The Perfume Man of India - Aakash Anand, Founder of Bella Vita (INR 600 CR Perfume Brand) | ISV

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  • čas přidán 25. 06. 2024
  • In this Episode, we host The Perfume Man of India - Aakash Anand, Founder & CEO of Bella Vitta - India's largest new-age perfume brand (INR 600 CR+ in revenue).
    Aakash is one of the most brilliant founders we have had an opportunity to host on the podcast and this episode is as fire powered as a conversations can possibly be.
    We understand his journey, his energy and his ingredients of success. You are in for a phenomenal ride, have a super one and keep sharing forward.
    00:00 - Preface
    01:23 - Introducing the Perfume Man of India
    03:35 - The Journey
    08:06 - Early days for Aakash
    09:48 - Meaning of Wealth
    11:31 - Identifying which Business to build
    15:23 - Do Not Complicate Business Building
    18:14 - Bootstrapped vs Funding
    20:48 - Why CAC is stupid?
    24:30 - Omnichannel Presence for Brands
    26:55 - People Management
    29:33 - House of Brands
    31:57 - The Founder Energy of Aakash
    34:00 - How to become a Great Founder
    37:10 - What keeps Aakash going post-success?
    39:50 - How do Friends describe Founders?
    44:40 - Describe the Indian Consumer
    47:01 - The Power of Manifestation
    51:02 - Expressing what you want
    55:22 - What does Aakash fear?
    56:50 - Spaces where Big Companies will be formed
    1:01:10 - Final Learnings

Komentáře • 204

  • @aakashanand7481
    @aakashanand7481 Před 4 měsíci +133

    My sincere request and advice to all entrepreneurs … do learn from our experiences and take advice from whoever you can … take baby steps and each step will get you closer to your dream … have faith and manifest the right things 😊wishing you all the best of luck …lovely conversing with you Jivraj❤… keep shining

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci +5

      Thank you so much for being on the show!!
      One of the best conversations we’ve ever hosted 🚀🚀

    • @finance_monk
      @finance_monk Před 4 měsíci +2

      You are my inspiration sir❤

    • @mayankKumar-vz5xi
      @mayankKumar-vz5xi Před 4 měsíci

      Looking for any opportunity as a fresher being a marketing management(MBA)student. @akashanand7481 Sir mujhe bhi bechna hai Or kamana hai

    • @pranavmisal2000
      @pranavmisal2000 Před 4 měsíci

      I think our paths are definitely gonna cross in future . Loved the episode 💯

    • @kartikthakur2454
      @kartikthakur2454 Před 4 měsíci

      @aakashanand748, Hello Aakash you said you meet a lot of entrepreneur daily, what is the best way to reach out to you? Please reply

  • @zahidmalik1239
    @zahidmalik1239 Před 3 měsíci +31

    Bellavita unke liye theek hai jinhone kabhi perfume nahi lagaaaya
    Bit those who use Good Quality Perfume Regularly. They Find Bellavita Very cheap. Because oil concentrarion is very low in bellavita.
    Lekin Podcast acha hai, informative hain. And he found the solutuon for the problem of common people and build a Brand , Hats off

    • @ab99ee
      @ab99ee Před 3 měsíci +1

      Yes, i agree. Podcast informative hai
      But fragrances mein kuch unique nahi laga, expectations the iss brand se

    • @shahchandan1369
      @shahchandan1369 Před 2 měsíci

      @@ab99ee Yes agree brother, bellavita ke perfume is very common in smell.

    • @computerscienceresearch
      @computerscienceresearch Před 2 měsíci

      True very poor infact all these beads of his friends too have shit frangnance. I have started using attar and it lasts 2 days ​@@ab99ee

    • @testnonameq1
      @testnonameq1 Před 2 měsíci

      marketing >> product

    • @rajgoyal108
      @rajgoyal108 Před 2 měsíci

      Ab bhai har koyi ₹10k ke perfumes to afford kar nhi sakta, un jaise aspiring youngsters ke liye to theek hai, woh premium perfumes ka experience itne kam rate me lena, baad me jab woh kamane lagein to woh shift kar sakte hain premium perfumes ki taraf.

  • @sandeepsahu8743
    @sandeepsahu8743 Před 2 měsíci +5

    What a guy! Clear, concise and insightfull answers.
    This interview made my day. Thanks Jivraj & Team to introduce this gem🎉

  • @sushenanare
    @sushenanare Před 4 měsíci +22

    "Why isn't the ISV podcast more popular? The information shared in it is extremely valuable."

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci +1

      Thanks a ton!!
      Let’s make it more popular 🙌🏻🙌🏻 do share with folks :)

  • @dEEEPOfficial
    @dEEEPOfficial Před 4 měsíci +12

    This guy is extremely honest & deserves where he is today. ❤‍🔥

  • @ayushpal4632
    @ayushpal4632 Před 4 měsíci +3

    watched entire podcast in a while, very very helpful

  • @cquel7
    @cquel7 Před 3 měsíci +2

    Amazing interview. Great inspiration. Thanks to both for this eye opener

  • @AnkitG12
    @AnkitG12 Před 3 měsíci +4

    What an amazing conversation. Worth the time invested in listening it . Thank you . Subscribed.

  • @tohidmahat1823
    @tohidmahat1823 Před 4 měsíci

    Kisi ki baat ko sun kar diwar se takkar nahi li jaati
    Apni himmat Jahan tak chale karte rehna hai
    Nothing is permanent on earth

  • @jshaan75
    @jshaan75 Před 4 měsíci +5

    Bro that's not selling. You are mistaking selling with pleading and negotiating. Why do these co-founders talk about things way beyond their expertise and common sense to sound deep and profound?
    The rest of the podcast where he was talking about the core business was amazing.

  • @darshansancheti24
    @darshansancheti24 Před 4 měsíci +4

    Never heard an entrepreneur this honest! One of the finest podcasts 👌🏻

  • @user-zi9xr3bz2s
    @user-zi9xr3bz2s Před 4 měsíci +6

    Both of you deserves to loads of appreciation, I am surprised on the number of views.. it should have be 50X by now in 6 days...
    Akash my heart resonates the same frequency..am currently in Edmonton Canada, will reach you out soon

  • @iamjustingeorge
    @iamjustingeorge Před 4 měsíci +4

    Anand is too smart! He’s knows to give value in his business and his podcast too! Bahut mast.

  • @Pran999
    @Pran999 Před 3 měsíci +3

    One of the very productive videos i have ever watched,on point questions and answers too,amazing …❤️❤️❤️

  • @massiveknowledge877
    @massiveknowledge877 Před 4 měsíci +1

    Appreciated ! Very nice podcast.I listen this in two part…first in morning at 4 o’clock and at night 9. Thanks for providing!

  • @saveenkumar4249
    @saveenkumar4249 Před 4 měsíci +3

    I listen to thousands of podcasts (30-40 podcasts per month to be precise lol but have been listening to them for the last 5 years) but this one's gonna stay with me for a long time, the founder is my favourite now, was always curious about him just last month i saw his brand in Dmart and that moment i realised man he made it, thanks Jivraj for this wonderful interview, thoroughly enjoyed it❤

  • @knowthrvdo
    @knowthrvdo Před měsícem

    You asked right questions this is imp while making podcast.
    Keep it up.

  • @Mahesh-nh4nb
    @Mahesh-nh4nb Před 4 měsíci +2

    truly gold ❤ I heard this man first time and he is a gem 💎 btw his voice is like Farhan Akhtar ❤

  • @ProfitSnipper
    @ProfitSnipper Před 3 měsíci

    Dil khol baat kiy ❤

  • @AbhishekTiwariPP68
    @AbhishekTiwariPP68 Před 2 měsíci +2

    Very informative, Great questions Jivraj & Impressed with the clarity of thoughts Aakash. Anand!!

  • @WealthDekho
    @WealthDekho Před 4 měsíci +1

    amazing learnings

  • @subhamsingh4615
    @subhamsingh4615 Před 4 měsíci +2

    He spits so much insights what a entrepreneur hats off

  • @jibinachankunjubaby434
    @jibinachankunjubaby434 Před 3 měsíci +2

    I just love this podcast opens mind❤ 😇🤯

  • @themridulkant
    @themridulkant Před měsícem

    Kya baat hai....

  • @deepakgusain9561
    @deepakgusain9561 Před 4 měsíci +2

    Jivraj, you are doing gods work.
    Great going sir ❤

  • @SunjjoyDaadhicch
    @SunjjoyDaadhicch Před 2 měsíci

    awesome akash proufd of u champ

  • @noor.random
    @noor.random Před 4 měsíci +2

    enlightening 👌

  • @Nishandh_Mayiladan
    @Nishandh_Mayiladan Před 4 měsíci +1

    The entire susscessfulls gang is really making India bigggg.
    Openky making the ecosystem super strong. Its my request to everybody to please engage positively so that the nation thrives 🎉

  • @iamregular2230
    @iamregular2230 Před 4 měsíci +2

    Great Podcast !
    ISV ❤

  • @Prplnpeach
    @Prplnpeach Před 3 měsíci +2

    Most honest entrepreneur. Seedhi baat no bakwaas❤

  • @Shakeelmalikvlogs723
    @Shakeelmalikvlogs723 Před 4 měsíci +3

    Fanstatic 👌👌👌👌

  • @bipsy2008
    @bipsy2008 Před 2 měsíci +1

    Tried the range at a kiosk after all the you tube interviews. They are right for the price...no where close even to zara forget about the expensive ones. You get exactly what you pay for. Nothing more

  • @nomadraj9863
    @nomadraj9863 Před 4 měsíci +2

    ek no. ka knowledge,, i am raj ❤ from andaman and nicobar islands 🏝

  • @harshilpatel3768
    @harshilpatel3768 Před 3 měsíci

    Hello lot of info🎉

  • @artzimmer6347
    @artzimmer6347 Před 3 měsíci +1

    Amazing epi

  • @entrustind
    @entrustind Před 3 měsíci +1

    Don't know Why am I feeling like listening to our next Indian Elon Musk 😂 😂😂😂😂 Still So humble, so polite and so down to earth when he has solved a biggest problem of mankind and he knows Indias GDP depends on him. Great.

    • @BLINDTRAVELLER_12
      @BLINDTRAVELLER_12 Před 3 měsíci

      Ha it's all rubbish man... 200 crore ghr le gaya he Kl raj shamani ke sath bola....
      He is on another high.

  • @AnirudhAgrawal007
    @AnirudhAgrawal007 Před 2 měsíci

    Beautiful

  • @ajaydeshmukh3545
    @ajaydeshmukh3545 Před měsícem +1

    "Finantial freedom" well explained by AA

  • @akshatpant666
    @akshatpant666 Před 4 měsíci +1

    Very informative podcast..... I personally use Bella Vita perfumes and sach me Paisa wasool hain... Amazing perfumes...♥️😍

  • @HimanshuSharma-we5li
    @HimanshuSharma-we5li Před 4 měsíci

    Absolute Gem 💎💎
    A must for beginners founders ❤❤❤

  • @oatx
    @oatx Před 4 měsíci +1

    great pod, good luck on your channel

  • @quiteintresting1916
    @quiteintresting1916 Před 4 měsíci +2

    User of Bella Vita... Loved it...just found out bezvilla bhi iska hai...best coffee...user of bezvilla for 1 and half year

  • @Zeeshanali-hl4uv
    @Zeeshanali-hl4uv Před 4 měsíci

    Thank for bringing such great conversation ❤

  • @dhawaljain3837
    @dhawaljain3837 Před 4 měsíci +2

    great

  • @mukund376
    @mukund376 Před 4 měsíci +1

    Very inspiring guy

  • @user-hp2vc7gq1g
    @user-hp2vc7gq1g Před 4 měsíci +1

    Keep doing bro you are very good podcaster I like it 🎉🎉🎉🎉🎉

  • @anmolsinghtanwar
    @anmolsinghtanwar Před 3 měsíci

    bhai aakash sir ko contact kaise Karen?

  • @Regaspectra
    @Regaspectra Před 2 měsíci

    i appreciate him for what he did but for us indians should set a benchmark and comepete with big foreign brands - chanel,gucci,armani,hugo boss,etc. ( please take it as constructive critism)

  • @bharatsinghal5919
    @bharatsinghal5919 Před 3 měsíci +7

    To be honest and as a consumer of Bellavita perfume I did not like. Have tried 4-5 perfumes, they feel cheap and not at all luxury. Congratulations to the guy for building such a great brand.

    • @sahilsahni6557
      @sahilsahni6557 Před 3 měsíci +1

      Try white oud, you will not regret it.

    • @RahulDahiya0303
      @RahulDahiya0303 Před 3 měsíci

      Used perfumes few months back they were good. Now I use non alcoholic options for hormone balance

    • @lakkarajushankar
      @lakkarajushankar Před 2 měsíci +2

      😂don't be hypocritical man... See the price range. Compare similar stuff.

  • @amaanfaraaz4846
    @amaanfaraaz4846 Před 4 měsíci +2

    Really a gem❤

  • @a3minutevideo737
    @a3minutevideo737 Před 3 měsíci +1

    Thank you ❤️

  • @kshitijsingh8061
    @kshitijsingh8061 Před 4 měsíci

    CZcams recommended me one of your video
    And I am so thankful really great stuff man,
    Btw
    I was wondering do you need an video editor for editing your videos than. I Would help you in editing the videos
    If you are interested do respond

  • @FXBillionaire
    @FXBillionaire Před 3 měsíci +1

    Bro money kabhi vapis nahi dete log. Even i have borrowed money to many people but they just dont care.

  • @whatsnewnow4469
    @whatsnewnow4469 Před 4 měsíci +3

    solid entrepreneur

  • @soumyapatra4103
    @soumyapatra4103 Před 29 dny +1

    Nice interviewer

  • @OVVVIDYALAY
    @OVVVIDYALAY Před 3 měsíci

    He said try to sell with fb insta... but offline is difficult

  • @RahulSharma-em6bm
    @RahulSharma-em6bm Před 3 měsíci

    most real podcast ever ananad bhai transparent real person

  • @dipanshkapoor
    @dipanshkapoor Před 4 měsíci +2

    Sir you are saying reach out to you, will i genuinely get a reply?

  • @vineetpugalia4675
    @vineetpugalia4675 Před 4 měsíci +1

    His face & body language resembles Sai Deepak :)

  • @rajkene734
    @rajkene734 Před 4 měsíci +1

    Very Insightful!!! You deserve a million subscribers.

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci

      Thanks a ton! I’m sure it will happen soon considering the amazing support of folks like you 🙌🏻

    • @rajkene734
      @rajkene734 Před 4 měsíci +1

      Always! Thank you for all the insights you provide. Can we get more VC or PE people’s on the podcast?

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci

      Sure - we’ve done some great VC episodes. Do check them out!!

    • @rajkene734
      @rajkene734 Před 4 měsíci

      @@IndianSiliconValley I did. Would love to hear more young people from VC and PE world. Actually I am trying to break into that Industry so maybe their experience will help.

  • @Jaaduu009
    @Jaaduu009 Před 4 měsíci +2

    😍😍😍 this is called real shit real talks

  • @Aartikarao
    @Aartikarao Před 20 dny +1

    He had found own problems solving business 😅😅😅

  • @DailyZindagi
    @DailyZindagi Před 3 měsíci

    So what was the objective of Akash. Coming to your Podcast?

  • @arzan123456
    @arzan123456 Před 2 měsíci

    Talking about 4 P's of marketing

  • @dheerajgupta05
    @dheerajgupta05 Před 2 měsíci +1

    Host need to change his selected cheesy vocabulary which looks well versed. Podcast is fantastic i shutted it out mid way due to cheesy repeats of love it love it , inspiring. Just stop it.

  • @architharia9371
    @architharia9371 Před 2 měsíci

    Product me dam h
    Me to room freshner me bhi honey ya white od use krta hu
    Mahaman puchte h kya khushbu h ekdam alag kya lagaya h kon sa room freshner h

  • @ROYALKISAN-py2lx
    @ROYALKISAN-py2lx Před 3 měsíci

    if anybody wants to collab in agri startup , plz revert.....

  • @piyushgoyal2686
    @piyushgoyal2686 Před 4 měsíci +1

    Jivraj can we work together! I can contribute!

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci

      Always excited to work with folks! Reach out with what you’re thinking 🚀

  • @WaqarAli-me5xg
    @WaqarAli-me5xg Před 2 měsíci

    with how much money he started his brand

  • @vaibhavsharma7136
    @vaibhavsharma7136 Před 4 měsíci +1

    Can you try to remake that intro b roll? Looks very childish 😅

    • @IndianSiliconValley
      @IndianSiliconValley  Před 4 měsíci

      Ah! Appreciate the feedback, we will try to keep doing better with the b rolls. Thanks!

  • @NS-id7ff
    @NS-id7ff Před 4 měsíci +2

    Itna bekaar perfume hai and shopkeepers zabardasti customers ko bechte hain, ye hai iski business strategy and yahan badi badi baatein kar raha hai.. isko khud bhi apne product ka pata hai that's why he's admitting ke iska brand nahi hai because the product is useless.

  • @Biplab551
    @Biplab551 Před 4 měsíci +1

    Next Shark 🦈

  • @karanbaheti149
    @karanbaheti149 Před 4 měsíci +1

    Jivraj

  • @manjunath.dpattanada5036
    @manjunath.dpattanada5036 Před 3 měsíci +6

    Iska product worst sab paid promotion hai,i watched his ad n brought white oud perfume which won't even won't last for 10minutes .there is no section to give comment about product in Amazon n you tube.

  • @ravishankarsharma198
    @ravishankarsharma198 Před 2 měsíci +2

    Quality of product is actually poor

  • @dhawaljain3837
    @dhawaljain3837 Před 4 měsíci

    I also want a 100 cr exit

    • @animeka1444
      @animeka1444 Před 4 měsíci

      mein dunga, par pehle 200 crore lunga

  • @TexasBlink
    @TexasBlink Před 4 měsíci +3

    Don’t waste your money on these Bella Vita cheap perfume and destroy your skin .

  • @user-cw5kg7gs9s
    @user-cw5kg7gs9s Před 3 měsíci +2

    Adil qadri perfum is good i tried both of your

  • @RawalSingh_Official
    @RawalSingh_Official Před 4 měsíci +1

    This podcast is better than the whole Shark Tank India season 🙏

  • @nishantbhaskaran7674
    @nishantbhaskaran7674 Před 10 dny

    "Kuchi pucchi " !!!bhai name change karde

  • @whyme6060
    @whyme6060 Před 3 měsíci

    Your skia aquatic is very bad perfume I will review it in my channel soon

  • @udaymishra3238
    @udaymishra3238 Před měsícem

    This lookalike an interview and not podcast.

  • @vismayraj2830
    @vismayraj2830 Před 3 měsíci +3

    Bellavita perfumes are very bad in quality
    I wasted lot of money.he looted money and made business

  • @wasimraja2138
    @wasimraja2138 Před 3 měsíci

    Headache inducing products....we cannot expect genuine quality by paying so much less

  • @arzan123456
    @arzan123456 Před 2 měsíci

    Awesome truth fuck😂😂

  • @Pgldiscount
    @Pgldiscount Před měsícem

    Bolne me ego itni hai ki jaldi hi bellavita will zero

  • @mohitbarot4699
    @mohitbarot4699 Před 4 měsíci

    Its not that good perfumes. Try visionary pyrates. Its too good orignal copy perfumes

  • @paresh3569
    @paresh3569 Před 3 měsíci +2

    Only show off videos , english speaking conversations pls makes videos hindi language ⬇️⬇️⬇️⬇️

  • @hafizghalib8061
    @hafizghalib8061 Před měsícem

    H

  • @shahzadansari5517
    @shahzadansari5517 Před 3 měsíci

    Kya kar rahe ho Bhai... Program Hindi hai... Par English kyu Jhaad rahe ho...?

  • @ritvickrocks
    @ritvickrocks Před 4 měsíci +1

    Brother aap ek perfume ki bottle theek se banwa lo , dhanda baad mein bana lena . Bsdka bottle khareedi poori leak kar gayi . Usless brand.

  • @BuyProducts91
    @BuyProducts91 Před 3 měsíci

    Akash आनंद को ढूंढकर सर्च किया था पूरा सुनने के लिए, लेकिन आपकी इंग्लिश के चक्कर में अब यह सुनना छोड़ना पड़ रहा है।

    • @aakashanand7481
      @aakashanand7481 Před 3 měsíci +1

      Raj shamani aakash anand waala hindi mein hai wo Sunlo

    • @BuyProducts91
      @BuyProducts91 Před 3 měsíci

      @@aakashanand7481 thanks Bhai, seerch karta hu

  • @worldviralll
    @worldviralll Před 3 měsíci

    Ajmal ka turnover dekhlo

  • @therohitsahani
    @therohitsahani Před 2 měsíci

    Podcasts nowadays are just ADVERTISEMENT

  • @kuchi_puchi_pui_pui
    @kuchi_puchi_pui_pui Před 3 měsíci +2

    bekar perfumes h inke yr..kn kharidta h ye

  • @BuyProducts91
    @BuyProducts91 Před 3 měsíci

    हिंदी में बोलो, हिंदुस्तान में रहते हो, हम सब हिंदी समझते है।

  • @Commonsensereigns
    @Commonsensereigns Před 4 měsíci +1

    Dilli buzzword guy.

  • @Ash_Guleria
    @Ash_Guleria Před 4 měsíci +3

    Wannabe Shark😂agree or not Bella vita ads are the most irritating ones

    • @sparshjazz6565
      @sparshjazz6565 Před 3 měsíci

      and perfumes are most synthetic....people who have used designer perfumes know the quality

  • @zakirahmed7594
    @zakirahmed7594 Před 4 měsíci +1

    Who gave him the titel Perfum Men Of India public never gave him the titel. He calling himself the perfume men of india is as stupid as random bird calling themselves as king of sky just because they can fly.😂😂

  • @zubinnagpal8818
    @zubinnagpal8818 Před 4 měsíci +1

    Kitna “I” “me” karta Hain ye