Why a brand DNA is so important in a brand strategy | Vincent Perriard | TEDxEcoleHôtelièreLausanne

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  • čas přidán 2. 08. 2024

Komentáře • 17

  • @billenyohannes3947
    @billenyohannes3947 Před 3 lety +15

    Great talk. FYI, the beginning of coffee isn't in Italy. It originated in Ethiopia (Africa). Ethiopians also defined the culture of coffee as a means to socialize with people "meeting people as he said". Italians stole this idea and made it their own.

  • @georgeneba
    @georgeneba Před 3 lety +4

    This is very valuable content! Thanks.

  • @Timberbeartrail
    @Timberbeartrail Před 2 lety +1

    Is videos like this that inspire me and open my mind for other ideas from my own

  • @romankumiku8559
    @romankumiku8559 Před 5 lety +2

    Informative video

  • @Tube82ful
    @Tube82ful Před 3 lety

    tq

  • @faisalrajah3811
    @faisalrajah3811 Před 3 lety

    His blazer tailored by FR.

  • @PersonalBrandClarity
    @PersonalBrandClarity Před 3 lety +3

    Wow, sounds familiar with my proprietary methodology, and book called Brand DNA published in 2010.

  • @CrudForge
    @CrudForge Před 6 lety +3

    Where do I get that photo of the old Starbucks?

  • @jazreelangulo3796
    @jazreelangulo3796 Před 2 lety

    chúc bạn may mắn lần sau

  • @rishi3186
    @rishi3186 Před 3 lety +1

    there's nothing like magic it's about logic.

  • @jogb9515
    @jogb9515 Před 5 lety +16

    So the only French in the room said the only intelligent thing and American's have the bad habit of only thinking volume. The French can't help but remind everyone how much righter they are than everyone else.

  • @manyhumbles
    @manyhumbles Před 7 lety +5

    How pathetic