You don't get it. What you just said was the whole point behind the "mammy" archetype. It was created to have a "comfortable" image of black people when black people started demanding civil rights and were seen as troublemakers for doing so.
It's crazy how many people are saying they loved her smiling face not realizing the black men and women who worked these jobs actually hated them and would actually spit in their food, those smiles were fake. It was just survival for them.
How about just pancake mix, it'll always be just pancake mix to me! I don't say hand me the "Aunt Jemima pancake mix" up there, I say hand me the pancake mix, sounds easier, and trouble free.🤔
@@jamellfoster6029 Aunt Jemima has been synonymous with high quality food; but according to "progressives" Aunt Jemima is synonymous with racism. Just like a noose is specific to blk people only according to these phony "progressives."
As a black woman, myself I find it comforting to hear good things said, like this, esp. because I've seen and heard the negative insults said against my race, that God is turning all the bad they endeared, into good. As a child seeing her products at the table I've always associated it with love and comfort, and that I was being taken well care of. Just the smile on Aunt Jemima, and Uncle Ben's face put a smile in my heart, that everything was going to be alright. Thank you.
When I was little,brands like that were comforting for me to see because there were very few depictions of Black people on tv and even less Black people who owned anything,so I thought they owned the things they were on..Oh how wrong I was, but once I learned the truth,I never looked at those products the same and I'm glad they retired them..Thanks for sharing this because far too many people were upset about the brand being retired,maybe things like this will help them understand that these things should've never existed in the way did..
Insightful video! Seems like the company’s origin would be its undoing. Even after rebranding and removing stereotypical image, the name itself was borrowed from a minstrel show. The company should rebrand completely and think a little harder about how to convince consumers to buy its product, since “pearl mills company” doesn’t hit the spot.
Sharing this video with those who do not understand the demeaning and hurtful results of this type of advertising. Any way to change the narration voice? It is quite robotic, computer generated?
How was the most current image of Aunt Jemima a negative stereotype? You want to see negative images of blk people - watch some gangster rap music video. These "progressives" wanna destroy all positive images of blk people and keep all the negative ones.
I always felt affection for Aunt Jemima..never thought she was less than anybody...never looked at her in a negative fashion at all.
Agreed. Good food, a welcoming face, affectionate and happy- just like the moms I grew up knowing in my neighborhood.
@@johnnybananas1064 👍
EXACTLY
You don't get it. What you just said was the whole point behind the "mammy" archetype. It was created to have a "comfortable" image of black people when black people started demanding civil rights and were seen as troublemakers for doing so.
@@naitthegr8131 No you don't get it...I saw her as a human being not a Civil Rights ploy.
It's crazy how many people are saying they loved her smiling face not realizing the black men and women who worked these jobs actually hated them and would actually spit in their food, those smiles were fake. It was just survival for them.
Will always be Aunt Jemima to me ☺❤
How about just pancake mix, it'll always be just pancake mix to me!
I don't say hand me the "Aunt Jemima pancake mix" up there, I say hand me the pancake mix, sounds easier, and trouble free.🤔
To me as well. These young, overly sensitive, politically correct Looney tunes...
I'm 63 yrs. An latina so in my youth I wanted aunt Jemima products cuz that meant good cooking🥞🍯😋
EXACTLY... I'm 42 & Black & Latina. I love Aunt Jemima products... I probably should refrain a bit (I'm on a diet)...
@@jamellfoster6029 Aunt Jemima has been synonymous with high quality food; but according to "progressives" Aunt Jemima is synonymous with racism. Just like a noose is specific to blk people only according to these phony "progressives."
As a black woman, myself I find it comforting to hear good things said, like this, esp. because I've seen and heard the negative insults said against my race, that God is turning all the bad they endeared, into good.
As a child seeing her products at the table I've always associated it with love and comfort, and that I was being taken well care of. Just the smile on Aunt Jemima, and Uncle Ben's face put a smile in my heart, that everything was going to be alright.
Thank you.
Me too coming from a White Mexican 😅
When I was little,brands like that were comforting for me to see because there were very few depictions of Black people on tv and even less Black people who owned anything,so I thought they owned the things they were on..Oh how wrong I was, but once I learned the truth,I never looked at those products the same and I'm glad they retired them..Thanks for sharing this because far too many people were upset about the brand being retired,maybe things like this will help them understand that these things should've never existed in the way did..
Excellent comment.
It always just meant a quality product, like Uncle Ben's rice.
I guess because I'm middle aged & accustomed to Aunt Jemima. I will always refer to her pancakes as Aunt Jemima Pancakes.
Insightful video! Seems like the company’s origin would be its undoing. Even after rebranding and removing stereotypical image, the name itself was borrowed from a minstrel show. The company should rebrand completely and think a little harder about how to convince consumers to buy its product, since “pearl mills company”
doesn’t hit the spot.
Great brand! Will lose market if renamed
I'll use Bisquick from now on!!!!
This woman was not about that. She was a wealthy woman which people loved her.
No that stories bullshit none of the women bc wealthy, they didn't own the company just hired to play slaves
Love it ❤❤❤ it was good
Fascinating content but the audiobot commentary is creepy.
Agreed!!!
Always going to be Aunt Jemima to me!
Sir Brown from Jersey City says this is interesting
Regular talking would hold a better audience for engaging
Excellent work!🤔
Sharing this video with those who do not understand the demeaning and hurtful results of this type of advertising.
Any way to change the narration voice? It is quite robotic, computer generated?
?"re-zoom", not "reh-zoo-may"? (28:02)
I am aunt j
One of those negative stereotypes that have lasted up to the present day.
Agreed. But we still love her beautiful happy face.
How was the most current image of Aunt Jemima a negative stereotype? You want to see negative images of blk people - watch some gangster rap music video. These "progressives" wanna destroy all positive images of blk people and keep all the negative ones.