How China is Making Billions from Abeokuta's Textile Empire! | Unveiling The Adire Market

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  • čas přidán 25. 04. 2024
  • We took this episode to the heart of Abeokuta, Ogun State, Nigeria 🇳🇬 where we delved into the bustling Adire market that has been in existence for centuries now.
    This episode provides insights on the intricacies of post-production and pre-production of the popular Adire material.
    Are you ready to learn something new on local entrepreneurship? Then you do not want to miss any part of this episode.
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    #historyofAdire #localentrepreneurship
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Komentáře • 75

  • @adewaleas
    @adewaleas Před 23 dny +17

    I wonder why are our leaders are going around the world looking for foreign investments when they have not developed what they have at home?

  • @kanyinsolaonayemi7499
    @kanyinsolaonayemi7499 Před 26 dny +15

    Man wow I use hear tales of Adire, iya Alaro growing up. Nigeria needs to reinvest into the textile industry…this is a multi million dollar industry just laying there

    • @ifeifesi
      @ifeifesi Před 18 dny

      If you see how this fabric is valued in the West but unfortunately all these 'African' fabrics are being produced by China and India. As usual Nigeria has just sat back doing nothing

  • @seteoluisikilulanrelanre2359

    A nation that opens its door for all imported products will never grow.
    Nigeria needs to do something.

    • @okasefa563
      @okasefa563 Před 22 dny

      Unless there is Biafra

    • @ifeifesi
      @ifeifesi Před 18 dny

      Nigeria has been addicted to foreign imports. The discovery of oil and the wealth it produced exposed us to a life of ease ; instead of using that wealth to develop infrastructure and our own industries we squandered it on imports like a drunkard.

  • @AwomKenneth
    @AwomKenneth Před 11 dny +1

    we need to do more of buying made in Nigeria

  • @akinawojobi2789
    @akinawojobi2789 Před 25 dny +5

    Thanks for showing us. Thanks for the history lesson. Thanks for curating history. Hope someday, someone will wake up and protect us and ours. Before it's killed by the Chinese

  • @samthecreator10
    @samthecreator10 Před 25 dny +10

    I think children should pick up from their parents and introduce innovation. It doesn't stop them from doing their own things.

  • @olanirangbeje3692
    @olanirangbeje3692 Před 26 dny +11

    Imagine china trying to drag our locally made stuff away from us🤯…. It would be great if we invest more in our local industry to make them even more global…. You guys are doing a good job showing this to the world 👏🏾

    • @niiade515
      @niiade515 Před 26 dny

      The Malaysians did same nah, so no be today😁

    • @olanirangbeje3692
      @olanirangbeje3692 Před 25 dny +3

      @@niiade515 true tho but we really need to step up so it doesn’t become a problem on us

    • @taharka3897
      @taharka3897 Před 24 dny +1

      ​@olanirangbeje3692 it's already a problem unfortunately.

    • @olanirangbeje3692
      @olanirangbeje3692 Před 24 dny

      @@taharka3897 😮‍💨

  • @EzeKelechi-tp6lx
    @EzeKelechi-tp6lx Před 26 dny +5

    God bless you for this bro …. This is incredible, we as Africans need to imbibe the culture of seeing potential before product. And value creation before consumption, because it’s the only way that we can gain relevance on the global stage

  • @nwakaegonwani1468
    @nwakaegonwani1468 Před 21 dnem +4

    China will never allow a Nigerian to own these in their country.Why did you teach your trade to a Chinese?

  • @gabrielekawu7404
    @gabrielekawu7404 Před 23 dny +7

    Everyone in Nigeria left everything for the oil & Gas is the south instead of each region focusing on what they know. Every month, federal govt share allocation. ..

  • @uchensofor1899
    @uchensofor1899 Před 25 dny +4

    Great job on the video! This episode is definitely the best one so far. @ 35:21, you reaffirmed my faith in the Buy Nigeria project and showcased the immense potential of doing business in Nigeria. I have a suggestion to preserve and enhance the value of this heritage: integrating technology such as QR codes embedded on each handmade Adire to make them traceable. Collaboration with market unions, including influential figures like your aunt, could improve the dye section and promote ethical production practices. Archiving vintage designs and granting property rights to original designs would also be beneficial. Creating a website and social media pages for awareness and updates on the process would further engage the community. Properly executed, these initiatives could attract investors to tap into the opportunities present. Well done!

  • @GratefulHeartsFoundationSierra

    We should also seriously consider mechanising the production process

  • @giftedchild9490
    @giftedchild9490 Před 24 dny

    Thanks for sharing .. .. very educative

  • @meekeverything4937
    @meekeverything4937 Před 24 dny

    This is informative and educative video

  • @GratefulHeartsFoundationSierra

    The local and federal governments MUST realize how important this industry is and invest in the value chain. The government should invest in candle, ink, dye, cotton manufacturing to make sure the value chain is domesticated.

  • @antoinettevalentine4868

    I love this, you should expand it.

  • @user-vi4fi5ev8w
    @user-vi4fi5ev8w Před 25 dny +2

    Thank you sir. I would have love to add a voice to the challenges being faced, we need venture capitalists to take a critical look at this sector. You spoke about the Value chain, we need to make this known to some of our graduates that are looking for what to do. I heard from the son-in-law of one of the matriarchs in this market who got discovered by the Germans who came looking for the dye when they discovered that her dye was a unique one. I learnt that her portrait was placed at the reception of the corporate headquarters of BASF recording cassettes on Germany. So, how come we lost that quality dye>

    • @taharka3897
      @taharka3897 Před 24 dny

      They got everything from us for thousands of years. They gave us the Bible and took the land and resources. They even took our people. I am one of the descendants in jamaica 🇯🇲 from the igbo people.

  • @FinancialPaul
    @FinancialPaul Před 23 dny +1

    Boss you really surprise me

  • @biochar.
    @biochar. Před 24 dny

    Subscribed.

  • @yomzz1561
    @yomzz1561 Před 25 dny

    I like the way you patronize them❤

  • @oluwalayomiolatunbi885
    @oluwalayomiolatunbi885 Před 25 dny +4

    We have wicked Wealthy Men in Nigeria and Africa at Large, whose Legacy has no Perpetuity...
    People don't want to save indigenous Jobs and no generational Works and industries are kept with Philanthropic Investment.
    The Fabrics industry, Tailoring Industry, the Leather industry...
    This one we are still eating "pomo" in Nigeria instead of making Leather and you see our Sciences in Nigeria is a Joke.
    We can produce ordinary Candle in Nigeria,
    We can't produce Dyes,
    We can't produce Machineries.
    How do we industrial?
    I am a second Generation of a Tailoring Firm of 6 Decades at my 11years in the Sewing industry I am so exhausted.
    Sir, I don't know who will help the Garment and Textiles industry in Nigeria.

    • @ifeifesi
      @ifeifesi Před 18 dny +1

      Everything you said is right. Your average Nigerian doesn't have the mind to think of such things in such a way. We have talent, we have workers but lack a government to coordinate things so that these things can be combined to produce wealth. How can a textile industry be struggling with common water supply? 😑😑

  • @inerit5175
    @inerit5175 Před 20 dny +2

    Ng government should BAN the importation of such! Nigerian should NOT buy the imported fabric!

  • @graceodeh-smith5301
    @graceodeh-smith5301 Před 24 dny +1

    Watching from Uk 🇬🇧 ,this should be promoted by the Nigerian government.

    • @ifeifesi
      @ifeifesi Před 18 dny

      No one cares where you are watching from as it has no bearing on anything here.

  • @kemisomuyiwa9625
    @kemisomuyiwa9625 Před 23 dny

    ❤❤❤❤

  • @ogumka1976
    @ogumka1976 Před 24 dny +1

    Please keep culture it’s d best

  • @oluwalayomiolatunbi885
    @oluwalayomiolatunbi885 Před 25 dny +2

    Sir,
    CAN'T Ogun State Government industrialise Adire, tie and dye, and Tanning of Fabrics Business?
    Won't that increase the IGR of Ogun State.
    Let Ogun State Government invest ₦100 Trillion.
    And preserve that industry.

  • @ImeUdo-ObongMesoEx
    @ImeUdo-ObongMesoEx Před 24 dny +1

    Maybe this business could be modernized introducing robots. Though it would have a negative effect because there could be loss of certian jobs but it would attract another generation to it. Innovation and new business models ( including web technology/apps) would be used to scale up the selling process. But will the locals embrace the change???

  • @Sholaades5145
    @Sholaades5145 Před 25 dny +4

    China made adire should be ban and the government should help our local marketers in producting adeire with modern Machineries

    • @giftedchild9490
      @giftedchild9490 Před 24 dny +1

      Exactly these are things they need to ban!!

    • @ifeifesi
      @ifeifesi Před 18 dny

      I doubt this can happen because Nigeria is a beggar to China. We owe them much money so can not dictate such terms and ban their imports.

  • @itaichinenzura8589
    @itaichinenzura8589 Před 25 dny

    Very very interesting thanks for the programme very informative 2 points your camera man needs to improve secondly l will be in touch 😊

  • @queensandyakukwe1234
    @queensandyakukwe1234 Před 19 dny +1

    If Nigeria stop buying China made and buy the local made that will help build the business and keep the culture

  • @remiremmy8930
    @remiremmy8930 Před 24 dny

    can those fabric faded if erson watch it or dry clean it

  • @yoobon5670
    @yoobon5670 Před 5 dny

    But can't the Local/State Government Set-Up or Encorage (Private) in the building of a Candle Factory, Crucial for this important Industry which could really help in Generating more Revenue for the State instead of alway waiting for Allocations from the Fed. Government. Really Sad.

  • @thomasolatunji2321
    @thomasolatunji2321 Před 25 dny

    It is important that value chains are broken down to the level where participation could be broader than what it is actually. If they can be done abroad, they can be done in Nigeria. Local investment in specific areas of the economy such as this will enable the system to perpetuate. We need to get organised.od bless Nigeria.

  • @Kiki-en9vm
    @Kiki-en9vm Před 24 dny +3

    So china is making billions,what did your community,country and Africa get then from it.

  • @flowwithdipsy
    @flowwithdipsy Před 18 dny

    Where is this market located in Abeokuta

    • @thisismordi
      @thisismordi Před 17 dny +1

      The market is at itoku.
      Or just say Adire mall, it’s very popular

    • @flowwithdipsy
      @flowwithdipsy Před 17 dny

      okay do you reside in Abeokuta?

    • @thisismordi
      @thisismordi Před 13 dny

      No, I don’t.
      But I have been to the market several times

  • @mbrowne8166
    @mbrowne8166 Před 24 dny +4

    Why expose all screct of your trade. Why will someone else not steal it. Go back to basics for raw materials.

    • @ifeifesi
      @ifeifesi Před 18 dny

      The Chinese are very innovative there are no secrets. They have been manufacturing for too long not to know how to innovate even if they don't know secrets

  • @fistandpen2505
    @fistandpen2505 Před 25 dny +1

    Bros you mean "modernization" not "civilization" ...

  • @flowwithdipsy
    @flowwithdipsy Před 18 dny

    Can I get the Alhaji number?

  • @okasefa563
    @okasefa563 Před 22 dny

    Osogbo is the Ilu-Aro original

  • @jennifergraham9609
    @jennifergraham9609 Před 21 dnem +1

    please interviewer , let your people talk, you are talking to much, allow people to talk

    • @realestaterhonda663
      @realestaterhonda663 Před 9 dny

      No your not talking to much because sometimes it’s hard to understand them. You’re doing a great job. Thanks for bringing this information.

  • @emmanuelochieke1645
    @emmanuelochieke1645 Před 23 dny +2

    This interviewer talks way too much and not letting the interviewee talk

  • @mucholangs
    @mucholangs Před 21 dnem

    Look at how Nigeria continues to regress.
    With Fulani in power, Nigeria can never progress.
    The south needs to break away. If Biafra, and Yoruba Nation become independent, they can plan their own economies to benefit their people.

  • @aishabakari3215
    @aishabakari3215 Před 23 dny

    stop using the word civilisation it is westernisation .

  • @olajumokeemmanuel3505
    @olajumokeemmanuel3505 Před 19 dny +1

    The interviewer talks 👄 too much and he didn't allow the sellers to talk at all. No one can try that nonsense in China.

  • @GratefulHeartsFoundationSierra

    This production process and manufacturing process are all intellectual properties that must be protected. Foreigners will come and steal this production know-how and monetize it.

    • @ifeifesi
      @ifeifesi Před 18 dny

      It is already too late for that. These 'secrets' have already been studied, you will even find videos and books on African textiles