificial demand for their shoes high. the less people that can get them means the more they'll resell for which means people continue to think that nike shoes are still unobtainable and ultimately continue to chase them.

  • @posthocprior
    @posthocprior Před 11 měsíci

    If the research and the data can identity a bot (it wasn't explained how this is done) then it should be able to filter the bots. My point: because it's not possible to filter bots (from humans with real DNA) in the process of who buys products, then it's not possible to identify bots in general. Or, these statistics of the number of bots must inherently be unreliable.

  • @jamiefox9245
    @jamiefox9245 Před rokem +2

    I’m not paying anything more than the original price from Nike,Adidas etc🤷🏽‍♂️

  • @Everblesstasha9798
    @Everblesstasha9798 Před rokem +1

    I love that congratulations or got ‘em I get so excited when that happens I do the new clothes dance 😂😂😂😂 sometimes you win sometimes you lose it’s a sad feeling then but the botters are selfish I’m glad nike is fixing that now making sure everyone get a fair chance

  • @xsforreal
    @xsforreal Před rokem +1

    I like the solution Adidas has found with Confirmed. With their app, you have a certain amount of time to enter into a lottery for a shoe, and the winners are randomly drawn at the end of a countdown. This has helped me buy multiple pairs of Yeezys at MSRP since everyone who wants the shoe is given the same chance, it doesnt matter if a bot clicks faster than you.

  • @sakshichoudhary7039
    @sakshichoudhary7039 Před rokem

    It's annoying and unfair the bots. People should stop purchasing the resell snickers. If they are not getting then leave it

  • @MrNewYorknick1
    @MrNewYorknick1 Před rokem +4

    Nike, supreme ( when the hype was there ) and other brands knew about these issues years ago. They just want a piece of the pie that's all

  • @petedogg369
    @petedogg369 Před 7 měsíci +1

    Nike just needs to flood the market with millions of pairs. No resell value if they do this. Very easy fix. They will sell the shoes to people that really want them to wear.

  • @yomajo
    @yomajo Před rokem +8

    I can not believe people are collecting boots. This is so first world problem...

    • @AskMiko
      @AskMiko Před rokem +1

      Feels people need something to collect… I’ve seen videos of people hoarding candles, water bottles, and even nail polish. It’s so wasteful.

  • @flipster7746
    @flipster7746 Před rokem

    I would like to get some for retail but if not, I go for reps. Only Sometimes pay resell

    • @CarCrazy24
      @CarCrazy24 Před rokem +1

      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @bakariwalker854
    @bakariwalker854 Před 11 měsíci

    Just make more shoes then the resellers will have made a purchase and have to sit on the products. Create a drought by flooding the market. If the shoe sells out questionably fast, then there is a good chance of high bot activity, then make more and make them have to sit on that product. Over time they won’t be able to keep up financially.

  • @as10076
    @as10076 Před rokem

    Bots exist because people are willing pay markups on the second hand market. At the end of the day they’re just shoes that you can buy retail at any shoe store. Keep your Travis Scott’s.

  • @OldSchoolJules
    @OldSchoolJules Před rokem +1

    I just want those AJ 11 DMPs in December. I hope SNKRS app gives me a W.🙏🏽

    • @AB-ze2ho
      @AB-ze2ho Před rokem

      It's a GR all foot stores have them

    • @johnhernandez9249
      @johnhernandez9249 Před rokem

      Sorry to say ... but thats going to be a FAT L don't even try.

    • @CarCrazy24
      @CarCrazy24 Před rokem

      Pre-orders is the ONLY way to resolve this issue once and for all.

  • @kharithoughts2679
    @kharithoughts2679 Před rokem +2

    These aren't essential goods. The government probably has better things to do than to worry about some dude getting his favorite sneakers in green.

    • @QS-si3cq
      @QS-si3cq Před 3 měsíci

      Tell us more about how you don't know how the economy works.

    • @kharithoughts2679
      @kharithoughts2679 Před 3 měsíci

      @@QS-si3cq but why when I can read your dumb comment

  • @Ivanzor
    @Ivanzor Před rokem

    Reps are the way

  • @WinstonLeentvaar
    @WinstonLeentvaar Před rokem

    Grabbed 90 pairs Yeezys 😌 it’s just about who got the best setup and the most money

  • @GSR978
    @GSR978 Před rokem +2

    It's amazing how much people will pay for ugly footwear.