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Meet The Real Perfume King Of India Ft. Pulkit Malhotra | Mocemsa Founder | Ep 31 Mad Over Growth

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  • čas přidán 18. 08. 2024
  • Meet The Real Perfume King Of India Ft. Pulkit Malhotra | Mocemsa Founder
    In this most insightful episode, we have Pulkit Malhotra, Co-Founder & Head Perfumer at Mocemsa. Founded in 2015, Mocemsa aims to create tasteful olfactory experiences for men and women by blending high-end, qualitative, luxurious perfumes. It stands to represent how different weather and seasons call for a variation in scents.
    The podcast embarks on how Pulkit entered into the fragrance world, his journey of launching Mocemsa, basics of the perfume business, gaps in the perfume market, the world’s most expensive perfumes, and how AI impacting this industry.
    Watch this podcast till the end to know how to start a perfume business with minimum investment.
    Liked the video? Like, comment & subscribe for more!
    Follow us on other social media platforms:
    Instagram: / mad_over_growth
    LinkedIn: / madovergrowth
    Twitter: / madovergrowth
    WhatsApp: whatsapp.com/c...
    Follow Pulkit Malhotra:
    Instagram: / mocemsa
    LinkedIn: / pulkit-malhotra-6572a51b9
    CHAPTERS:
    00:00 Highlights
    02:09 How Pulkit entered into the perfume world?
    04:55 How many perfume notes are there?
    08:18 From where has perfumery started?
    14:49 How to start a perfume business?
    18:19 Gaps in perfume market
    21:41 Perfume launch for GenZ
    27:21 Lifestyle Product or Aspirational Product
    32:12 How to enter into the modern trade?
    36:54 About BA Cost
    40:11 Basics of Perfume Brand
    46:58 Concentration level in perfume
    54:09 AI changing the game
    01:02:03 Investment required to start perfume business
    #Mocemsa #PerfumeBrand #LuxuryPerfume #Business #Dior #PremiumPerfume #Startup #Podcast #MadOverGrowth #NitinBajaj
    ----
    Watch Previous Episodes with:
    Shivi Singh - • How ClearDekho is buil...
    Rahul Arora - • Intervue Made 10 CRORE...
    Lalit Agarwal - • Lalit Agarwal, V Mart ...
    ----
    About Mad Over Growth:
    Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.
    Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.
    This podcast is produced by EasyLeadz.
    ----
    About EasyLeadz:
    EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, bit.ly/3GqgAnt
    LinkedIn: / easyleadz
    Instagram: / easyleadz
    ----
    Credits:
    Editor: Nitin Kumar & Abu Talha
    Location Courtesy: Guftagu Comedy Club

Komentáře • 55

  • @MrDRAVID1973
    @MrDRAVID1973 Před 4 dny

    What a wonderful conversation, this was. Punit Malhotra was a delight to listen to. Great line of questioning, Nitin. Loved it, top stuff.

  • @MasairFragrance
    @MasairFragrance Před 9 dny

    This was soo helpful, Thank you soo much for bringing this man on the table & luking forward to meet him as person & ask abt his experiences. ❤

  • @arbazattar9141
    @arbazattar9141 Před 5 měsíci +5

    Thank you so much sir for valuable podcast ❤❤

    • @NitinBajajMOG
      @NitinBajajMOG  Před 5 měsíci

      Thank you

    • @akash22820
      @akash22820 Před 2 měsíci

      Heyyy i am starting a perfume brand do you want to do it together if you have some intrest reply

  • @NareshKumar-bs2ob
    @NareshKumar-bs2ob Před 5 měsíci +2

    *Very deep & informative conversation Sir✍️*
    *Thank you so much🙏*

  • @rajarshik
    @rajarshik Před 5 měsíci +1

    Amazing! I love Mocemsa. Never thought I'd get to hear the founders journey.

    • @NitinBajajMOG
      @NitinBajajMOG  Před 4 měsíci

      Glad you liked it. how can we make our podcast better?

  • @akshatjain1028
    @akshatjain1028 Před 13 dny +1

    Sir you have tremendous knowledge but where is the outcome . India is booming in perfumes and we all are buying middle eastern brands like Armaf , rasasi , Afnan , lattafa so why don’t you make a good Indian brand .

  • @himanshutewari5045
    @himanshutewari5045 Před měsícem

    This is a wow podcast, kudos to both of u. Nitin ur channel came up just few days back in my list but it's so amazing. Keep up the good work and I wish u very best!!

  • @MrBlackjack456
    @MrBlackjack456 Před měsícem +1

    Incredible insights from the 'Perfume King of India'! Pulkit Malhotra's journey is truly inspiring, from learning the art of perfume blending from his father to formal training at the Grasse Institute of Perfumery. His expertise on perfume notes and fragrance families is impressive! The growing demand for custom fragrances and personalized scents is exciting, and his advice on starting a perfume business is invaluable.

  • @rushii48
    @rushii48 Před 2 měsíci +3

    how can we contact pulkit sir for white lebelling of perfumes ?
    btw loved this podcast ❤❤

  • @manishk7390
    @manishk7390 Před 17 dny +1

    This guy might be a big businessman but he seriously looking down towards our Indian Attar industry who is there from so many hundreds of years who knows bettter than French perfumers. but kya kare some people have British hangover in their head

  • @acsmichael
    @acsmichael Před 3 měsíci

    Thank you that was wonderful. Looking forward to part 2

  • @rajgoyal108
    @rajgoyal108 Před měsícem

    People like you and Raj Shamani are doing a great service to the youth of Bhāratvarsh.

    • @NitinBajajMOG
      @NitinBajajMOG  Před měsícem +1

      Thank you Raj :) Naye sire se likhenge milke nayi kahani. Hum Hindustani :)

  • @Nirupa479
    @Nirupa479 Před 11 dny

    Very practical promotion/marketing skills with a subject matter expertise
    Does Pulkit Sir take classes/workshops

  • @pritamjundare
    @pritamjundare Před 13 dny

    Brilliant podcast!!

  • @SameerKhan-dw3rx
    @SameerKhan-dw3rx Před měsícem

    Mocemsa ke perfume main use kiya hai jaise Studd & Rouge and In heart bahut hee awesome perfume hain, reasonable price hai but lasting bahut hee zyada ache hai.

  • @divyachamaria9199
    @divyachamaria9199 Před 5 měsíci +1

    Great stuff!

  • @rammalhotra999
    @rammalhotra999 Před 19 dny

    Ordered sample set after listening to his journey

  • @Mr.Gen-Z
    @Mr.Gen-Z Před 5 měsíci +2

    A very nice video makes more with him

  • @ATTAR24
    @ATTAR24 Před měsícem

    Thanks guys good information

  • @user-hg1wj4gk9c
    @user-hg1wj4gk9c Před 2 měsíci

    Thanks for the podcast! Valuable.
    1) Nitin, you are good but could improve by avoiding follow-up questions in the middle of the guest's ongoing answer (which is debatable that your approach pulls key insights, still…). Your follow ups which are in the middle of ongoing answer cause Pulkit to branch out and face additional follow-up questions, leaving the core question partially answered. Jitna connected rakhoge bhai utna value milega sabhi ko.
    While the conversation stays on topic, it often strays from the central idea and feels like a web.
    2) Lighting thik karo, it is too harsh in certain areas, especially the face

  • @Amitkumar-9906
    @Amitkumar-9906 Před 5 měsíci +1

    Harsh light hai apka guest k upar ❤

  • @thetruth3322
    @thetruth3322 Před 24 dny

    Waiting for the whole book my friend 😂❤

  • @harshitarora1094
    @harshitarora1094 Před 5 měsíci +1

    Yeah
    I am the first one who watch this amazing podcast .

  • @suyogsohani9373
    @suyogsohani9373 Před 8 dny

    The light is too harsh and the edit is rookie.

  • @FunEdWorld
    @FunEdWorld Před 3 měsíci

    Aaj ka video aapne upload nahi kiya abtak aaj Wednesday Day hai 08th May

    • @NitinBajajMOG
      @NitinBajajMOG  Před 3 měsíci +1

      so sweet of you to remember and followup, we have changed our time, we release episode at 8 pm on Wednesday and Saturday. it will be released at 8 pm today.

  • @brajeshpatel126
    @brajeshpatel126 Před 5 měsíci

    🔥

  • @akshayd.shetty1911
    @akshayd.shetty1911 Před 2 měsíci +16

    Ye video dekhneke baad mocemsa ka perfume samples order kia...saare ke saare ghatia perfume hai...kabhi mat lena

    • @niteshmundhra
      @niteshmundhra Před měsícem +4

      Kyun bharosa kare tumhari baat par ??? Tumhare bolne se ghatiya nahi ho jayenge.. saare ke saare samples ek bar mein mangwa liye ??? Sabko bewakoof samajh rakha hai yaa khud hi bewakoof ho

    • @Lightyagami-tx2xb
      @Lightyagami-tx2xb Před měsícem +5

      ​@@niteshmundhra dusri perfume company ka employee hoga ye dusri id se😂🤣

    • @borntolead974
      @borntolead974 Před 27 dny +4

      Bellavita ke owner Asli id se aao💀

    • @akshayd.shetty1911
      @akshayd.shetty1911 Před 27 dny +3

      Arreu bhikaariyon, unke website pe sample pack milta hai...set of 8 perfumes...chaye toh apna address dedo, free me lelo

    • @zaheerzahed
      @zaheerzahed Před 15 dny

      ​@@niteshmundhrakonsa wala acha hai phir?
      I want to try that
      Suggest

  • @Amitkumar-9906
    @Amitkumar-9906 Před 5 měsíci

    lighting aacha kar sakata hai aap

  • @rehankalshekar726
    @rehankalshekar726 Před měsícem

    Bhai tu same money heist ka professor ki tarah dikhta

  • @satypk8664
    @satypk8664 Před měsícem

    Mere Ghabte ka king , sada sa product bnake gyaan de rha . 3rd class product

  • @Halloffame-es8cp
    @Halloffame-es8cp Před 5 dny

    Don't get fooled by such fools😅😅😅😅😅😅
    Bhai real perfumes Kay BAARY MEAN Kabhi BHE koi BHE easy beath Kay BAAT Nahi KARTA IJAZAT HE NAHI HAY😅😅😅
    Perfume is a hidden business always kept secret.
    Ye Jo Bhai YAHAN Beatha hay ye SIRF ITTAR BEACHNY WAALA HAY KOI PERFUMER NAHI😅😅😅😅

  • @alisaiyed24
    @alisaiyed24 Před 8 dny

    Ghatiya perfume hai bekar bilkul bakwas

  • @omanverma5312
    @omanverma5312 Před 5 měsíci +1

    Sir how i can connect to you through linked in,email or insta❤❤❤❤❤❤❤❤

  • @ammarhussain1293
    @ammarhussain1293 Před 21 dnem

    Mei to white labeling ka kaam 600 piece me bhi kar dunga with best grade perfume oil if any one interested please drop your email