How To Build Products That Are Virtually Guaranteed To Sell

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  • čas přidán 30. 07. 2024
  • ►► 4 Steps to Earn $1000/mo of Passive Income In Just 30 Minutes A Day. Free Workshop → GrahamCochrane.com/workshop
    Have you ever launched a product that got zero sales?
    Or sold so few that you feel like giving up?
    Welcome to the club.
    But the question in your mind might be "Is there something that I'm missing?"
    Or, "Am I just not cut out for this online business thing?!"
    Today I want to share with you my method for creating products that are virtually guaranteed to sell.
    How To Build Products That Are Virtually Guaranteed To Sell
    • How To Build Products ...
    #coursesales #onlinecourses #howtosellonlinecourses

Komentáře • 62

  • @GrahamCochrane
    @GrahamCochrane  Před 4 lety +6

    ►► 4 Steps to Earn $1000/mo of Passive Income In Just 30 Minutes A Day. Free Workshop → GrahamCochrane.com/workshop

    • @KennethTownsell
      @KennethTownsell Před 4 lety

      Graham Cochrane I love all of your videos! I’ve been praying and trying to figure out, How does this apply to me as a Christian rapper?

    • @fineartbymattphilleo
      @fineartbymattphilleo Před 4 lety +1

      @@KennethTownsell Maybe you could teach others how to rap from your own Christian perspective and style? Graham Cochrane wrote and recorded songs but then he started teaching what he knows. God bless you and help you to use your talent to provide a living for yourself/ family and share Jesus with the world in your own authentic way.

    • @KennethTownsell
      @KennethTownsell Před 4 lety

      Fine Art by Matt Philleo Thank you so much!! I really appreciate you. I’ve prayed about teaching what I know. I do have experience working with established artist and serving Ministries.

    • @jzk2020
      @jzk2020 Před 3 lety

      Thanks for sharing. This was very useful. I'm burned out after 10 years of trying to build online businesses and not really getting anywhere, of course I've had a few successes here and there, but nothing really worth writing about. I'm quitting this shit in fact, I'm going to join Theta Gang on WSB and start farming theta. But, I still want to create at least 1 amazing, value packaged online business that prints money for years and years and years, without promotion - because the fans will promote it for me. Appreciate you trying to help people like me get to that goal.

  • @GardeningForProfit
    @GardeningForProfit Před 4 lety +25

    I hope people will watch the entire 44 minutes without distractions and if they do and study what you are saying and take it all in, they will realise they have just consumed some of the best business advice I have heard in the past few years.

  • @debirobinson261
    @debirobinson261 Před 3 lety +4

    Great video! I love how you actually outlined each step in detail. It's an all-in-one. Then as we go thru each step, you have other videos on that specific course of action we're going thru in even greater detail! ...hope this comment makes sense. I'm at work lol watching and trying to rush my comment 😁

  • @YesGodWellness
    @YesGodWellness Před 4 lety +2

    Thank you for this. I have a very niche market/product/service and have a great audience. I have been allowing fear to hold me back. Not only do I have an audience, but they LOVE me. I am looking to move more into digital products versus the physical products (which have been very successful). Thank you for your content.

  • @albatross91
    @albatross91 Před 4 lety +4

    I highly recommend Jeff Walker’s book - Launch. For those of you who haven’t read it he talks all about how to create a product that’s guaranteed to sell.

  • @HomeRecordingMadeEasy
    @HomeRecordingMadeEasy Před 4 lety +4

    Great show once again! I am in the "continue to build my audience/e-mail stage". Although I have a fairly sizeable list and sell training courses each and every day, I am stepping up the free content on YT to build me e-mail list even further.

  • @bdvideo7406
    @bdvideo7406 Před 3 lety +3

    Hey Graham, This is probably one of the most thoughtful no-nonsense videos on this topic. Your mesg is sincere and honest. Keep up the good work!

  • @zanekreslina5596
    @zanekreslina5596 Před 3 lety

    Thank you very much for this video! I really reassessed how to organize my work. I am new, and it is a struggle thinking what to do first - build a product or build an audience. Because its like how can you build audience without a product? Now I see, I start with my genuine thoughts about what I do and what I want to deliver at the end.

  • @barbarapolk7182
    @barbarapolk7182 Před 3 lety +2

    Graham you are awesome. You caught me in the middle of doing the wrong things. Thanks

  • @evaguo1
    @evaguo1 Před 11 měsíci +1

    Thanks, Graham! So helpful!

  • @SolarPowerMyRV
    @SolarPowerMyRV Před 3 lety

    Like your videos! Love your honesty

  • @RoyHoss
    @RoyHoss Před 4 lety +5

    What I find really interesting with your videos, aside from of course the content, is your editing is minimal. One of the biggest hassles for me with shooting CZcams videos for my channels is the editing and how time consuming it is.
    It's long form , you follow an outline slap on an intro in the beginning and boom, done. Great content and thanks.

  • @MyMathTeachingOnline
    @MyMathTeachingOnline Před 3 lety

    Hi Graham so far I have published 2 online math courses and is doing one more now, for half year already, I got zero sales. Are you going to do another community join? please give me some advices. Thanks

  • @ckabrin
    @ckabrin Před 2 lety

    Awesome Graham!❤️

  • @onlineeduforkids
    @onlineeduforkids Před 2 lety

    Thank you.

  • @femiakinyemi
    @femiakinyemi Před 4 lety +4

    Hi G! Your stuff is so good. All your stuff

  • @palazzioproducoes1808
    @palazzioproducoes1808 Před 4 lety +2

    I need two days sometimes for finished your videos, but man, I always coming back. How did you get this? Hahaha
    Thx again, you help me so much!!!

  • @ievaj.118
    @ievaj.118 Před 2 lety

    you're right, i founf u through the LLC vid too

  • @hotshottruckingtrainingcou9645

    Graham, do you have a vid teaching how to create the clickable link you used earlier in this vid? Such valuable content! Thank you!

    • @GrahamCochrane
      @GrahamCochrane  Před 4 lety +1

      It's called a Card. I believe you need 1,000 subs to activate it. I could be wrong, as they changed the rules.

  • @debbstanton5944
    @debbstanton5944 Před 2 lety

    I'm at step one. I have a ton of ideas but first I must find my tribe and see how I can help them. Thanks for your vids.

  • @opentrainingcamp
    @opentrainingcamp Před 6 měsíci

    I am at the Product Development Phase because I have gathered enough audience and my email list is now 5K from all my socials most emails are collected via TikTok and I hope I am good to go. But Graham, what is the conversion rate you can consider successful for any paid service or product that you offer an audience that signals sustainability?

  • @mentalityofmindset
    @mentalityofmindset Před 4 lety +2

    uuugh Beginning! I am watching your workshop! I have NOT Built an audience yet.

  • @hotshottruckingtrainingcou9645

    Question: I am a new and growing YT channel (almost 450 subs) in a specific niche and, thanks to you, I am learning the value/strategy of email funnel. I post weekly on my channel (try to post twice/week) but now feel like I’m wasting precious views on new vids because I have not yet created an opt-in product (mini-vid course). Should I stop posting for a week until I build one on Kajabi? Or post regularly and no harm in adding opt-in product in several weeks?

    • @GrahamCochrane
      @GrahamCochrane  Před 4 lety +1

      I'd get that opt-in built right away and then add to all your past videos!

    • @hotshottruckingtrainingcou9645
      @hotshottruckingtrainingcou9645 Před 4 lety

      Graham Cochrane - Sorry for addt’l question but wouldn’t I lose all views/likes/comments on vids if I take down vids, add opt-in and repost?

    • @KevinZahner
      @KevinZahner Před 4 lety

      Hotshot Trucking Training Course I think he means to add the opt in link in the video description.

    • @luneeve
      @luneeve Před 2 lety +1

      Just checked your page and the growth is crazy

  • @TimLuxter
    @TimLuxter Před 4 lety

    Hi Graham. Love the podcast! It’s become my motivation for bike rides on the weekends! So with Audio Tutor I’m pretty much where Stephanie is. I’ve been going at it since Jan 2018 and my content I hope has improved over time. I’ve had a couple videos become more popular than others but I’m still only at 20 email subscribers. I’ve put a couple mini courses and a template out that haven’t sold a dime and now I’ve just finished my first full course on creating an Acoustic Guitar/Vocal but I’m kinda scared to release it as I’m almost certain it won’t sell either. So yes I guess I jumped the gun. But I think I only jumped the gun because I’m at a loss as to how to find some traction! I feel like I’m getting nowhere and should just start on a fresh new topic. Would love to know your thoughts on gaining traction or establishing confidence in your brand! Thank you so much for being such a genuine inspiration

  • @laurice8056
    @laurice8056 Před 3 lety +1

    Graham which is the fastest, most effective method for reaching & targeting the right audience, Google Analytics, or personal email list? Especially if you’re starting from zero: No product, service, or audience. If it’s both, should we use Google Analytics first, Then build our email list? Thanks for sharing.

    • @GrahamCochrane
      @GrahamCochrane  Před 3 lety

      Always build your email list. Even if it's small you can learn a ton from your own audience.

  • @directfromdunedin
    @directfromdunedin Před 2 lety

    Hey Graham I’ve been watching your videos and am grateful for the content. I think you offered a promo code of some sort for kajabi. Can you share that here plz?

  • @NabilDzz
    @NabilDzz Před 3 lety +2

    Graham, I subscribed to your channel & thank you for all you do. Question: I have 3.5k subs on my Stock trading channel ( my viewers are from Arabic countries) and they’re constantly ASKING when am I going to release PAID eCourses and/or a subscription service cuz not much people covering this niche in Arabic, so I think I have a market. The problem is that I don’t know to create a course or mini course that could satisfy my audience ( so far they trust me lol)
    What would you advise me?! Is it too early to sell eCourses with 3.5k subs ?? Do I have to create my own website?
    I know I have something there but I’m STUCK :/
    Your reply would mean the work to me
    Cheers brother

  • @marianudo2
    @marianudo2 Před 4 lety +1

    Once again, this is pure gold. Enlightening. Insightful. Hard to digest, as it demystifies all those preachers of fast "get your product sold" recipes based on a one shot shitty piece of content to capture an email and hammering a pure sales copy afterwards over and over on an email sequence that is not bidirectional at all. Oh, how do they tell you to trap the audience into your lead magnet? Yes, that's right. Facebook ads. Spend hundreds to thousands of $ on FB ads until you think you have the right audience and in the hopes of generating sales that cover that cost afterwards.
    Now with this clarity, I have a question. I've researched all possible niches I can add some value, and the only one that I see myself building a digital product is the music space. I'm good at playing, producing and mixing, and I've been doing that since I was 11 (for more than 30 years, not in a row though). I can think of some audiences to tap into with music: from video makers to youtubers, including K-Pop dancers or singers / songwriters, they all need audio stuff. Do you think this method, proved in the info-products and membership sites spaces, could work also in the "music as a digital product" field? I don't aim to make commercial radio hits or to be an artist; I'm a nerd in all things computers (from coding to using them for other purposes) that has a strong passion for creating music. I feel curious about what your thoughts guys are. Could music be included as a digital product for which we can implement this methodology? I really look forward to hearing your thoughts!!! Many Thanks.

    • @GrahamCochrane
      @GrahamCochrane  Před 4 lety

      I think music itself is no longer what we sell. It’s access to the artist (think fan club) that is valuable.

    • @marianudo2
      @marianudo2 Před 4 lety

      @@GrahamCochrane I basically agree, given how streaming platforms have changed the game. But then I recall your interview to Matt Hylom and other artists that have made it through their music, not their personal brand as an artist, and are selling music as a digital product successfully, not monetizing their audience, because the kind of sounds they produce have a target B2B market. That's where I'd say music can be seen as a digital product, and therefore your recipes to research a niche through content and interaction, and then monetise through a funnel and a digital product sale could apply. I'd really love to know what you think about the aforementioned approach. Thank you Graham for everything you do!

  • @jodiwhitfield2138
    @jodiwhitfield2138 Před rokem

    I wish I would have come across this video over a year ago. I launched with a product before having an audience. I'm still in business and sales are slow. What would you recommend doing from here? Do you have a video on what to do if you started backwards?

    • @sanjitsingh3863
      @sanjitsingh3863 Před 7 měsíci

      Get to know the audience and update the product accordingly I guess

    • @sanjitsingh3863
      @sanjitsingh3863 Před 7 měsíci

      Get to know the audience and update the product accordingly I guess

  • @piperpost6447
    @piperpost6447 Před 3 lety +4

    I must be having a chicken and egg moment. You mentioned your recommendation for having 500 email subscribers before creating a paid product. But in your workshop you say that I can make $1000 in 30 days. How do those two compute?

    • @GrahamCochrane
      @GrahamCochrane  Před 3 lety

      Great question. The workshop teaches you the model of building a system for earning $1000 a month in passive income, in just 30 minutes a day. You might be thinking of my 30 Day Jumpstart where I teach you how to launch something quickly and earn some money in 30 days. That can work great and many of my students do it. However it's not a full blown course that you're launching. Some f my students start by offering paid coaching while they build their online course. Start however it appeals to you.

  • @insideouthero3127
    @insideouthero3127 Před 4 lety +1

    Graham, are you using tools like TubeBuddy for finding content ideas for CZcams?

    • @GrahamCochrane
      @GrahamCochrane  Před 4 lety

      I have briefly but not in a long time

    • @insideouthero3127
      @insideouthero3127 Před 4 lety

      Graham Cochrane so how do you find then the topics? No keyword research at all?

  • @kimcramer
    @kimcramer Před 4 lety +2

    Graham! So loved this thanks!!! Add me to your tribe👍🏻 hey quick question u mentioned your brother in law I think - fitness guy for those with back issues? That’s my husband’s issue. Do u have his link I can pass onto my husband? Thanks so much

    • @GrahamCochrane
      @GrahamCochrane  Před 4 lety +1

      Thanks Kimberly! Yes - his site is fitness4backpain.com/

    • @kimcramer
      @kimcramer Před 4 lety

      @@GrahamCochrane Thanks! watching your free passive income workshop - THANK YOU for the love of all things simple for making online marketing easy to understand. So many people out there don't help the newbies - they forget ... newbies grow up to be pros someday. Such great content in this workshop 👌🏻

  • @cristobaldion
    @cristobaldion Před 4 lety

    Hello Graham. Thanks for the video. I am currently in the process of generating a lot of content, that I believe is very high quality. I got very useful feedbacks at first from colleagues and my products did improve a lot. However, I am having a hard time generating interaction with my target audience. People are subscribing and liking my posts, but they don't answer my questions when I ask for feedback. Is there any way to improve the feedback success rate? One thing that doesn't help, english isn't the first language of most of my audience... My audience is from a little bit everywhere in the world.