The Secret to Sriracha Hot Sauce’s Success

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  • čas přidán 14. 10. 2019
  • David Tran is the man to thank for the Sriracha Hot Chili Sauce you douse your scrambled eggs with every morning. You know the stuff. Red bottle with a green cap and a rooster on the front-plus five languages on the bottle-this simple sauce connects people from different cultures and backgrounds. “It never occurred to me that our hot sauce could get so much attention and acceptance from different people," said Tran. Today, Tran oversees a hot sauce empire, but he comes from humble beginnings. He arrived in the United States from Vietnam 40 years ago as a refugee. So how did the founder of Huy Fong Foods turn his fresh, homemade hot sauce into an internationally-recognized brand and household staple? We visited his factory in Irwindale, California, to learn the secret to his sauce.
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    #Sriracha #Spicy #HotSauce
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Komentáře • 3,3K

  • @walden6272
    @walden6272 Před 4 lety +10708

    Here is an extra bit of info for you fans: This man refuse to sell Sriracha to any vendor that jacks up the price. That is why Sriracha has remain cheap for so long. The founder want everyone to enjoy the sauce.

    • @Competitive_Antagonist
      @Competitive_Antagonist Před 4 lety +581

      Sriracha Socialism

    • @failed_K
      @failed_K Před 4 lety +239

      Legend

    • @samwoodley7625
      @samwoodley7625 Před 4 lety +770

      Chriscom28 No, just a capitalist with very good morals. Socialism would have him reprimanded for his achievements and entrepreneurial spirit.

    • @tomato52
      @tomato52 Před 4 lety +177

      @@samwoodley7625 take a joke bud

    • @samwoodley7625
      @samwoodley7625 Před 4 lety +268

      TOM ATO Didn’t read like a joke.

  • @hekr0029
    @hekr0029 Před 4 lety +4910

    if he wore a green beanie, he would be complete

    • @madhat4090
      @madhat4090 Před 4 lety +49

      Lmao

    • @swellyinmybelly1362
      @swellyinmybelly1362 Před 4 lety +11

      this has 100 likes but ill make it uneven so i can suffer for the rest of my spicy excistence

    • @sharalvu6302
      @sharalvu6302 Před 4 lety +2

      😄😄👍

    • @caro7239
      @caro7239 Před 4 lety +4

      I have a shirt like this that came with a green beanie! Got it at Target

    • @lemppe
      @lemppe Před 4 lety +21

      in asian culture a green hat means infidelity

  • @banhkhaochannel9704
    @banhkhaochannel9704 Před 4 lety +3693

    So he was born in Vietnam, speaks Mandarin, got rich in America with a product named after a town in Thailand.
    Neat.

    • @simpleusername1820
      @simpleusername1820 Před 4 lety +207

      Asker Pie *M I S T E R W O R L D W I D E*

    • @conversations8095
      @conversations8095 Před 4 lety +35

      Simple Username Pitbull who? We don’t know him

    • @whimsycottt
      @whimsycottt Před 4 lety +66

      I'm pretty sure he's speaking Teochow. Which sounds like a mix of mandarin and Cantonese

    • @starryphantasm
      @starryphantasm Před 4 lety +174

      @@whimsycottt he is speaking mandarin, but with accent

    • @tuanle730
      @tuanle730 Před 4 lety +22

      Chinese man flee from vietnam after republic of vietnam lost the war

  • @CarlosRodriguez-dd4sb
    @CarlosRodriguez-dd4sb Před 3 lety +295

    Many years ago I read an interview/article about this amazing man. Someone on his team suggested they make the sauce less spicy, to appeal to a broader audience. His response: 'We are not making ketchup...use less'

    • @tf8187
      @tf8187 Před 2 lety +2

      👏👏👏🙂

    • @Friendofafriend0
      @Friendofafriend0 Před rokem +18

      That's not what it translates into. He said "We make hot sauce here. If you want it less spicy... use less"

  • @windykar3705
    @windykar3705 Před 4 lety +3643

    I like how he’s just wearing a t-shirt while his employees are wearing suits on this special occasion of eating dinner with the owner

    • @user-xi2if4tq2g
      @user-xi2if4tq2g Před 4 lety +274

      Nobody can fire him so why not.

    • @ZetaVec
      @ZetaVec Před 4 lety +61

      That’s how we Vietnamese do it

    • @MrLanzac
      @MrLanzac Před 4 lety +102

      It's good to be the boss

    • @lizslp86
      @lizslp86 Před 4 lety +16

      windy kar He is very humble.

    • @giangsu3038
      @giangsu3038 Před 4 lety +7

      @@user-xi2if4tq2g can't "fire" him
      nice one

  • @Clarr0r404
    @Clarr0r404 Před 4 lety +935

    Another piece of trivia: He refused to pay for any bit of advertising. The power is in the product sans marketing!

    • @deadfr0g
      @deadfr0g Před 4 lety +30

      Huh! That’s probably a big part of why they’ve been able to keep their prices down. Arizona Iced Tea comes to mind as another brand that has been massively successful and did the same thing.

  • @thienngo7252
    @thienngo7252 Před 4 lety +188

    I like how he live in America, have a Vietnamese surname, produce hot sauce name after a Thailand province and speaking Chinese. This man is a symbol of internationalism

    • @poppyykawaiii
      @poppyykawaiii Před 3 lety +17

      correction if you don't mind, Sriracha isn't actually a province, it's a town in a province called Chonburi.

    • @lppoqql
      @lppoqql Před 3 lety +9

      Well, apparently Vietnam wasn't so "international". Thats why he had to leave

    • @manzhuurdaanisy5078
      @manzhuurdaanisy5078 Před 2 lety +2

      Nah, that's just a symbol of SEA

    • @passionfruity3231
      @passionfruity3231 Před 2 lety +5

      @@poppyykawaiii I’m from Thailand and we call it district actually

    • @poppyykawaiii
      @poppyykawaiii Před 2 lety

      @@passionfruity3231 Yeah "Sriracha" is a district

  • @wsdadasdawf8384
    @wsdadasdawf8384 Před 4 lety +259

    fun fact: some reviews actually have 4 starts because the bottle isnt big enough and they want a bigger bottle, the rest is ALL 5 starts

    • @katekat6379
      @katekat6379 Před 3 lety +3

      I can believe it😂 I go through a bottle in two weeks.

    • @patrickgotthardt8405
      @patrickgotthardt8405 Před 3 lety +3

      Kinda understandable, still rude :D Just Buy a Bottle every 4 Days and you´re good.

    • @nqh4393
      @nqh4393 Před 3 lety +2

      stars*

    • @Neilos-sd6ti
      @Neilos-sd6ti Před 3 lety +3

      Pro tip: buy two bottles

    • @ltlwatcher
      @ltlwatcher Před 2 lety +1

      The size Queens again.

  • @jacobvienneau26
    @jacobvienneau26 Před 4 lety +1653

    Someone get this man on “Hot Ones”

    • @igogoplatayobitch7566
      @igogoplatayobitch7566 Před 4 lety +66

      He wouldn't flinch.

    • @Tsukiko.97
      @Tsukiko.97 Před 4 lety +132

      He would criticize the host sauces for not being tasty enough.

    • @michal4887
      @michal4887 Před 4 lety +14

      Well Sean would had to learn chinese first

    • @WR3ND
      @WR3ND Před 4 lety +1

      They used to have his sauce. Too late for love. 🖕

    • @ferrocha26
      @ferrocha26 Před 4 lety

      I bet it wouldn't effect him on the outside but it could probably kill him lol

  • @andy-kai-chan
    @andy-kai-chan Před 4 lety +4295

    I'd love to know more of his back story. He speaks mandarin yet fled from Vietnam.

    • @josephchan7040
      @josephchan7040 Před 4 lety +793

      A lot of Chinese moved to Vietnam in order to get visas to move to the USA. It was faster than getting a visa in China.
      A lot of Chinese people in America still have their Vietnamese last names because they didn't change em.

    • @treismac
      @treismac Před 4 lety +155

      I know of a large Chinese family that did the same thing, apart from keeping a Vietnamese last name.

    • @masterimbecile
      @masterimbecile Před 4 lety +84

      I was about to say the same. Didn't expect to not need the subtitle.

    • @Sjalabais
      @Sjalabais Před 4 lety +94

      It is odd he isn't giving the interview in English by now.

    • @VeeBeeZee22
      @VeeBeeZee22 Před 4 lety +388

      @Joseph Chan I don’t know where you pulled that from. Those refugees/boat people didn’t get US visas from Vietnam, it’s not that easy. They risked their lives to escape the country by boats and hundreds of thousands of them died at sea. Actually, the owner of Sriracha, David Tran was born in Vietnam and was a major in South Vietnamese army. There’re a lot of Chinese in Vietnam called Hoa people.

  • @christopherday210
    @christopherday210 Před 2 lety +42

    At 33 years old this year I've put hot sauce one eggs and hashbrowns since I was a child. NOTHING in the world of hot sauce beats Sriracha for breakfast items. That chili garlic umami flavor is the one.

  • @mikaelandpond9093
    @mikaelandpond9093 Před 3 lety +45

    This hot sauce in originally from Thailand ! Invented by a woman called Thanom Chakkapak ! She named it Sriraja Panich after her hometown Si Racha !

    • @priyadarshinibvk
      @priyadarshinibvk Před 2 lety +1

      The name Sriracha might definitely have Indian origins!

    • @TaiLe-ns6mf
      @TaiLe-ns6mf Před 2 lety +2

      he took the name Siracha because Siracha is the name of the ship that brought him to America. Not the recipe of chutney. If the ship was named New Delhi, we would now have New Delhi chili sauce.

    • @priyadarshinibvk
      @priyadarshinibvk Před 2 lety

      @@TaiLe-ns6mf What I typed in was my opinion. I still need to research about it myself. Thank you for your sarcastic comment though!

    • @priyadarshinibvk
      @priyadarshinibvk Před 2 lety +1

      @@opupkk4156 thank you for an insightful reply. It makes sense. Yes Raja means king in Hindi, Telugu, Tamil, Kannada and few more languages.

    • @mtha7796
      @mtha7796 Před 2 lety +2

      @@priyadarshinibvk Thai language is heavily influenced by Bali-Sanskrit (Dead languages). However, I don't think Sriracha in Thai and Hindi (Sri-Ra-JA) have the same pronunciation. Sriracha sauce pronunciation ---> sih-RAH-chə, of which same as pronunciation in Thai. The Sriracha sauce owner admitted that the sauce was named after the ship taking him from Thailand to America.

  • @dantecrosetto6358
    @dantecrosetto6358 Před 4 lety +2152

    For people asking why he's speaking chinese:
    He is an ethnic Chinese person (Hoa) who is from Vietnam.

    • @enesfetahovic1504
      @enesfetahovic1504 Před 4 lety +21

      Hoa😂

    • @alberts6096
      @alberts6096 Před 4 lety +127

      Thank you great leader, I was sure he was not speaking vitnamese

    • @sharalvu6302
      @sharalvu6302 Před 4 lety +89

      He wasn't speaking Vietnamese. His last name is Tran which is Vietnamese name even for Chinese living in Vietnam. That's why it throws me off how come he doesn't speak Vietnamese

    • @danielloeb2044
      @danielloeb2044 Před 4 lety +47

      I hadn't noticed he wasn't speaking Vietnamese until I read this comment. I guess that means I'm an American.

    • @justanotheruser2611
      @justanotheruser2611 Před 4 lety +37

      Actually he can speak Vietnamese fluently, in this video, he isn’t.

  • @siennahyena8412
    @siennahyena8412 Před 4 lety +1365

    This man is humble and has a great backstory. He clearly cares about his product too. I loved this story.

    • @jaimep3432
      @jaimep3432 Před 4 lety +1

      Not really recipe changed about 8 years ago. It newst to be spicier.

    • @bellabean1597
      @bellabean1597 Před 4 lety +10

      Jaime Palomino well the maojority of people can’t handle the authentic spice level especially Americans

    • @gore4351
      @gore4351 Před 4 lety +2

      bella Bean15 you sound dumb

    • @Hiishamz
      @Hiishamz Před 4 lety +1

      Same goes for Walter White.

    • @bellabean1597
      @bellabean1597 Před 4 lety

      lvk how it’s the truth I love super spicy things but you can’t argue the majority of Americans can’t handle real spice

  • @AcidGlow
    @AcidGlow Před 4 lety +300

    *I put Sriracha on everything!* ✅😄

  • @nigerianprince4554
    @nigerianprince4554 Před 4 lety +637

    I just realized the sriracha bottle looks like a chili

    • @joeyk.527
      @joeyk.527 Před 4 lety +20

      Nigerian Prince yo same wtf

    • @blueguy6575
      @blueguy6575 Před 4 lety +11

      Bruh now I can't unsee it

    • @jinjikisano179
      @jinjikisano179 Před 4 lety +16

      The moment he said he use green cap for freshness, I immediately thought of this lol

    • @802Garage
      @802Garage Před 3 lety

      Legit.

    • @ethand.5937
      @ethand.5937 Před 3 lety

      Get out of my emails

  • @johnnylu5454
    @johnnylu5454 Před 4 lety +2883

    The “hottest” man in the world

    • @jademers88
      @jademers88 Před 4 lety +52

      I once put Nair on my asshole, now that's spicy!

    • @adamwolf2535
      @adamwolf2535 Před 4 lety +44

      @@jademers88 we didn't need to know that

    • @lennyAndlemon
      @lennyAndlemon Před 4 lety +5

      @@jademers88 WTF!

    • @user-hr6lm9yp7g
      @user-hr6lm9yp7g Před 4 lety +10

      😏 Do it to me 😏

    • @musikkritik6316
      @musikkritik6316 Před 4 lety +33

      @@adamwolf2535 You don't have the right to speak for everybody, speak for yourself.
      I wanted to know that.

  • @jfatsnorlax
    @jfatsnorlax Před 4 lety +382

    Interesting. His chinese sounds a lot like Singaporean or Malaysian Chinese.

    • @JustMe-fg6mr
      @JustMe-fg6mr Před 4 lety +33

      jfatsnorlax his ancestors immigrated from China to Vietnam where his last name “Tran = Trần in Vietnamese” came from. I respect this and his integrity by the way he spoke his Chinese even he could speak English or Vietnamese very well.

    • @heyjingxuan
      @heyjingxuan Před 4 lety +2

      I thought the same too!

    • @orcadork8091
      @orcadork8091 Před 4 lety

      YASSS 😂 I love them both

    • @superhanfeng
      @superhanfeng Před 4 lety +19

      At 1:19, if you read Chinese he is of Teochew descent, then his mother tongue must be Teochew, a Hokkien family dialect which is shared by most Singaporean and Malaysian Chinese.

    • @mad_max21
      @mad_max21 Před 4 lety +1

      @yOuR dOg sPeAkS cHiNeSe?? LOL you'll have to stay for a lifetime to get that accent. He lived longer in the US.

  • @sajidzahid4236
    @sajidzahid4236 Před 4 lety +34

    I love this dude, he seems really humble and I’m happy for his success!!

  • @R3848
    @R3848 Před 4 lety +298

    Other U.S. businesses should take note of what he had to say: Focus genuinely on your customers and service provided to them, not just on profits.

    • @luigi55125
      @luigi55125 Před 4 lety +11

      Those days of actually caring, and having pride in a buisness, wanting to make a name for yourself, are gone. The people who had that attitude are dead, and their uncaring, greedy kids took over through inheritance. They're dragging years of progress through the mud in the name of a quick buck.
      Expect it to only get worse from here.

    • @moneyface4017
      @moneyface4017 Před 4 lety +2

      Tell that to Apple

    • @CantEscapeFlorida
      @CantEscapeFlorida Před 4 lety

      Which...is a lie. He changed vinegar to an acid to cut costs.

    • @lionfish4743
      @lionfish4743 Před 4 lety

      Disagree

    • @CantEscapeFlorida
      @CantEscapeFlorida Před 4 lety

      @Joseph Nickell I didnt say vinegar was turned into acid, ass wipe. They use acetic acid instead of vinegar.

  • @Adrizzy1738
    @Adrizzy1738 Před 4 lety +2267

    It’s not just a sauce
    It’s a life style

    • @hmsdemolition8588
      @hmsdemolition8588 Před 4 lety +1

      It fkn nasty food ewwwe

    • @inanefabas4402
      @inanefabas4402 Před 4 lety +24

      @@hmsdemolition8588 What do you eat all day? Literal clumps of cholesterol and pure diabetes?

    • @hmsdemolition8588
      @hmsdemolition8588 Před 4 lety

      @@inanefabas4402 lot better than you I am a vegetarian for the last 27 years & it still don't change the fact that it's junk discusting food !!! I just drove by that factory today

    • @inanefabas4402
      @inanefabas4402 Před 4 lety +19

      Same here, you argument is void. Our lifestyle doesn't work where David is from. Can't go vegetarian in Vietnam or in any country like it, so don't judge asians or people of "unhealthy cultures" because you have a option.

    • @Lazuley_
      @Lazuley_ Před 4 lety +5

      @@hmsdemolition8588 go eat meat

  • @valentinehill6138
    @valentinehill6138 Před 3 lety +72

    He looks like those anime characters that just wanna be left alone to enjoy his tea

  • @Helljumper7200
    @Helljumper7200 Před 4 lety +18

    I’d like to thank my Vietnam for introducing me to this hot sauce. As a Latino, I put it on everything and It’s freaking amazing.

  • @lolol9608
    @lolol9608 Před 4 lety +227

    The reason why he is speaking Chinese despite being from Vietnam, is that Vietnam had a large existing Chinese community that fled from China for a variety of reasons, opportunity, war, business, etc. These Chinese communities had existed for many years (decades if not hundreds) and were based mainly in South Vietnam.
    After the Communist take over, these Chinese communities were persecuted and forced to flee as refugees in the aftermaths of the war i.e. boat people. These communities while ethnically Chinese had adopted Vietnamese versions of their last names and spoke Mandarin, Vietnamese, and many other Chinese dialects most famously Cantonese. While some people have said that that Vietnam was used as a way to obtain a visa for the US, this was likely a very niche occurrence that would have happened many years after the war, and not the way David Tran came to America.
    The majority of the migration of Chinese-Vietnamese out of Vietnam were people leaving out of fear for their lives and family, who were then sponsored by institutions in the US/Canada/Hong Kong and other countries to allow them to obtain citizenship.

    • @metallicbored5585
      @metallicbored5585 Před 4 lety +9

      as a vietnamese this accurate

    • @hoppinggnomethe4154
      @hoppinggnomethe4154 Před 3 lety +1

      correction: mainly for business
      they ARE very good at business

    • @wonnz1344
      @wonnz1344 Před 3 lety

      It’s kind of like being born in America but speaking idk spanish

    • @JewTube001
      @JewTube001 Před 3 lety

      Should also be noted he fled vietnam during the third indochina war when vietnam went to war with cambodia (who was allied with china, leading to a war with them too).

    • @canuck21
      @canuck21 Před 2 lety +1

      One small correction. You said that ethnic Chinese living in Vietnam adopted Vietnamese version of their last name. Actually they normally change their FULL name into Vietnamese. It's actually quite easy since you can translate Chinese names into Vietnamese names word for word because most Vietnamese names are in fact of Chinese origins. It's similar in situation with European first names. Like for example the name Peter in English. In French it would be Pierre and Pedro in Spanish. Most of the Chinese-Vietnamese keep their Vietnamese name version even after emigrating.

  • @jorgezamora7762
    @jorgezamora7762 Před 4 lety +91

    The only man that will never get lost in the sauce

  • @kingseekerbackup3085
    @kingseekerbackup3085 Před 4 lety +60

    Subtitles: *[Speaks Foreign Language]*
    Deaf people: woah that really helped

  • @SEHatz
    @SEHatz Před 4 lety +29

    I love how the guy just states "we use fresh peppers" so non-nonchalantly like, he doesn't care that people know how to make it, hes just happy everyone can enjoy it

    • @HomegrownTyrone
      @HomegrownTyrone Před 3 lety +1

      I totally thought he was going to say it was a secret ingredient; nope just fresh chilies

    • @TheDesNorth
      @TheDesNorth Před 2 lety +3

      @@HomegrownTyrone a lot of other hot sauces uses dried chilies so it is kinda a special ingredient

    • @Username-le4eq
      @Username-le4eq Před 2 lety

      @@TheDesNorth also fresh chillies might br more expensive than dried one so using those in business is really...new

  • @shogun9184
    @shogun9184 Před 4 lety +620

    Every humble man deserves to get rich

    • @gennaterra
      @gennaterra Před 4 lety +42

      He cares more about the fact that people love his sauce more than the money... just in case you hadn't notice.

    • @Robloxchat123
      @Robloxchat123 Před 4 lety +35

      @@gennaterra yes, that makes him humble

    • @cancerino666
      @cancerino666 Před 4 lety +10

      Rich people imply the existence of even more poor people. So no. But every man deserves a decent way of living.

    • @joseerroa324
      @joseerroa324 Před 4 lety +3

      Cancerino Way to turn things sour...

    • @SB-ue1lr
      @SB-ue1lr Před 4 lety

      gennaterra that’s what he says in the video

  • @mamaharumi
    @mamaharumi Před 4 lety +133

    Everyone talks about sriracha but his sambal, and garlic chili paste are to die for. I prefer to mix a bit of sriracha with the sambal.

    • @jahjoeka
      @jahjoeka Před 4 lety

      Garlic chili paste is not all that and idk what sambal even is.

    • @mamaharumi
      @mamaharumi Před 4 lety +9

      @@jahjoeka Sambal oelek. Chili paste.

    • @jahjoeka
      @jahjoeka Před 4 lety +3

      @@mamaharumi that looks good. Imma check my local walmart to see if they got it!

    • @jillianwang2246
      @jillianwang2246 Před 4 lety +3

      Sambal is amazing! They crush a bunch of chilis together and douse them with oil, if i'm not wrong... that's just how my grandma made it.

    • @tyler94302
      @tyler94302 Před 4 lety +1

      Oh yeah my parents buy a shit ton of his sambal and sriracha.

  • @babuji198
    @babuji198 Před 4 lety +9

    Always makes me feel good hearing about stories like his. Good for him. Enjoy ur life buddy.

  • @Sunflowernugget
    @Sunflowernugget Před 4 lety +2

    I’ve been wanting someone to make a video on his success! He’s incredible! Thank you!

  • @Usafpararescue96
    @Usafpararescue96 Před 4 lety +697

    This dudes gotta be sick of these interviews.

    • @iamf6641
      @iamf6641 Před 4 lety +51

      lmafo you can see it in his amface

    • @istudy9
      @istudy9 Před 4 lety

      For real there is an entire documentary coulda just used excerpts

    • @plains12
      @plains12 Před 4 lety +8

      must get pretty heated

    • @J8den
      @J8den Před 4 lety +10

      Nah i do that face too when i eat to much siracha and about to drop a bomb
      Edit: sorry FBI i meant as in take a dump not a real explosive

    • @mauz791
      @mauz791 Před 4 lety +1

      @@J8den nice

  • @BHuang92
    @BHuang92 Před 4 lety +63

    Another great rags to riches story. Nice to see him retain his humbleness. Never forgot his roots.

    • @jahjoeka
      @jahjoeka Před 4 lety

      "Rags" u sounding kinda racist to me...

    • @TangerineTypes
      @TangerineTypes Před 4 lety +3

      @@jahjoeka not racist at all

    • @Neojhun
      @Neojhun Před 4 lety +4

      @@jahjoeka No read his history. Huy Fong Foods
      company name is based on the Freight Boat that he fled on as a Refugee. Apt analogy.

    • @jahjoeka
      @jahjoeka Před 4 lety +1

      @@Neojhun so he went from rice to riches...

    • @nimijinn3696
      @nimijinn3696 Před 4 lety

      @@jahjoeka Who's the racist now my good sir?

  • @Txiv.Tsov.Ev.Ntxawm
    @Txiv.Tsov.Ev.Ntxawm Před 3 lety +3

    Thanks ya for supporting and enjoying me on your food

  • @iRecordRandomVids
    @iRecordRandomVids Před 4 lety +4

    I’m glad he’s here long enough to see his product come to full fruition!

  • @gbirdo4718
    @gbirdo4718 Před 4 lety +228

    As Joey Diaz would say, David Tran has the immigrant mentality. This man literally had nothing and made himself a empire. What a savage. Plus his hot sauce is amazing.

    • @helpfulapple3125
      @helpfulapple3125 Před 4 lety +4

      Abraham Whatisthissurname Elaborate?

    • @gangstaparadise2680
      @gangstaparadise2680 Před 4 lety +4

      @Abraham Shekelbergstien please do

    • @Jacob_frye
      @Jacob_frye Před 4 lety +1

      @Abraham Shekelbergstien wut

    • @tnguyen403
      @tnguyen403 Před 4 lety +8

      @Abraham Shekelbergstien That's some serious accusation. Would you mind providing links to your source?

    • @Xantosdude
      @Xantosdude Před 4 lety +16

      @Abraham Shekelbergstien You are mistaken. This man was a south Vietnamese immigrant who arrived in the US as a refugee. I believe the man you are referring to is Truong Dinh Tran, although the last name is similar, is not the same man. Unless you know him personally and know of information that isn't public knowledge, then I would caution you on your slander.

  • @Sueshe
    @Sueshe Před 4 lety +60

    I'm here to say that I have a Sriracha shirt and people randomly give me thumbs up and tell me it's awesome, would recommend.

    • @jahjoeka
      @jahjoeka Před 4 lety

      Only weird-os will give a thumbs up...

    • @gurshaansingh986
      @gurshaansingh986 Před 4 lety

      Sueshe lol my brother has a sriracha shirt too 😂

    • @geronimowindow
      @geronimowindow Před 4 lety

      I had a classmate in my high school band who would wear that shirt sometimes, nice guy

  • @grazryan
    @grazryan Před 4 lety +7

    I just love it that he is just wearing a Tshirt of his company. Proud and tied up to his humble beginnings

  • @289pinto
    @289pinto Před 4 lety +3

    This story was short and sweet. Happy to see his success and humbleness.

  • @kenkat3688
    @kenkat3688 Před 4 lety +584

    This dude was on the same boat as my dad.

  • @poke2748
    @poke2748 Před 4 lety +323

    I put Sriracha on my Sriracha!

    • @autophr3949
      @autophr3949 Před 4 lety +5

      NANI IMPOSSIBLE! Quantum mechanics forbids this

    • @jagmeetsinghbajwa46
      @jagmeetsinghbajwa46 Před 4 lety +3

      This is possible if the sauces are different densities

    • @aloevera7422
      @aloevera7422 Před 4 lety +1

      Sriracha’s already on your sriracha

    • @atomic-art
      @atomic-art Před 4 lety +1

      Poke i put siracha on my siracha on my siracha on MY SIRACHA

    • @coconuts5500
      @coconuts5500 Před 4 lety +1

      Sriracha squared

  • @ebinecksdee9872
    @ebinecksdee9872 Před rokem +4

    My first encounter with Sriracha was at USAF basic training. I put that stuff on everything when it was chow time. I still put Sriracha on everything. I've pretty much become immune to the spice, I just like it for the taste now. Thank you Mr. Tran

  • @shawaizsiddiqui6210
    @shawaizsiddiqui6210 Před 3 lety +14

    I find the food in Canada bland as hell .Thank you for blessing international students like me with this product to use in our meals.

  • @saharovadia9239
    @saharovadia9239 Před 4 lety +18

    I honestly want him to know how much I, along with many, many, other people around the world, love this sauce, and everything he’s done to do it

  • @korppi164
    @korppi164 Před 4 lety +12

    David is a straightforward man. Everything about his product is simple, in a very positive way.

  • @steve410
    @steve410 Před 4 lety +76

    This man deserves every penny he made with his product, wish other products were like this

    • @nolangimpel39
      @nolangimpel39 Před 4 lety +2

      Hell yeah this is the dream right here you know? Like doesn't it make you feel just a little bit better that, in light of all the bad shit going on, people like this man are still able to make it in the world?

    • @steve410
      @steve410 Před 4 lety +1

      @@nolangimpel39 hell to the mother trucking yes!!!

    • @okayzerofourzerofivefoureight
      @okayzerofourzerofivefoureight Před 3 lety +6

      Deserve????? Copy it from Thailand?

    • @MildMisanthropeMaybeMassive
      @MildMisanthropeMaybeMassive Před 2 lety

      Boopydoopty Loser mentality.

  • @peac3sush171
    @peac3sush171 Před 3 lety +18

    I literally put this sauce on my breakfast eggs...

  • @hmmmmmmmmmmmmmmm6671
    @hmmmmmmmmmmmmmmm6671 Před 4 lety +716

    *Expects area 51 level of secrecy
    The Secret: *_F R E S H_*

  • @lonewolf31337
    @lonewolf31337 Před 4 lety +218

    Once I had this as a kid I have never ate any other hot sauce since. Everything else taste like spicy vinegar.

    • @MistaGrim
      @MistaGrim Před 4 lety +36

      Tabasco is the worst. Just spicy, watery vinegar.

    • @ishmaelm1932
      @ishmaelm1932 Před 4 lety +6

      @@MistaGrim
      Frank's red hot is great.
      Louisiana is so disgusting. Way too salty.

    • @Ibrahim-fs5dj
      @Ibrahim-fs5dj Před 4 lety

      Trueeeeeeeeeee

    • @nahor88
      @nahor88 Před 4 lety +3

      Funny enough, I just started making a jalapeno pineapple hot sauce at home. The recipe called for WAY too much vinegar, so it pretty much tastes like spicy vinegar with a hint of sweetness, despite having a number of ingredients. Next time I'm gonna reduce it by half and see what happens..

    • @dinh6327
      @dinh6327 Před 4 lety

      Ishmael Moh I bet you dont have the best Cajun crawfish

  • @jennchavez4653
    @jennchavez4653 Před 3 lety +1

    Wholesome story. So happy for him and his success!

  • @skeptical_playz6142
    @skeptical_playz6142 Před rokem +1

    Incredible how he designed the bottle and the factory’s operations without any studies. Absolutely shockingly amazing.

  • @wildatheart8894
    @wildatheart8894 Před 4 lety +22

    I was born in South Vietnam. I can still remember the village next to mine was full of Chinese speaking people who spoke fluently in both Vietnamese and Chinese.
    The parents and grand parents only can READ Chinese. Their kids(my age) can speak both languages but CAN ONLY READ Vietnamese since they went to Vietnamese school systems.
    The Chinese tradition of their ancestors were well embedded in them. So they had all types of festivals and celebrations that were different from my back ground, which is Vietnamese traditional Catholic.
    These people cook the most awesome food.
    That scenario is not uncommon.
    Good to see this man on the news. He really wanted Great Hot sauce for affordable price. And he did it. We all benefited from that generous belief.

  • @andreyka64
    @andreyka64 Před 4 lety +239

    I put Sriracha on EVERYTHING

    • @khalidhenry3857
      @khalidhenry3857 Před 4 lety +1

      So do I

    •  Před 4 lety

      Me too!

    • @nickeman132
      @nickeman132 Před 4 lety +2

      Ah yes

    • @EinkOLED
      @EinkOLED Před 4 lety +2

      They're not popular in the UK, and they're pretty expensive. I always thought they were Mexican.

    • @daisybunks8031
      @daisybunks8031 Před 4 lety

      Andrey Kitsen same

  • @Tgrjye
    @Tgrjye Před 4 lety +9

    Man didnt like Hot sauce in America so he made his own. what a legend

  • @stellaallets3473
    @stellaallets3473 Před 3 lety +17

    He's very humble that's one way to becoming successful. Profit didnt get up to his head just to his pockets .. thank you sir

  • @ThomasMcIntosh
    @ThomasMcIntosh Před 4 lety +197

    Me: ok it’s 11 I need to go to bed
    3am: THE SECRET TO SRIRACHA’S SUCCESS

  • @kruel2bkind588
    @kruel2bkind588 Před 4 lety +4

    I searched all my life for the perfect hot sauce and when I found Sriracha sauce I fell in love.
    Any conversation I have about food, I always recommend Sriracha sauce..
    I am eating right now on my spaghetti 🤩
    Thank you Mr Tran, you do positive things..

  • @sori4ever
    @sori4ever Před 4 lety +1

    Amazing! He seems so humble!

  • @Jackaldev
    @Jackaldev Před 3 lety +19

    He seems like a really cool dude. Props to him for doing so well in such hard times.

    • @ricardocampos8437
      @ricardocampos8437 Před 3 lety

      Yeah go work for him you'll see how cool he is he runs the company like communist China 🇨🇳

    • @Jackaldev
      @Jackaldev Před 3 lety +4

      @@ricardocampos8437 Do you work for him?

    • @yumiamiyumi4181
      @yumiamiyumi4181 Před 3 lety +4

      @@ricardocampos8437 ??

  • @MattFirdous
    @MattFirdous Před 4 lety +367

    He speaks Chinese mandarin but he has a Vietnamese last name. Interesting.

    • @zephyrisrecording3653
      @zephyrisrecording3653 Před 4 lety +53

      Hes vietnamese some parts of vietnam have people of Chinese descent and they get taught both languages
      I'm american and full viet just know about some that are

    • @malifor2210
      @malifor2210 Před 4 lety +36

      It’s not that uncommon. My father is exactly like that born and raised in Vietnam but speaks mandarin, Cantonese, English and Vietnamese. I’m an Asian American and I have a Vietnamese style last name “Khuu” but I speak English and Chinese, come to think of it my whole dads side speaks Chinese

    • @taingo3324
      @taingo3324 Před 4 lety +9

      @@malifor2210 you are a Hoa( Chinese-Vietnamese). Hoa came and live in South Vietnam since 18th Century under Nguyen Lords dynasty. It's not like oversea Chinese who came South East Asia countries during the WW2. David born in Soc Trang, a southern provine of Viet Nam.

    • @taingo3324
      @taingo3324 Před 4 lety

      @XDranzer000 maybe it's Khưu?

    • @klarissa1967
      @klarissa1967 Před 4 lety

      @XDranzer000 I could be wrong but I think it's because Khuu is not a native Vietnamese last name, it's just adapted to our language. It comes from Chinese "Qiu".

  • @Sergeantpaprika
    @Sergeantpaprika Před 4 lety +20

    This man’s a business and design genius, I love the all the thought he put into making the bottle that’s so awesome

  • @wilsonng911
    @wilsonng911 Před 4 lety

    Humble beginning of a humble man. God bless you greatly. 👍👍👍

  • @laurasutcliffe723
    @laurasutcliffe723 Před rokem +1

    My mom graced me the gift of 2 bottles of Sriracha sauce for my birthday. I love her ❤️

  • @mannaminne4279
    @mannaminne4279 Před 4 lety +3

    This man have saved my meals so many times... I don't know what I would do without him

  • @mrmilot5487
    @mrmilot5487 Před 4 lety +236

    little me thought this was chicken blood because of the logo.

    • @bigblob2310
      @bigblob2310 Před 4 lety +3

      Did you ever eat it? As a kid?

    • @Exiria
      @Exiria Před 4 lety +4

      All you had to do was read the label....

    • @jahjoeka
      @jahjoeka Před 4 lety +6

      Lol little u couldn't read😂

    • @bobbiusshadow6985
      @bobbiusshadow6985 Před 4 lety +6

      Little me thought the Squid brand fish sauce was made of squid. The Tiger Balm made of tigers.

    • @TURK_182
      @TURK_182 Před 4 lety

      @@Exiria the label wasn't always in English so we called it rooster sauce

  • @dumbpersonalert9852
    @dumbpersonalert9852 Před 2 lety

    I could listen to the guy read stories for days and it probably would never tire me

  • @panelolli
    @panelolli Před 4 lety +1

    He's a gift to humanity, love Sriracha sauce!

  • @123youtue1
    @123youtue1 Před 4 lety +313

    I always thought the bottle cap was green because it looks like a pepper, given that the bottle is transparent and you can see the red sauce 🌶
    EDIT: thank you for all the likes guys. My most before this was 16

  • @jasonblalock4429
    @jasonblalock4429 Před 4 lety +12

    What I find amazing about his Sriracha is that it's like a chameleon. It can go into practically any cuisine and still blend in, if that culture had some form of hot pepper sauce. Japanese, Chinese, Mexican, Indian, Cajun... it never feels out of place.

  • @shnyfan6609
    @shnyfan6609 Před 4 lety +79

    From Vietnam, speak Chinese, made a Thailand sauce, start business in America, is known around the world.
    Let's be honest, he is the embodiment of multiculturalism

    • @patchprety5844
      @patchprety5844 Před 4 lety +5

      He is just thieves.

    • @blueskyalchemist623
      @blueskyalchemist623 Před 4 lety +1

      French Jesus communism in reality has never support multiculturalism. Soviet Union under Stalin purged Jews too, but no one bothers because everyone is too busy with Holocaust

    • @PunjiThePlayer
      @PunjiThePlayer Před 4 lety +2

      Mr. Worldwide

    • @Ricardowieringa
      @Ricardowieringa Před 4 lety

      Blue Sky Alchemist they kept it under wraps a lot better as well

  • @easybreezy6
    @easybreezy6 Před 4 lety

    Great Content and as always!

  • @yobitchcantfindme5288
    @yobitchcantfindme5288 Před 4 lety +217

    The​ sauce​ name​ sound​ like​ Thai.
    Is​ come​ from​ Vietnam.
    Speak​ Chinese.
    The​ sub is​ English.
    The​ world​ is​ getting​ weirder​ nowadays.

    • @patrickallenpimentel3062
      @patrickallenpimentel3062 Před 4 lety +1

      What

    • @Peerapolzz
      @Peerapolzz Před 4 lety +43

      A sauce that came from thailand
      Owned by a dude from vietnam
      Who speak madarin
      Who lived in America
      😂

    • @Losshe
      @Losshe Před 4 lety +6

      @@Peerapolzz Hey maybe that's why it's so successful in North America. Because of its multicultural background

    • @Cocacolucarasol869
      @Cocacolucarasol869 Před 4 lety +7

      MR.WORLDWIDE

    • @tynshjt
      @tynshjt Před 4 lety +3

      Pitbull has joined the conversation

  • @talonviperchef4048
    @talonviperchef4048 Před 4 lety +260

    He's from Vietnam, but he speaks in Chinese.

    • @larryyao1322
      @larryyao1322 Před 4 lety +27

      He is a Vietnamese Chinese, and now American as well.

    • @talonviperchef4048
      @talonviperchef4048 Před 4 lety +70

      @@larryyao1322 No. He was Chinese Vietnamese. Now he is Chinese American.

    • @emmy00895
      @emmy00895 Před 4 lety +38

      There were a lot of ethnic Chinese ppl (Hoa) living in south Vietnam who fled to other countries as refugees after the Vietnam war

    • @talonviperchef4048
      @talonviperchef4048 Před 4 lety +2

      @@emmy00895 Exactly. That's why he's not Vietnamese American.

    • @abel5925
      @abel5925 Před 4 lety +18

      None of that matters, he’s an American.

  • @gumbo64
    @gumbo64 Před 4 lety +1

    watched this vid a few weeks back and now I bought some. I'm excited to try it!

  • @TheBoredKoreansChannel
    @TheBoredKoreansChannel Před 3 lety +3

    When i was in Uni like 3,4 years ago the instructor told me to prepare a presentation on any topic. I talked about Sriracha sauce for like 10 minutes. He didn't seem too happy about it but I passed!

  • @Ray-jg5dj
    @Ray-jg5dj Před 4 lety +5

    I clicked on this video thinking "I have one of these !" So I put some in my birchermuesli this morning.
    Very interesting video, thank you.

  • @justinreyes5042
    @justinreyes5042 Před 4 lety +8

    Cool I live 30 minutes away from the factory and now I'm gonna visit

  • @lieblee3063
    @lieblee3063 Před rokem +4

    I’m addict to this delicious pepper sauce. It taste great with pho, tons of other dishes!!! Thank you sir. By the way I’m Thai.

  • @dieterhofner7043
    @dieterhofner7043 Před 4 lety

    Absolutely amazing story.

  • @thesexybatman263
    @thesexybatman263 Před 4 lety +15

    I don't put sriracha on my food, I put food in my sriracha.

  • @pedro6277
    @pedro6277 Před 4 lety +9

    i love this stories and i always use siracha is my favourite sauce

  • @__._1
    @__._1 Před 4 lety +2

    Such a humble man! Admirable! 👌🔥

  • @hossbeki9266
    @hossbeki9266 Před 11 měsíci +1

    Any big brand would say the secret ingredient but this Man kept it simple, Fresh pepper

  • @scottarmstrong5607
    @scottarmstrong5607 Před 4 lety +6

    The astronauts on the ISS love this guy's sauce! such an honor! His sauce will go to the moon and mars I bet!

  • @tristanfaze3230
    @tristanfaze3230 Před 4 lety +9

    I felt a special connection to this video because I have this Sriracha in my house

    • @iamf6641
      @iamf6641 Před 4 lety

      me too it tast good with pizza and basically anything that needs some dipping

    • @ArkhBaegor
      @ArkhBaegor Před 4 lety +1

      So do millions of people

    • @valkyrie273
      @valkyrie273 Před 4 lety

      ^^^^^ MILLIONS....

    • @tristanfaze3230
      @tristanfaze3230 Před 4 lety

      @@ArkhBaegor I didn't say I was the only one so I don't know what your problem is

  • @Pantomath.
    @Pantomath. Před 3 lety

    Great job David. Living the dream after all your hard work. 👍👍👍👍👍👍

  • @Empiricist14
    @Empiricist14 Před 2 lety +1

    This man will forever have my love amd gratitude 😍😍😍

  • @arrozconpollo118
    @arrozconpollo118 Před 4 lety +5

    The real 🐐 🙏🏼

  • @a.human.
    @a.human. Před 4 lety +6

    Dear David, I can't thank you enough for this Sauce. As a Bangladeshi, I can't imagine life without a little heat, a little tangy spiciness. I travel a lot and often the local dishes are bland to me, but your sauce saved my life. It's the best of it's kind! And my absolute favorite! Thank you for creating and letting us taste your recipe. Sending tons of love and respect 💐💐💐

  • @megalon4923
    @megalon4923 Před 4 lety

    So humble

  • @rabinraj15
    @rabinraj15 Před rokem

    Man of principle with high values 🙌🏽 🙏🏽

  • @D0NDIDO
    @D0NDIDO Před rokem +6

    Fuck youtube for recommending this knowing I can’t find it anywhere! I’ve resorted to tobasco siracha…

  • @d35trvct08
    @d35trvct08 Před 2 lety +3

    I cant take spicy food well but this sauce is so tasty I just cant stop eating it.

  • @maknachu7682
    @maknachu7682 Před 3 lety +2

    We need more people like him in the world

  • @euni99
    @euni99 Před 4 lety +1

    God bless this men!!

  • @user-vm3wc4zh7j
    @user-vm3wc4zh7j Před 4 lety +126

    Me: knows Chinese
    Also me: uses Subtitles

    • @yannickjulien154
      @yannickjulien154 Před 4 lety +2

      I was wondering the same thing, I only had 4 years of standard highschool level Mandarin lessons.
      It's already been 3 years I haven't practiced the language, I've already forgotten everything but will still recognize and understand the speech a little bit.
      I'm quite surprised that the Vietnamese and Chinese language are very similar to each other.

    • @tonysmith3701
      @tonysmith3701 Před 4 lety +28

      Lê Sơn it is mandarin

    • @tonysmith3701
      @tonysmith3701 Před 4 lety +20

      Yannick Julien it is mandarin, not vietnamese

    • @yannickjulien154
      @yannickjulien154 Před 4 lety

      @@tonysmith3701 Is Cantonese popular in Vietnam?

    • @mikeandroi2698
      @mikeandroi2698 Před 4 lety +28

      @Le Son - he is NOT speaking Cantonese. He is speaking Mandarin (with an accent). *Source* My family and I also fled Vietnam. We are ethnic Chinese. My family speaks both Canontese and Mandarin as well as Vietnamese (Hanoi dialect). Please educate yourself before making incorrect statements

  • @voztro
    @voztro Před 4 lety +57

    I'll be sad when this man passes away.

  • @ursula3904
    @ursula3904 Před 4 lety

    He's so humble.

  • @sulahmonize5576
    @sulahmonize5576 Před 4 lety

    Thank you, David!!!

  • @irr3isont1Lt
    @irr3isont1Lt Před 4 lety +3

    I buy a bottle of this sauce once a month.
    Greetings from germany