A Tire Company Gives Out The Most Prestigious Food Award - Here's Why
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- čas přidán 29. 12. 2019
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Why does Michelin - a tire manufacturer - rate restaurants?
SOURCES:
www.beyond.fr/food/michelin-g...
priceonomics.com/why-does-a-t...
www.escoffier.edu/blog/culina...
Delorean design by vecteezy
Thanks for watching.
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Hi, sorry for the lack of videos lately. I’ve been struggling a bit with motivation. But I’ve already made the necessary adjustments. I will be back next year with a new brand new video series. I’m also planning to go back to slightly shorter videos so that I can upload more frequently again. Uploading a new video is after all the most fun part about youtube - so I think allowing me to do that more often should help. ---- Happy New Year !
You make great videos man, its fine...take your time...
Hey, I love your videos and appreciate the level of research/detail you put into making these.
Hope you take the time to relax over the holidays.
Looking forward to more Facts in Motion in 2020+ .....
@@kyokyoniizukyo7171 agreed. Quality over quantity. And you seem to have a great balance of both! Love your videos!
Sometimes I find that getting a good meal is all that's needed to get my spirits back up and going. Perhaps there's a guide for that sort thing, maybe gives some kind of rating...
Seriously, don't trip dude, do a spa day, make yourself a smoothie, good concert, whatevs that help, we'll be here!
Facts in Motion Happy New Year!! 🎊🎊🎊🎉🎉🎉🎉
This would explain Michelin man's considerable girth.
absolute unit
thiccc with three c's (pun intended)
G I R T T H
_Michelin man's dummy thicccccc_
C H O N K
I deadass thought it was different Michelin
Trust same 😂
It definitely could have been because Michelin is apparently just a last name.
Seriously this is like finding out that the Old McDonald who had a farm was actually the great grandfather of the dude who invented the fast food company.
Wkwkland
Yeah I was nearly certain that it was different, unrelated Michelins
Now tell me how the Guinness beer company is the same creator of the World Book of Records.
Ben Miles wait..... really?
alfian eka yes
I heard to settle bar bets and agruments
It is
Ben Miles copied
For those asking about The Guiness Book of records, it was indeed made by the man who owned Guiness Breweries. He and his friend went recreational shooting and got into a argument over which bird was the fastest. He tried to find the information but realised it wasn't published anywhere, and it also occurred to him that people in pubs everywhere must have similar debates all the time with no way to find the actual answer. So he commissioned some people who owned a fact finding agency to write the book and gave a bunch of copies away, presumably to promote his beer. It became an instant hit in homes and evolved into a mainstay.
That’s such a cool story! It’s kind of a shame, though, how low-quality Guinness World Records books have become recently.
🧢
@@CaptainCoolzCT- yeah a few of my friends have world records but they can't get them officialized because you have to pay guinness world records to do so
@@mmw4990 yo mammas a stoat
@@mmw4990 and a stout is a beer
Wait, the food Michelin is the same Michelin of the tires ? lmao I thought it was a common last name or something
This will never leave my mind when I look at another Michelin restaurant
Bruh same
Same here, I guess I haven't been to enough fancy restaurants, to have seen the logo.
@@nate_d376 lol exactly
Waiter; Your order sir?
Me; A medium smoked rubber please.
Waiter; Do you want blinker fluid with that?
Me; What?
When I was a kid, I used to think both the Michelin man and the Stay Puft Marshmallow man were giant ghosts in Ghostbusters.
Not gonna lie I thought the tire white puffy dude thing was from ghostbusters
Everybody did
Wait, they're not?? Da heck! Geez...
I thought the orange wolverine from the cartoon was God lol.
yeah i thought the michelin man guy was as well.
mean while in Hong Kong, a Michelin star is called the kiss of death because the landlord just raises the rent exponentially if they know you got a michelin star
If the restaurant was smart, it would just take a loan and buy the building before the landlord learnt about the star.
@@MegaMementoMori do you have any idea how expensive housing prices in hk are? plus, most restaurants only rent spots in malls.
Why do that? It would kill the restaurant but how does that benefit the landlord?
@@aero42 short term gains
@@youtubewontletmehaveaonewo2471 short term thinking will kill both business owners
Finally someone cares to explain why a rubbery dummy thicc boi is giving out stars.
Lmao
Ugh, cringe.
@@netweed09 who the hell says "ugh"
what kind of emo bullshit is this
@@rice9224 is it cringe to say ugh now?
@@Blavin now it is
The Michelin man of course
The most elusive rare creature studied by biologists for decades
Damn you buddy, you beat me to it by 9minutes ....😜
Hope ya'll have a good New Years
I’ve seen a lot of Michelin women in the UK, USA and Australia 🤪
Encountered this being at a big rodeo in the 90s was the most terrifying experience I've ever had.
@@bugzyhardrada3168 Ah the rarefied Home-o Internet Sapiens.
Observe how they vie and struggle to secure the top-rated comments. Fascinating!
And a brewery publishes the most common book of world records
Which is what
@@bellasumalinog8483 guinness book of world records
@TheGhost exactly what happens with Michelin
And a winter tyre and galoshes brand makes devices that are connecting people while blasting Fransisco Tarrega's gran vals...
Oh it is them, I was wondering if it was the same company
One of those things I figured too obvious to be true at first glance.
Joke's on me, I guess.
Yes you dumb donkey
Yes you fucking donut
Yes you bloody bladder
Yes you bonzo policia
how can something be too obvious to be true, you are not living in detective novel.
Among the bad things about receiving a star: you need to maintain standards not only on food quality, but also on service and environment, which is expensive. Some chefs chose to lose a star on purpose to be able to keep a local/family style restaurant.
This is actually very true. I read about a small cafe on the Appalachian Trail that was owned by a husband and wife duo. How an inspector discovered it while on vacation and got other inspectors to visit it and it earned 2 stars I think for how good the food was. But it was a outdoor cafe with wooden park benches, served on paper plates and plastic cutlery. And all these upper crust people and big name critics started to visit and complain and moan about the rustic set up.
So they closed down and moved, Michelin even offered them a apology for causing them so much trouble and promised to never publicly give them stars again. They opened another cafe on a different part of the trail in a different state and are still open to this day apparently. Though the name is no longer advertised and they don’t show up on any map or service.
@Taylor Rayborn Source?
@@TaylorRayborn What's the name of the chef/owner or restaurant, i call bs on this story
@@butch.dieselsteak sad
@@TaylorRayborn It should always be about the food, not the way it's presented or the decor of the place. I'll take a meal on a paper plate soaked through with grease from a stall on the side of the road over an expensive bistro any day.
It was nice sending this to my friend who said the Michelin's were different
Its like a big "I told you so" now your friend can be a little bit educated.
*stupid friend* or *unreasonable friend*... at least in my case 😂
@@NICOMINDE well said, hays... Reminds me to do my research work all of a sudden and my *unreasonable friend* is there
B
A simple google search would have resolved that for him. The first thing that comes up for "Michelin star" is: "Michelin Guides are a series of guide books published by the French tyre company Michelin for more than a century."
In case you’re wondering who the world’s largest tire manufacturer is, it’s LEGO.
Whaaaaaat! Why tho?
@@s3cr3tpassword wow really interesting :) thanks
In quantity yes, but not in volume
I guess they are also the tiniest tyre manufacturer too.
there’s no way
When I first heard of the restaurant rating system years ago I actually asked why the tire company rating restaurants was so prestigious. The response I got was effectively “Haha, you idiot, it’s not the same Michelin, obviously.”
Good to know my gut instinct was right. And also good to finally get an answer after so long.
They make good tires and give out the most prestigious food award.
I remember having to write a paper about the creation of the michelin red guide, how it works, and its effect on dining culture & restaurant industry when I was in culinary school. Good times.
Tire. Travel. Tourism. Food.
It’s incredible how you can make a business/money out of things that seem so apart, yet in actuality, connected.
Really important to be able to think creatively like this.
The question Michelin asked, is... What do you do as a business? Do you make tires? No. What you actually do, is you allow people to go places; you allow people to run their cars longer, farther, and to experience new things and grow as human beings. Tires let you do all this, and so do travel guides!
There's a fancy new thing called a car, and we've decided to get into the business of making tires for these cars. Let's print a guidebook that let's people with cars better plan long road trips so they drive their cars more, and buy more tires!
Seems to have worked, both the book and the tire company are still around!
If you think about it, considering that cars were only for the rich and weren't necessarily needed, the companies wanted to come up with more reasons why they'd need a car, one of which would be to visit good restaurants further away. Idk if that was part of their plan, but it seems to make sense to me.
Yea, It’s called Brand Extension from the Book Gamechanger. As long as your core brands and product is strong enough you could try extend your reach and establish ideas to new markets.
I heard Michelin stars taste just like the tire
r/underratedcomments
Chewy, but with sustenance?
Avery I see you everywhere xd
@@voxai9911 r/asskissers
@@trashcantacos or you are everywhere too?
Sounds like the Michelin guys were blogging before blogs or the Internet even existed
This is one of those things where everybody collectively thought they avoided a stupid question by assuming is was a common last name and a coincidence of shared name.
I, like everyone. Just found out theyre the same hahaha
Funnily, in France, [French] people most likely assume they are the same. Maybe because we know Michelin isn't a common last name or something..
Don't include me in that list. I guessed it must be the same Michelin company; only wondered how and why though.
Ratatouille taught me a star can drive restaurants all the way to the top and bring them down
Stellvia Hoenheim i think theyre actually talking about the entire film rather than the main character
Molotera no the film is called rat
Have you seen chef?
The chef who died in the movie after his restaurant got a bad review is based on a real life chef who committed suicide after Michelin took off his star.
@@spin4687 why is this so funny to me-
A rare example of marketing that benefits everyone involved.
From consumers to restaurants to journalists to the sponsoring company themselves.
The moment he mentioned “travel guide” I was like OH I can see where this is going
Can I just say that your illustrations are unparalleled in the educational youtube sphere. I’m always super impressed with the detail you put into even the most briefly shown clips.
I think its even on the same level as Kurzgesagt
@@antonyboii2524 It's on another level dude
@@alexgaze4716 ThIs Is oN a NoThEr LevEl
Nope fuck this animation its shit when you compare it to top tier channels
You clearly havent watched lemmino LMAO
Its good but Kurzgesagt is definitely better
I'm just going to go with the birds. Cube square law and flying around sounds like good exercise.
I'm going with the birds too, cause... well I can't remember properly & since no answer was given I'm glad I didn't spend to much time on it, but they know dinosaurs had to be birds due to available space for various organs & how that impacted metabolism & stuff & I think I remember that birds/dinosaurs were higher in metabolism or something along with that? Lungs are bigger & that causes more loss of heat & energy use through respiration or something?
I think birds because they weigh very little, so it would take many more of them, all with their own ideas for how to burn those calories and not focusing their efforts as a single individual might. If this was a contest between me and my weight in horses, then sure, I reckon I’d require more calories than that tiny horse. But between me and ~35000 hummingbirds? Probably the ~35000 hummingbirds.
Was going for this answer too.
Absolutely, W=F*d, the force will be generally the same yet the distance far greater for the birds.
I go with the birds for all the above reasons, but mostly because I cared for a pair of small lovebirds and they would cover the floor of their habitat in droppings in 5-10 min after cleaning.
So high of a metabolism eats lots. *LOTS*
So they invented "Yelp" and "Trivago" before the internet
_Paws_ except yelp contains a lot of biased reviews
@@iamwisdomsky [insert internet review site]
You know .... trivago
I love the story that only restaurants that were far from major population centres were given ratings with the ambition that people would drive to visit them, and therefore wear out their tyres quicker. How much truth there is to this I don't know!
Maybe true. Though if this were the case, it would certainly detract from the integrity of an objective rating system.
My father worked for Michelin, so I vaguely remember that he told me something about this when I was a kid. It was nice and refreshing watching this video, thank you!
I would guess that most English speakers don’t know the Michelin Man has a name: Bibendum
lohphat i'm european and i had no idea
@@amynopirimidin well i'm from the planet earth and i also didn't know that
@@KapitanWasTaken well i'm from the milky way and I also didnt know that
I knew that from ets2,lol.
@@kurra9473 well I'm from Andromeda and I did know that
"Cooking like a chef, I'm a 5 stars michelin."
- Some aussie guy.
It's Felix from SKZ Btw
@@aufak-live101 song-Gods menu
I was looking for this one
This is the first FIM I’ve watched and I’m intrigued! The content not only satiated my curiosity for knowing how Michelin tires and stars are connected but I’m exited to learn more. I hope the soft, spoken Englishman (I think) finds motivation to keep on keeping on :) Thanks for your hard work and dedication - Happy New Year!
2nd largest tire manufacturer? I guess we’re going for volume, rather than units. Otherwise LEGO slips into 1st place and drops Michelin to 3rd.
No 1st is lego 2nd is michelin
@@legitimate8463 did you read what he said?
btw you're replying to a literal 1 YEAR old comment
@@rynzoku8662 he will anwser
@@rynzoku8662 nothing wrong with replying to an old comment. It’s the internet after all.
Come back plz
I love these videos for both the amazing art work but also for the info. It feels so thoroughly researched and deleivered in an incredably easy to digest way. It's also nice and soothing. I watch these to fall asleep sometimes.
“Ireland and the British Isles”
Thank you, good sir
Lemme guess. Irish boy/gal?
technically still the UK at that time but ok
@@chrisanagn.3584 Just a twat
The British Isles include Ireland. The British Isles is not a country classification, it is a geographic one.
Dragmire800 Ireland is geographically part of the British isles along with the island of Great Britain
That was clever using the delorian's tires and going back in time the way you did in your story. I love this channel 👍
"Kept you waiting, huh?" - MGS
Good to have you back mate
Good to be back
@@factsinmotion3978 will u talk about weapons manufacturers in the future?
Uh. Doesnt fall into my usual range of topics so I dont know.
@@pyeitme508 I think Ahoy would be a man you seek
@John Doe You'd be surprised... lol
Nothing like having a side hustle....
or a side dish
Life Goal:
To become a Michelin food inspector...
with 10k subs you will get it lol
Not gonna lie, meme cat would make the best food critic lol
You better start eating those snail and poop dishes, to the rich if your food pallete is limited to " peasant food* then you are not qualified to be a food critic. I think its dumb that the more nasty and tasteless the food is, the better for them
@@NIkki-ox1ej thats not what it is about
Its about using the components creative to make a dish then there is service thats where most restaurants fail because nowadays waiter/waitress have no frickin Idea what there doing
@@NIkki-ox1ej
Also can't be that fine dining if you're left half starving because you've been served one asparagus with a droplet of sauce holondaise.
This video was fascinating! The visuals were so cool, can't wait to check more out of this channel!
I always thought it was weird that fancy restaurant were categorised by Michelin stars... I made the connection of the name, but I only thought it was a coincidence.
Should've been categorized by Saint Quartz
Medbread 『🍞』 ARE YOU ALSO HYPED FOR SHISHOU IN A COUPLE HOURS?
@@ElZamo92 3:45 Looks like Nero has a restaurant in London
@@ElZamo92 Wait JP or NA? I play NA so right now it's Meltlilith time and I'm whaling
Medbread 『🍞』 It’s Shishou (Scáthach) on the rate up right now in NA. Melt is for the next day.
I'd like to take advantage of this video to let people know that the Michelin man is canonically called Bibendum. 100% true
fuka yaassssssssssss
@@deniscristianstoica1389 nunc est bibendum baby.
@@moelester4165 who the fuck
@@deniscristianstoica1389 thats what the Michelin company used to put on their posters it translates to "Now is the time for drinking"
Bibendummy thicc
very well put video, and quite interesting, thanks!
It will be in handy to make small conversation in the holidays.
Bravo! Thx for sharing. A nice example of vertical business expansion.
That really is something when they started out giving those books for free
i give this accent two michelin stars
Typical german accent
This is something I always wondered about. Thank you
I have always wanted to know the answer to this particular question, so thanks very much for sharing this!
Does this mean magnum condoms and magnum chocolates company is the same?
steelavocado I mean, can you think of a better marketing combo then a choc and a cock?
@@lycanwolf5966 a choc and a Glock
steelavocado to answer your question Magnum means big and powerful, it’s just a commonly used name, no relation
What? Magnum is a Trade-mark owned by Walls.
@@lycanwolf5966 than.
Hey man you got this. You the man. You have many followers. Keep your head up. You make many great videos that is appreciated by all of CZcams. Thank you for that.
Everything this guy does is brilliant with incredible “attention to detail” 👍👍👍👍👍
i’ve been questioning about this matter for a long long time. Thanks for the video!
Rating company: your food tastes like car tires
Restaurant: thank you sir
So basically, these were two guys with three incredibly successful ideas. what legends
I've always questioned this.. Thank you for explaining 👍👍
High quality and well made,subscribed
This is such a high quality channel, honestly
Very interesting. I love your videos. I always learn something new, I too assumed that the Michelin star was from the same company though I never new for sure haha, since it is a bit strange that a car company would be assosiciated with the food industry. Thanks for all the informative videos that you make, we clearly see the effort put into them.
If you would like to go with shorter videos and producing them more frequently that's your decision, however I do also enjoy the longer videos, as I can sit down and relax and appreciate all the new information haha.
Thanks Keiran.And dont worry, I dont mean 2m-short. Just no 15-20 minute videos anymore - they were a bit to exhausting. 7-10 minutes I think is good with some interesting 4-5 minute topics in between . And if there's ever a more complex topic I will just split it into two parts.
@@factsinmotion3978 That's okay, and as other people have said it's important that you take your time with your videos. I know there's alot of effort and time that goes into creating each one which we as viewers don't often think about. We wouldn't like for you to get worn out or not being able to take time to relax and do other things you enjoy as well. We appreciate all the effort you put into making these high quality videos, and I hope you have a great new year and enjoy the time with your family and friends.
The Michelin travel guides are still produced, but the restaurant guide (the Red guide, covers a whole country) and the tourist guide (the Green guides, split by region) are published separately, and the Green guide is mostly local to France.
Those were some pretty amazing graphics and animations, well done
loved this video! You don't have to make every video science based, its enjoyable to listen to talk about new things you obviously researched with interested passion!
Thanks!
Took me my entire life to find out about this
Mr Anonymous Oblivious - I imagine that being written from hospice.
Appreciate it! I’ve been to a few Michelin star restaurants and was confused the first time seeing the sign
Thank you for this video! It's nice learning about something that I didn't know I didn't know.
Excellent video! I do prefer the science videos but it's still good to do something different once in a while. I'm excited to see your upcoming videos. Quality > quantity, but it's also a good idea to make short videos consistently and occasionally longer ones for more complex topics. Glad to see you get going again.
Another fun fact: Michelin’s r&d lab has one of the best microscopes in the world.
Thank you for this video! I was so confused about why Michelin is a benchmark for food but also a tire company!
This was my first video of the channel and I subscribed immediately after watching all the way to end.
I also like how you handled brilliant's ad segway.
Keep up the good work ♥️
Thanks! I appreciate it
But seriously Mechelin star restaurant food taste damn good their food critique definitely have great taste.
I thot Pillsbury and Michelin were related as a kid
This just answered so many questions i had. Thank you
On some dining guide editions the Michelin Man is even on the cover! I was blown away, same company!
I thought the food Michelin was a cool ass historic chef that it was named after, not the tire brand. Now I'm gonna associate fancy food with eating tires.
Funny that these days, people eat food delivered to their home. Restaurants have ratings as well. So these apps are their own Michelin guide. But the tires don’t create the reviews, they literally bring the food to you.
If someone had mentioned to me that it was the Michelin Man handing out restaurant ratings I would've thought they were making a dumb joke, or were just dumb. Mind blown.
I always wondered if it was the same Michelin! Loved the video!!
Thanks. I was genuinely confused about this. And the AA Rosette as well.
As a kid, Im always puzzled on why a tire company is giving away the best awards for culinary chefs...
The great thing about Michelin is that they just do bib, one star, two and three star. They didn’t over engineer or over think the rating system. Just have very high standards and keep,it simp,e. Thank you.
Thanks for the good information.. 🙏
Oh I should have saw your video earlier would have been so easy to understand how this began. But I had scour the internet to understand this. Recently found your channel. Great content
Now I understand the song: "cooking like a chef, I'm a five star Michelin"
Cause they're French. That makes them qualified already.
thank you 😊
@@cese-uj4sl imagine surrendering
@@loukancer i can feel your doing a joke but i don't understand it
@@cese-uj4sl France surrendered to Hitler in ww 1
@@loukancer lol you're hilarious. If the joke was unintended, you may want to check your timeline again
This is a fantastically informative and entertaining video. Thank you!
Always wondered why i never thought it was the same company. Great video!
I would like to add a few points to the video which is great btw but misses a few vital points. Or rather misconceptions. I’ve personally had lunch/dinner at over 100 michelin starred restaurants all over the world and know for a fact the misconceptions are not true.
1. Stars are only for fancy restaurants. Not true. The quality of the food is what matters. Decor or service have nothing to do with it.
2. Michelin star restaurants are expensive. Not true. Although most are, there is quite a lot of them where you can have 25 euro set lunches, delivering the same quality.
3. You only get a bunch of small bites and leave hungry. Not true. More often than not I struggle at the end of an x course meal. The chefs know exactly what quantities to use to make sure you leave satisfied. I only once felt that I was not satisfied and when the chef came to our table at the end and I complimented him on the taste but explained my feeling. I was asked what my favorite dish was and I was offered a new dish based on similar tastes to ensure I got something new and to my liking.
4. (Fault of some movies) Michelin critics have a fixed patterns like always come in pairs, order specific menus, drop a fork, etc. Not true. The trick is that nobody knows. They could come with friends, family, other critics, alone, etc. They make it seem as natural as possible. An anonymous retired critic once said “I would sometimes take someone to restaurants for birthdays. A critic could be anyone at any table at any time.”
I could listen to you say, “creme de la creme” a million times.
That’s actually amazing. This is what high quality work does.
There's a soup bar in Budapest called Bors (7th district, if you're ever there, check it out!). A number of the chefs there received a Michelin star in a different venue (not sure where, I was an expat at the time) and quit so they could serve high quality food to friends and family that could never afford a Michelin star venue after the kitchen received it due to the demand (from expats and the 1% of locals) and felt that the prestigious nature of the award isolated food lovers and hospitality workers. Hospitality for all it's quirks is such a wild industry to work in, and honestly, I couldn't recommend it to anyone. Dope video, thanks for the entertainment!
Wait until they hear that Peugeot makes peppermills too and they are actually high end.
For all the people surprised by Michelin - Guinness World Records was started by Guinness (the drink) to avoid bar fights.
This is a superb video, good job mate
Very interesting. Thank you.
back when quality was more important than quantity or even profit
What is even more ironic, is that the most respected award for tire technology in the auto industry comes from KitchenAid!
Name?
@@purplecow_1 well, it's The KitchenAid Star system! At first I thought KitchenAid was just a common last name in america, but it turns out the same kitchen aid that makes blenders and toasters is the one awarding stars to the best tasting tires across the globe!
Amazing video, loved it. always wondered about this too
Please continue uploading videos ..... One of the best channels I have seen
Here I am emailing you about uploading new stuff and getting support AND HERE IT IS! Thanks Roman! (Dave)
; )
No prob
Edit: Before someone yells at me, is only joke
When I asked if the Michelin Tire company is the same one that rates restaurants, people thought I was crazy.
now we know. lol
You're the first guy to ever make me repeat the video but in normal speed. Nice work!
I'm so glad someone made a video explaining this.