The Battle for your Butt | Ford F-150 Lightning vs Rivian R1T Seat Comparison.
Vložit
- čas přidán 22. 08. 2024
- Ford and Rivian square off as Carl compares the F-150 Lighting and the R1T seats.
We would really appreciate it if you subscribe to our channel. The more subscribers we have, the more opportunities and teardowns we will be able to bring to you!
Carl on Twitter: @CCrittendeniii
For more behind the scenes content:
Twitter: / live_munro
Instagram: / munrolive
LinkedIn: / munro-live
Facebook: / munroliveteam
Tik Tok: / munrolive
Inquiries: Sales@leandesign.com
For Exclusive Content Join our Patreon!
Patreon: / munrolive
#Rivian #Ford #Seats
I love this level of analysis from people who know their s#&% inside and out. Well done!
You want to see the battle of the butt? Stop right there sir, no need to set your browser to incognito mode. Just fire up Munro Live!
This is one of the best vids Munroe has ever done. Giving real judgment calls on what is good and bad and whether the added cost is worth it.
BRAVO!
One of my main complaints about Monroe live videos that don’t include Sandy are that the presenters often focus almost only on describing what we see without a lot of discussion about why the design is bad or good, or the trade offs of certain design choices.
I’m this video Carl was willing to go out on a limb and share his opinions on exactly those issues, and it was greatly appreciated. Makes for a great video.
Fantastic review Carl, completely unbiased and direct.
Glad you enjoyed it
@@MunroLive As a German engineer, I like this direct style. If someone made a bad decision, we can call it like that. The risk of engineers in the design process beeing to "polite" instead of fighting for the best solution, is that you end up with something like this Rivian seat. Important for all engineers to SAY and MEAN: "I (!) made a bad decision".
I do that by mysef loud and clear as a boss in front of my employees. Company culture of mistakes, learning and improving is very important to sustainable success for a company.
As an aerospace design engineer, Carl is brilliant. Great review 👍
Carl is my role model when it comes to presenting and arguing points. As an aspiring engineer, I love these videos!!
Your group does such a great job explaining their expertise in a product. Amazing
Never thought I would enjoy a video about car seat design but it was very enjoyable and informative. Keep it coming!
Thanks, will do!
One of the best episodes. The compare and contrast is sometimes missing in these videos, but not this one. Keep up the great work.
Thanks, will do!
As a past engineer with process, materials, quality, product and industrial titles I enjoy all the Munro videos. This one was done well. Good Job!
Cool, thanks!
Wow! I love this! A great breakdown. I can’t help but imagine the exponential impact the early stages of design ends up having on insurability and repair costs. Really great video!
When I saw a Seat vs Seat analysis I was prepared to give this a miss. When I realised it was going to be Carl, I was in. And was it worth it. Several principles and lessons one can learn here. Such an engaging analysis and a great video. 👍
Same, Carl is A+
I'd like to see a short video where you mount a bunch of seats and have people do a blindfolded comfort test. EDIT: It looks like there's not much interest in this, so nevermind.
Tesla would probably win that easily with the seat mounted outside of the car on the battery pack. Genius engineering.
It would be like the gamers nexus gamer chair review.
@@_PatrickO I haven't seen that video. Munro Live isn't a review site, but they're the only ones that have the seats for such a test. We know that Sandy's butt prefers Tesla seats, but it would be interesting to see what others think.
It can take an hour or more to determine comfort level. Lots of cheap plush furniture feels great for a couple of minutes. Butt after an hour your butt is aware. Comfort in a vehicle is also dependent on support when G Forces are involved.
@@hoffinger absolutely. Sandy Munro has extensive experience with the TESLA seats taking a 3,000 mile road trip. Driving 15 minutes to work and back isn’t a test.
This was super cool and interesting. I love the chart on the cost of design vs. other steps in the go-to-market process.
Thank you!
Great insights that go well beyond esthetics.
Thanks
I never was a car guy, yet here I am fascinated by your elaborations on two car seats of two cars I will never own or drive xD
Love how much detail you guys get into
Wasn’t expecting a masterclass. Kudos gentlemen!
Another home run from Munro. I'm not in the market for either of these trucks, and yet I really enjoy watching these types of videos. Am I a nerd? I don't care - keep them coming please. So well done.
We are all Nerds
I don’t work in the automotive industry, or even in any manufacturing industry. But I still learned a lot!
No pulling punches here!
Another fascinating analysis,
Thank you Carl.
Thanks
This is what I appreciate most from this channel. Brutal, clear, direct honesty. Leave the political correctness for some other channel.
i always watch your videos they are very interesting. basically when someone throws a hissing fit saying 'that sucks man' most likely they have no idea as to how much though and effort went into making something that just works let alone works well
Good analysis! I wonder how many of these changes they can implement in the new factories being built in Georgia. Perhaps they can include tooling as a line item there.
Yeah, but where to start? There is so much in the Rivian that could be improved it seems like it would be better to throw all of that effort into a completely new vehicle and start from stratch. That way at least they arent wasting their materials and equipment investments theyve already made.
I was wondering the same thing about their new factories. It might be hard to optimized production when you’re repurposing a factory built for another OEM. Tesla is known for creating their own manufacturing equipment to streamline production.
@@lh2338 Tesla is know for making unsubstantiated claims that get repeated over and over.
This was a great take on the impact of these design decisions on cost and quality. Mr. Crittenden covered a broad range of details. He shared his opinions in a blunt and honest fashion that made me wish he was a part of my team. I’d love to see him provide more comparisons between various manufacturers’ approaches to interiors.
PERFECT! Comparing 1 vs the other, the articulation of what to say to laymen. Contrasting the WHY, a aspect can be good and what leads to bad. Average person doesn't need to know the outer thickness of material is 1.38mm with a .85mm backing on the inside and is a total of 8m of material.... what is discussed in this video shows great insight into what is relevant to the people watching and shows a plan and execution of the planning of this video. Carl rally did a great work in explaining, relevant aspects, and was clear concise and easy to follow. Really I care more about the vehicle efficiency, the durability of components, design execution in preventing future problems, etc., seats (for me) are just, hmmm that looks nice or hmm that feels nice, but after watching this video, I can say it was one of the best Munro videos is some time. To peak my interest in something I don't care much about, and leave me feeling better for watching the video..... Carl got a whole lot right, in this video. Fluff videos are a waste of time, videos without context are a waste of time, just saying "change it" without knowing what that means / involves is a waste of time, only stating person opinions is a waste of time... this video was non of that, and deserves a 10 out of 10.
Great Analysis and happy to see Carl is relaxing into the presenter role and excelling !!! Thanks
As a retired engineer (in a completely different industry) let me say THANK YOU CARL!!! I have run into the same problems where the decision makers don't know their a$$hole from an f-stop and make stupid decisions even when they are told why they shouldn't do that, and then come back and BLAME the engineer to cover their a$$ when the trouble becomes obvious. Signed, a grumpy old fart engineer. And have a nice day!
Loved it. You guys are the engineer's engineer. Such in-depth professional analysis. Well done.
Thanks, Ali!
This level of professionalism is actually scary.
Wow. This level of analysis is fantastic. Carl is the real deal!
Very informative. This video should be used in design courses!
My thoughts exactly! Carl should be teaching in the university! I also think that he it's a greta asset for recruting new people for Munro. Talent always attracts talent!
I really appreciate stuff like this. I have really learned a lot from Carl, as I have from the others at Munro in their field of expertise. Priceless!
Imagine "we" were target practicing on a 100 yard rifle range. After sighting in on the bull's eye, we accidentally bump the rifle less than an inch. Without re-sighting, just pulling the trigger - the bullet would miss the target. Sometime it's the smallest details that can become monstrous mistakes. Nice explanation, Carl, as always. I had NO idea how much THOUGHT should be invested in a seat's design to avoid a bad seat. BTW - props for your very nice props.
Wonderful video! Showing that planning and details can have a huge effect down the line is essential for industrial designers.
Fabulous presentation, Should be a required listen for managers in just about any industry.
You guys at Munro raise the bar on instructional tutorials. Put your deep dive hat on when watching a Munro video.
Great analysis and comparison from Carl enjoyed this!
Thanks Dave
Carl's analysis has become my favorite segment and I never previously had much interest in textile manufacturing. As a side note, it may be nothing, but Carl you may need to go see the doctor for a check up. I was just noticing your finger tips and your general pallor. I'm not going to attempt to armchair diagnose, it's probably nothing but sometimes we ignore issues that we shouldn't.
Thanks for the odd little side review, I never did like Leather seats and the 'mushroom' shape they tend to be, prefer CLOTh bucket seats more comfortable, less hot and cold in extreme weather, and not so slippery.
Absolutely. The most comfortable seat I've sat in was on my dad's cloth Alfa 155 seats from 23 years ago. The cloth is so much more pliable and you get more of the underlying foam support structure instead of the stiff leather seats. You sit in those seats, not on them.
Great, clear well thought out speaker, thanks!
you nailed it on Ford’s sewing character. it looks like a really nice office chair rather than a handcrafted luxury seat
The amount of work that goes into things I would never care about on the Rivian is mind blowing.
I absolutely loved this video! It speaks so much to Ford's expertise in manufacturing.
I worked in automotive reconditioning for a few years and *hate* painted plastics. Germans were notorious for it.
Lastly, someone get that man a towel! Literally dripping sweat!
I bought a Ford van back in the day from my brother that worked in Smithers, BC. He sold it to me in and drove it to VI, Cassidy BC (DD Truck Stop) with no seats, he had driven the whole way on his knees. I love my brother, but he was not all there.
" Dumb ", " Stupid ". I love a person that calls it as it is. No need to hold back. Speak the truth about the product. Great analysis.
And i'm sure that Rivian will watch this and learn.
Cory, it's obviously _'Peach Picking Season'_ @ Munro Live! _SWEET_
Beautiful presentation. I learned a lot and enjoyed it too!
Very interesting analysis Carl! As an investor in Rivian this does concern me about their long-term viability. Hopefully RJ is watching these videos!
Good LORD what other channel on CZcams or TV could you possibly get this much insight into manufacturing with expert insights? This is just so damn interesting!
Thanks
Carl is simply amazing! What a great presentation. I will never think about a vehicle seat in the same way again. Thank you
Carl, great Job, fact-based and entertaining, thank you!
Ahhh. That's why my R1S has been delayed by another year. Maybe it's good now that I've watched this. I know someone at Rivian is watching because it seems like they need to learn a lot for Munroe. Thanks Carl for the detailed information.
Man I love Carl's passion in this video. I really liked the chart at 10:50.
I suspect we will be getting a call from RJ to fix their cost issues. Good job in the production boys and girls. :) Cheers from Canada.
Excellent video as always.
Outstanding analysis!!!
Hey thanks for not holding back. I love the honest reviews. Also please do a review of rivian's audio system!!!
I would love to see a video from Rivian and Ford commenting on the design decisions after these comments. These are great points, but I’m sure these manufacturers got to those decisions for a reason.
It would be extra funny if the rivian guy came with a glue bag.
Thanks for sharing your incredible expertise. Great vid.
Entertaining? Kinda? Interesting, insightful, and educational? 100%. There is no way to reach the typical “production quality” and put in the time needed for the research you do while still making money. Even if you could, it would distract from the no-nonsense approach you all take. I love it’s knowledge first. It’s what brought me to CZcams years ago and so refreshing.
Fabulous analysis!!!
Thanks Carl for the detailed comparison between the Ford and Rivian seats. I like your comments about the long term effects resulting from engineering decisions.
Great video , I will give double thumb up.
They should do what they do for power wheelchairs, customizable cushion.
Carl, are you on the team doing the Aptera interior? I hope so!
Awesome video. Amazing presentation and foresight.
Thanks for watching, Timothy!
Fascinating analysis Carl, and can’t wait to see comparison with the new Chinese EVs. Will their interiors be well designed and quality/cost effective?
The new “panel gap”…….. Thanks Carl!
Right here Munro shows why it is worth consulting with. This was just a summary but I had never even glimpsed a fraction of the complexity of issues. The impact of poor design decisions on overall cost structure is very instructive indeed.
Love ur presentations
DEFINITELY FORD. I think that they have the best chance of still being in business in 5 years.
Great review Carl. It is looking more and more like Rivian is just going to have to start from scratch with their next vehicle (after the R1S). That is not a terrible thing... that has pretty much been Tesla's approach. But Tesla has also been able to leverage mid-run changes to dramatically improve their vehicles as they go (especially on the 3 and Y). I am not sure Rivian can really do that. Maybe their next vehicle can be more flexible and they can do that, but it just seems like too much is amiss with the R1T/S to really ever make them profitably. Rivian is really cool, I want them to do well, but they really do seem to have a long way to come.
Great job Carl. I really like your videos. Keep up the good work.
Thanks Mate
Wow. Amazing videos. Tons of insights. Thank you!
Our pleasure!
Being an engineer most of my career, it's the calendar that's the driving force for most decision making for a complex product. My guess is that Rivian spent a great amount of time/review cycles upfront coming up with the Rivian branding for the seat. Because of delays upfront, the rest of the process was rushed. The attitude was just get it done and we will fix it in the next production cycle. Unfortunately as Carl told us to change the design of the seat, tooling has to be scrapped to make the seat with a smaller part count. That expense can not be recovered. Thanks Carl for explaining the various trade-offs.
Ahahaha the thumbnail is too funny
Direct and evidence-backed: great job!
Thank you!
Hell yeah! Another masterpiece! I love how Carl can make us interested on a panel where I put my butt! Excelent presentation and detailed explanation of his process to analize the product from design to result with tons of insightful comments! Every time I learn a lot from watching and , yes, it's super entertaining!
Gotta say the caliber of presentations of late are top cabin. Carl is talking to the manufacturers here and it's kind of like being that fly on the wall while. I personally like this style, no need to dumb it down - tho I'm no engineer nor even relatively smart.
Love the comparison between the newcomer and Ford.
well done!
Thanks Ed
I owned two Chevrolet Uplander’s. . . after my Chevie Venture, I found the Uplander legroom “wanting” (I’m 6’3”). So for the Uplanders (sequentially), I used pieces of large door hinges to move the driver’s seat back three inches. My second Uplander (a extended version) was written off when I was rear-ended at a stop light. My modified seat mounting system survived the collision quite nicely, as did my passenger an the five bicycles, including a Tandem, that we were carrying back from our annual cycling trip to North Carolina.
Another great informative video.
Excellent video.
Glad you liked it!
Thanks for helping these EV companies improve their designs. You are really helping make them more affordable for all by doing these videos. They just need to take your advice. It shouldn't be too long that we can get EV trucks and cars for more affordable prices thanks to you all!
It looks like supplier X may be taking advantage of Rivian. There aren’t that many places to go to have vehicle seating built. A cooperative supplier could have said, “hey, you’re way over-building this attribute,” probably would have suggested making all the caps the same part, molded in color, etc.
Surprisingly interesting!
Comprehensive and nuanced.
Great presentation. Love the detailed analysis.
Thanks for watching, Alton!
great content
Very interesting to see the designers perspective. As a consumer all I really care about is which one is more comfortable and more durable for the given price. I like the less expensive brands like Ford but I realize their premium trims are a waste of money. As you said there isnt enough of an upgrade for the upper trims for what they cost. Id much rather buy a cheaper trim and do aftermarket leather seats.
knocked this one out of the ballpark! where's the bobble head convention? thanks 4 the *Munro insight's* ! super job! you'll cut some super cost's
good luck!
Alright, that was a very interesting and informative video. I am surprised that some of the things pointed out (different sized plastic covers) that this is not being thought of, even as a startup, these guys are pros. Thank you for the education.
Wow, how good was that explanation. Seem like Rivian have stitched themselves up (pardon the pun) 😂
@Andy P
You mean 'pardon the buns'
@Andy P
You mean 'pardon the buns'
Love it. Always someone smarter x
Brilliant and perfectly presented.
Glad you think so!
It's remarkable how much Carl _cares_ about these seats. I want to know if it works, is it reasonably comfy, how long it will it last and was the carbon footprint minimised (none of that stuff is even mentioned here). What it looks like is so far down the list. It is dumb when all 4 bolt covers are different just because you have to put them back in the right places, and the seatbelt panel doesn't thread through.
Great presentation IMO
Fantastic breakdown of the seats. Rivian ought to hire Munro so that they can cut their costs. Those design decisions are harming Rivian's future prospects.
Great review. The mistakes are due to inexperience of the designers and the management. You don’t get to sign off a design on CAD, you build a prototype and sign off the process and finished product.
I love this channel !!!!
Great video! Thanks!