LinkedIn Content Strategy: Post Ideas for Growth

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  • čas přidán 4. 06. 2024
  • Need a better strategy for your LinkedIn posts? Wondering what type of content will help you grow?
    In this video, marketing expert Judi Fox reveals a proven content strategy to successfully showcase your business on LinkedIn.
    Discover three content categories and 12 content types to include in your LinkedIn content strategy and how to optimize your content for best performance.
    Plus, get a three-part strategic LinkedIn Post formula you can use to create posts designed to engage and convert your audience, including one LinkedIn post that will get you a ton of engagement today.
    🔔 Subscribe for More Social Media Marketing Tactics
    -- www.socialmediaexaminer.com/sub
    🚀 Visit Judi’s Website for More Tips About LinkedIn
    -- www.judifox.com/
    🔗 Find Resources and Tools Mentioned In this Episode
    -- LinkedIn Company Pages: How to Create a High-Converting Page [Video]
    • LinkedIn Company Pages...
    🎧 Subscribe to The Social Media Marketing Podcast
    -- www.socialmediaexaminer.com/s...
    💡 Wondering How Fellow Marketers Are Using Social Media?
    -- Download our Industry Report: www.socialmediaexaminer.com/zsyx
    00:00 Intro
    00:21 LinkedIn vs. Facebook vs. Instagram
    01:46 LinkedIn Content Categories
    03:11 LinkedIn Post Formula
    04:34 1) Commenting
    05:31 2) Sharing
    06:08 3) Text Only
    06:24 4) Text with Image
    06:37 5) External Links
    07:00 6) Documents
    07:55 7) Video
    08:40 8) Live Video
    09:51 9) Polls
    10:54 10) Articles
    11:53 11) Stories
    13:00 12) Events
    14:13 Get Crazy Engagement With This Post
    #SocialMediaMarketing #LinkedInMarketing #LinkedIn

Komentáře • 333

  • @SocialMediaExaminer
    @SocialMediaExaminer  Před 2 lety +18

    Grow Your Business with LinkedIn [Playlist] ➡️ czcams.com/video/H3ayeU5INw8/video.html

  • @morriegoldman5312
    @morriegoldman5312 Před 2 lety +211

    Terrific video with an overwhelming amount of useful information! Warning, if you watch it once, you'll want to repeat view it to take notes and absorb all of the content.

    • @SocialMediaExaminer
      @SocialMediaExaminer  Před 2 lety +6

      Thanks for the kind words, Morrie! Glad it was helpful. -Mitch

    • @itGenius_
      @itGenius_ Před 2 lety +1

      agree!

    • @JudiFox
      @JudiFox Před 2 lety +2

      OMG Thank you so much for this amazing comment... It was the best one to read this morning :) Thank you thank you Morrie! 😊🦊

    • @JudiFox
      @JudiFox Před 2 lety

      @@itGenius_ thank you 😊🦊

    • @samarsamara6861
      @samarsamara6861 Před 2 lety

      Totally agree.. Taking notes now

  • @jerry-suhrstedt
    @jerry-suhrstedt Před 3 měsíci +4

    Hey Judi... you killed it on this one. The structure, logical sequence content, super valuable, on-camera, video lighting, graphics, everything was crazy top notch! (coming from a guy who knows)

  • @gingertomm__
    @gingertomm__ Před 2 lety +2

    im literally 2 mins in and have already got crazy amount of value from this video thank you!

  • @EarthEphemeralGems
    @EarthEphemeralGems Před rokem

    This is unquestionably one of the most valuable CZcams videos I have ever seen in my life. Thank you so much for putting this up.

  • @neonheadmutt
    @neonheadmutt Před rokem +2

    Better video than a lot of paid courses out there. Fantastic. Thank you!

  • @kevintoretto9356
    @kevintoretto9356 Před rokem +1

    After 2 days of hunting for a good video on LinkedIn, my patience has finally bore fruits. So happy with your direct-to-point video!

  • @akramdahmani7214
    @akramdahmani7214 Před rokem +4

    First time watching you and I'm blown away by the quality of the content
    Great job, and honestly thank you for making such content available for free

  • @shupuwka
    @shupuwka Před rokem +3

    I've been wondering about linkedin client searching, content making, and this is by far the best video I found. Thank you so much. I am all yours, learning tomorrow and adjusting my profile.

  • @purposedriven2006
    @purposedriven2006 Před 11 měsíci +1

    Thank You! What I enjoyed most about this video is that it didn't promise me to become a gazillionaire over the course of the next day... I've been learning about being a content marketer and from my research I've learned to not try to use more than two platforms... so the information just being presented in a clear consice way was very helpful.

  • @TheNyxmaster
    @TheNyxmaster Před rokem +3

    OMG !! This video is a masterpiece in terms of pedagogy and useful information delivered with clarity and effort! I can't believe I got this for free..!

  • @KeefeCarpenter
    @KeefeCarpenter Před 7 měsíci

    The type of voice for each platform was a huge insight!

  • @michellebakerstoneledge
    @michellebakerstoneledge Před 2 lety +2

    The best video I have ever seen related to posting on LinkedIn. I agree with other commenters...I will have to watch again, even after taking copious notes! Well done!

  • @user-ii8zu2tm1p
    @user-ii8zu2tm1p Před 9 měsíci +6

    Definitely really comprehensive, this is an awesome video overall. I'm a content writer and I've been growing my LinkedIn for 3 months and this is one of the few strategies that will get you there, particularly for business pages.

  • @CurtZilbersher
    @CurtZilbersher Před rokem +5

    I'm blown away by the value of this video. Seriously, I'm speechless. I am without speech. Unquestionably, the best video I've seen on optimizing LinkedIN content...and it's free. Thank you!

    • @JudiFox
      @JudiFox Před rokem

      OH WOW Curt!!! I hope you have your speech back :) Actually what a great comment to come across and now I am speechless from the kind, supportive words you shared! 😊🦊#FoxRocks

  • @stevelitwin6110
    @stevelitwin6110 Před 8 měsíci

    This is a fantastic video. Clear, concise, direct, specific, and very very helpful. Thank you.

  • @sreveillard
    @sreveillard Před 2 lety +10

    Fantastic content - too bad that LinkedIn Stories have been removed. It just needed to be refined to include analytics. Thank you for bringing us through your key learnings.

  • @MotivationalQuotesBible

    One of the most insightful, helpful, value-packed YT videos I've had the pleasure of experiencing. Thank you team Social Media Examiner

  • @LucasJamesTech
    @LucasJamesTech Před 2 lety +1

    Hey Judi I have been following your LinkedIn content for a while, thanks for all the good work. Been super helpful!

  • @deborahgray-young3585
    @deborahgray-young3585 Před 2 lety +43

    This was very helpful. The first video I've watched in a while that delivered exactly what it said it would do - and without any fluff. Thank you.

    • @SocialMediaExaminer
      @SocialMediaExaminer  Před 2 lety +2

      Glad we could deliver on the promise! No Clickbait here 😁. Thanks for watching! -Mitch

    • @JudiFox
      @JudiFox Před 2 lety +1

      Love this Deborah and means a LOT that we could deliver on that - Mitch and Social Media Examiner are ROCKSTARS and supporting this type of content! 😊🦊

  • @rei_mikeg
    @rei_mikeg Před 11 měsíci

    These videos are insanely well made, and very helpful. Nicely done!

  • @emekaudeogu
    @emekaudeogu Před rokem

    This is the best video I have seen on content creation on LinkedIn. I'm practically taking notes.👍👍👍👍

  • @sophiethemogul
    @sophiethemogul Před rokem +1

    I learnt a lot about LinkedIn in just 15 minutes! Thanks for sharing ❤️

  • @zachxolan
    @zachxolan Před 11 měsíci

    The amount of useful tips in this video is insane...welldone

  • @ThePlantParadigm
    @ThePlantParadigm Před 2 lety

    I was so confused with LinkedIn but this really helped! Thanks heaps!

  • @otterlunncreative
    @otterlunncreative Před 8 měsíci

    Thank you for this video, also I really appreciated the cuts in the video the different view points mixed with graphics it really held my attention much more than a static seated video!
    So useful!

  • @omiddabir
    @omiddabir Před 2 lety +1

    Your video is loaded with invaluable practical info. Thanks!

  • @pheebs9506
    @pheebs9506 Před rokem +3

    This is probably the best content about linkedin I’ve come across. So insightful and straight to the point. Thank you

    • @JudiFox
      @JudiFox Před rokem

      WOW Thank you so much for that feedback and appreciate it a ton Pheebs

  • @KathleenGage
    @KathleenGage Před 2 lety +11

    One of the best LinkedIn strategy videos I've found. Lots of value and easy to apply, high return, information. Very nicely done.

    • @JudiFox
      @JudiFox Před rokem

      OMG thank you so much for this feedback Kathleen :)

  • @SilvanaAlvarez-ff8oj
    @SilvanaAlvarez-ff8oj Před rokem +2

    I'm impressed with your video and all the information you are sharing with us. It's really simple to understand and useful. Thank you!

  • @audreybrotherson5624
    @audreybrotherson5624 Před 10 měsíci

    Excellent! very well explained, concise, professional, and easy to follow. Thank you!

  • @user-zg8hc3in6y
    @user-zg8hc3in6y Před 2 měsíci

    This is incredible. There is so much information to take away. Thank you.

  • @rainbowkitchen300
    @rainbowkitchen300 Před rokem +1

    This is the best content i have come across ... like a boss... thanks ..looking forward for more

  • @johncouper3301
    @johncouper3301 Před rokem +2

    what useful ideas and just the right amount of detail. Masterful, thanks!

  • @MillaExplores
    @MillaExplores Před 2 lety +4

    So informative, time well spent! Thanks for this. I really want to grow my personal brand and LinkedIn would be a great tool for that. 😊

  • @basilnaidoo2917
    @basilnaidoo2917 Před rokem +1

    Extremely use summary! Thank you for your professional presentation of these useful tips Judi

  • @robertoandres4642
    @robertoandres4642 Před 2 lety +4

    this is by far, THE BEST video about linkedin I've watched. Thank you so much for the information, and I liked a lot what you did with the animations.

    • @JudiFox
      @JudiFox Před 2 lety

      OMG thank you soooo much for this feedback 😊🦊

  • @arindamdutta9371
    @arindamdutta9371 Před rokem +1

    Amazing value you added through this post!!

  • @MerajKhan-so4nr
    @MerajKhan-so4nr Před 7 měsíci

    Thank you. I enjoyed the way you explained everything and I hope I have learnt enough to improve my LinkedIn presence.

  • @redsharkdigital
    @redsharkdigital Před 2 lety +2

    Such as a great and informative video! We loved all of these tips and will make sure to use them in the future to improve our LinkedIn strategy. Thanks for sharing your knowledge!

  • @bigunhettiarachchi853
    @bigunhettiarachchi853 Před 2 lety +1

    A goldmine of information

  • @anzoridarsania9757
    @anzoridarsania9757 Před rokem

    High quality content. Very organized and informative. 🔥🖤

  • @Drhadishokri
    @Drhadishokri Před rokem +1

    That was very useful , recently i am studying English , as you mentioned commenting is very useful way to boost your english fluency , thanks for your great content🙏

  • @munyaradzijokomo1682
    @munyaradzijokomo1682 Před rokem

    This has been great help.
    Absolutely loved it.
    Thank you!!!!

  • @stevenbarkley5067
    @stevenbarkley5067 Před 5 měsíci

    Very concise and helpful.

  • @jocelynarroyo1799
    @jocelynarroyo1799 Před 2 lety +1

    Thank you so much for this video! It's really helpful.

  • @RaneemMahfoud-pg5by

    Thank you so much for this video, very useful and helpful 🙏

  • @bambi0607
    @bambi0607 Před 9 měsíci

    Excellent video! There is a lot about LinkedIn I didn’t know before but I do now. Thank you! 🙂

  • @mona123471
    @mona123471 Před 2 lety +1

    Value loaded video. To the point. Great insightful video on different content posting options on LinkedIn

  • @RussianBritish
    @RussianBritish Před 9 měsíci

    Thanks for providing such an incredible content. I am just starting to work on my linkedn profile. And your advices are priceless 👌

  • @DollyMackz
    @DollyMackz Před rokem +1

    Very informative. All I know is FB, I didn’t realize there is this linkedIn platform. Thank you!

  • @prissy781
    @prissy781 Před 10 měsíci +1

    Wow. You gave so much info here! Thank you!

  • @anthonyvargasjr1602
    @anthonyvargasjr1602 Před 2 lety +1

    Great video! I'm new to LinkedIn and this was so informative, ty!

  • @CoachZayne
    @CoachZayne Před 2 měsíci

    This was value packed and so helpful. Thank you!

  • @tep-transportlogisticsexpe5161

    Wow! I am really grateful for the powerful content you are sharing!

  • @nickfedyk
    @nickfedyk Před 2 lety +1

    *Well Done M'Lady!* Excellent presentation, Excellent information! Subscribed! TY!

  • @abdullahiidrisyaba7953
    @abdullahiidrisyaba7953 Před 2 lety +1

    Powerful stuff.... excatly what I need to start posting on LinkedIn

  • @theholisticmindwithsoniamo5555

    Thank you so much for sharing this...I'm new to social media and I learned so much from this to tutorial.

  • @ajayjain1404
    @ajayjain1404 Před měsícem

    This video is awesomely educative and informative. Thanks so much !

  • @j.singer8461
    @j.singer8461 Před 2 lety +10

    World class content. Excellent delivery. Love what you're doing!

    • @SocialMediaExaminer
      @SocialMediaExaminer  Před 2 lety +1

      Much appreciated! What other content would you like to see? -Mitch

    • @j.singer8461
      @j.singer8461 Před 2 lety

      @@SocialMediaExaminer Actually, I think that most CZcams vids focus on 'theory' - the 'why'. But few actually show you step by step how. If you already know how to do something, the 'how' seems so obvious. But amazingly, for those who are, for example, new to posting on LinkedIn the 'how' - the specifics of how to interpret the concept/theory into the actual post is a huge obstacle.
      I know that I should be doing webinars. I actually do webinars for other companies as part of my job (host/moderate, give powerpoint or just speak). Yet I can't wrap my head around getting something out there for our company. I know... it sounds crazy until you're sitting there staring at blank screen while kicking yourself because you can't believe that you are not able figure this out!!!
      Same for making posts about your 'behind the scenes'. I think, all I do is sit in front of computer all day. And it's not even a new model. Just my old Mac. How interesting would that be as a post. Totally can't get these social media posts done. Really pathetic since I can do this for other people.

  • @sethfreeman1845
    @sethfreeman1845 Před rokem +1

    Thank you- VERY helpful!

  • @LawrenceBland
    @LawrenceBland Před 2 lety +1

    Excellent content! Thanks for posting this, very much appreciated.

  • @Nrzgarcia1071
    @Nrzgarcia1071 Před 2 lety +1

    This video was so good i took notes!! so excited to start my linkedin strategy

  • @markm4642
    @markm4642 Před 2 lety +1

    Absolutely solid content. Thanks for sharing

  • @AuthenticAna
    @AuthenticAna Před 2 lety +1

    TY 4 this. 💓👏😍 Will rewatch & try to apply. 😊

  • @mrhighticket4u
    @mrhighticket4u Před 2 lety +1

    Thank you, Judi Fox!! Just subscribed and now will go back take NOTES on your great video!

  • @simranbellaniofficial
    @simranbellaniofficial Před 2 lety +1

    Thank you, this is a treasure

  • @SocialMediaAdviceDD
    @SocialMediaAdviceDD Před 2 měsíci

    Going to rewatch this later. ✅

  • @legalology268
    @legalology268 Před rokem

    Gosh, I learned so much from this video! Thank you so much!

  • @Emnachouayakh
    @Emnachouayakh Před 8 měsíci

    great and clear content .... i really recommend it for everyone who wanna organize his/her past infos about linkdin..

  • @axeemxtreem
    @axeemxtreem Před 2 lety +1

    Extremely useful... Thank you

  • @SandySelorme
    @SandySelorme Před rokem

    Thanks for all your great information. I can’t wait to use it and let you know how it goes.

  • @RaxLakhani
    @RaxLakhani Před 2 lety +12

    Stories are being scrapped by LinkedIn on September 30. I was surprised to see you including Stories in list but looking at the upload date, it was the same day that LinkedIn made the announcement.
    Seriously great video, by the way. Tonnes of useful advice.

    • @SocialMediaExaminer
      @SocialMediaExaminer  Před 2 lety +8

      Yep... one of the things we have to deal with in the industry. Things change quickly! We try to film, edit, and publish videos as quickly as possible, but sometimes there are a few weeks in between our shoot and publish date. Thanks for investigating ☺️ -Mitch

    • @JudiFox
      @JudiFox Před rokem

      Ahhh I am just checking back in on comments Rax and even though it is a year later - I still miss LinkedIn Stories! LinkedIn is coming back with some features like making image posts clickable with stickers just like stories had, but too bad the stories feature didn't make it. Thank you for the feedback on this video 😊🦊#FoxRocks

  • @samarsamara6861
    @samarsamara6861 Před 2 lety

    Thank you so much... You are a life saver

  • @melissacruz1019
    @melissacruz1019 Před rokem

    This was SUPER helpful. Thank you!

  • @BrendaMellerMarketing
    @BrendaMellerMarketing Před 9 měsíci

    Love your advice and tips! I, You, We energy. Never thought about it that way.

  • @madalinenciu
    @madalinenciu Před 2 lety +1

    Very good and underrated content. Good job. Keep up the good work.

  • @RobertCBrown
    @RobertCBrown Před 2 lety +1

    I love your videos Judi they are so useful thanks :)

  • @angelalopez9706
    @angelalopez9706 Před 2 lety

    So much information cant wait. Thank you

  • @user-vv7vh8op5y
    @user-vv7vh8op5y Před rokem

    Just subscribed! Such a great video. Thanks!!

  • @DoyleBuehler1
    @DoyleBuehler1 Před 2 lety

    Great instructional video Judi!

  • @jarikempers2780
    @jarikempers2780 Před 5 měsíci +1

    Thank you for this excellent and content-rich video. Very useful indeed.

  • @nicolelaurentLMHC
    @nicolelaurentLMHC Před rokem

    I am so thankful for you and this information!

  • @johnstewartmarketing
    @johnstewartmarketing Před 2 lety +4

    Love your insights Judi, fantastic points and well presented 👏

  • @GunnarHood
    @GunnarHood Před 2 lety +8

    Tons of great ideas in this video Judi Fox. Regarding your thoughts about external links, have you found your recent posts get better reach when the external link is added after you post or in the comments vs. in the post itself? I've seen a lot of discussion different approaches since LI want to keep the conversation on their platform. Love your videos, thanks for sharing.

    • @Lauren18kGold
      @Lauren18kGold Před 2 lety

      NOT in the post itself. I have experimented with both and the difference is night and day.

    • @LucasJamesTech
      @LucasJamesTech Před 2 lety

      Hey Gunnar, I definetly agree with Lauren here. Putting it in the thread is REALLY helpful. If you want to see how I book thousands of meetings from linkedin check this out: czcams.com/video/qtoPlcyd88E/video.html

  • @majdsaade2401
    @majdsaade2401 Před rokem

    Very beneficial! Thank You

  • @williammoon5808
    @williammoon5808 Před rokem +1

    Brand new to the channel. Amazing content, thanks so much for sharing!

  • @erica261
    @erica261 Před rokem +1

    Insightful! Thank you!

  • @strubelig
    @strubelig Před 2 lety

    High quality, thank you!

  • @cristinas.2921
    @cristinas.2921 Před 2 lety +7

    So much valuable content here Judi! Thank you for sharing.

    • @SocialMediaExaminer
      @SocialMediaExaminer  Před 2 lety +1

      Glad it was helpful! Thanks for watching, Cristina!

    • @JudiFox
      @JudiFox Před 2 lety

      Thank you so much Cristina 😊🦊

  • @skyabroad8259
    @skyabroad8259 Před měsícem

    The great video ever mam!!! I learned alot from this.. Thank you

  • @JocondeCommunications
    @JocondeCommunications Před 2 lety +1

    Valuable information about LinkedIn content strategies. Thank you for posting!

  • @YinkaFeddenBOLDLinks
    @YinkaFeddenBOLDLinks Před rokem

    This video was so helpful - thank you 😊

  • @apoemadaywithkk4660
    @apoemadaywithkk4660 Před 2 měsíci

    Thank you so much.

  • @YourChaosCoordinator
    @YourChaosCoordinator Před rokem

    Amazing content here. THANK YOU!

  • @maheshannam358
    @maheshannam358 Před 10 měsíci

    Wow, awesome video! I learned so much from it. Thank you

  • @archit_singh15
    @archit_singh15 Před rokem

    Subscribed within the first 10 seconds of the video!

  • @TTrain6987
    @TTrain6987 Před rokem

    Great content. Easy to follow, clear and helpful. Thanks

  • @Fixerhub
    @Fixerhub Před 2 lety +3

    Amazing presentation of the subject area. Love your vibe! Well done!

    • @JudiFox
      @JudiFox Před rokem

      Thank you sooo much Fixerhub!! 😊🦊#FoxRocks

  • @sistersembellishments949

    Thanks so much for sharing.