Why Blinkit is the King of Indian Q-Commerce | Scale By Airtribe (EP-4)

Unpacking the meteoric rise of Blinkit and how they conquered the quick commerce space in India!
In this episode of Scale, we dive deep into the world of quick commerce and explore Blinkit's journey - from being Grofers to becoming the leader in the Indian Q-commerce market.
We explore:
The rise of quick commerce in India
Blinkit's rebrand strategy and acquisition by Zomato
Why Blinkit has the edge over competitors
How Blinkit is improving its unit economics
The booming ads business of Blinkit
#Blinkit #Qcommerce #India #Zomato #Scale #airtribe #scalebyairtribe
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[@akhilgiri2858]

Please put episodes on spotify. Helps to listen while riding.

[@raunaqueiquebal7088]

Good insight thanks 👍

[@thelastminutehustler]

Nice insightful video. The delivery at the end was quicker than 10 mins 😁

[@hayaangehani9757]

Spot on❤ Keep it up bro.

[@shubhamchanchawat9607]

Interesting

[@uttamyamgar1766]

Interesting facts shared, can u dwell more on how d2c products are selected by blinket for sale and how do they beat their competitor’s in that category

[@akshatjauhari3906]

Give credits

[@RAJAT218DF]

Services like these are closing down in Europe like flink and gorillas. Hope blinkit does not meet the same fate