The making of Carlton Draught's "Big Ad".
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- čas přidán 23. 03. 2010
- The making of Carlton Draught's Big Ad (2005). Short film directed by Ant Keogh, the writer of Big Ad. This film was created for students. "Ever since Big Ad, I began filming the making of any interesting ads I write or direct, for use when taking to students. People sometimes ask me why I started filming this even before the ad was made and the answer is, a few days before this was filmed we presented a very similar idea to Fosters which they loved but couldn't run, because it was too contentious (for a reason I won't explain here) but we figured out how to solve that particular problem, in fact the new version was better- so I pretty much knew they would go for this." Please ask permission for use : antkeogh (at) funkuncle.com or antkeogh.com
Credits for ad: Agency: George Patterson, Melbourne. Writer: Ant Keogh (Clemenger BBDO Melb). Art Director Grant Rutherford (DDB). Director: Paul Middleditch (Plaza Films).
Im from UK i remember we studied in college and your ad was the subject of my assignment, wish I'd seen this back then amazing idea
Thanks so much, appreciate the comment.
They weren't kidding when they said "expensive ad". I wonder how many people they needed to dress up for it.
I remember this ad-- it was hilarious, and the first time an ad became a talking point between me and friends. Well done GP team.
one of the most epic ad's ever done. This clip just goes to show that not all of it (if any) was done by CGI
It's worth every penny spent for this commercial, Deserves Nobel prize
I still drink Carlton because of this AD. Seriously. Brilliant.
Thank you so much for uploading this. The info from here bumped me into the A band for an English assignment. So, thanks once again!
This ad is still one of my favorites
Amazing, this is one of my fav ads of all time.
Glad to hear it.
One of my favourite ads although I drink XXXX Gold.
Brilliant !+)
So....what was the follow-up ad?
7:30 Client: You have my attention
He’s given it
Is it in Wireshire
With u
which is the real name of that song ?
O Fortuna
I
Can’t wait to finished school
search youtube for "Carlton draught flashbeer"
No traffic just buildings
UFO picked me up
I love glass beer
Chris needs your help save him
The lecceaschesse
Gone missing
I got him ran build
Do u see a ghost
Magic and beer
July the 4
I love anz bank
Fred
I want to play a game
In this case I think it means they have no soul.
I’m on a farm
I am Superman Xavier
I got a birthday on the July the 4
Do u want a beer and the other guys
when i was young i heard it its big ass
hhhhhhh
We saw a ghost and farted or what ever it was
I need money mate can u buy me jack Daniels
Long neck 3.7
I wanna PlayStation with someone and need the money
Haaaaaaaa
I have a phone
Maroons magic drink
Saw the ad on TV aussie humor is the best but my god ruin the world's best song ever. it is like seeing the Olgas, Kata Tjuta and seeing Homer simpson lying on hs back. I am going to see the concert, well this fucked up the joy. Once you have seen Homer Simpson lying on his back, you will never ever unsee hm. Forever uined the beautiful view of Kata Tjuta
which is the real name of that song ?
Carmina Burana: O Fortuna