Do Clif Bars Actually Give You Energy? | Fine Print | Epicurious
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- čas přidán 27. 11. 2022
- Clif Bars claim to provide the energy athletes need for high intensity activities - but what do they actually do? Food scientist Topher McNeil breaks down the science behind the nutrition found in energy bars, who they're actually designed to benefit, and all the other factors to consider when deciding whether it's worth having a Clif Bar the next time you're hungry.
Director: Amanda Veitia
Director of Photography: Eric Brouse
Editor: Kris Knight
Talent: Christopher McNeil
Sr. Culinary Director: Kelly Janke
Producer: Christie Garcia and Michael Cascio
Line Producer: Jennifer McGinity
Associate Producer: Amy Haskour
Production Manager: Janine Dispensa
Production Coordinator: Elizabeth Hymes
Camera Operator: Kyle LeClarie
Audio: Lily van Leeuwen
Production Assistant: Alexia Hall
Post Production Supervisor: Andrea Farr
Post Production Coordinator: Scout Alter
Supervising Editor: Eduardo Araújo
Assistant Editor: Diego Rentsch
Graphics Supervisor: Ross Rackin
Graphics, Animation, VFX: Léa Kichler
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love the fine print series. please more of this and testing gadgets
Really enjoying this Fine Print series! Just binged them all.
Need more of these series, they’re brilliant.
Clif bars have been there for me in gas stations across America as a vegan option when planters nuts still had gelatin in everything. I owe them my life
Agreed will get me by if I'm decently hungry and need a snack used these to close calorie gaps when I first started to be vegan and they their job
You guys should for sure do a fine print on enriched flour(and how its in everything/how our body processes it) and maybe even cooking oils? these vids are very informative, i appreciate the time it takes your team to make em!!!
The horrors of enriched flour are still was underated
I use these for hiking along with jerky. When the body is wearing out and i need a quick boost i will have a cliff bar and a couple bites of jerky along with a good bit of water.
When highlighting multiple items in the ingredients while sorting into different categories I would recommend different colors.
these are so informative!! Thank you!
Makes complete sense! I've actually been using Clif Builders (Basically same bar but *way* more nutritional focus on the protein), but since apparently Poke Go counts as HIIT training when you walk with sudden sprints like I do, standard Clif Bars definitely would work better for that purpose.
Its like Gatorade, it has a specific purpose that isn’t everyday use or even every exercise use.
Like basketball shorts. It does not stop people from using them every day :)
Why is everyone dissing the video? It's just information.
@@Djellowman What would you have added?
Exactly. When they did the sports drinks, there were thousands of requests for dissecting energy bars.
Ye honestly I don’t care. It tastes good and I don’t get fat
Great video, thanks!
Cool video, I actually had one for breakfast but now I'll probably save it for outdoor activities instead
Did you guys buy 55 boxes of Clif bars to make this video?
Business expense
I'm curious did you count each single box in the video?
Is there exactly 55 boxes- 🤔
Or did you take a wild guess?
@@Timepi3ce_3001 yep it's 55, i count it. 52 on shelf, 3 on desk
I reckon they printed the box covers and faked the display..
They could have got empty boxes from a store or something. Store displays (where items are sold individually) typically come in boxes with full color print.
It literally gives you energy, all food does lmao
Good information. I really liked the information about GMO. That is getting blown way out of proportion.
I worked on some of the training materials when Boost was launched in the U.S., and I can confirm that “energy” meant “calories,” which was how the product description as an energy drink got approved by internal medical, regulatory and legal reviewers. There was no claim that the product somehow made consumers feel energized, though that is probably what consumers thought and what the marketing department hoped they would think. It was the only ethically questionnable positioning I ever saw the company take, but I never did think it measured up to the company’s reputation.
Thanks!
SUPER AMAZING
this is great!! i eat clif bars from time to time but fully aware it's a glorified candy bar. except not as good
This was really insightful but I feel like the micronutrients were kind of glazed over as if they're unimportant necessities, when they are actually very important for athletes. Calcium, Potassium, Sodium, and Magnesium are all things that I would look for in a good endurance gel or bar. I can get by on simple carbs for a while but after 5-6 hours running without replenishing electrolytes or taking magnesium, I'd start to develop muscle cramps.
I want more of this content please
I live for the peanut Clif bars, they get me through my working day
As a customer of theirs. AYUP. They are good for hiking.
white macadamia is my favorite flavor, lol
I would love to see this done to Think! bars.
I would LOVE IT if you guys would make a video about Soylent!!
@@Djellowman Well, give it your best shot, why don’t you?
First of all! Cliff Bars r awesome
Why did this NOT pop up on my feed?!
I really don't get why people don't like gmo foods, they have real benefits and zero drawbacks
science illiteracy
OP is a total lizard person like Zuckerberg
it’s more how the grains themselves are weaponised by big agro companies, tying poor farmers in 3rd world countries into expensive contracts that are impossible to get out of. evil companies
Does it have a bushel of apples packed into each bar?
You get sick of Cliff bars real fast
Can confirm. Enjoyed like 3 boxes, can't eat them anymore 🤮
14:42 I think George Kamel owns “The Fine Print”.
Watching this eating a clif bar
I love the blue berry clif bae
Maybe put the Fine Print topic ahead of the subject matter? Feels like understanding more about fine prints and its understanding of it is more relevant to a worldwide audience as Clif Bars are not widely available outside the US
As a person who hikes a lot cliff bars are great as a snack
What is a healthy ratio of fat, protein, and carbohydrates for a meal?
60% protein 25 % carbs 15% fat
is sleep counting as activity ? because i just ate one before bed...
I love Cliff bars❤
16 grams of added sugar per bar? Hell No
It's only an okay amount of sugar if you're doing a high endurance/intensity activity. As the presenter said, Clif Bars aren't a great meal replacement.
16 grams of sugar is only 16 grams of carbs. Suggested intake is 86-90 grams per hour for activities lasting 2 or more hours. The whole point is to provide multiple types of carbs to provide a sudden boost and a slow release of carbs to avoid running into energy depletion during endurance activities.
its normal and much better than a coca cola dude..
@@volkkre It is also better than a cyanide capsule. 16 grams of added sugar is normal for a candy bar or cookie. Not a healthy choice.
Honestly I'm trying to avoid all soy products, especially isolates. I'm just doing hemp seed and it's one of the top compete proteins. Idk why more companies don't use hemp seed. It's cheap to grow.
Haven’t seen a Cliff bar eaten in years! They need an update. Plus, climbers don’t eat that crud.
I've seen plenty of climbers eating them. They're compact, shelf-stable, and aren't bad when you add other foods as well.
2:05 The vast majority of people will not read that on the back of the packaging.
I've always hated the taste of normal CLIF bars anyway, but the Z-Bars are great snacks. Like a candy bar with extra fiber.
I find them filling. I can eat them for breakfast or lunch, and will not be hungry until the next meal. Is it as good as a well-made balanced meal? No.
Is it better than a donut or else starving and then over-eating snacks or at the next meal? Definitely.
They are probably not optimal as a long-term component of a diet, but having one or two handy to eat when the only other options are nothing or else something super-unhealthy, then I'd say they're solid.
Unfortunately, the host spent way too much time knocking down random easy-targets (e.g., non-GMO claims) instead of addressing the actual reasons people treat them as an ad hoc meal replacement.
they taste good.
Step 1: look at the amount of sugar
Step 2: run away
"The ideal mix" for making money xD
My first Fine Print video! Very interesting, thanks. A word on the Organic or non-GMO thing. AFAIK, the speaker is correct that, nutritionally, there is little or no difference. The difference is in the business model and farming practices and the consequences they have for the environment and farming practices. My understanding is that GMO products may be vital and necessary in certain situation to correct malnutrition (golden rice) or allow certain crops to thrive in areas where they might otherwise not. They may also allow mega-global corporations to basically own the DNA and force farmers to keep buying seeds. If the farmer collects seeds from their plants to re-plant, they could be sued by Dow. This is just lousy and bad for farmers. So I like that we get to know if the contents are GMO or not. Where it's necessary, good, use it. Where it's just an additional corporate profit center and a way to disenfranchise farmers, count me out.
As for organic, Michael Pollan has a nice balanced description of the pluses and minuses in his book, The Omnivore's Dilemma.
i just eat them cause they are sooo delicious
The answer is yes. Calories provide the body with energy, and Clif Bars have a lot of them.
TBH I've always found their bars to be cloyingly sweet. No thanks. I randomly found my favorite bar in a Jetblue snack pack. It's called the YES Bar (macadamia chocolate flavor is my favorite). Way less sugar and so much genuine flavor
I agree. It is kind of sweet. Clif bar to me is like candy. There are better more mild options.
Do Rxbar
3 DAYS LOVIES IJEUI - LOVE AND ..
I only do organic for foods that I worry about the pesticides and needing to wash them more or sometimes they are riper depending.
Organic foods also have pesticides, and in many cases those pesticides have a shorter record of use because they were invented more recently, so they're not necessarily any more or less safe.
Cliff bars are sooooooo sugary
Yes they do . i eat the added caffeine ones.
Do people eat energy bars expecting them to be meal replacements?
yes
Yes i do
Really good comercial 👍🏻
He pretty much compared an energy bar to a Snickers, it's not a commercial if it's bad for the company reputation
@@FelipeFrontoroli That's not how advertising works. There's a background of 52 boxes of Cliff Bars staring at you the entire video. Most people will forget all the details of what he said in a short time, but you'll have a higher chance of buying cliff bars because you've been staring at them. Marketing 101, there's no bad press.
@@FelipeFrontoroli i don't say it's bad product, but it's commercial. Definitly it's a lot of exposition.
@@MrOnomatopeja69 A lot of exposition? You clicked on a video asking if it really works! Examining the fine print!
What else did you want? Just a 5 second video saying "no"?
@@Hahahahaaahaahaa Appears to be more of a Snickers commercial @10:18
Topher videos are the best!! 🧠🍱
How much did Clif Bar pay for this ad?
What do you mean ? He compared this health bar to a snickers bar . That wasn't high praise
This wasn't an ad.
@@heypeopleitsmatt this is a paid video for sure. Comparing a product promising health to junk food is going to prove what exactly? They are both junk, but Snickers being more junky. It doesn't mean that anyone should eat Clif though.
@@rafadydkiemmacha7543 if it was paid they'd have to disclose it bc fcc laws. Just because they aren't saying "this is a complete scam, no one should buy this, the company should be sued" every minute doesn't mean it's an ad. All he said throughout this whole video is "it's food, and food is how the body gets energy, so it's technically a bar of energy"
If anything it was an ad for soy. And noones going to disclose a Monsanto endorsement
Give you energy
It is better for the environment to eat organic. Everyone should eat that way on the Dirty Dozen veggies and fruits to make our environment cleaner.
It gives you energy by making your wallet lighter
Looks like sales BS, as with practically every "energy" product. They don't look like a good source of anything. Maybe a quick sugar hit if you're feeling faint from over working yourself. But some tea with honey or practically anything else sugary would do before getting proper nutrition.
I also don't think it's enough calories for a meal replacement, aside from the poor macro balance.
99% of sports and energy drinks as well as food/snacks are just marketing BS. Once you narrow down the basics of what you need, you can make your own sports drinks and energy bars and when you make your own it is super cheap and you get to control the ingredients.
I cycle a lot so I make my own oatmeal flapjacks with dried nuts and fruits. The energy drinks are just diluted fruit squash with a pinch of salt and maltodextrin. Maltodextrin can be bought very cheaply in bulk.
I can make enough flapjacks and drinks to keep me going for 100miles for much much less than the cost of a 5kg bag of maltodextrin.
@@Djellowman I did watch it. Just because it's got a bit of everything in still doesn't necessarily make it worthwhile nutritionally.
So…is the Cliff Bar better than a candy bar? The video made it sound like the Cliff Bar was pretty good but then they said it was similar to a Snickers bar. Candy is not good for you.
I think what I learned in this video is that candy bars are better than I thought, for athletes lol, and Clif bars are borderline candy bars with extra oats.
Candy is not bad for you. Eating too much of it in proportion to your physical activity is.
@@Peasant_of_Pontus *some* candy is not bad for you. There are some out there that provide no nutritional value at all and degrade teeth, cause digestive problems, etc.
@@LabGecko If it provides no nutritional value then it doesn't do anything bad either unless its alcohol or some undigestable poison xD
@@Peasant_of_Pontus please read my entire comment before replying.
"Are Clif Bars a meal substitute?" would have been a better title for this
Also, why the diss for RFA?
The very best energy bars are what the Amerindians made and traded with Upper Canada. Pemmican. The only carbs being sun-dried local small fruit found in fields.
My opinion - these bars are garbage - I make my own with 70% chocolate, pure almond butter (that you see the fat floating on top when new), and any nut blend with no added sugars, no wheat or soy.
All stuff you find a Walmart / Trader Joes, melt it together in the microwave (10s bursts and mix) and put in silicone molds, put in fridge.
The carbs found in decent quality 70% chocolate is more than enough.
@@Djellowman yes, I meant dark chocolate with a 70% cocao mass content.
Ingredients I simply use 1/3 of each, melt/mix together and put in fridge.
Almond butter + chocolate ends up being like a fudge. Very pleasant to eat. The mixed nuts adds the crunch.
Oh - this is Dirt Cheap to make. One such bar might have 4g of carbs total, depending on size of the homemade bar, most of it from the chocolate. Lindt 70% chocolate bars being my preferred.
You can also buy at supermarket 100% pure cacao for baking, mix in sweetener of choice and cacao butter to increase fat content.
it's more work, I use my sous-vide setup to melt it together. 2/3 100% cooking cacao bar to 1/3 cacao butter, I like Erythritol for a no-carb sweetener.
@@Djellowman I get a big bar of quality 70% at Winners (not Lindt but close) for 7$. A jar of pure almond butter at Sobeys market is 7$. Mixed nuts, I like the slightly roasted & salted, maybe 10$ a bag. This will make easily 20+ bars of a similar size to granola bars. The silicon mold I found on Amazon for 10$ or so.
Also I just made a different version for desert. Frozen blueberries, 1/4 cup & tbsp of erythtritol for 2 min in microwave. Then about a small handful of 70% chocolate chunks (from Walmart) mixed in, a tbsp of almond butter, mixed, another 20s in microwave, mix again. Sometimes I add a tbsp of 35% cream.
Hey guys, the video is better without the music on the background all the time
why is Charlie puth talking about cliff bars?
Wrong. The only energy I need is gummy bears.
At 17 grams of sugar, that's over 4 teaspoons of sugar, making the Cliff bar actually candy. As for the dismissal of organic foods, you might check with Consumer Reports to see their take on it. You do your viewers a disservice by ignoring the evidence that we should seek organic foods.
I learned most snack bars that try to advertise as healthy, are not healthy at all. Glad I stopped eating these bars.
No!!!! They are one of the worst things on the market sold for human consumption. Ludicrously packed with sugar, they are even worse than regular candy.
You did a good job till you started talking about non gmo and organic. People who eat this way do so because they don't want heavy chemicals like roundup in their food, or to eat foods that have been spliced with frog genes (simply to better tolerate said chemicals not drought resistant's). Your talking points sound like they are right out of the play book from monsanto? I think you can do better.
Cliff must’a blew there annual budget on this ad….. Remember “Power Bars” 😂
Cope
If you compare the nutritional labels of a clif bar with a snickers bar they are virtually identical. Snickers for me!
This guy has demonstrated complete ignorance to what organic foods are about. The majority of people don't think organic foods are healthier than their conventional counterparts. The point is that pesticides, herbicides, and insecticides are literally poison that people don't want in their body. That is the point of organic food.
Cliff bars are too sugary for me…. I really don’t like them.
I used to eat them as a kid, and even then it gave me a heavy energy crash. Pure sugar.
Not sure how tight the deadline on this video was or not because it seems like they could have given the host a few more takes/attempts since he seems a tad nervous with reading/saying what he needs to say in each take. I hope this wasn't stress-related but it's something that I can't help but notice while watching after struggling with a teleprompter for videos.
Hmmm... I don't know about the "organic" being marketing lingo. If I have the choice to buy produce with more or less pesticides, I'd choose the latter. Does it make it nutritionally more valuable? No. Does it introduce less of the harmful chemicals into your body? Yes. That would then result in a healthier product than using conventional sources for the same type of product.
It's very unlikely to harm you by any margin that would clinically be considered significant.
You'll feel the impact of pesticides on the environment before you feel it in your stomach.
Not marketing lingo, but not healthier by any meaningful amount either.
Worse still however, organic food can be worse for the environment depending on the food. The land and resources needed to grow food organically can sometimes out weigh the damage of pesticides and chemicals due to deforestation, reduction of biodiversity, and more.
It really is a mine field to shop with good intentions, but that's because the industry isn't built to protect the planet.
@@ghostderazgriz The harm is building up over long periods and due to the amount of food eaten in a human's lifetime, it's veeeeery difficult to identify the exact culprits, as we're exposed to all kinds of chemicals.
I understand the impact on the industrialized approach as you described it. However, new forms of agriculture are developed (or old forms are re-discovered), where different plants are planted on the same field to create a symbiosis and increase biodiversity again, as you need no pesticides under ideal conditions. The idea is that every plant has its defense mechanisms, which aids their partner plants. At the same time, these plants may attract certain insects, that act as natural pesticide against other insects. The yield may take longer to increase to higher levels than those relying on pesticides, but after 3 or so years, the investment in this new form of agriculture pays off.
@@Djellowman Any proof for this on your end or is it just some opinion you found on Facebook? Maybe you don't have proper labels and auditing in your country, but in the EU it's very well-defined, as to which pesticides can be used.
@@Djellowman Organic foods use organic pesticides, which are far more "cleaner" (for humans and environment health) than their synthetic counterparts. Even with that said, the end product has way less of it than non organic produce.
@@Djellowman You would have had a fair chance to put your statement into perspective and you chose not to. So here's what I found: Yes, more organic pesticides are used, because they break down much faster and therefore not persist in the final product, unlike many of the synthetic counterparts.
So yes, you're absolutely right about the amount of use. You're just missing the point of leftover pesticide in the final product. Well done!
I don't have formal education, but I've heard that you can have higher or lower quality protein as well. High quality protein is found in things like meat, while soybeans are notorious for being lower grade protein. The US produces a lot of soybeans because they export a large amount to China (one of the largest importers). There, China uses it as a cheap feed crop for animals / protein source for the population.
If you like non-animal proteins, that's fine, but I'll take a nice juicy hamburger over plant-based proteins any day!
This video is sponsored by CLIF Bar, use code EPICURIOUS50 to get a 50% OFF discount.
Watched the entire 15 minutes… never said that. Isn’t found in the description either.
@10:18
Unless Mars owns CLIF (they don’t, Mondelēz does), I’m pretty sure they don’t want to be compared to a Snickers Bar.
Commentator's voice is weak and of low character.
Cliff Bars are disgusting.
Was this video paid for by Cliff Bar? 🤔
No, not even close
Non-GMO isn't about the health of people, but the health of the planet.
The process of Genetically modifying plants to be resistant to pests, means those pests die more quickly, they provide less food for predators, bees struggle to pollinate and many other damaging effects to the ecosystem.
GMO has no effect on health, but they do have consequences. Not just marketing lingo.
Many agricultural pests are bacteria or fongi, they aren't food for anyone. Crops like cereals which are the most genetically ingineered dont even need pollinisation to produce fruits. The only known effect of GMO on the ecosystem is on microflora near the root of the plant, which is not worse in comparison to pesticides or antibiotics used for animals.
@@Djellowman before being condescending with people, you shall know that there's a clear difference between something genetically modified and something genetically selected... I study agronomy man.
@@Djellowman one is through passive selection and the use of detecting technologies to find your gene of interest that creates the interesting effect on the morphology of your plant or animal (mostly used for selection in populations genetic and quantitative genetic), the other is by adding wathever you want directly in the plant genome that wasn't here at the beginning to produce a new effect though cloning and transformation of cells that are then used to regenerates modified individuals (for plants) or to impregnate females with the new cell (for animal).
That is bs, gmo can actually benefit the earth
@@riba2233 how
so wrong and outdated
Reminder to men who’d like to father biological children in the future. Don’t eat soy
I missed that study / meta study. Could you link it? or point me to the authors & journal?
Rofl, ignorant bs myth
Your opinions on refined sugar and organic are woefully ill-informed. Engage in the process of description, avoid prescription, remove yourself from analyzes where you are not competent.
Did you see the little thing that showed his credentials at the beginning of the video? “Food scientist” means he has a degree in food science, meaning he went to school to learn specifically how food interacts with cooking methods and your body. Whatever you think you know because you read it on a mommy blog is what’s wrong
You couldn't manage the basic grammar and syntax of a single sentence. Why would anyone worry about what you have to say?
Aww, do they not tow the line you live your life by? That must be so scary for you!
you host videos of a known food pseudo scientist. everything you say about food i will do the opposite.
@@dantethunderstone2118 Hey wokester. Food science is not expertise in nutrition. Get smarter instead of more preachy.
Not really.
Saved you fifteen minutes of your life, go do something else.
I love my energy bars
shoutout to all my homies snacking on uranium
*"Uranibars! Now with more P-238!"*
Sounds like an ad from Fallout XD
Really gross ad