The Future of B2B Marketing: Tom Hunt on Podcasting and Personal Branding
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- čas přidán 22. 08. 2024
- Tom Hunt shares his inspiring journey of building Fame, a multi-million dollar podcast agency, from a B2B marketing experiment.
From his background in demand generation to implementing innovative LinkedIn growth strategies, Tom provides a candid look at the challenges and opportunities in scaling a service business in the evolving B2B landscape.
The conversation delves into the shifting trends in B2B marketing, moving from paid social and SEO to owned media channels like podcasts and newsletters. Tom shares his insights on podcast strategy, including positioning, episode length, and the importance of consistency.
Get invaluable insights on building a personal brand, leveraging LinkedIn for business growth, and the future of B2B marketing in the digital age.