How to build a Personal Brand on LinkedIn | Creator Masterclass

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  • čas přidán 30. 06. 2024
  • Do you want to build a personal brand on LinkedIn? In this Creator Masterclass, Heinrich from Firm Learning shows you how to build a personal brand on LinkedIn an how to grow an influence online. Learn how to build your personal brand and how to become an influencer on LinkedIn. This video shares key LinkedIn tips to learn how to use LinkedIn for personal branding. How does the LinkedIn algorithm work? I will talk about social media marketing and how you can build a personal brand on LinkedIn.
    Chapters
    00:00 Should you build a personal brand on LinkedIn?
    01:17 Why is LinkedIn the perfect platform for creators?
    04:47 Should you use your personal LinkedIn profile or company page?
    06:26 How does the LinkedIn algorithm work?
    11:48 How should you optimize your LinkedIn profile as creator?
    14:38 Finding your niche on LinkedIn?
    15:52 How does the perfect LinkedIn post look like?
    21:44 Build in Public Strategy on LinkedIn
    23:54 Typical mistakes of creators on LinkedIn
    #linkedin #creatoreconomy #influencer
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Komentáře • 53

  • @FirmLearning
    @FirmLearning  Před rokem +6

    Interested in my full course on how to create Consulting-style slide presentations? Check it out:
    link.firmlearning.com/slides

  • @urgettinghacked
    @urgettinghacked Před rokem +27

    I'm astounded that Arnold Schwarzenegger family is teaching us how to duplicate Arnolds success on Linkedin. Can't wait for the masterclass on how to become the governor of California. Many thanks Heinrich

  • @Maya_s1999
    @Maya_s1999 Před rokem +1

    Thanks Heinrich, your videos keep getting more and more insightful! This one in particular for me was one of the best tutorials on LinkedIn I've seen on CZcams. Thank you so much!

  • @YOUinConsulting
    @YOUinConsulting Před rokem +6

    Very interesting insights you provide, Heinrich 👍🏼 A comment on your advice to switch to a creator profile: I tried it out but I dislike the "follow" CTA, because I think it makes the connection less personal. When people send me a "connection" request, they often send me a nice message along with it, and I think people cannot send a message if they only follow. I fully agree with your advice on personal vs company page, and of course I endorse your McKinsey-style analytics! 😄 As a future video idea, it would be interesting to learn how you organize your schedule to be omnipresent on LinkedIn and other social media platforms 👍🏼

  • @PrasenjitSarkarSingapore
    @PrasenjitSarkarSingapore Před 11 měsíci +1

    Brilliant video, Heinrich. Thanks!

  • @JibzyWibzy
    @JibzyWibzy Před 5 měsíci

    That was an amazing presentation. Very clear, extremely helpful for me. Thank you

  • @mohammedhusein9834
    @mohammedhusein9834 Před rokem +6

    Thanks for this! Have started being active recently as I'm almost done with my undergrad. Going to join a corporate in a year

    • @FirmLearning
      @FirmLearning  Před rokem +2

      Hi Mohammed, thanks for the comment. Indeed believe that there is a lot of value in LinkedIn for young graduates as well. Lots of success to you! Best, Heinrich

  • @sheatg2630
    @sheatg2630 Před rokem +1

    Excellent explanation Heinrich!

  • @khanhlong89
    @khanhlong89 Před 7 měsíci

    Thanks, very structure & tactical tips!

  • @sumairakhadim7119
    @sumairakhadim7119 Před 3 měsíci +1

    Amazingly described each and every point. I was working on my LinkedIn profile as a health content writer glad to find this Content

    • @FirmLearning
      @FirmLearning  Před 2 měsíci

      Thanks Sumair, super happy to hear it is helpful!! Best, Heinrich

  • @syavqie
    @syavqie Před rokem +1

    Hi! thank you for make this video. For now, I do research for my thesis about LinkedIn personal branding & networking for student.

  • @mellowcreme3212
    @mellowcreme3212 Před 7 měsíci

    Brilliant lesson and will surely try out all the tips. Keep up the good work

  • @AbbasHashmigcc
    @AbbasHashmigcc Před rokem

    You are the best ! Very useful tips.

  • @hmariame
    @hmariame Před rokem +2

    I was looking for such content and just glaaad that i found it here in your channel!!

    • @FirmLearning
      @FirmLearning  Před rokem +1

      Super happy to hear it was helpful - thanks for watching! Best, Heinrich

  • @juancarlosvaleron4850
    @juancarlosvaleron4850 Před rokem +3

    @Firm Learning, you should do a video on how you used to document your performance in Mckinsey ? I know you had a OKR video was that the official format in MBB firms ?

  • @christa9858
    @christa9858 Před rokem

    Excellent post!

  • @lfguimaraes
    @lfguimaraes Před rokem +1

    Great tips, thank you! What happens when you have your profile completely optimized, but you don’t create content? Does the algorithm punish you and makes your profile obscure? I like and comment on posts sometimes, but I rarely create posts.

  • @benrisman8467
    @benrisman8467 Před rokem +1

    Great tips. Thanks Heinrich!

  • @nicolasdagher9478
    @nicolasdagher9478 Před rokem +1

    Great session, loads of value!

  • @hmariame
    @hmariame Před rokem +3

    Is it possible to create a video on personal brandong as an employee? (Not a creator) i think it will bring so much value as well as your way to trabsfer knowledge is super efficient and i m sure we will greatly benefit from your wise thoughts

  • @BF-jo4bf
    @BF-jo4bf Před rokem +2

    Hi Heinrich, I am glad that I found your channel.
    I am currently a student starting my last year of school soon. I am very interested in a career in consulting and would like to get a first internship before I start my bachelor. What sort of internships would you recommend and where can I find such internships?

    • @dodobob3943
      @dodobob3943 Před rokem

      No one will pay consultants in an economic crisis. Consultants that have never worked in a real job are charatans.

  • @yannkitson116
    @yannkitson116 Před rokem +1

    Great information, thanks.

    • @FirmLearning
      @FirmLearning  Před rokem

      Great to hear it was helpful, thanks for watching Yann!

  • @isaiasvalladares441
    @isaiasvalladares441 Před měsícem +1

    Thanks for the insight, I learned some new stuff!

    • @FirmLearning
      @FirmLearning  Před měsícem

      Happy to hear that, thanks Isaias! Best, H

  • @Marco-vy9hc
    @Marco-vy9hc Před rokem +1

    Just posted yesterday the first time. Two questions. First, what is the best time and day to post for Europeans? Second, what if my own interest is very wide and I do not see a specific niche (yet) for my postings?

  • @Anon48657
    @Anon48657 Před rokem +2

    Good Video, thanks!

    • @FirmLearning
      @FirmLearning  Před rokem +1

      Great to hear you enjoyed it, thanks for watching Vic!

  • @mziyandamdai3219
    @mziyandamdai3219 Před 8 měsíci

    Thank you

  • @econstudent7648
    @econstudent7648 Před rokem +2

    Dear Heinrich,
    Could you give us the ppt slides via link? It would be very helpful for incoming consulting interns!
    Thank you very much for your great content!
    Best regards.

  • @thanhvanle3024
    @thanhvanle3024 Před dnem

    Dear Heinrich,
    What do you look at in an entry-level consultant's CV? I tried many ways, but I always failed at the CV round. I'm still an undergrad student and have yet to gain work experience. However, I listed extracurricular activities that leveraged skills like communication, problem-solving, and teamwork. If certificates are needed, can you share some certificates that an entry-level consultant should have on their CV?
    Thanks a lot!

  • @dshericemo1144
    @dshericemo1144 Před rokem

    Any updates on a masterclass for case studies??😊

  • @angstrom1058
    @angstrom1058 Před 5 měsíci

    When it comes to reach, what percent is other competitors vs. possible customers? It seems it is a pile of vendors just reaching each other. :)

  • @chaoshi72
    @chaoshi72 Před rokem +1

    Lillian Chiu recommends me to come here

  • @YasinNabi
    @YasinNabi Před rokem +3

    Passive income is the only way to become millionaire... work on your passive income streams .... a fellow creator

  • @sushantkarki2708
    @sushantkarki2708 Před rokem +1

    Is he arnold schwarzenegger’s son?

  • @ConsultingHumor
    @ConsultingHumor Před rokem +3

    Meme review

  • @Lexington101
    @Lexington101 Před 5 měsíci

    So much time is wasted on the obvious.

    • @FirmLearning
      @FirmLearning  Před 5 měsíci

      Sorry to hear you did not get enough value from the video. Still thanks for watching!

  • @alphago1195
    @alphago1195 Před rokem +1

    Insightful Masterclass, perfectly put all the details which can be used by a content creator on LinkedIn Platform.
    I enjoyed the class and I will get back to you on linkedIn with any comments, if I explored on my creator journey on LinkedIn.

    • @FirmLearning
      @FirmLearning  Před 8 měsíci

      Happy to hear that - thanks! Hope you are having success on LinkedIn.