Commercial Breakdown - Pioneer DJ

Here's a cinematography breakdown for you all of a recent spot we did for Pioneer DJ. Focusing mostly on night exteriors on this with one day exterior setup. Enjoy!
#cinematography #breakdown #commercial
Chapter Breakdown:
0:00 Intro
0:59 Ad Brief
1:54 The Problem
2:29 Key Light
3:31 Compare Contrast
4:20 Better Example
4:52 The Ideal Background
6:00 Day Exteriors
7:28 Pick Your Battles
8:34 Closing
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Editing Software/Design:
Adobe Photoshop CC
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Davinci Resolve Studio
Edited on:
Mac Studio 2022 M1 Max, Samsung T7 2TB, G-Drive 5TB ArmorATD
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[@ImagenStudios]

You touched on it however we don't realize it until we get into editing is how to use motivated light. Thank you for sharing and please keep creating,

[@jonwaldman94]

Great tips! Happy client always is the most important 😂. What player / software are you using to draw over the images?

[@atdavidlee]

YESSIR! On my windows PC I use an app called gInk
github.com/geovens/gInk

[@jonwaldman94]

@@atdavidlee appreciate you 🙏🏻

[@judsonbertoch7928]

So do the people in the video (to your knowledge) get instructed on what to wear style/colors (or avoid) or ????

[@atdavidlee]

The director will usually be the one to make those decisions. My job is to provide any feedback I may have on those choices.