What Is Brand Recognition (14 Ways To Boost Brand Awareness)

Learn what brand recognition is and 14 strategies to boost brand awareness for your business.
You’ll know what brand recognition is and how to grow it with brand awareness techniques.
First, you’ll discover the 4 levels of brand memorability including brand awareness, brand recognition, brand recall, and brand salience.
Then we’ll dive into 14 effective strategi3es you can use to grow your brand awareness and ultimately make your brand more visible.
You also understand the difference between brand recognition vs brand recall, and brand awareness vs brand salience.
0:00 What Is Brand Recognition (14 Ways To Boost Brand Awareness)
1:27 4 Levels Of Brand Memorability
1:57 Memory Level 1: Brand Awareness
2:15 Memory Level 2: Brand Recognition
2:32 Memory Level 3: Brand Recall
3:04 Memory Level 4: Brand Salience
3:34 14 Strategies To Boost Brand Memorability
3:39 #1: Know Your Audience
4:25 #2: Define Clear Brand Awareness Goals
5:27 #3: Share Your Differences
5:51 #4: Use Content Marketing To Provide Valuable Resources
6:58 #5: Partner With Other Brands
7:34 #6: Show A Human Face
8:25 #7: Use Brand Storytelling
9:01 #8: Invest In Digital Marketing
9:35 #9: Use Paid Media
10:11 #10: Launch A Referral Program
11:08 #11: Encourage Sharing & Brand Advocacy
12:09 #12: Promote A Tagline
12:47 #13: Align With Industry Experts
13:27 #14: Establish A Cohesive Brand Presence
#brandrecognition #brandstrategy #brandmemorability #brandpositioning #brandvoice #brandmessaging
---------------✅ FREE BRAND STRATEGY RESOURCES ✅-------------------
✅ FREE PRO BRAND STRATEGY BLUEPRINT:
brandmasteracademy.com/brand-...
✅ BECOME A BRAND STRATEGIST
Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business.
brandmasteracademy.com/brand-...
✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO
Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in.
brandmasteracademy.com/brand-...
✅ INSIDE BRAND MASTER SECRETS
brandmasteracademy.com/brand-...
✅ BRAND MASTER ACADEMY
The brand strategist training ground
brandmasteracademy.com/?...
-------------- ✴️ LEARN FROM OTHER STRATEGISTS IN THE COMMUNITY ✴️ -------------------
✴️✴️ BRAND MASTER ACADEMY ON SOCIAL
Instagram - / stephenhouraghan
Facebook - / brandmasteracademy
Linkedin - / stephen-houraghan
CZcams - / @brandmasteracademy
Twitter - / brandmasteracad
✴️✴️ JOIN THE FACEBOOK COMMUNITY
/ brandmasteracademy
Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems.
✴️✴️ EXCLUSIVE TIPS & TECHNIQUES
brandmasteracademy.com/subscr...
Get on the list for exclusive brand strategy tips and techniques
--------------- 🎧 LISTEN TO THE PODCAST 🎧 -------------------
🎧🎧 LISTEN TO THE BRAND MASTER PODCAST
brandmasteracademy.com/brand-...
---------------🙏 SUPPORT THE CHANNEL 🙏-------------------
AFFILIATE LINKS
Support Brand Master Academy by purchasing through our affiliate links.
We get a small commission with no extra cost to you.
🙏🙏 AMAZON | amzn.to/30JtFmU
🙏🙏 DESIGN CUTS | bit.ly/3cyGPso
🙏🙏 EPIDEMIC SOUND | bit.ly/3cyGPso
🙏🙏 WEBFLOW | webflow.grsm.io/bma
🙏🙏 CONVERTKIT | convertkit.com/?lmref=R3KyAw
🙏🙏 AWEBER | bit.ly/3rWpzDR

[@GrowWithWill]

"...Providing valuable knowledge or solutions so your followers can come back when they're facing a challenge." This was simple yet GREAT way to explain brand recognition. Great video!

[@BrandMasterAcademy]

Thanks 👍 👍 👍 👍

[@wimukthidilhara7097]

Mr. Stephen, We, as a community, value love over sales. We don't exist because we want money, If so, we could get a job. So, Could you create a video about the deep things behind branding. It will be good for us. Please.

[@BrandMasterAcademy]

👍👍👍

[@samanthaross]

hey there, can you say more about what you mean when you say "the deep things behind branding"...i'm intrigued. thanks!

[@wimukthidilhara7097]

@@samanthaross like Brand purpose. The reason the brand exist in the first place. Simon sinek talks about it in his infamous ted talk called start with why.

[@MaxRuso]

Detailed. On point

[@BrandMasterAcademy]

Thank you ❤️

[@wimukthidilhara7097]

Thank you so so much, Mr. Stephan 😎

[@JumeldeLeon]

Stephen

[@BrandMasterAcademy]

You are welcome

[@ChatsWithMark]

This video is jam packed with value! Thanks for sharing Stephen! 😊

[@BrandMasterAcademy]

Glad it was helpful!

[@ecomamaadmin3328]

Thanks for the upload.

[@BrandMasterAcademy]

You're welcome

[@liheroeverhero1519]

Great Content Sir Stephen!

[@BrandMasterAcademy]

Thank you

[@meganDIOZA]

🔥🔥🔥

[@BrandMasterAcademy]

Thank you 👍👍🙏🙏

[@SpamMouse]

We much prefer videos of this length. I know that CZcams' s Marketing Department are TELLING you to compete with TikTok by producing "short" videos but IMHO this is dross - create a "Shorts" channel that is suitable for children with short attention spans. With respect. Have a great day Stephen.

[@BrandMasterAcademy]

Much appreciated 🙏

[@coppersulphate002]

What was your strategy for choosing pink and black color?

[@BrandMasterAcademy]

Less colour psychology, more distinctiveness in the market.