Jony Ive & Anna Wintour in Conversation - RE:WIRED 2021: Designing for the Future We Want to Inhabit

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  • čas přidán 9. 11. 2021
  • Ever seen an iPhone? A MacBook? Well, you’ve got Jony Ive to thank for that. Ive designed nearly every iconic Apple gadget of the past 20 years. Then, in 2019, he left to start a design firm of his own. Here, Ive will talk with Condé Nast global chief content officer Anna Wintour about the future of design and what’s next for him.
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    Jony Ive & Anna Wintour in Conversation -RE:WIRED 2021: Designing for the Future We Want to Inhabit
  • Věda a technologie

Komentáře • 153

  • @berkayurun
    @berkayurun Před 2 lety +197

    The sheer precision in his word choices... Jony Ive doesn't talk, he designs his sentences!

  • @mattn270
    @mattn270 Před 2 lety +60

    I have truly missed listening to this man.

  • @trevordodd7106
    @trevordodd7106 Před 2 lety +53

    It’s been a while since we heard Jony talk…. Always very intense and inspiring. I’ve used and still use many of his creations and my heartfelt thanks to both him and the late Steve Jobs for their profound contributions to all of us.

  • @blondatella
    @blondatella Před 2 lety +39

    He just speaks and my brain starts rendering iPods and Macs flowing and turning in a white space

    • @ssamd263
      @ssamd263 Před 2 lety

      Wearing white against a white background might have something to do with your renderings.

    • @Ace_Tails
      @Ace_Tails Před 4 měsíci +1

      Lmao

    • @lucasblanc1295
      @lucasblanc1295 Před 3 měsíci

      Seek help.

  • @acebeta712
    @acebeta712 Před 2 lety +115

    This is why WIRED is amazing, they don't just provide random entertaining facts, there's also these kinds of insightful stuff

    • @crubbythebeagle57
      @crubbythebeagle57 Před 2 lety +1

      cute lovely beagle
      czcams.com/video/M-zDS_rfxRE/video.html
      czcams.com/video/oMcSTyyV0Ek/video.html ^

    • @dijoxx
      @dijoxx Před 2 lety +1

      Oh please

  • @PruneProductions
    @PruneProductions Před 2 lety +13

    It’s a wonderful time to discover a new video of Jony. I always make sure there’s the due time, in a quiet spot, to listen and reflect on his insight into his incredible perspective of design and craft. Thanks for the upload!

  • @joselito7776
    @joselito7776 Před 2 lety +16

    This woman's super dark sunglasses and her perfect pageboy do combined with her chalky complexion gives me the shivers.

  • @ahmedp8009
    @ahmedp8009 Před 2 lety +52

    Wish he continued doing Apple Ads voice overs.
    They don't feel the same anymore.

    • @kiwi8476
      @kiwi8476 Před 2 lety +5

      They truly don't. I think his voice SOLD the product. It wasn't even Steve or anything, it was Jony's voice that sold it.

  • @annsophiefans1472
    @annsophiefans1472 Před rokem +5

    "There's lots of ways to be as a person. People express their deep appreciation in different ways. But one of the ways that I believe people express their appreciation to the rest of humanity, is to make something wonderful and put it out there. And you never meet the people, you never shake their hands, you never hear their story, or tell yours. But somehow, in the act of making something with a great deal of care and love, something is transmitted there. And it's a way of expressing, to the rest of our species, our deep appreciation." --- at @33:07

  • @Onedejenny
    @Onedejenny Před rokem +1

    Thank you for uploading this, I loved every minute of it!

  • @zukacs
    @zukacs Před 2 lety +32

    This is criminally underviewed

  • @frankschaafsma
    @frankschaafsma Před 2 lety +8

    Must be very sunny in there..

  • @RetroBreak
    @RetroBreak Před 2 lety +10

    Incredible talk, really inspiring. Wish he did more interviews or podcast talks

    • @ak203
      @ak203 Před rokem

      I've listened to maybe 2 hours of interviews with him. Frankly it always seems incoherent and word mush.

  • @thinkpadx60
    @thinkpadx60 Před 2 lety +21

    This was fantastic. He summarized where we are today so very well. Thanks Jony!

  • @camilofuentespena7348
    @camilofuentespena7348 Před 2 lety +7

    Watching how Anna Wintour listens, paying full attention to what he says, is an indicator of the size and influence Jonathan Ive has in the world of design.

    • @ak203
      @ak203 Před rokem +1

      Huh? She is a notoriously bad listener. She is the boss. She does what she wants.

    • @jackwiegmann
      @jackwiegmann Před 26 dny

      She frequently interrupts him in this video

  • @ahhhricardo
    @ahhhricardo Před 2 lety +5

    What a video! Thank you for it 🧡

  • @ababycow
    @ababycow Před 2 lety +42

    Some takeaways
    19:39 - "it's about the why"
    22:25 - how Jony Ive works
    31:24 - being quiet on zoom lol

  • @The-Rest-of-Us
    @The-Rest-of-Us Před 2 lety +6

    It’s nice to see that since he left Apple he’s redone his white room with a white brick wall.

  • @HashsirHaroon1
    @HashsirHaroon1 Před 2 lety +3

    Design Genius
    Can't wait to see his next car design !

  • @subtlejoy6521
    @subtlejoy6521 Před 2 lety +2

    That was really insightful conversation, thanks Wired

  • @moseskollie2401
    @moseskollie2401 Před 2 lety +2

    Jonny Ive is so incredible in his technology designed. Liberia

  • @iwaited90daystochangemynam55

    The Legend who made Apple where it is now !

    • @osamaal-shair8740
      @osamaal-shair8740 Před 2 lety

      🖐🏻🤣

    • @jonathanedwardgibson
      @jonathanedwardgibson Před 2 lety

      Yawn. Acolyte of sycophant? I admire his material acumen. Absolute shite for visual interface understanding.

    • @aamirh3567
      @aamirh3567 Před 2 lety +1

      @@jonathanedwardgibson and you are? a little thumbnail on youtube

  • @tinyfatgiant
    @tinyfatgiant Před 2 lety +3

    Love it. One suggestion for Anna Wintour, get a less reflective shade for the teleprompter.

  • @afnovakful
    @afnovakful Před 2 lety +9

    ”Learning to actually list-”
    Gets interupted by Anna 😂

    • @metaforically
      @metaforically Před 2 lety +5

      Isn't it annoying how she interrupts him as if he needs help in completing what he's saying..

  • @EdensukoV
    @EdensukoV Před 2 lety +1

    His mind is just awesome

  • @gaborlelkes3768
    @gaborlelkes3768 Před 3 měsíci

    Jony Ive is an amazing man, thanks for the interview :)

  • @miniroll32
    @miniroll32 Před 2 lety +5

    If you ask what Jony wants for breakfast, prepare for a 10-minute answer

  • @TamerNakisci
    @TamerNakisci Před 2 lety +1

    Wonderful gem

  • @purnomopurnomo9491
    @purnomopurnomo9491 Před 2 lety +3

    johny’s voice is irreplaceable, we knew it

  • @paololorini
    @paololorini Před 2 lety +4

    Insightful! Thanks Wired!

  • @uneekfun
    @uneekfun Před 2 lety

    Impressive moments

  • @kiton1890
    @kiton1890 Před 7 měsíci

    thanks

  • @lucasblanc1295
    @lucasblanc1295 Před 3 měsíci

    “When we make something with utmost care and love, it serves as a means of expressing our gratitude towards the species. Even if we never get to know the people who use it.” - Jony Ive quoting Steve Jobs at: 20:19

  • @sb1806
    @sb1806 Před 2 lety +2

    The free music part just crushed the musical artist, and maybe the music industry itself.

  • @berjo
    @berjo Před 2 lety +25

    Without Steve Jobs and Jony Ive there's no Apple as we know it today.

    • @nothajzl
      @nothajzl Před 2 lety +3

      But we still have Craig Federighi, on the other hand. So not all is lost.

    • @kiwi8476
      @kiwi8476 Před 2 lety +3

      I feel the people working for Apple and on Apple, they aren't as enthused and they didn't have the vision that Steve Jobs and the beginning crew saw and had. So it's all just all over the place now. The original crew has pretty much left Apple. I'm starting to see the bugs and the rubbish of products being made today. They aren't made the same. The software is so buggish and just the quality of the product has declined.

  • @uncletony7321
    @uncletony7321 Před 2 lety

    Thanks

  • @jerryvincent8402
    @jerryvincent8402 Před rokem +2

    Jony is as much of a genius as was Steve Jobs. It’s seem good to see him on CZcams.

  • @skinnymoonbob
    @skinnymoonbob Před 2 lety

    Unnotched 👊🏼

  • @ShehanDyonisius
    @ShehanDyonisius Před 2 lety +3

    missed hearing his voice and his thoughts

  • @siva19susi
    @siva19susi Před 2 lety +5

    “So profound” missed his voice in product presentation

  • @tiwtid6055
    @tiwtid6055 Před 2 lety +1

    2 Brits who changed America and the world 🇬🇧

  • @davidorama6690
    @davidorama6690 Před 2 lety

    Wow.

  • @ryanbaggs3568
    @ryanbaggs3568 Před 2 lety +2

    Hey, I love you Jony…..

  • @PuffyOne1898
    @PuffyOne1898 Před rokem

    Oh my Celestia it’s Photo Finish

  • @Kenxstudios
    @Kenxstudios Před 2 lety +5

    She reminds me of Cruella Deville

  • @DLCS-2
    @DLCS-2 Před 2 lety +3

    Yess. Both are fashion icons and their new clothes will improve the efficiency and beauty of the clothes in the future.

  • @sardorabdujalolov1108
    @sardorabdujalolov1108 Před měsícem

    7:31 putting logo back. Just like Dieter Rams)

  • @dpcdpc11
    @dpcdpc11 Před 2 lety +12

    He basically took the bauhaus movement and brought it to our modern times. Nice!

  • @lucianosantucci108
    @lucianosantucci108 Před 8 měsíci

    Big night Anna - or just super bright lighting.

  • @AntonyNorthcutt
    @AntonyNorthcutt Před 2 lety

    So sad it finished.

  • @kevinvillanueva137
    @kevinvillanueva137 Před 2 lety +2

    12:15 I've wrote about Steve Jobs

  • @curlyfrys5279
    @curlyfrys5279 Před 2 lety +7

    this is funny because Anna said she hated Iphone in an interview but now she's interviewing the creator lol

  • @akshaysingh1538
    @akshaysingh1538 Před 2 lety

    the way Anna "says" AirBnB...lol

  • @LeeStewart
    @LeeStewart Před rokem

    The one thing we cannot change is our physicalness in a world that's made of stone and metal. But, what you can change is the intimacy of a product. iPhone will be a thing of the past once a product can exceed its capability. VR headsets can blend the person with the tech in such an intimate way. With iPhone there has always been a disconnection. We have our heads down at a screen with the world around us without the screen being part of ourselves and the world. In 20 or 30 years' time we may have contact lenses instead of a phone we have take out of our pockets constantly.

  • @Oenilloc
    @Oenilloc Před 2 lety

    👑

  • @kevinvillanueva137
    @kevinvillanueva137 Před 2 lety +1

    34:00 anxiety

  • @PrinceLX
    @PrinceLX Před 2 lety +1

    English representing 🇬🇧

  • @achyutshanbhag8980
    @achyutshanbhag8980 Před 2 lety +3

    I Hope, Jony returns back to Apple, just like Steve returned

  • @svetvn
    @svetvn Před rokem

  • @withallduerespectcompletely

    Ah
    I have such a crush on him

  • @prasanth_ms
    @prasanth_ms Před 2 lety +1

    Genius 🔥💥💥💥

  • @richardtol7395
    @richardtol7395 Před 2 lety +1

    Bring Jony Ive to the Joe Rogan podcast.

  • @okhera1
    @okhera1 Před 2 lety

    Get Good People.

  • @adamtajyar
    @adamtajyar Před rokem

    He honestly sounds like a fortune cookie

  • @user-je1vz2gt1o
    @user-je1vz2gt1o Před 2 lety +1

    Sounds like there will be Ive car emerging?

  • @averoes4029
    @averoes4029 Před rokem

    I only came here for Jony Ive
    Of course not for this Sick Sun Glasses Head

  • @arpanbiswasx
    @arpanbiswasx Před 2 lety +1

    Intellectual convos>>>>>>>>>>

  • @HarpreetBedi01
    @HarpreetBedi01 Před 2 lety

    He is not wearing Apple Watch.

  • @sandraferrington2159
    @sandraferrington2159 Před rokem

    Bet y’all have had a great time with me so who am I ? I feel like I am your wendseday

  • @Xavier-sp5ec
    @Xavier-sp5ec Před rokem +3

    Is this lady for real wearing sunglasses inside on a video interview with Jony Ive..

  • @Sarwar667Gaming
    @Sarwar667Gaming Před 2 lety +3

    Please do another interview with Daniel Radcliffe

  • @mehmetgunaydn8275
    @mehmetgunaydn8275 Před 2 lety

    Apple : i miss you johny

  • @jackg33
    @jackg33 Před 2 lety +1

    Why does this have 7 likes ?!

  • @metaforically
    @metaforically Před 2 lety +2

    Please let the man speak 😟

  • @adrian-qr6zk
    @adrian-qr6zk Před rokem

    Anna Wintour is a robot

  • @ytuser13082011
    @ytuser13082011 Před 2 lety

    Well, white headphones are nightmare and I would never wear it.

  • @smoll.miniatures
    @smoll.miniatures Před rokem +3

    The juxtaposition of a minimal product designer and high shouldered fashion interviewer is apparent.

    • @weda.studio
      @weda.studio Před 7 měsíci

      I think they're very similar, too

  • @katjaglockner2731
    @katjaglockner2731 Před 2 lety +8

    Now can be the best time to buy and hold Bitcoin because surly it will come up to a standard rate

  • @lucasmoreno5330
    @lucasmoreno5330 Před 2 lety +3

    It's a genuine shame that Ive didn't replace Jobs.

    • @motioncolors
      @motioncolors Před 2 lety +1

      Agreed. I had assumed that would have happened. It just seemed obvious that would be the case.

    • @BrandonCarson
      @BrandonCarson Před 2 lety +9

      That would not have gone well. He's too creative, adventurous, and worldly. He's NOT that corporate. He's working on issues like climate change and "making design more intimate". A CEO has to deal with revenue, shareholders, competitors, etc... who would actually WANT that when you could take 3 years to contemplate the future design of the world? ;)

    • @jjpp1993
      @jjpp1993 Před 2 lety +4

      that would’ve meant design over engineering. It would have been a terrible choice

  • @derekbinsack
    @derekbinsack Před 2 lety +1

    Anna Wintour is an ESTP and Jony Ive is an ISTP 😁

  • @okhera1
    @okhera1 Před 2 lety +10

    Why is she wearing Sunglass/shade glasses indoors

  • @louiskrukziener8496
    @louiskrukziener8496 Před 2 lety +1

    First!

    • @crubbythebeagle57
      @crubbythebeagle57 Před 2 lety +1

      cute lovely beagle
      czcams.com/video/M-zDS_rfxRE/video.html
      czcams.com/video/oMcSTyyV0Ek/video.html ^

  • @timbehrens9678
    @timbehrens9678 Před 2 lety

    TLDR, anyone?

    • @utubekullanicisi
      @utubekullanicisi Před 2 lety +1

      TLDR: This is a conversation between Anna Wintour and his friend Jony Ive.
      Hope I was helpful 😊

  • @okhera1
    @okhera1 Před 2 lety +2

    Very Nice. MashAllah(SWT).

  • @Wills_Duffy
    @Wills_Duffy Před 2 lety +2

    Love apple devices .. BUT ... not under my skin you maniacs.

  • @p5rsona
    @p5rsona Před 2 lety +1

    aluminum

  • @stephenvalente3296
    @stephenvalente3296 Před rokem

    Whilst I admire him as a designer and someone who leans towards Apple tech, I do wish just once he'd re-engage "normalspeak" for 60 seconds

  • @the_kingdom
    @the_kingdom Před 2 lety

    Jony is an intriguing individual but, that accent would wear me out if I had to listen to it all day every day.

  • @okhera1
    @okhera1 Před 2 lety

    ALHAMDULILLAH(SWT), ASTAGHFIRULLAH(SWT).

  • @jjpp1993
    @jjpp1993 Před 2 lety

    Ladies and gentleman, the guy that set back all the macbook lines for 5 years

    • @smasher981
      @smasher981 Před rokem +2

      but they looked and felt amazing. That's apple at its core. A lifestyle company

  • @jayneryan6395
    @jayneryan6395 Před rokem

    wintour is usless

  • @okhera1
    @okhera1 Před 2 lety +2

    Living off of people's data, information, and user interface. Smh. Woke Up. And people want always more. Take it

  • @cameronempey8350
    @cameronempey8350 Před 2 lety +1

    I imagine if you saw Anna at a local grocery store you would be like who is that crazy person lol this conversation was so boring, she should stick to her day job lol 😂

  • @itscarmine
    @itscarmine Před 5 měsíci

    Why does she seem so evil

  • @ak203
    @ak203 Před rokem

    The climate change talk is utter bull. Any study shows that any solution, if any, is heavily in complex technologies, many of which do not exist. No design he can conceive of would have anything other than blather impact. Of course he must be a gifted designer, but he makes no sense at all when he talks. It's all pablum.

  • @jaiskreno
    @jaiskreno Před 2 lety +3

    And yet he uses leather and kills millions of gentle animals, and promotes deforestation by it. Wow. So farcical, it hurts. Stings.

    • @lachimsojdag
      @lachimsojdag Před 2 lety +2

      how does he promote deforestation ? Learher doesnt have alternative.

    • @alohahawaii7376
      @alohahawaii7376 Před 2 lety +3

      @@lachimsojdag then don’t use it.

    • @lachimsojdag
      @lachimsojdag Před 2 lety

      @@alohahawaii7376 don't use what :-D ? leather ? srsly? good look wearing fake leather shoes.

    • @smoll.miniatures
      @smoll.miniatures Před rokem

      @@alohahawaii7376 yer maw wears a denim trackie

    • @antonydick6057
      @antonydick6057 Před rokem

      I have no idea if he wears leather and he dosen't kill millions of animals nor does he promote deforestation... Did you miss the part of climate change they talked about... Scratching my head on you... Do you not own any leather at all... Again I don't know if you do... And I mean any by that...

  • @lukenovotny5638
    @lukenovotny5638 Před 2 lety

    Can’t stand that woman’s getup.