Software-Enabled Vehicles and the Future of Automotive | Vicki Poponi, Salesforce | Podcast Ep. 130

What characterizes modern automotive manufacturing? Is it electric vehicles, or is it the experience behind the vehicles? In this episode, Vicki Poponi - Salesforce's VP and Industry Advisor for Automotive - discusses the concept of software-enabled vehicles, what the "connected car" means for consumers, and why the customer should be at the center of everything.