How Lisa Su Turned Around AMD

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  • čas přidán 3. 05. 2024
  • We talk to Su about her leadership at Advanced Micro Devices.
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Komentáře • 1,4K

  • @akashparua4606
    @akashparua4606 Před 4 lety +4687

    She IS the reason I am able to play on low budget PC.

    • @Beos_Valrah
      @Beos_Valrah Před 4 lety +44

      Also Jim Keller is

    • @colmercer3315
      @colmercer3315 Před 4 lety +196

      She is a hero to many PC users and gamers. Not just her but also to the AMD family that patiently work to develope products that are budget friendly.

    • @shortymm2093
      @shortymm2093 Před 4 lety +22

      Kieran DeGreat ther rx line of cards are amazing

    • @Hetsu..
      @Hetsu.. Před 4 lety +6

      @Kieran DeGreat Are you sure you didnt just OC it too hard

    • @nafets6265
      @nafets6265 Před 4 lety +11

      @Kieran DeGreat I dont know for your gpu but for me, I bought amd card r-270 from sapphire 2013, thats 6 years alrady and it worked so great and still kicking.

  • @mutemiz
    @mutemiz Před 4 lety +3507

    She who made Ryzen possible, show some godamn respect

    • @Groaznic
      @Groaznic Před 4 lety +63

      AMD Raisin FTW!

    • @campkira
      @campkira Před 4 lety +3

      meh...

    • @ElPrezzy
      @ElPrezzy Před 4 lety +42

      @@campkira bet you're gonna be playing a lot of JRPGs implicitly made for Zen 2 processors, whether you know it or not

    • @alanpatrickbalagtas6993
      @alanpatrickbalagtas6993 Před 4 lety +7

      Pressing F

    • @firebluestudios
      @firebluestudios Před 4 lety +2

      @@ElPrezzy after skimming through his profile... yeah you're probably right. Let's not kid ourselves and add in eroges to that as well lol

  • @Punisher6791
    @Punisher6791 Před 4 lety +1458

    Lisa Su: Loved By Gamers, Feared by Intel.

  • @scottypuffjr9940
    @scottypuffjr9940 Před 4 lety +2500

    She is so successful because she loves what she does!!

    • @MKeehlify
      @MKeehlify Před 4 lety +34

      I beg to differ. I know her engineering education is crucial to AMD's success.
      I'm glad to hear that they are putting a lot of effort into making sure customers are using computers for good. 6:59 other competitor will never mention something like this. AMD has always valued the average user and I'm glad for the hard work she is doing!
      Edit: typo

    • @johnnyxp64
      @johnnyxp64 Před 4 lety +44

      @@MKeehlify how exactly what you say is different from the comment you replied? she is a success because she loves her job which is engineering.- she is not just another woman used as a frontpage cover for today's "over sensitive and force diversity world". she is a bad ass Personality and brain. her sex is irrelevant!

    • @abdAlmajedSaleh
      @abdAlmajedSaleh Před 4 lety +1

      her uncle is good at it too

    • @MKeehlify
      @MKeehlify Před 4 lety +1

      @@johnnyxp64 Why bring gender into it? I believe that if you bring age, gender, race into discussion you dramatically increase chances of offending someone. I don't like to offend people if I can avoid it. czcams.com/video/gFP4dJHJXoI/video.html

    • @MKeehlify
      @MKeehlify Před 4 lety +2

      @Davin S Agreed. Infinity Fabric is a complex beautiful beast which forms an amazing synergy with the modular Zen cores! Regarding the history of it, Infinity Fabric is a superset of HyperTransport which was completed/implemented in 2001. Dr. Lisa Su joined AMD in 2012 and Infinity Fabric was completed/implemented in 2017, given her qualifications (There are very few people that can do what Dr. Lisa Su does) I also would not be surprised if she made engineering contributions to it.

  • @NasenGuyng
    @NasenGuyng Před 4 lety +2143

    This is how all tech companies must have a engineer CEO, not some greedy MBA entrepreneurs who only focus on bloody money.

    • @pyrophobia133
      @pyrophobia133 Před 4 lety +237

      having a CEO with engineering and business skills are rarest of the rare

    • @syarifairlangga4608
      @syarifairlangga4608 Před 4 lety +44

      She is one of a kind. So rare.

    • @jantran5349
      @jantran5349 Před 4 lety +49

      @@pyrophobia133 becuz an engineer boss can break down problem such as social situation, economic level, engineering level and estimate time for value and production

    • @prashanthb6521
      @prashanthb6521 Před 4 lety +16

      A true leader will have Engg + Business education.

    • @maximchintalov8387
      @maximchintalov8387 Před 4 lety +18

      I hate how Apple is the only one that gets away with it. They don't deserve your money.

  • @stevenarvizu3602
    @stevenarvizu3602 Před 4 lety +1652

    This seems like this lady just kinda researched Lisa and didn’t really understand how much Lisa turned around the pile of garbage that was AMD and kinda just focused more on the fact that she’s a CEO and a woman like damn she did a lot more than just become CEO she straight set up a game plan to surpass their biggest competitor in less than 5 years and begin to dominate the three most important markets in the tech market

    • @m.n152
      @m.n152 Před 4 lety +80

      Yea she have no clue about semiconductor industry and how AMD beat Intel dominance by high value products with lower price

    • @ShaferHart
      @ShaferHart Před 4 lety +117

      These msm assholes think that just having a vagina would've somehow been enough reason to beat Intel. That kind of narrative actually does a disservice to her as a CEO.

    • @npip99
      @npip99 Před 4 lety +16

      It seems like she knows exactly what she's talking about, just look at say 6:10 Where do you get that impression at all, she didn't even reference the fact that she was a woman at all

    • @g1mmedatdome284
      @g1mmedatdome284 Před 4 lety +44

      @@npip99 It's a conference for female businesswomen... The interviewer clearly didn't know how bad AMD was getting smoked by their competition the last decade.

    • @volka2199
      @volka2199 Před 4 lety +53

      By focusing on her being a women she ironically insulted her true great achievements. Marie Curie also went from being a brilliant physicist who discovered several elements to simply that woman that won 2 Nobel prizes. While Curie must have been honored by those prizes during her tine it is her work that had the most profound impact yet it is not what many remember her for. This whole culture of victimization and praise based solely on gender has really hurt our society. It has turned human innovation and ambition into a 2nd grade battle of male vs female while the women who innovate are praised for their gender and the men who innovate resented as if they were the obstacles to the women. Universities have long been the home of so called liberal ideologies so one would expect women to be accepted there before they became accepted in other places of work or study yet women have for a long time had lower enrollment rates in such fields relative to men, the minority that did enroll and made a career out of their study often attained similar positions to men especially in the 2nd half of the 20th century. Now it is being made to seem as if women are being targeted and suppressed in these fields and by businesses when those same exact businesses get on their hands and knees to spread SJW messages to appeal to the most vocal and "outraged" consumers. This type of society is cannibalistic in nature and the so called SJWs will be it's own downfall. At this point I only hope what comes after is better than this.

  • @Nuk1945
    @Nuk1945 Před 4 lety +1095

    AMD is a true engineer's company.

    • @redacted8872
      @redacted8872 Před 3 lety +1

      Chad Company

    • @equalrights4men696
      @equalrights4men696 Před 3 lety +8

      ive been with intel forever but Im switching fully to amd. Getting the 5950x, and the 6900xt. Cant wait

    • @skyeplus
      @skyeplus Před 3 lety +7

      I had a chance working on AMD as a contractor for a brief period of time and can say it is. It's more horizontal in it's structure. As they themselves say, they're more like free-spirited pirates who are focused on bringing on technical innovations. That was my impression too.

    • @anshulshah1219
      @anshulshah1219 Před 3 lety +4

      It all depends on leadership

    • @AlexMkd1984
      @AlexMkd1984 Před 2 lety

      @@redacted8872 your intel 💩

  • @jimsinnovations2737
    @jimsinnovations2737 Před 4 lety +1215

    this lady does not know how to interview such a great mind

    • @jaybonline
      @jaybonline Před 4 lety +77

      true. . I hate her eyes, her expressions, gestures. .

    • @aiGeis
      @aiGeis Před 4 lety +22

      @@jaybonline Reminded me a lot of Kamala Harris tbh.

    • @czos9239
      @czos9239 Před 4 lety +47

      I got one good thing out of that interviewer - an epiphany - "She represents all wimmin" type remarks - sold as being meant to uplift all women - really also means "We who are nothing, we get to ride her coat tails. And smack every dumbass unrelated idea on that train." Plus the political stuff. What a jackass interviewer.

    • @OddClancy
      @OddClancy Před 4 lety +7

      @@DoNotSayThree Noticed this too, always looking around and never keeping eye contact. So silly.

    • @colmercer3315
      @colmercer3315 Před 4 lety +2

      Not many can.

  • @noricardas1
    @noricardas1 Před 4 lety +1006

    My new PC is all AMD (Ryzen 3600 and RX5700 XT). Thanks Liza, for raising AMD from the dead!

    • @pm5296
      @pm5296 Před 4 lety +24

      Here here. I have the same but a 2600x. Congratulations are in order for Radeon's dramatic turn around from Vega

    • @ronnymueller1918
      @ronnymueller1918 Před 4 lety +7

      I got a 3600x but 5 y/o old radeon. The new cpu is great. What do you think about the gpu /cpu combo though? I'm thinking of going for a 5700 or 5700xt too.

    • @noricardas1
      @noricardas1 Před 4 lety +7

      @@ronnymueller1918 I like it. It had a few flaws with drivers intialy, but now it almost works without any hickups. The FPS in games on 1440p 144hz monitor is pretty good. Lowest I've seen was around 62 in Assasin's Creed Origins during a cutscene. Normal gameplay is around 70-80 FPS in that games. Non triple A titles run way above 140 fps

    • @pm5296
      @pm5296 Před 4 lety +2

      @@noricardas1 those Anvil Next games preform so bad on AMD it's almost funny. It was running at 45 in Odyssey on high. All other games are great though. Hitman regular exceeded 144 FPS and Outer Worlds is performing strong too.

    • @ronnymueller1918
      @ronnymueller1918 Před 4 lety +4

      @@noricardas1 and how do you enjoy 1440p gaming? I'm not decided on this, because I'm afraid that 1080p on a 1440p may look bad bc of streched pixels (forgot the technical term for that). And not all games and programs support 1440p so 1080p on a 1440p screen is a real concern for me. Did you have any issues with that?

  • @trodat07
    @trodat07 Před 4 lety +871

    Three political bait questions in a row and Lisa managed them like a boss.

    • @SuperTsogo
      @SuperTsogo Před 4 lety +161

      She ain't no amateur.

    • @StreatzDaRawness
      @StreatzDaRawness Před 4 lety +10

      i was wondering if they were pre approved or anything, she did really well and i learned from this pretty cool!

    • @stoneeh
      @stoneeh Před 4 lety +12

      More like vaguely dodged.

    • @Elitist
      @Elitist Před 4 lety +25

      2 genders
      Male and political 😎

    • @nutzeeer
      @nutzeeer Před 4 lety +20

      she is literally a boss

  • @ZAR556
    @ZAR556 Před 4 lety +825

    Thank you Lisa for bringing Life back to Chip market
    Without Ryzen, Intel will stay 4 cores for next decade

    • @Dr.WhetFarts
      @Dr.WhetFarts Před 4 lety +10

      thank jim keller then.

    • @hardy3786
      @hardy3786 Před 4 lety +16

      @@Dr.WhetFarts why not both? Tbf, he's kinda overshadowed by Lisa.

    • @jesselioce
      @jesselioce Před 4 lety +20

      It's crazy how long 4 cores on the mainstream were the norm. If you look at the 2 core period on the mainstream platform. That was only 3-4 years? Whereas 4 was more than 10 years with intel.

    • @bytes-vq6ug
      @bytes-vq6ug Před 4 lety

      Lol

    • @Katzelle3
      @Katzelle3 Před 4 lety

      It would also have accelerated the transition to ARM.

  • @DS-pk4eh
    @DS-pk4eh Před 4 lety +355

    Nothing but huge respect for Dr. Lisa Su. Thank you.

    • @Beos_Valrah
      @Beos_Valrah Před 4 lety +1

      I would like your comment, but it has that magic number.

    • @DS-pk4eh
      @DS-pk4eh Před 4 lety +3

      @@Beos_Valrah Good catch :-) Didn't saw that one. Eventually, someone will do it without thinking about it, so I think you can go.

    • @Beos_Valrah
      @Beos_Valrah Před 2 lety +1

      @@DS-pk4eh I'm back to do it now :))

  • @MiklosSaS
    @MiklosSaS Před 4 lety +257

    The best CEO in 2019! She did a little miracol with AMD.

    • @SaulKopfenjager
      @SaulKopfenjager Před 4 lety +8

      Not unless she saves Freesync from Ngreedia shytefyuckery!

    • @dondraper4438
      @dondraper4438 Před 4 lety +2

      @@SaulKopfenjager I don't think they will and here is why. Freesync was never about branding, it was about becoming a market standard. The more that Nvidia users purchase freesync monitors, the more they drive that point home.
      Nvidia always going to do their branding, but their customers save money by buying freesync monitors now, and monitor guys will be incentivized to put out more quality freesync displays.

    • @ZeddBG
      @ZeddBG Před 4 lety +8

      @@dondraper4438 The thing is that monitors who were previously marketed as AMD Freesync are now Nvidia Activesync. On the monitors pages now you cant find AMD mentioned. Even the colors are changed from red to green.

    • @jonson856
      @jonson856 Před 4 lety +4

      @@dondraper4438 we do get your point, but AMD does have to do something about marketing. If they simply let Nvidia steal that branding from them then AMD is gonna loose mind share. And without mind share AMD could even create the miracle cpu 15W, 16c32t, 50% higher ipc over Intel, 100$, and still they wouldn't be able to sell it.....
      That's the case with their GPUs.
      Nvidia marketing every freesync monitor as g-sync monitor is gonna make people wonder why no monitor is compatible with AMD free-sync and so they buy nvidia GPUs....

    • @grotesque2786
      @grotesque2786 Před 4 lety +1

      @@jonson856 yep its not like they are outselling intel 9/12 months of the year oh wait

  • @diegofkda199
    @diegofkda199 Před 4 lety +385

    Gender barrier aside, this woman is a true inspiration for anyone. What she's accomplished is beyond words =)

    • @cupair
      @cupair Před 4 lety +36

      Shame that gender barrier has still to be mentioned.

    • @diegofkda199
      @diegofkda199 Před 4 lety +21

      ​@@cupair I'm sorry, it had no special meaning. It's just that this was a rank of most influential women. I think she's much more than that, she needs be up there with the big boys and girls.

    • @ironthrone9455
      @ironthrone9455 Před 4 lety +6

      Gender is nothing

    • @westcoastkidd17
      @westcoastkidd17 Před 4 lety +4

      Also beat the race barrier.

    • @shawnpitman876
      @shawnpitman876 Před 4 lety +11

      @@westcoastkidd17 She's Asian, there's not really a racial barrier to Asians... You clearly watch too much dumbfuck TV where they've convinced you that anyone who isn't white has a barrier. You need to go get educated.

  • @ZImpresive
    @ZImpresive Před 4 lety +230

    Love it When Base AMD Grandma Bakes a Fresh Set of Silicon

    • @TheManinBlack9054
      @TheManinBlack9054 Před 4 lety +3

      Wtf is "base AMD Grandma"?! R u dumb?

    • @ZImpresive
      @ZImpresive Před 4 lety +15

      @@TheManinBlack9054 quiet! free software tool. I need a key for nfsu2.exe

    • @DerekWong967
      @DerekWong967 Před 3 lety +1

      she's actually only 50 but defos looks like a grandma

    • @ranjanbiswas3233
      @ranjanbiswas3233 Před 3 lety +1

      @@TheManinBlack9054 It's a phrase don't be butthurt about such things sigh. Do you have ADHD or what?

  • @gregrich91
    @gregrich91 Před 3 lety +34

    "we are a company of engineers and we let the engineers name it" - great company culture

  • @justvid366
    @justvid366 Před 4 lety +90

    It's impossible to not have huge respect for Lisa Su. She's one hell of a leader.

  • @Astroghouls
    @Astroghouls Před 4 lety +658

    Feminist: I have to be a CEO in order to show men we're better than them. It's about eQuAliTy11!!
    Lisa Su: I have to be a CEO because I work the hardest, am passionate about engineering with a view of innovation, and thousands and thousands of hours spent attaining credentials and academic achievements over many years.

    • @randalica92
      @randalica92 Před 4 lety +69

      She's on her way to be part of the PC Master Race Pantheon.

    • @Youboremenow
      @Youboremenow Před 4 lety +24

      MGTOW: A female CEO, she got there because of her sexuality

    • @johnmadsen37
      @johnmadsen37 Před 4 lety +5

      I’d like to see a successful feminist. Well not really. But if you can list one...

    • @Youboremenow
      @Youboremenow Před 4 lety +1

      @@johnmadsen37 And your definition of a feminist is?

    • @ktcool4660
      @ktcool4660 Před 4 lety +8

      Ok incel

  • @wajinshu
    @wajinshu Před 4 lety +112

    Thank you Lisa Su 👍👍

  • @iitbftw
    @iitbftw Před 4 lety +163

    She's incredible. Slayed the giant that is intel and I truly hope she can do the same to nvidea. The competition has never so been real and it's because this lady is the reason why.

    • @simonmurphy6320
      @simonmurphy6320 Před 4 lety +2

      Totally agree, she has knocked it out of the park this year forcing Intel to cut 2 billion in prices. I really hope and beleive next year will be the AMD GPU win forcing Nvidia to finally cut prices. Also I'm interested to see what Intel's entry into the GPU brings next year. It's all good news for the consumer tbh. Good tech times ahead.

    • @Hans.Dewitt
      @Hans.Dewitt Před 4 lety +4

      slayed is an overstatement to say the least, intel still dominates the market, though I am enjoying the power shift

    • @sandyleask92
      @sandyleask92 Před 4 lety

      Nvidia is a not going to be so easy. AMD doesn't need to try overtake Nvidia they have target customers with cards with great performance for a great price without all the extra features added Nvidia has. When you buy a new Nvidia card you are usually investing in new technologies like RTX and A.I PHYSX etc. People forget this point and often wonder why cards are so damn expensive. If you actually look at the R&D expenses and programming gone in to it. Its not cheap and you bet prices will be high and they better make a return for investors and please them.

    • @abcdxx1059
      @abcdxx1059 Před 4 lety +1

      @@sandyleask92 yes im getting 2 2080ti's if my motive was to play games i would have gotten a 5700x but i need those tensor cores

    • @paulcwyuen
      @paulcwyuen Před 4 lety

      It's better for AMD to keep low profile. Been a fan of AMD since the 90s and my Athlon X4 740 still works perfectly.

  • @Ironrodpower
    @Ironrodpower Před 4 lety +164

    I LOVE LISA

  • @Ayzee5363
    @Ayzee5363 Před 4 lety +75

    She is the reason for the first time in my last 20 years of using intel processors that I am considering a ryzen cpu in my next build.

    • @danielo9827
      @danielo9827 Před 4 lety +16

      I used Intel for the majority of my gaming life, but have always secretly hated them for their... tactics. Overpricing their CPUs, offering measly performance increases between generations, and just overall gouging customers for every last cent. Still, I used them because there wasn't anything that came close.
      I still can't believe that a mere 3-4 years ago, 4 cores was all your could hope for in the mainstream market, because Intel said "4 cores is all you need" for the longest time, but it was just an excuse to charge 1000+ for any CPU with more than 4 cores...
      Thanks to AMD, now we even have 16 cores in the sub-1000 price bracket, effectively destroying Intel's overbearing dominance and price gouging. Did you know that the 16-core, 3950X Ryzen that costs $750 bucks matches or beats Intel's $2000 18-core CPU?
      And the 12-Core $500 Ryzen matches/beats Intel's 9900K (or whatever it's called) that also costs around $450-500? That includes gaming, haha. Mind you, that's on single-core performance. Multicore performance is all AMD now. Not only because of the higher core count, but because their architecture is much more advanced.
      That aside, AMD suffers from none of the security flaws that Intel CPUs keep having, their CPU design and architecture is leaps and bounds ahead of Intel's decade-old designs (In other words, Intel's "modern" CPUs still use a similar architecture to Sandy Bridge [2000 series i7] not much has changed. They were at the top, and got lazy... producing the same crap over and over and charging ridiculous prices for it)
      I currently have a Ryzen system and I can tell you. You will not regret it if you do it.

    • @allxtend4005
      @allxtend4005 Před 4 lety +5

      20 years ... so you missed that the Athlon Cpu's from AMD was better then the Intel Cpu's right ?

    • @prateekpanwar646
      @prateekpanwar646 Před 4 lety +1

      @@allxtend4005 I have AMD A6 APU in laptop. It easily beats my friends i5 3rd gen in real life test not in benchmarks. Both were dell laptop have similar 4gigs of ram and 1333mHz speeds. I ran creo 3, gta iv at fingertips. And i5 couldn't managed to run gta san andreas without lagging.
      I know it's more of gpu test. But for price, you get very good cpu + gpu also

    • @Albertojimenez-mf4se
      @Albertojimenez-mf4se Před 4 lety

      ...me too!

    • @omardiaz5552
      @omardiaz5552 Před 4 lety

      @@danielo9827 how many truths in a paragraph. 👏👏👌

  • @marcomongke3116
    @marcomongke3116 Před 3 lety +92

    We dont need captain Marvel, however someone like Lisa Su is the real inspiration!

  • @dbk8814
    @dbk8814 Před 4 lety +324

    This is what a empowered woman looks like unlike the puesdo feminist

    • @QuandarNl
      @QuandarNl Před 4 lety +8

      I 100% agree!

    • @dinoflame9696
      @dinoflame9696 Před 4 lety +52

      And, guess what, she's well-respected for that... It's almost as if women who are smart, confident and hard-working, command the exact same level of admiration and respect as a guy would!

    • @bananya6020
      @bananya6020 Před 4 lety +23

      not that garbage meme stuff; I feel like Lisa doesn't even care about her gender in relation to her business though she just wants to make a really good product and inevitably she becomes an inspiration to everyone, even people who think of feminism and how women have just as much potential as men etc.

    • @kezziekz
      @kezziekz Před 3 lety +4

      💯

    • @kezziekz
      @kezziekz Před 3 lety +4

      @@bananya6020 💯

  • @Neeverseen
    @Neeverseen Před 4 lety +6

    This is an example of a strong woman. She just does what she does out of self motivation, not needing confirmation by the public. This is a role model for little girls.

    • @allxtend4005
      @allxtend4005 Před 4 lety +1

      she is a strong Human, why you degrade her by her gender ?
      The same thing can be done by a men but no one say "he's a strong men" ... did i ever hear someone say Elon Musk is a strong men Because of inovation ?
      As long as peoples like you (femenist's) think this way, the world will be never better for Men/women.

  • @kyounokuma
    @kyounokuma Před 3 lety +20

    Lisa Su. Add her to the list of the few CEOs that actually deserves a multi-million dollar salary.

  • @drajah1986
    @drajah1986 Před 4 lety +31

    god damn Legend. Somewhere at intel, someone is like is like "Boost the clock and add 2 more cores, that'll show 'em - oh and pricing, $2200"

  • @Skux720
    @Skux720 Před 3 lety +32

    This is what happens when you have an engineer leading your company, not a businessperson. Someone who actually knows about the product they're selling.

    • @Beos_Valrah
      @Beos_Valrah Před 2 lety +3

      Dr. Lisa Su is both an engineer AND a business person. I think this combination is key for her success at AMD!

    • @ScavengerFX
      @ScavengerFX Před 10 měsíci

      @@Beos_Valrah She has SO MUCH education and REALLY understands what she's doing and what the company needs to do to remain the leader.

  • @badnewsbruner
    @badnewsbruner Před 4 lety +39

    I love Dr. Su! She's one of my heroes. I've been building PCs for nearly 2 decades now, and all of them have been powered by AMD CPUs. Dr. Su, and AMD, I salute you! Thank you for bringing competition back into a stale market!! Also, thank you for my new 3700x :)

  • @SuperTsogo
    @SuperTsogo Před 4 lety +37

    Such an exemplary CEO. I wish they would all be like her.

  • @LeonardoDias-te2gg
    @LeonardoDias-te2gg Před 2 lety +2

    Her communication skills are so amazing.

  • @swamivivekananda-cyclonicm8781

    One word she spoke :: Extreme communication. How important it is even in our day to day life.

  • @streetguru9350
    @streetguru9350 Před 4 lety +152

    Cuz Intel coasted for years when they had a monopoly.

    • @moriart13
      @moriart13 Před 4 lety +20

      they fapped 8 years straight instead of R&D

    • @ov3rkill
      @ov3rkill Před 4 lety +8

      Yeah. With all the money they earned they could've pushed the technology instead they prefer to fap all day.

    • @dondraper4438
      @dondraper4438 Před 4 lety +6

      @@ov3rkill Intel actually brought out a 6 core 12 thread cpu to deskop with the i7 980x in Q1 2010. Then they decided it was too much and stuck with 4 core 8 thread i7's instead. Right up until Q4 2017.

    • @danielo9827
      @danielo9827 Před 4 lety +3

      Come on guys, we all know that "4 Cores is all you need" (Intel's words, and excuse for charging $1000+ for anything with more than 4 cores)

    • @nocivolive
      @nocivolive Před 3 lety +1

      @@dondraper4438 To be fair at that time was overkill because software wasn't ready. Most of the software didn't use more than 1 core. But since 2015 is the other way around.

  • @antoniobrajkovic1977
    @antoniobrajkovic1977 Před 4 lety +78

    And just to think that she was involved in the design of the PS3 cell multicore processor. Now we have lots of cores and guess who provides the APUs for Sony and Microsoft...
    That's a person with a clear vision...

    • @scottyhaines4226
      @scottyhaines4226 Před 4 lety +16

      She's definitely helped innovate technology. I think Intel would still be making dual CPUs if she didn't start pushing core count.

    • @antoniobrajkovic1977
      @antoniobrajkovic1977 Před 4 lety +3

      @@scottyhaines4226 exactly

    • @neoqueto
      @neoqueto Před 4 lety +9

      The PS3 was so ahead of its time thanks to its CPU which almost led to its demise. But it was overkill for the games themselves, which never truly utilized its potential.

    • @billijiran5995
      @billijiran5995 Před 4 lety +1

      @@neoqueto I agree. The Last of Us is one of the games who showed the full potential of the PlayStation 3's CPU.

    • @neoqueto
      @neoqueto Před 4 lety +1

      @@billijiran5995 yes, The Last Of Us on the PS3 looks better than countless PS4 games. And is also resource intensive in other areas, not only graphics.

  • @pinkvpn
    @pinkvpn Před 4 lety +10

    And most importantly, she sounds very humble and respectful.

  • @monsieurstudentloan4216
    @monsieurstudentloan4216 Před 3 lety +40

    Most women won't know how great Dr. Lisa Su is. Only us gamer guys and tech guys know how glorious Dr. Lisa Su is.

    • @dahalofreeek
      @dahalofreeek Před 3 lety +2

      Lots of women are into tech and gaming too. I will admit that engineering classes are still largely dominated by male students but the demographics shifted massively from just a handful of female students in the entire engineering faculty at my university (literally

    • @dumbmoot1708
      @dumbmoot1708 Před 3 lety +2

      Why would you say that? No one really asked and what you’re saying is based.

    • @hburners361
      @hburners361 Před 3 lety +2

      @@dumbmoot1708 Maybe because "Most women won't know how great Dr. Lisa Su" ?

  • @Noobsaucer
    @Noobsaucer Před 4 lety +22

    8:58 the interviewer's face is like OK, she is apparently not answering this question. Hilarious!
    I love Lisa, a great personality and also one of the most talented and impactful people in tech. How AMD came back in a massive way from the edge of bankruptcy speaks louder than anything I could say. As a tech enthusiast I'll be forever grateful for bringing back competition to the market after a painful stagnation of a decade if not more. Absolutely legendary stuff.

    • @ksec6631
      @ksec6631 Před 4 lety +2

      I notice that too. I guess she is not very good at hiding her feelings.

  • @vincentlima
    @vincentlima Před 3 lety +11

    watching this after the 5000 ryzen series launch. crazy how she turned around AMD and crushed the competition

  • @andriassiwabessy
    @andriassiwabessy Před 3 lety +8

    She is a genius, so far sighted, yet so humble!

  • @moritzrothacher2669
    @moritzrothacher2669 Před 4 lety +136

    "We are not in your phones (yet)"

    • @petermitchell6348
      @petermitchell6348 Před 4 lety +25

      I think ARM may be a tough nut to crack.

    • @hantzleyaudate7697
      @hantzleyaudate7697 Před 4 lety +3

      dat Samsung deal is HEALTHY -- CHONKY revenue

    • @kampret06
      @kampret06 Před 4 lety +9

      @@hantzleyaudate7697 yup, guess we'll soon see AMD on Samsung's exynos chip

    • @samghost13
      @samghost13 Před 4 lety

      I am the first to buy AMD Phones!

    • @hellothere-us7iw
      @hellothere-us7iw Před 4 lety +5

      @@kampret06 exynos is going to be shutdown. No more future development on it. After S11 and note 11, they would be using another processors.

  • @MelancholicSerenade
    @MelancholicSerenade Před 4 lety +21

    I have nothing but sheer respect for Lisa.

  • @aliabdullah96
    @aliabdullah96 Před 4 lety +32

    watching this on a amd cpu 6c12t for 79 dollars. thank you dr lisa su.

  • @bgtubber
    @bgtubber Před 4 lety +10

    Mama Su! ☺Yet another proof that you can be successful and achieve your dreams if you are persistent and work hard enough no matter if you're a man, a woman, black or white. Looking forward to what the future holds for AMD and Dr. Lisa Su.

  • @YAMAHA_FAN.
    @YAMAHA_FAN. Před 3 lety +41

    Just one word for this smart, amaing and down to earth person ane we all know she is life saver for AMD and coz of ma'am person like me have good budget gaming pc

  • @AndriusKamarauskas
    @AndriusKamarauskas Před 4 lety +112

    watched half video and still didn't heard how Lisa Su Turned Around AMD

    • @dondraper4438
      @dondraper4438 Před 4 lety +72

      No doubt this lady doesn't even understand how Lisa Su was CEO through the darkest stage of AMD's exsistence and brought them back to market relevancy.
      But whatever, they just see she is a lady and cling onto her. Glad Lisa and her team brought some sanity back to the pc market.

    • @salemgiath8150
      @salemgiath8150 Před 4 lety +46

      hussein hussein An Interviewer that doesn’t even bother reading the guest’s wiki page before the interview is a horrible interviewer

    • @carlos2004
      @carlos2004 Před 4 lety +5

      yeah, the interview felt off.

    • @czmliu
      @czmliu Před 4 lety +5

      2:40 extreme communication, 5:10 engineering focused

    • @tams805
      @tams805 Před 4 lety +4

      @@czmliu Plus sticking with a direction once they'd invested in it.

  • @TKIvanov
    @TKIvanov Před 3 lety +5

    "Okay, time for questions from the audience"
    *one question*
    "K, thats enough"

  • @florin604
    @florin604 Před 4 lety +30

    She has good vision on the industry

  • @fredhair
    @fredhair Před 3 lety +4

    Brilliant interviewee, less so the interviewer.. Lisa Su is a genius and deserves more respect than she was shown by this interviewer who barely looked at her. Glad AMD is doing so well, always been a fan of them despite also using Intel in the past. It's great that Lisa has made AMD a real success in the past few years, great woman and seems very personable too. Shame the best question came from the audience!

  • @EUK007
    @EUK007 Před 3 lety +6

    Lisa is like a pretty cool aunt who gives cool presents and gifts at Christmas.

  • @wangertanger
    @wangertanger Před 3 lety +4

    she honestly changed the game. She deserves all the resepct.

  • @julio_arias_sj
    @julio_arias_sj Před rokem +5

    Gracias Lisa Su por todo!!

  • @MrRambee
    @MrRambee Před 4 lety +11

    She will go down as a legend

  • @paulburger9904
    @paulburger9904 Před 3 lety +6

    What an absolute gem of a person. She just screams authentic.

  • @MM2fh64
    @MM2fh64 Před 3 lety +3

    My favorite CEO 😍

  • @joshflugel
    @joshflugel Před 3 lety +3

    She's an amazing lady, CEO of AMD, mother of Ryzen, and holds PhD in electrical engineering from MIT.

  • @genesisdebbarma3697
    @genesisdebbarma3697 Před 3 lety +33

    She is a tech person..stop asking her political questions

  • @dzibanart8521
    @dzibanart8521 Před 3 lety +4

    she had a plan and she executed it perfectly and surpassed it , she and her team at AMD are brilliant. chaplet design was such a smart move.

  • @ramibos6549
    @ramibos6549 Před 4 lety +26

    I got R5 1600 comes with decent cooler and thermal paste, fantastic value! Ty Amd

    • @will4may175
      @will4may175 Před 4 lety +1

      I have the same CPU, I've been doing tonnes of overtime and I'm upgrading to the 3600 at the end of this week, the 1600 has been awesome and never let me down, I have a gtx 1060 6gb at the mo, but getting the 5700xt end of this week too, AMD with Lisa Su has made the PC market a lot better place.

    • @ramibos6549
      @ramibos6549 Před 4 lety +2

      @@will4may175 Niiice stuff there really.
      I will just wait for a second hand 3600 to pop up.. Just working class here without opportunity for overtimes lol

    • @will4may175
      @will4may175 Před 4 lety +2

      @@ramibos6549 I am just a postman but theres always someone off sick, thanks to them I can upgrade, but I know how you feel been there for years, this is the first time I get to treat myself.

  • @heikojakob6491
    @heikojakob6491 Před 2 lety +5

    She's a great person and one of the best CEOs in the entire IT industry.

  • @RSID
    @RSID Před 4 lety +15

    respect for Lisa Su. Really, my computer has an affordable Ryzen 6 core chip in it, and I've been loving it.

    • @RSID
      @RSID Před 2 lety +1

      Update: I just upgraded to a Ryzen 9 5900X. Thanks again Dr.

    • @PretentiousStuff
      @PretentiousStuff Před 2 lety

      @@RSID where did you get the money for that shit bro

  • @HickoryDickory86
    @HickoryDickory86 Před 4 lety +132

    I absolutely adore Lisa Su! But is it possible for that interviewer to look _more_ bored and disinterested? Jeez, she could have at least feigned interest and excitement.

  • @dsmooveagle18
    @dsmooveagle18 Před 4 lety +32

    Some of y'all some haters. She can't say anything that'll hurt her company, & she didn't turn a multibillion dollar company around all by herself. You'd think nobody would have to explain that...

  • @thtupid
    @thtupid Před 4 lety +1

    This woman is just amazing. I really don't think she gets enough recognition in the world with just how much talent she has and is able to use them all.

  • @RealTechnoPanda
    @RealTechnoPanda Před 4 lety +8

    Brilliant woman. I admire her a lot!

  • @o2xide503
    @o2xide503 Před 3 lety +27

    Lisa is every budget gamer's mom at this point

  • @MrKillroy26
    @MrKillroy26 Před 4 lety +19

    Thank god she came around. Making Intel quake in their boots.

  • @user-xx6fv4tu2q
    @user-xx6fv4tu2q Před 4 lety +2

    Finally a company which is lead by someone who understands how the product works... I was working so many times in companies where my boss had no idea about what employee's are doing and made a lot of bad decisions because of his lack of knowledge...

  • @Tulpenfisch
    @Tulpenfisch Před rokem

    This is by far the best moderator I've ever seen: Really good questions, really detailed questions, and with a respectful but demanding eye level with the guest.

  • @khatzine7244
    @khatzine7244 Před 4 lety +24

    thumbs up lisa su, thumbs up AMD

  • @LesChroniquesDeGeorge
    @LesChroniquesDeGeorge Před 4 lety +22

    Just bought my Ryzen 3900x

  • @p9malino267
    @p9malino267 Před 3 lety +1

    She is the one who made it possible for me to buy a pretty powerful laptop to do my studying on for a very good price. Huge respect and thanks to this lady!

  • @odddellarobbia4
    @odddellarobbia4 Před 4 lety

    Such a blessing for us.

  • @padidazg.1166
    @padidazg.1166 Před 4 lety +23

    "We are not in your smartphones" and Adreno GPU's architecture belongs to AMD's graphics-brand Radeon.

    • @welyum7308
      @welyum7308 Před 4 lety +18

      adreno was sold to qualcomm

    • @padidazg.1166
      @padidazg.1166 Před 4 lety +2

      @@welyum7308 I meant GPU's architecture. Yes, Qualcomm bought it but its architecture was designed by AMD.

    • @muhammadivanfadzil5941
      @muhammadivanfadzil5941 Před 4 lety +3

      still AMD not owned it even radeon architecture was developed by AMD, its Quallcomm's

    • @muhammadivanfadzil5941
      @muhammadivanfadzil5941 Před 4 lety

      I bet you have google

    • @Neojhun
      @Neojhun Před 4 lety +9

      @@welyum7308 Yep sold off long ago the architecture now is very far from AMD Radeon. But notice how Adreno is an anagram of Radeon.

  • @RayMak
    @RayMak Před 3 lety +3

    She is humble and powerful

  • @samghost13
    @samghost13 Před 4 lety +1

    Thank you very very much Miss Lisa Sue

  • @Whateverworksism
    @Whateverworksism Před 2 lety +1

    I'm a big fan of Lisa. What a businesswoman. What a human. She's affected the market in one of the best ways I can imagine, ultimately to the benefit of consumers (and AMD of course).

  • @monstesam
    @monstesam Před 4 lety +5

    Now this is brave and stunning, I love soo much

  • @zane62135
    @zane62135 Před 4 lety +4

    Lisa Su is a god. Can't believe how well she managed to turn AMD around.

  • @VenomStryker
    @VenomStryker Před 2 lety +1

    Lisa Su is so awesome! Fluent in multiple languages and the head of a major corporation! I remember seeing her on an episode of Modern Marvels about chip manufacturing and she was the head of R&D at the time I think.

  • @GRAGONITE
    @GRAGONITE Před 4 lety +1

    Great interview and greater personality

  • @chloemc144
    @chloemc144 Před 4 lety +10

    I love RYZEN!

  • @erickim3710
    @erickim3710 Před 3 lety +3

    As an Intel fan, AMD has done a miraculous job. I kinda want some Ryzen in my PC now, and definitely look forward to how the company is going to perform in the future.

  • @erikolausson1270
    @erikolausson1270 Před 4 lety

    Amazing interview with tough global and political questions followed with honest answers. AMD has done a wonderful job over the last few years, now I know why and how. The world needs more brilliant engineers and people with a genuine interest in product development running the place. Yes, sales and economics are important but don't forget that business is mostly about the product itself.

  • @ignacia84
    @ignacia84 Před 3 lety

    she's my new idol...thanks mam for great product from AMD

  • @aonoymousandy7467
    @aonoymousandy7467 Před 4 lety +5

    Lisa Su is an exemplary engineer leader

  • @Catalina._
    @Catalina._ Před 4 lety +9

    Lisa is Queen of the tech world 👑

    • @DenGuleBalje
      @DenGuleBalje Před 4 lety +3

      Right now she is absolutely the queen. Take a look at the AMD stock the last couple of years, it's been amazing to watch.

  • @JO-ej3nh
    @JO-ej3nh Před 3 lety +1

    I love how Lisa is always talking about we and her team. She's a brilliant and humble women. I'm glad she turned around AMD, I love the processor I put in my PC.

  • @jmoneyentertainment4890

    Amazing interview!! This lady is very bright and has good sense of what's going on around her👍 I have quite a bit of sticks in this company so interesting to hear! The stock has been going up recently

  • @Groaznic
    @Groaznic Před 4 lety +4

    I ROVE YOU RISA!!!

  • @OneEternalAsh
    @OneEternalAsh Před 3 lety +3

    Thank you Lisa Su, my AMD Ryzen 2700x and GTX 1080 build is so GOOD!
    (P.S Sold my i7-6700K)

  • @adadddadadadad
    @adadddadadadad Před 4 lety

    2020 even now m thankful to her. Thnx for ryzen

  • @EntropyAcolyte
    @EntropyAcolyte Před 4 lety

    THANK YOU!

  • @bluescluessuperagent
    @bluescluessuperagent Před 4 lety +6

    by making good products at great prices

  • @1nabcd8ed
    @1nabcd8ed Před 4 lety +5

    it's amazing what she did to AMD at the time it's getting pummeled by intel. she clawed AMD out of the hole and trumped intel in terms of semiconductor engineering.

    • @ctsd623
      @ctsd623 Před 4 lety

      Especially given the fact Intel's R&D budget alone was massively greater than AMD's entire revenue

  • @RachitPanwar
    @RachitPanwar Před 3 lety

    CZcams recommending this is like "and this is how it all started.." An inspiration for all human beings how 1 person can turn the company around and change peoples life.

  • @hamzasbai3831
    @hamzasbai3831 Před 3 lety

    Brilliance and Humility !

  • @carloscruz7317
    @carloscruz7317 Před 4 lety +50

    This is what happens when you put a non traditional ceo in place. Watch this company in 10 years. Intel is lost right now.

    • @dondraper4438
      @dondraper4438 Před 4 lety +11

      Bruh, she is there based off merits alone. Her being a lady is just biology, but her leadership abilities, and domination of Intel is entirely done by her merits.
      Meanwhile Intel's Brian Kraznich is long gone (from Intel) and that's entirely due to his merits and actions as well.

    • @carloscruz7317
      @carloscruz7317 Před 4 lety +29

      hussein hussein hey that’s pretty stupid of you to assume I meant gender... smh I was talking about the fact that she is an engineer by nature and not a traditional bean counter....

    • @dondraper4438
      @dondraper4438 Před 4 lety +2

      @@carloscruz7317 I apologize man and I agree; glad we have an engineer as CEO.

    • @Envengerx
      @Envengerx Před 4 lety +1

      @@carloscruz7317 most companies are focusing on short term profits to please shareholder rather then making long term plans and customer relationship.
      Everyone bought Intel due to its performance but no 1 loved it. They didn't have a respected spokesperson.

    • @ColinYapp
      @ColinYapp Před 3 lety +1

      @@dondraper4438 I definitely think "merits" earned her a place but tech is very white and male. Considering her qualifications and knowledge, if she were a white male, she would have long ago been swooped up and made a CEO elsewhere. This is what is so short sighted when it comes to the gender and race issue in tech, people that are not white males or Indian /Asian males generally are not called on unless there is no one else. I used to work in investment banking and thought diversity was an issue there but now that I work in Silicon Valley, it is far worse in most of the tech companies, especially for people of color.

  • @silentblackhole
    @silentblackhole Před 4 lety +59

    The interviewer looks bored. Comes across pretty rude.

    • @Jonius
      @Jonius Před 4 lety +8

      Maybe she doesn't love her job as much as Lisa Su loves hers

    • @EmilyRose0
      @EmilyRose0 Před 3 lety

      Well the answers were boring, dodgy and generic and PC.

  • @hereb4theend
    @hereb4theend Před 4 lety +1

    We love you Lisa Su

  • @user-pj6oc5gy2q
    @user-pj6oc5gy2q Před 2 lety

    watching this on a 5800x and 6800. amd is truly innovative and pro consumer. hope to see this philosophy continue. thanks lisa and ALL amd engineers.