Embrace Life: A new online ad with a twist

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  • čas přidán 16. 02. 2010
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Komentáře • 522

  • @ASFALT21
    @ASFALT21 Před 9 lety +26

    0:06 Dad is on shrooms again, let's just smile and wait for it to pass.

  • @Miserybahamut
    @Miserybahamut Před 9 lety +23

    This is much more powerful than the scare tactic videos. I teared up at this. Nicely done. My goodness.

  • @GNSpower
    @GNSpower Před 10 lety +2

    Years after years I watch this video it impress me. It has everything that touches your heart and a very strong message. Truly significant, I'd like to find the producers of this ad and thank them personally.

    • @MrDaiseymay
      @MrDaiseymay Před 9 lety

      Just go to their website or Facebook, and say as much.

  • @Violet1974
    @Violet1974 Před 13 lety +3

    This commercial seriously deserves an award. As many times as I've watched it, I still can't watch it without being moved to tears - bravo!!

  • @Tixylixx
    @Tixylixx Před 8 lety +9

    Exquiste choreography. The symbolism is superb - the daughter with her angel wings, the wife locking her hands over his heart, the way he kicks the bowl of glitter into the air on 'impact' (the windscreen shattering) but because he has his 'seatbelt' on the glitter remains harmless glitter. its just beautifully made, and the musical score echoes the sentiments to perfection.Bravo.

  • @WashArchdiocese
    @WashArchdiocese Před 9 lety +14

    This is one of the best commercials in history.

  • @youflood1
    @youflood1 Před 3 lety +3

    I first saw this video over 15 years ago and I still come back to it. Very powerful message, stirs up my emotions.

  • @konigstephan
    @konigstephan Před 13 lety +1

    Greatest Ad ever.
    Casting, storyline, staging, filming, music... Everything so perfect. And so moving.

  • @funnygirl2u
    @funnygirl2u Před 11 lety +1

    This is the kind of add that you will watch over and over and still feel the same way each time you watch it. So much emotions.....just remembering always that you survive not only for yourself....but many others.

  • @SweetFLGuy1
    @SweetFLGuy1 Před 8 lety +2

    What a beautiful, powerful message for an ad. Made this 44 year old man shed tears from both eyes. Made me think of two Angels from Heaven saving lives along with that seat belt.

  • @AKMCGRATH
    @AKMCGRATH Před 12 lety +1

    I want to sincerely THANK EVERYONE who had a part in making this video! Years ago I stopped wearing my seatbelt. Reasonings...didn't want a wrinkled shirt, belt didn't seem to fit right, cyclists didn't have to wear a helmet.
    Then I saw this video over a year ago. It had such a HUGE impact on me I started to wear my seat belt again. This video is so lovingly powerful, I still tear up and get chills EVERY time I watch it.
    Posted on Facebook in hopes it may save someone elses life as well.

  • @CaptnJack
    @CaptnJack Před 10 lety +12

    Makes me cry every time...

    • @SmillyDonut
      @SmillyDonut Před 10 lety +2

      Gives me goosebumps every time I watch it.

  • @puppiefaces
    @puppiefaces Před 12 lety +1

    This is the most simple and inspired little film I ever saw. I cannot watch it without getting goosebumps, even after a dozen viewings! I'd love to meet the person who created it.

  • @stoneros3s
    @stoneros3s Před 13 lety +1

    I think the whole concept of this ad isn't just about seatbelt....its truly an amazing and emotional ad, it is about family!

  • @perrodetokio
    @perrodetokio Před 10 lety +3

    This is art. This is pure art. It's heart-crushing. It's also an excellent social campaign! Brilliant!

  • @50Allygirl
    @50Allygirl Před 10 lety +2

    Antony,you can't be serious! This is an amazing community service ad....tastefully done, incredibly poignant, and the message is crystal clear. WEAR YOUR SEATBELT! And, if someone you love isn't wearing theirs, be that person who reminds them again and again! It isn't just saving one person's life...but rather the lives of all his/her loved ones. Families are destroyed everyday because someone carelessly failed to buckle up. Come on, Antony...dig deep!!!!

  • @drnovikov
    @drnovikov Před 12 lety +1

    It is a real masterpiece! Breath-taking and goosebumps-giving!

  • @XxApocalyptaXx
    @XxApocalyptaXx Před 13 lety +2

    I get chills every time I see this. And I always tear up. So powerful and effective.

  • @justmedarlin4110
    @justmedarlin4110 Před 10 lety

    This really strikes a sensitive place in my heart. I lost my beautiful young 26 yr old sister in an accident. She was ejected from her vehicle, not buckled up. She may have died anyway but stood a much higher chance of survival if she had been. Share this with everyone you love. You will have done all you can do. If only... our arms could actually save people this way. Powerful, incredible, beautiful.

  • @VegasHerrmann
    @VegasHerrmann Před 14 lety +3

    Amazing and powerful! That has to be one of the best advertisements I've ever seen! Whoever developed that concept and whoever produced it both deserve some major awards.

  • @countryside_guy
    @countryside_guy Před 11 lety

    Such a beautiful advert about something so important. I got a lump in my throat watching this. Simply stunning.

  • @kizzylolo6491
    @kizzylolo6491 Před 4 lety

    When i was in 10th grade my media teacher played this commercial it gave me chills and I got teary eyed just watching this😭

  • @marango01
    @marango01 Před 13 lety +1

    A year ago my nephew was rear ended on a Florida highway. He wasn't wearing his seat belt. He was 26 years old. I miss him so much.

  • @XX847
    @XX847 Před 13 lety

    im a 16 year old guy. so many emotions run through my head when i see this. it almost brings a tear to my eye.

  • @sloafyhair
    @sloafyhair Před 9 lety +1

    the cinematography and message in this simple ad is so beautiful

  • @iGookin
    @iGookin Před 12 lety

    It's so amazing how the child and mother create a seatbelt for him and in the end it's a hug...

  • @CougarAle
    @CougarAle Před 13 lety

    Cried like a baby. What a beautiful piece!

  • @mirushka23
    @mirushka23 Před 13 lety

    Let me take the tears away...it truly touches something inside of me.

  • @gussuppercut
    @gussuppercut Před 9 lety +2

    I have a wife and daughter and this ad makes me tear up, specially that a seat belt saved my life once too.

  • @KhalidAsfourvlogs
    @KhalidAsfourvlogs Před 12 lety

    The designer of this Add should get a reward cause he is the most creative person ever

  • @gdolghin
    @gdolghin Před 14 lety

    My eyes are watering every time I see this ad.
    GREAT WORK! GREAT MESSAGE!

  • @KGrevtsov
    @KGrevtsov Před 13 lety

    The BEST social Add I've seen in my whole life!!! The way it's done is unsurpassed!

  • @XxTenshiChokoxX
    @XxTenshiChokoxX Před 9 lety +2

    I always almost cry when I see this commercial

  • @navaro20
    @navaro20 Před 13 lety

    Author of this video is a genius... how beautifull and touching we can find in this

  • @leelieske9013
    @leelieske9013 Před 9 lety +1

    Got me misty eyed for a moment.

  • @nickmcgee9892
    @nickmcgee9892 Před 9 lety +10

    i just had to watch a 30 second ad to watch a two minute ad

  • @TheAndreayoung
    @TheAndreayoung Před 13 lety

    This commercial is so beautiful. It is one of the most impactful commericals I have ever seen in my entire life. If only they could do make a commercial that involved quitting smoking in the same kind of format. Good job Sussex.

  • @palmz8854
    @palmz8854 Před 8 lety +4

    The most beautiful ad I've ever seen.

    • @WHocaresLordOfMagi
      @WHocaresLordOfMagi Před 8 lety

      +Kari Lawson I have watched it about 50 times over past four years and still think that it's the most powerful ad I've ever seen.

  • @almodovarka
    @almodovarka Před 12 lety

    first seconds: I thought-happinnes...then:nothing lasts forever-tragedy ...at the end-hope, save me...
    I can watch it over and over again although it tears my emotions apart...amazing

  • @joebeer1957
    @joebeer1957 Před 9 lety +3

    Best ad ever made in my opinion.

  • @ROEDEER10
    @ROEDEER10 Před 13 lety

    Truely the Best Add ever to touch the Depth of your Heart and put the Message Across

  • @ilonap3852
    @ilonap3852 Před 10 lety +1

    Most meaningful and beautiful ad i have seen.

  • @KayleighBA92
    @KayleighBA92 Před 11 lety

    Really moving to me. My dad was in a car accident about half a year ago. It's an amazing miracle he is recovering so well.

  • @TerrySimmonsMTL2267
    @TerrySimmonsMTL2267 Před 13 lety

    Gave me goosebumps! Brought tears to my daughter's eyes!

  • @wadadlibabe
    @wadadlibabe Před 13 lety

    This has to be one of the best commercials ever done. It's so mesmerizing, like a dance. I love all the little touches like the little girl wearing the wings (like an angel) to the confetti looking like shards of glass. I in fact didn't notice that he didn't "buckle himself in" in the beginning but of course his family did and came to the rescue! LOVE LOVE LOVE!!!

  • @anotherone137
    @anotherone137 Před 12 lety

    if i have something to say , i'd say that this ad saved my life today!

  • @MatthewKerslake
    @MatthewKerslake Před 13 lety

    who ever came up with this unique idea deserves an Oscar! this is incredible!

  • @Irvrod02
    @Irvrod02 Před 13 lety

    Simply amazing comercial. I get choked up every single time. Someone told me to watch and i didnt know it was a seatbelt commercial until i slowly figured it out. Outstanding job.

  • @thesunone
    @thesunone Před 13 lety

    Absolute Hall-of-Famer!! This is what advertising originally was all about! Goosebump-Guarantee!!!

  • @cloekeet
    @cloekeet Před 13 lety

    Beautiful and moving. This is a commercial to be proud of that stands so far out from the annoying noise all the others make. One that you can't help but stop and watch.

  • @PatrickDriscoll-pjd
    @PatrickDriscoll-pjd Před 13 lety

    I'm consider myself a tough guy. The damn commercial brings me to tears EVERY time I see it.

  • @chestity2981
    @chestity2981 Před 13 lety

    This is the best advertising I ever seen .... 100 points of 100 ....
    R.E.S.P.E.C.T.

  • @theymusthatetesla3186
    @theymusthatetesla3186 Před 9 lety

    I don't mind telling you, that I have tears in my eyes watching this. This was so simple, yet so brilliant!

  • @ferhatozden
    @ferhatozden Před 8 lety

    Absolutely one of the best commercial ever since.

  • @bettyander7686
    @bettyander7686 Před 13 lety

    Hello..
    This drives the point across.. that not wearing a seatbelt affects other family members too. This is the best commercial that I have ever seen. Well done.

  • @tobiobey9469
    @tobiobey9469 Před 11 lety +3

    I laughed my ass off the first time I saw this

  • @ewonk
    @ewonk Před 13 lety

    Even with the audio on mute this ad was very convincing. Very nice seatnelt ad - best I've ever seen.

  • @myotherjob
    @myotherjob Před 10 lety +1

    I love the elements of motivation and support in order to explain the importance of intelligent decisions.

  • @MsElenaPM
    @MsElenaPM Před 12 lety +1

    I can watch it 100 times. It's so beautiful!

  • @alihhaddad
    @alihhaddad Před 13 lety

    This video .. Very beautiful .. And the many benefits ..
    -
    1 - the importance of seat belt
    2 - there is love and cooperation between the family
    Thank you for the video

  • @MattKayeJ
    @MattKayeJ Před 13 lety

    I'm a filmmaker too - it is rare to see a simple film that I reckon will influence my own films. Thank you, very well done!

  • @gsand07
    @gsand07 Před 13 lety

    First ad that has ever made me cry! Superb! xo

  • @vcmc63
    @vcmc63 Před 14 lety

    I've been looking for a way to spread something with such an intelligent aproach... Here it is!!
    Congrats Sussex !!!!!!!!!!!!!!!!!!!!!!!

  • @gus4CHRIST
    @gus4CHRIST Před 13 lety

    This is LOVE .True Love ! when we look out for one another !!! Awsome Video clip !!!

  • @frenchgrl13
    @frenchgrl13 Před 13 lety

    HOLY CRAP!!!!!!!!!!!! this is AMAZINNGGGG!!!!!!!!! theres no need to talk whatsoever. just the way it was made is amazing!
    i hope this proves a lesson. seatbelts do save lives.
    wear you seatbelt and stay safe!

  • @FireHax0rd
    @FireHax0rd Před 13 lety

    They showed this at my driving school.. I was not expecting to be this impressed!

  • @gus4CHRIST
    @gus4CHRIST Před 13 lety

    This commercial makes me feel that its really about how we should embrace eatch other during lifes hard times IMPACT,and dont run away,but help one another out of LOVE !!!

  • @randomperson6641
    @randomperson6641 Před 13 lety

    just imagine how much creativity and imagination it took just to make a great commercial like this.

  • @muertoOne
    @muertoOne Před 13 lety +1

    I cant hold my tears every time watching this...amazing.

  • @Venom0496
    @Venom0496 Před 12 lety

    This call gives me the chills. Especially when his daughter jumps to save her dad

  • @amosmiles85
    @amosmiles85 Před 10 lety

    This ad is great, it makes its point and stole some of my tears. Yes, it did!

  • @willyusa
    @willyusa Před 14 lety

    absolutely incredible...simple, yet touches the very things that matter the most...genius....

  • @kwatson813
    @kwatson813 Před 14 lety

    WOW. I actually had tears in my eyes. That was powerful.

  • @wahlicnm
    @wahlicnm Před 12 lety

    This may possibly be the most beautiful and touching commercial I have ever seen

  • @fgbect
    @fgbect Před 11 lety

    Vista oggi per la prima volta, per me è quasi poesia, da guardare e riguardare

  • @ridgefire8185
    @ridgefire8185 Před 9 lety +1

    First saw several years ago, shortly after it was released. Still think very powerful. As first responders we get to see what happens to people without seat belts!

  • @louisehollowayoymak4879

    unfortunatly in North Cyprus, although law, many people dont wear a seatbelt, or even secure their children in the backseats, and so many have been killed because of stupidity or the belief it wont happen to them....this is such a powerful ad, i wish they would all watch it and learn. It makes me cry everytime, old softie that i am!

  • @handsome2302
    @handsome2302 Před 13 lety

    very touched. It leaves tears in my eyes

  • @MichellePfan
    @MichellePfan Před 13 lety

    Most beautiful commercial I have ever seen.

  • @Ellie49
    @Ellie49 Před 14 lety

    Mamedense, your English is wonderful. And so is your message.

  • @TerrySimmonsMTL2267
    @TerrySimmonsMTL2267 Před 13 lety

    Beautifully done! Really got the message across to me and my daughter, big time!

  • @babymoondancer
    @babymoondancer Před 12 lety

    I love this ad!! The message here isn’t “Wear a seatbelt or YOU WILL DIE”, it’s “Wear a seatbelt because you have so much to live for”!

  • @BKIPRODUCTIONS
    @BKIPRODUCTIONS Před 13 lety

    my heart just flutters every time i watch this! It is well made!!

  • @KeithDallmer
    @KeithDallmer Před 14 lety

    my God, this is a beautiful video, Truely blessed

  • @valse8
    @valse8 Před 13 lety +1

    thanks you so much for posting this ^^

  • @costefa
    @costefa Před 14 lety

    Powerful message- absolutely genius concept. I will envision my wife and daughter everytime I buckle up.

  • @Kimba911911
    @Kimba911911 Před 11 lety

    (Cont...). The music was perfect for it. Thank you to whomever made this!

  • @msuthon
    @msuthon Před 14 lety +1

    Amazing! Such a simple concept with such a powerful message!

  • @chocolate7564
    @chocolate7564 Před 13 lety +1

    Amazing :] I almost got a little teary eyed. Loved it, very powerful.

  • @Glenarms
    @Glenarms Před 13 lety +2

    amazing! never have i seen such a perfect seat belt ad.

  • @ikechukwustanley7242
    @ikechukwustanley7242 Před 12 lety

    It is one of the best tv commercial i have seen, Great concept, kudos to the copywriter and the art director.

  • @Neddysnook4u
    @Neddysnook4u Před 12 lety

    Superb brilliance. A jewel of a masterpiece.

  • @celinerific
    @celinerific Před 12 lety

    This is the most amazing, most beautiful ad I have ever seen. Makes me cry every time.

  • @leopoldshepard9283
    @leopoldshepard9283 Před 9 lety +68

    Who the fuck doesn't wear their seatbelts these days?

    • @christianpan8494
      @christianpan8494 Před 9 lety +5

      Plenty of people you'd be surprised. When i asked a couple of my friends why they don't its because its uncomfortable or they don't save lives...I had a friend give me a story about how a seat belt actually killed his friend instead of saving his life. I called bs.

    • @leopoldshepard9283
      @leopoldshepard9283 Před 9 lety +3

      what the hell, I've never even thought about not wearing a seatbelt

    • @xxlyriiclicious
      @xxlyriiclicious Před 9 lety +2

      My father refuses to wear one even though I beg him to. He says they don't save lives and that it could actually kill you, but I disagree.

    • @leopoldshepard9283
      @leopoldshepard9283 Před 9 lety +6

      Well it COULD kill you, but the chance of it saving your life is so much higher

    • @MrSgtwo
      @MrSgtwo Před 9 lety +1

      I have a friend who doesn't. One way to make him wear it when he's in my car is to fuck with him using the brakes. (not in a dangerous way)

  • @jason66801
    @jason66801 Před 2 lety

    love this! my wife was in one of those one -in- a -million accidents where if she was wearing a seatbelt it would have wrapped around her neck and broke her neck but 9 times out of 10 they save lives

  • @alwaysbusywatching1
    @alwaysbusywatching1 Před 13 lety

    this deserves a friggin oscar! its that good!

  • @grayspeak
    @grayspeak Před 11 lety

    0:48 just shocks me every time. Pow. Right to the heart.

  • @WhaleyfilmsAu
    @WhaleyfilmsAu Před 13 lety

    This is one of the most amazing commercials I've ever seen

  • @antgun007
    @antgun007 Před 13 lety

    This ad campaign hits the soul with a relentless message that life is to fragile to take for granted. and a seat belt is something people, especially our children don't take advantage of or misuse. as adults, we must teach kids the proper way to wear a seat belt. don't allow them to throw the strap over the shoulder because of how uncomfortable it is. like the ad says....embrace life......because you only get one. make it count. live life and love.

  • @rabidphantomfan
    @rabidphantomfan Před 12 lety

    I come back to this commercial from time to time to see if I still tear up whenever I watch it. So far I still get the same results. :P