Why Italians are saying 'No' to takeaway coffee - BBC News
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- čas přidán 5. 08. 2024
- Drinking takeaway coffee is a way of life in many parts of the world. So why do Italians refuse to do it?
Reporter: James Reynolds
Video producer: Sofia Bettiza
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In Italy you dont ask for an espresso..you just ask for a coffee
Jonas Baas Absolutely right ! ... Because for us Italians to say Caffè (coffee), automatically means espresso. For a true Italian, there are no other types of coffee !
Caffe
Aris1956 So what you are saying is that true Italians have only existed since 1901?
@@aris1956 falso
@@aris1956Bollocks
Why downgrade when you are already the best in something.
NICE !!!!
Jealousy
@TheCrazyKid1381 never been in Italy i bet
@TheCrazyKid1381 sugar & milk? please tell where, city & location of your hallucinogenic italian coffee...good stuff!
TheCrazyKid1381 I have the impression that you just don't know what you are saying ! Sometimes it is better to avoid writing such a comment in these cases.
Probably a good thing, since they won't be using those non-recyclable cups
theonlinegamer296 all those cups were non recyclable at least if it were paper it could be recycled
those cups can be washed and reused unlike the paper one
It takes so much energy to recycle paper you may as well start from scratch. Paper also rots down so best compost it. However the very best thing is to do what these people do and use a washable cup.
Fyi ... the small take away cups i got for espresso in italy was paper based ... they do have ' porto via ' espresso in italy but for the most parts its not a common request ... esp. of locals ....
that's what i said ; " But for the most part take away ( for cafe ) is not a common request ... especially of locals "
I'm in the Uk and I don't touch 'takeaway' coffee. Too expensive, too weak, too corporate.. When in Italy, I just love their coffee rituals and taste. Well done Italy, stay yourself.
Yes but have you had a Corrado at Costa?!?!
@@MsSteffie1991 You mean Cortado? That's the one I drink.
Good for them, they are culturally very proud of their traditions and rituals. Eating is not a dash and go process.
jablum77 but it is a dash and go process according to the video..
Yes it is you can eat while walking,driving, sitting down anywhere you want
Lucas Fernandez: Yes, when you are an animal
The timer in this video seems to dispute that. 40 seconds and done.
Lucas Fernandez: "Yes, when you are an animal" *An economic animal.*
Here in Spain takeaway coffee isn't so popular either. Coffee is for relaxing and meeting your friends, not to drink while you're running down rhe street
I was shocked and appalled to see them sneer at takeaway, then dash in, guzzle an entire cup of espresso in 1 swallow, and dash out again, in less than 60 seconds. Here in the USA, slamming a drink in 1 gulp is horribly bad manners. We americans may have takeaway, but At least a person with a takeaway cup savors and appreciates their coffee, and usually sits down to enjoy it as soon as possible.
Joan Marco In Spain, you also have cortados, which are my favorite coffee beverage.
"Running"? No, but a leisurely walk while you take in the sights with your friends? Sure.
A cup of cafe con leche ?
Vielt Barrios yeah, in plaza mayor haha
God bless the Italians preserve your culture no matter how insignificant it may seem to outsiders.
Lies again? SB Drink
its not just Italy, we dont do Starbucks or other crap like that in Portugal either... We usually call that kind of "coffee", "Dishwashing machine water".
Can Yall explain this coffee thing to me ? I really want to know, I have no clue wtf a expresso.
And your correct Starbucks is junk.
Money is the only think.
Chill. I don't know about Starbucks but I love ice blended mocha although that barely fits in the coffee category.
In italy we call starbucks coffe:
“Dirty water”
Ahaha Well done Portougal! Ciao
Curious fact: a strong espresso (around a quarter of a small cup) in Portugal is called an italiana. So it's even faster.
jorge6207 Nice
I would like to visit Portugal I reckon Italy and Portugal are very similar.
here it is called Ristretto
you see this is why italians are the coolest
said no one ever
@@imandan1966 "I wish I were italian" or "Italians do it better", have you ever heard these sayings?
@@RP-wk6ge No, not really lmao
Well, they DID beat England in Soccer - by penalties.
God i wish i was Italian
As a Japanese we are same as Italian. We dont drink plastic coffee walking around, it is best to stop and drink.
It is actually quite funny: we tend to have completely different cuisines but very similar food habits. We both enjoy our vegetables and fruit a lot, even though we have different ones, we eat slowly and things with different colours, we enjoy our family dinners all eating together... and Italians simply adore Japanise cuisine. The result: we are both quite healthy people. Unfortunately Italians are slowly adapting to more Western habits, including fast food.
I noticed there's an Italian restaurant in Tokyo from Friuli. It's actually an "Osteria Furlana".
I know that in Japan meat is considered a luxury food, it would be a shock eating in that restaurant so... Basically every meal is composed by meat of pig. Not all, but the vast majority.
And don't worry if the Italians in there are cold hearted, we Furlan are always like that, but once you become part of the family, it's all another story. But I guess that behavior marry extremely well with the Japanese behavior. In that kind of things we are kinda similar.
@@mimmiblu6138 italy and japan coolest countries on earth
Thank God for the Italians.
Saves a paper cup, and the speed of service is impressive.
Yep. I am Italian and I was 19 years old living in Ireland when I first heard the horror phrase "Coffee to go". My 101-year-old Italian grandma used to say "caffè: sedente, bollente, che non costi niente" or "Coffee (is to be enjoyed) seated, boiling and super cheap".
I'm Portuguese and take away coffee makes no sense to me also! First, cold coffee is crap. Second, think about the environment, do you really want to put coffee on a paper cup so you just throw away in a couple of minutes?
Cold brew coffee is great though. Very different flavours extracted compared to an espresso. Personally I prefer take-away coffee so I can have small sips while studying. I don't like to down my coffee in one go. Firstly, it shortens the enjoyment. Secondly, the crash after the caffeine wears out will be much stronger than if I took regular sips over an hour or two.
That said, I've pretty much stopped buying coffee from cafes since grinding my own coffee at home for a nice cup is so much better than store bought sugar loaded drinks that don't taste of coffee. And when I'm at school I have my own mug and brewer too.
Not,everything is about you
The environment is a winner in Italy.
Ciao amico?? 🤣🤣🤣
Ma chi ti conosce
🤣🤣
Hahaha
hahahah
Quando vedi un tizio che si beve un espresso alla goccia e sbatte la tazzina sul bancone come se avesse appena buttato giù uno shot di vodka credo che il fatto che ti abbia detto "ciao amico" passi in secondo piano😂
Ho pensato lo stesso hahah. Guarda poi la signora dietro che inizia a ridere 0:31 😂
Italians and Portuguese! 😊
And Greeks!
Brazil too!
I'd guess the Latin cultures all like coffee this way
Yes portuguese coffee is like this too!
Margareads im half portuguese and half italian 👌
in most countries in europe take away coffee is not a thing.
Syringa 198 it’s become a lot more popular in France and Spain.
well it wasn't always but I get what you mean
hahaha good to know
It depends what part of Europe you are talking about. Takeaway coffee is big in Scandinavia for sure.
Viraj well as far as I can say this seems to be a recent trend, I was in italy a few years back and take away coffee wasn't a thing, just like in germany, I think the rise of starbucks and similar made it "trendy" and "hip" wouldn't be the first thing😊
I just came from Italy (not on vacation), and was very impressed. Italians are very proud of their traditions and culture, and are very open to showing it to foreigners. I had a amazing time, and the people were very friendly.
Never change Italy!
Italy ! The place where Renaissance happened, the place which gave Rome amd Romans civilzed the western world...Italy you beauty ❤🌷
Italians have much to be proud of. Coffee for one.
Dave Long earthquakes?! We do not share the same sense of humor.... what can we do against nature?! Having lost people I knew to an earthquake I struggle to find it funny.
don't forget Mussolini.
Golden Grenadier that hand guesture thingy
Don't confuse Italy with Vatican, it's two different things.
umarmars47
Everyone gesture while talking.. We just happen to do it more cause people gets more involved like that
We love Italian culture. Hope to travel there.
come and take a break to drink an espresso in a bar :)
Wullop Khin start in Rome. My home City.
Marco ?
Marco dici bella merda? Cioè? Cosa intendi.
Marco capito e ti dò ragione.
L’hanno semidistrutta. È rimasto solo il Colosseo e il Pantheon.
Mafia Chiese e Banchieri insieme alla Mafia di Brussels se stanno a magna tutto.
È questo che intendi?
It's the same in Portugal.
CS not if you avoid touristic places. To eat, follow the locals ;)
CS Pasteis de nata, bacalhau... :)
C Klan oh my God, I'm so sorry for your awful experience. It's absolutely not usual, except in "restaurants for tourists" in Lisbon or Algarve. If you come back, please follow the locals, or ask me for advice :) our food is awesome !!
C Klan oh God, everywhere !! :) try Cozinha d'Aboim in Portel (Alentejo), there are several amazing castles to visit nearby, or Café Alentejo in beautiful Evora, also Alentejo. In the north, Caldeireiros in Oporto, as Ferreirinhas in Belmonte, also a beautiful castle nearby... you pick the attraction, there is surely a good restaurant. But follow local families, or ask someone local for a "bom e barato" restaurant. Good and cheap. :)
Food is awesome in Portugal. You can't go to the tourist areas and expect the best. That stuff is for the Pommies and others who don't know any better. Where's me fookin stek and chips. Well here it comes complete with hair.
Reason #1: Because they know better.
That's it.
I visited Italy last month, and this is absolutely true. Amo la cultura d'italia!
come back after Covid :)
I thought it was because they kept spilling their coffee as they talk with their hands.
Devil's Advocate Yes, we also eat with our feet. You're a sad fool... :)
Dear devil's avocat you are racist.think about your drunk people in saturday before to insult italians!!!
It was a joke, chill.
your comment was soooo funny ahahahahahah
Najma racist
Also, Italian coffee is actually nice, whereas takeaway coffee is shit. Easy, the culture and the best coffee
My general rule of thumb is stay away from Starbucks.
Love Italy 💗
It's the same in Spain & France, if you see anybody on the street drinking a long cup of takeaway "coffee" - 100% sure it's an American.
Kudos to Italy! ;) evviva il caffè italiano!!!
Italian espresso 😍😍
I prefer to drink a macchiato when out and a caffè latte (it's the big one) during breakfast. I hardly ever drink cappuccino or latte macchiato.
francesco lops I’ve actually heard some friends of mine asking for an espresso. But even so, it just sounds off.
If you’re visiting Italy, just ask for a coffee and they shall bring you an espresso. :)
Macchiato is much better since its have little milk but espresso no way its Like acid not coffee lol
I love Southern European culture, much more refined in some ways compared to us northerners
Love Italy
this is very problematic, every time i travel i struggle to find a decent coffee, find a good one outside of italy it's really impossible.
because we are civilized people
Luca Coniglio viva italia ❤️Italy 😬😁
One big gulp? Are the espressos really warm?
With a shit economy and racist football fans.
Euan 4th biggest economy in Europe. Not so bad for a small country. Are you jealous?
Luca Coniglio how?
Coffee time in my country the balkans is very important and special you chat with friends and people . in the morning before you go to work you
Go to the cafeteria and meet with people for about 20 min and have you coffe and i miss that very much . I've been living in the ny usa years and people here dont have no idea how to have a coffee. So right now it's Sunday morning January 21st 2018 I will go to a coffee bar to have my morning coffee the only people who sit in the table like humans to have their coffee or Italians Balkans
Cool, but not everyone always wants to chat. Half of the time I drink coffee is because I need to work and focus, not for fun.
Tony Bryan your supposed to bring it with you. It's the same as like drinking a soda or slushy. If you have to eat at your desk you bring food with you
ConradInternational and that’s sort of the problem, you should be relaxing with it. I feel stressed out already and annoyed every time I go into a Starbucks and everyone is hunched over a laptop. And then people always asking if there are any outlets to plug in. It’s just disgusting and sad and stressful.
Do u even know what you're talking about? People work their asses off to get paid, not just sit there and chat like a "human". Also most people take away coffee is because it HELPS them focus on the work they're on in a matter of rush.
Tony Bryan i get u. I also love our coffee culture. I wouldnt change it for anything.
think about how much coffee cup, lid, plastic, stirrer can be saved! they also protecting the earth! bravo Italian!
In daily stress an Espresso in an Italian bar to enjoy a moment of relax and Italian Dolce Vita !
For us Italians it is a ritual that must be preserved and respected. Just as it is a ritual to enjoy a good meal with tranquility and not "running away" on the street.
In Korea, lot of recycle cups become to the rubbish under street. and all merchant buildings occupied to the coffee shops.
if all coffee shops doesn't provide a takeaway for all customer, probably reduce for waste of the recycle garbage.
I'm not Italian but I believe coffee is meant to be drink from proper ceramic coffee cup (not paper cup) with the right size for each type of coffee.
Not just Italians, this is common in most of Europe
I was very lucky to try coffee and croissant in Trieste some time ago. They were amazing!
[=.=] Coffee is meant to be sipped not Gulped down the throat!
I think they don't understand difference between coffee and Chocolate Milk Shake.
You're right. He should be sipping it.
Used to love the coffee shops in Naples, this video is spot on. Some of them mixed it with selling beer and wine! Never did quite get used to or like them.
I love the takeaway coffee in Melbourne. In Italy it feels ‘Not quite enough’
Illy Coffee from Italy is the best.
Lavazza is another good one.
The best of te best is Pellini coffe, try it.
Try Naples blends☺
Glad they’re keeping their food traditions alive! Funny, also, how Pizza Hut and Dominos tried to conquer Italy but failed as well!
Boy, BBC, you are really doing some valuable journalism. Anyone who has been in Italy the past 2000 years knew all this. Italians know quality. Your rubbishy "pret a manger" shops that serve only garbage wouldn't last a week here. And BBC gets tax money for this gibberish?
The 40 seconds coffee is a morning thing. You double park your car, fly in the bar, drink and leave. Go to any Italian city in the afternoon or on a Saturday when people don't work and there's much more sitting down with larger mugs.
Can they make an espresso with a question mark?
When I was in Marseilles nobody did takeaway coffee either. They told me they don’t do that. It’s not just Italians.
in Portugal it's the same thing
Oh! That was a very factual and interesting video. It caught my eye because it is not on the deadly and boring political issues.
Can we see more of the lovely culture of places?
That's why when I went to Italy ( I'm from Portugal) I felt so at home lmao, they understand the ritual and the importance of sitting down drinking a coffee
And a cigarrete and an expresso? Name a better duo
Oh my god this Is why we are like brothers haha
😂😂😂😂 amd you are ready to poo
Italians make the best food. Pizza, spaghetti, and lagsana.
Dave Long Please, pasta having chinese origins dont make italian pasta and chinese pasta the same thing!
Dave Long . I was talking about spaghetti you jabroni.
I prefer risotto.
...si dice Lasagna , not lagsana :-)))
Italians make the best carbs. Unhealthy food.
And Portugal !!! Italy and Portugal coffee is " sacred" no plastic paper cups. Porcelain small cups.
They have the right idea.
Here in the US people who are pressed for time have to grab coffee and go, but anybody who can grab a few minutes sits down to enjoy the brew properly with a little treat and maybe the day's newspaper. We do, yes, have widespread carryout coffee which is a lifesaver when you're in a hurry, but our coffee break ritual is a lot closer in form to the classic "English Afternoon Tea" than it is to the Italian coffee break. One reason is that because the coffee shops are usually packed and the drinks can be complex, it takes at least 5 minutes for your coffee to even be delivered, 8-12 minutes is more normal. The other factor is, most american coffee shops are busy social venues. They are set up to encourage socializing and community interaction with stuff like comfy chairs and couches and tables, free wireless internet access, and some charging ports customers can use. Many privately owned coffee shops host local musicians, poetry readings, and even open-mic nights every week, as well as showcasing local artists on their walls. Every once in a while, a couple even says their marriage vows in a coffee shop!
I'll continue to enjoy my leisurely cup of coffee in the morning, just the way I always have, thank you very much.
They've got it spot on with the temperature situation
The Italians, the Spanish and the Portuguese have that habit too. Not sure if other countries do it too, but these I am certain.
You forgot to say that the paper cup ruins the taste of the coffee.
Much respect.
The lady at the end has lovely smile :)
Absolutely true.
I live in UK and that’s the way it is if you take in a plastic cup.
Too hot! If you ask for americano from say Starbucks, it’s too watery, too hot, not a comparison to how an Italian would have it.
It is very important also to say PERFAVORE when ur asking for and espresso.
The best espresso I ever had in the States was at a shop that used a very expensive Italian brewing machine that looked like it was made from copper. The flavor was incredible!
When i drink coffee i like it to be a little bit hot and i drink it around 5-10mins.
I also don't like take away coffe unless it was with ice.
1:33 the man look irritated by the question lol
Contradictions all around. Is coffee meant to be quickly taken like a shot within 40 seconds, or is coffee consumption ideally purposed as a break/conversation?
There is also a reason of why coffee in Italy is that small, because a cup of italian espresso gives you more boost than the usual American coffee (I can tell you by experience) and honestly the first time I tried an actual American coffee it felt like drinking from the dirtiest drinking fountain in Rome (yes, there are thousands of drinking fountains all over the city, and all of them are clean since the well care from the citizens, and no one actually causes damage to these, they close the valve only when there's an overuse of water during summer)
Because American coffee chains use cheaper robusta beans and not as many so the strength isn’t there and espresso is neat so it isn’t diluted so it tastes stronger
Starbucks takeaway culture and Starbucks culture in general has been the bane of American coffee culture.
Espresso is the only coffe worth drinking
Not just Italian people in France it's the same too 😎
Fascinating
The coffe is the espresso, the rest is dirty water . And I hate when Starbucks gives me espresso in a big paper cup.. I could set the place on fire
That's exactly the same in Portugal
How are 40 seconds relaxing?
Bobby Boo if there is not so much people we can take more time and chat standing up otherwise we love to sit at the table and order coffee there so we can chat more.
We normally go for a coffe with colleagues and have a little chat before we go back to work
Better than walking around with a hot beverage trying to drink out of a small hole and not being sure how hot it is until it touches your lips.
Bobby Boo coffee in Italy is always the relax you need. It depends by the time you have, you'll stand at the bar for 40 seconds or you'll sit for 40 minutes..
Bobby Bo you are actually right, infact that is not the real reason why we don't have takeaway coffee
it was the same in my country venezuela
in portugal is the same . because we drink expressos not big quantities of coffea
My french workmate said Italian coffee is one of the best coffee he had.
I never saw the point in take away coffee? It doesn't seem very sociable and now it turns out to be environmentally hazardous.
Ah, yes. The right temperature for immediate drinking, makes it possible to finish the coffee in a short period of time. In other countries, when you order hot coffee it will be mostly hot and not possible for immediate drinking.
cool! beautiful culture!
I like to take my time drinking coffee and prefer it in a bigger cup. The one in the video is more of a quick coffee "shot"
Finally! Some people are standing up to the Starbuckization of coffee and awful takeaway cups!. Thank god it's Italy, the home of espresso and one of the last bastions of traditional coffee culture! Hopefully it will catch on...
Nobody drinks coffee like shots in Italy.. or calls it _espresso,_ you just ask _"un caffè"._
Millions of plastic lids are thrown away every day here in the UK
Hello. I added this video to one of my playlists. I hope that is okay with you at BBC News. Even though I don't drink dairy milk, this video is interesting.
Sorry i like Tea
Yeah, screw those coffee snobs. Give me a piping hot cup of tea, any day. ;)
i like milk tea
Dave Long Who doesn't :)
Punkster in Italy you are considered snob if you drink tea;)
wrong video,kid
I am Italian and I prefer tea than coffee because coffee raise the acidity of the stomach, but sometimes after a big lunch I take an espresso, corretto perhaps. But that take a way coffee is like dirty water I would never buy one. Maybe a take away tea, that sounds better
More or less as why McDonalds failed in Paris the first time they proposed an all American menu .It's important for countries and their people to keep these traditions .
I really enjoyed espresso when I was in italy even in a hot day. In my country, I cannot find good espresso.
In Naples we always drink a glass of water (for free) before drinking our coffee.
That's the only fast thing in that country.
Portugal is part of Europe too. Everything you mentioned applies to Portugal as well
Boiling hot coffee in One Gulp?
How did they make espresso with low temperature water?
I'm not italian, but yes totally agree with the espresso thing. Say no to coffee flavoured sugar drinks.
In Naples they Ge a espresso stands the bar, have a protierole drink the expression like a shot and off to work in ten minutes,