Bemarking: Bottomless Coffee Band “rebrand” as RAAF - Winslyn | 29 Desember 2022 | kykNET

Bemarking: Bottomless Coffee Band “rebrand” as RAAF - Winslyn | 29 Desember 2022 | kykNET
Hoekom verander groot maatskappye, klein besighede en selfs musikante hulle naam en handelsmerk? Wat behels hierdie “rebranding”? Ons gesels met die Kaapse musiek-duo RAAF
- of, Bottomless Coffee Band soos hulle voorheen bekend was.
Marketing: Bottomless Coffee Band “rebrands” as RAAF - Winslyn | 29 December 2022 | kykNET
Why do big corporations, small businesses and even musicians change their name and logo? What does this rebranding entail? We chat with the Cape Town musicians RAAF - or, Bottomless Coffee Band as they were previously known.
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