Why Edutainment Matters - Children's Media Conference 2024

'Edutainment' can be a bit of a dirty word in kids media circles - but this content is becoming so much more important in 2024.
As part of a wider panel conversation at the Children's Media Conference 2024, Auger Insights convened experts from across the UK and US to share their thoughts on why kids Edutainment - content that both entertains and informs - is so important for us to be thinking about today.
This video includes thoughts from: Sesame Workshop, StoryToys, Twinkl, the Education Endowment Foundation, and Watson Creative Consulting.
CMC Session link: www.thechildre...