Improve Your Typography: Poster Design Critique
VloĆŸit
- Äas pĆidĂĄn 12. 10. 2017
- đSubscribe: goo.gl/F2AEbk
How to improve your layouts. Best practices for poster design. Learning the fundamentals of graphic design. Tips and tricks for improving your designs. Learn the basics of good typography.
--
05:28 MailBag
10:35 Helvetica - 60th Anniversary typeface poster critique
24:47 How to abstract, compose, and arrange design elements
33:40 Even if a design is simple, you still have to make it interesting.
34:04 Learn to fly - typography poster critique
35:35 Control Contrast & Hierarchy: Pay attention to the relationships between text elements.
38:30 If you are going to use a mockup, use one that is simple and not distracting
39:20 Box Retro - poster design critique
39:55 Start with your gut feelings about the design and narrow down what you don't like about the design
55:00 Use lines to make elements feel grouped visually
1:06:25 Use clean typefaces and few point sizes
1:08:08 Collapse - poster design critique
1:14:13 Free up negative space by scaling elements down
1:19:20 The grid helps you to keep elements connected to each other
1:23:30 How you use the grid and make elements relate to each other is more important than the grid itself.
1:24:50 Help Nigeria exit - poster design critique
1:35:20 There is no drug better than creativity - poster design critique
1:35:55 Find your personality - poster design critique
1:38:32 The Howard Smith Wharves - poster design critique
1:42:22 CAC Goes to Tarutung - poster design critique
1:49:45 Summary & Outro
-
đ Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
thefutur.com/accelerator
đ„ Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:
thefutur.com/pro
âïž Other Courses, Templates, and Tools:
thefutur.com/shop
đ The Futur Podcast:
thefutur.com/podcast
Recommended books, tools, music, resources, typefaces & more:
thefutur.com/recommendations
Music by Epidemic Sound:
share.epidemicsound.com/thefutur
Shorts Playlist:
www.youtube.com/@thefutur/shorts
We love getting your letters. Send them here:
The Futur c/o Chris Do
1702 Olympic Blvd.
Santa Monica, CA 90404
-
Credits:
Executive Producer- Chris Do
Host- Chris Do
Cinematography- Aaron Szekely, Mark Contreras
Live Stream Editor- Erica Pead
Show Open- Roy Kang
Futur Theme Music - Adam Sanborne www.adamsanborne.com
Annotations & SEO - Isaiah Nwukor
Typefaces: Futura, Din
Futur theme song- Adam Sanborne
===
*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
Love how chris thinks of typography like real life scenarios like furniture arrangements, a bag of mixed dishes, etc. Really opens up your imagination like how you feel after watching interstellar.
Yeah! The creators... they're both "Chris". HAHAHAHA
I love how you push your team to think more and more. Even though we cannot answer right away,however at least we know where to question things next time we work.
Lolirado Topper thatâs a great start.
honestly ? i learned more from watching you talking, then actually going to my Typo lessons in Art college
Go to a good art school then.
@@hamadmuhammad2888 don't we all want to? ;)
Thank you for letting us see how to develop different versions from the original poster . It gives me a better idea on how to not get stuck on a single idea by using the "S" pattern , resizing the same type and grouping or repeating certain graphic elements! Would love to see more critiques in the poster design series, especially on how to make posters minimal yet memorable .
Really good episode on poster design layout (one of why weak areas). Gonna have to watch this episode many times as I practice.
It's like I am back in design school to understand my amateur design mind. Whooo, I was so resistant of white space. From this video, I can clearly see the breath of fresh air it brings to a layout. Your raw videos are greatly appreciated.
Thank you Sarah
I hope you guys never stop making content for us. Your videos have been so helpful and such a useful guide to get me through school as an Advertising major. I have been so confident in my projects and designs lately. Thank you!
have you become a sustaining member yet?
I learn so much from your crits, especially how to design in terms of trying different layouts and artboards, Thankyou.
Box poster "Box v retru" simply means "box in retro"wich is a hall in Prague. Personally I preferred the black background wich refers to the Hall and show atmosphere. Boxing as a theater scene. Thanks for your show. always fresh and raw!
What type exercise are you talking about at 1h 24min, with the one point size and one weight to make type dance?
I loved the explanation of changing the font of the collapse poster. It was really good to see a designer truly understand the user experience behind creating posters that speak out what the content is. Been binging on your videos and I'm absolutely loving it.
Thank you đ
i love these videos, they really make you learn a lot!! all Chris says just makes so much... sense
Loved the fact that you're teaching compositional movement by use of the arabesque!
Its crazy more people arnt subscribed. This videos r very informative. I'm going back to school for my advertising design degree and this is helping me, maybe even more than my classes
Great video! There's nothing like watching a master typographer work through creative problems. Very valuable watching the thought process played out in front of us. Thanks for sharing! I learned a lot :)
Another awesome video! Love seeing Chris work things out on the fly.
I'm at the question, "Do you like the slower more discussed breakdown of the design or quick fast corrections?" and I slower or detailed breakdown forsure. Love how you ask them why they like or not like a layout and what makes a pro vs. amateur !! It's more educational. CHRIS IS A GENIUS!!!
thanks Jenn. we mix it up between fast/slow.
amazing class, there is so much to learn here. Loved the session. looking forward to more such critique sessions.
Chris Love what you're doing; makes so much sense. You make sense, the way you think, the way you use your tools make sense. However, I have seen you wrestle w a few designs that you had no solution. But I have learned so much....
Thank you for sharing your expertise with such humility.
really love what you've done with a BOX Poster.
so thankful that I found this channel. it is helping me a lot to focus on the things I don't use to haha
I love these tutorials and the way Chris makes himself vulnerable doing it live.
Thank you
That was great. Like the part when you made boxes as placeholders instead of using the letters in Helvetica, to highlight the composition and not get stuck on detail. Great tool. Also like how you explained how to tie elements together, with lines and with grids. It is good to be reminded of this. And that part at the end where u said it needed something lyrical or hand drawn.
Thank you.
Thank you so much. In the past I felt my designs were insipid, but you channel has brought flavor and energy to my design. Thanks again. You rock!
You are so welcome!
I remember the day halfway through typography class where I could look at a billboard, poster, ad...etc... and no longer read it. I would see, appreciate and analyze the form first or only. Aaron Pierson makes a on-camera comment in your Typography Class 01 video "Cut it Out" about isn't all this stuff being intuitive. I'd agree but also having not focused on type for a long time everything Chris dissects in detail is confirming vague ideas, digging up forgotten ideas or new aha moments. : )
Amazing video! Loved it and learned so much!! Thanks for doing this and giving us this amazing opportunity to get educated on good graphic design!!
Thank you Chris and your team. You guys are best!
Learn a lots from your videos.Thanks so much!
As always- really enjoyed Chris observations and advices. But I didn't realize how valuable it was until today, when I had to make a poster at work. Thank you!
Eidvile Bagdonaite it's tougher than it looks.
Love watching these videos on break
Chris has a very dangerous "I am never wrong attitude" when he gets challenged, he uses his influence as the boss to intimidate people.
are you saying I'm wrong?
yea
That's what you got from watching his videos? lol
Totally agree. He has an inflated ego that made me unsuscribed.
@@simontrem080 You'll be missed đ
just what i needed.... thanks as always( i mean really im fed up typing "thanks")
You're very welcome. we don't get tired of reading it though.
love the fragments extending!!!!
Great job on the design. Really enjoyed the boxing poster re-make. You guys should add poll cards for surveys on youtube
I enjoy and learn from watching your critiques and art direction videos; thanks so much! ; )
This was an amazing event. I hope to catch one of these live soon. I've learned so much already.
we do them every week.
thank you so much for this video. i was just working on something and it helped me soo muchhh
Wow, thanks. You guys are very generous with your knowledge .
This was very informative! Thanks for making!. Lots of teachable moments. I could watch many more of these.
great. we have many more.
wow, around 41mins, 'be able to slow down your thinking process' so valuable tips!!!
#slowyourroll
Nice episode, straight to the point and very practical.đ€
I really love the critiqu eps so much. I'm learning a lot
These videos are giving me so much new knowledge and are helping me to develop a much better sense for quality design that I can know apply to my own interests and personal projects. Thank you
Glad to hear.
love the content but I get bothered by Chris and his consistent belittlement of his workers in this video. I understand between getting straight to the point and being PC. It would be nice to see that everyone is comfortable and at ease in this video rather than seeing his workers struggling to speak in fear of upsetting Chris. Other than that this is a great channel with great content
you are right Liam. I will do better.
The Futur thank you! In more recent videos I watch your are very funny and I enjoy it. Your are an inspiration
I completely disagree. Aaron was being quite annoying, unprofessional, and disagreeable throughout this video. Chris did a great job in dealing with him - He maintained his cool, was straightforward, and was only a 2/10 dick when he had every right to be a 10/10 dick
I kinda get your point. However Chris is trying to get something across in a relatively short amount of time, so I could understand why he is more direct than usual.
Yeah I felt sorry for the other guy designer LOL
Become a sustaining member today for just $5/mo.
www.thefutur.com/product/donate-every-month/
iÂŽm happy that i find this video and your channel. here ist the story. I must design a poster for my class and my typo/layout skills are not this good. So i started to search for tutorials online and i found your channel and after this I started run the videos separate while i design the posters. And my prof know the posters befor and he donÂŽt like it. At the end of my exam he was vere impressed.
IÂŽm happy that i improve my skills and want to thank you for posting that kind of videos.
well done! way to level up.
I create auto/art deco posters and stumbled across this post. I loved it and learned so much. I found myself shouting ideas at the screen ( LOL ) and soaking it up. I totally understand what Chris is trying to do and disagree with the negative comments that I've seen below.
I have subscribed and will be checking it out. May need to go back and make some changes to posters I've done, which are more of a composite genre than text based. Text has been my major weakness and am looking forward to learning more from this site. Thank you.
Thank you Dale and Welcome to the Futur
Transformation of the boxing poster was awesome
"doesn't look like 26 letters to me...."
"k...."
i don t know how i got yo your channel, yet i m happy :). Did some design work...self taught, but still new in theoretical design concepts and applicability. I think it s exactly what i need at the proper time, found myself a brand new designer mentor :) i ll keep watching (i paused when you asked what do ppl say....and ...few months later....here it is....thank you! )
welcome
I just found this channel and love this.
Great episode, leaning loads!
Chris, I admire what you and your team do. Thank you from the bottom of my heart. I am teaching myself to be a designer but I am new to it and am so confused. Can you help me out? My question is what kind of jobs I can do if I am good at drawing and painting, took many art classes and know calligraphy. In what area of design those skills would be most useful? I want to concentrate on one thing and become really good at it, as you suggest in your videos.
I just learn a bunch of new keyboard shortcuts đ„ thanks Chris đđ»
Great episode as always! Thank you for your work. It is very helpfull and inspiring! :)
Btw the boxing posters text "Box v Retru" means Boxing in Retro (club). This is how declension in Czech lenguage works. It is like - The Retro, but In Retru.
I know.. it is madness :)
thanks for clarifying.
So glad I found this golden ingot on youtube
wow! you are a guru no doubt.... the little time i have followed your channel has given me also broaden my orientation in general Graphics... you are just sophisticated... impactful... not keeping the knowledge... whish i could just support in my own little way.. thanks... i also desire to meet you someday.... good work...
where are you at Enoch?
Great episode.Great job guys.
Very Helpful. Thank you!
Chris, you have the patience of a saint.
liked it so much just wanted to see the poster design like this .
thanks for this Chris! super informative!
Thanks for more great critiques
I liked the Nigeria exit already as original, but when you made the guy go into the I, I loved it. :)
i like how he ask questions to the students ? as he goes, it is dynamics and makes the learning process more interesting
it's called the socratic approach. if you want to learn more about it, search that term.
Very meaningful and insightful lessons. Thank you.
I love how Chris stops everything for his mom!
you have to right? it's my mom.
great show learnt alot about layouts
This channel is gold.
This channel will get me a life
Wow! Beautiful! I want else more!
Great stuff, thanks so much!
It was really helpful. Thank you.
God - This is just so god damn entertaining, Educational and Inspiring! Thanks so much for this.
Love it guys!
I clicked this to simply reference the video length as a whole on weather my video should be short or just leave it raw and long like this one. A few minutes in I got lost and actually interested in finishing this whole video later haha, definitely insightful stuff here!
thanks.
I was so tense watching this I felt like crying a couple of times. It's like the dude's cutting into my soul with his directness. It's excellent, and I'm learning, and it's not his fault, it's me who's weak.
you are not weak. it's just time to hear some honest criticism and grow.
The Futur Precisely. Gotta get rid of some of that nasty ego that's blocking my learning. Great content people. Definitely worth watching all the way.
I got a degree in graphic design and ended up becoming a "production artist" where i basically worked in photoshop all day editing product and photoshoot images for a soccer company. I liked it but the job didn't have any future path so i eventually left. My portfolio wasn't that good and i felt like a fish out of water. No web design skills,or UX or anything. Basic Indesign, Illustrator and PS like millions of others.
Now i do small business marketing with my own little company. Found a marketing course advertised on youtube and went for it. But i still miss the creativity of g design and hope to offer those services as well. Absolutely love this youtube channel and can't wait to dive in!
You are saving a lot of creatives out there who have no direction. There are tons of opportunities out there. Design t shirts and advertise on tik tok for free. Do some side hustles along with your main gig!
how's marketing? what do you usually do?
very awesome and enjoyable 2 hrs
btw, thanks for this video :) really good to see how simple is to do things better :)
Thank you so much for this video. I need so much help with typography
we have a bunch more in our archives.
Thank you so much for this , i don't know why they don't teach me this in my college! The video was very educational.
thanks Maria.
I need to apply all this knowledge!!!
You're a genius, I aspire to be at least half as skilled as you one day.
thanks Christian.
I have never left a negative comment before but I'm just stunned that this passes for content....
really? ok..
This episode was amazing
Hi Chris, thank you for this amazing design critique. The Bento associaton with boxing the elements was amazing. According to the poster: Box v Retru - The name means " Boxing match in the building called Retro Music Hall" in English it would be: Box in Retro. It's a poster in the Czech language.
thanks for the clarification. we need an international team on air w/ us for situations just like this.
that's a good idea hehe, count me in :) Czech & Slovak is kinda easy for me to recognize and translate it into English :)
Its Retro Music Hall, so --> 'BOX in Retro'. And you can convert text boxes into point text in the type menu.
I learn a lot! Get inspires ready to work, greetings from Taiwan!
Anakin and Obi Wan vibes lol Great content. The information and strategies are excellent and the tension and conflict through dialogue kept me laughing.
The final poster đ Damn sweet
2020 checking all ur content!
I like the poster of "Help Nigeria Exit" the most. It's smart and the flag color of Nigeria is green and white!
Good Analogy of space Aaron!
Thank you very much for this informative video
absolutely loving this sort of content; very motivating stuff! keep up the brilliant work, I would love to donate to you guys however student loans hardly give me enough to live off foodwise over here! I will continue to share your channel though and spread the word until I can afford to donate! - From your fan over here in New Zealand!
Kees Bakker that's all we can ask for.
So love the RAW.
Thank you.
14:55 nice way of getting percentages of heights/widths. > S scale > Enter > Non-uniform
I've never used scale before so finally I can! What else would you use it for?
to be very precise.
hahaha Chris Do's a genius. I love the bickering b/w Aaron and Chris. It's like Grasshopper vs Master, from that old tv show Kung Fu.
why does he even bother? he loses every time.
For the last one could they keep the Y in that font as a transition to the map?