I have ALWAYS loved this commercial! It came out the year I graduated from high school. It was one of the reasons why I went to college. I love how she mixes her classical training with her Southern phrasing. It is distinctive Leontyne!
I always loved this commercial. It's so nostalgic. The last part gives me goosebumps... We're not looking for a handout just a hand. Although, we've come along way we still have a long way to go.
Every Saturday afternoon, I would wait for her commercial! As a kid, I absolutely loved to hear her sing. She was probably one of the reasons I attended and graduated from an HBCU. She is truly the epitome of class!
I saw this and wept. It brings back so many memories of my childhood. My mother encouraged my eclectic tastes in music and when this commercial would air daily on BET...I would stop whatever I was doing and run to the TV to see this elegant, graceful and immensely talented women with that awesome voice. I wanted to learn more about her and developed a lifelong fascination and love of opera and classical music. Leontyne Price still remains the prima donna assoluta! Thanks for sharing this video!
As a singer myself, this is one the most glorious and heartfelt sounds that I've ever heard come from the human singing voice. I could listen to her sing a million times, and the tears never stop rolling down my face. Thank you so much, Ms Price for sharing your divinely blessed voice with the world, and for being such an inspiration to me and many others around the world.
I was very small when this came out. It opened my eyes to other forms of music, that day i was taught what an aria was. Her story is just incredible, it should be told.
I remember this commercial from 1984 it was on every station for public service announcement for The United Negro College Fund with the legendary Miss Leontyne Price a wonderful woman with a great operatic voice!!!! Thank you so much for posting this video it brings back a lot of memories!!! Thank you!!!! I love it!!! 1984 and 1985 was a very good year!!!!!
With the shroud of thankfulness still around me, I thought of Ms. Price and this commercial. I'm actually in tears thinking of her talent, determination and courage. She is the only "celebrity" that I even come close to worshipping, and I'm not a singer.
I totally forgot about this commercial, thank you for posting it. I love Miss Price! There is a bit of camp with the way the commercial is done, but God, Miss Price continues to be, without a doubt, America's greatest singing artist.
*SAY!!!!*; *DID RAY CHARLES ALSO DO A VERSION OF THIS SONG, FOR THE SAME ORGANIZATION????*.... *AS I RECALL HE DID, AS IT WAS IN THE EARLY 70'S, BUT IT WAS WITH PHOTOGRAPHS AND ALL, AND HE WASN'T IN IT*.............. 😐😐😐😐
I have ALWAYS loved this commercial! It came out the year I graduated from high school. It was one of the reasons why I went to college. I love how she mixes her classical training with her Southern phrasing. It is distinctive Leontyne!
I was a Sophomore at Morgan State when this commercial would air and I still remember my scalp tingling
Bell Head fellow Morganite here
I always loved this commercial. It's so nostalgic. The last part gives me goosebumps... We're not looking for a handout just a hand. Although, we've come along way we still have a long way to go.
Every Saturday afternoon, I would wait for her commercial! As a kid, I absolutely loved to hear her sing. She was probably one of the reasons I attended and graduated from an HBCU. She is truly the epitome of class!
I remember this commercial airing during Soul Train. so good!
"we're not looking for a handout, just a HAAAAAAAAAAAAAAAAA.....ND!"
where
Is that what she said?
Best UNCF commercial ever.
I saw this and wept. It brings back so many memories of my childhood. My mother encouraged my eclectic tastes in music and when this commercial would air daily on BET...I would stop whatever I was doing and run to the TV to see this elegant, graceful and immensely talented women with that awesome voice. I wanted to learn more about her and developed a lifelong fascination and love of opera and classical music. Leontyne Price still remains the prima donna assoluta! Thanks for sharing this video!
Yes! STILL prima donna assoluta!
Thank goodness for this commercial and your MOM! Cheers!
I saw this commercial on PBS when I was ten years old. This lady made me love opera after hearing this. I love you Leontyne Price
This beautiful advertisement still sends chills up and down my spine!!!!
It STILL gives me goosebumps!
MY WHOLE CHILDHOOD JUST FLASHED FLOODED BEFORE MY EYES!-👀💙
Such elegance, beauty and talent. Leontyne is in a class with only a few. Price?? Priceless!
Leontyne Price is greatness personified.
This is the first time that I ever heard her sing. I was 10. It still blows me away. Tears in my eyes.
I loved this commercial as a child...reminds me of the dreams my parents had for me❤🎉
LOVE her incredible voice!! She is like no other
As a singer myself, this is one the most glorious and heartfelt sounds that I've ever heard come from the human singing voice. I could listen to her sing a million times, and the tears never stop rolling down my face. Thank you so much, Ms Price for sharing your divinely blessed voice with the world, and for being such an inspiration to me and many others around the world.
I was very small when this came out. It opened my eyes to other forms of music, that day i was taught what an aria was. Her story is just incredible, it should be told.
There will never be another voice like hers. She is breathtaking!!!
I soooo remember singing this commercial when it would come on tv...
One of BET earliest commercials in 1984 during Video SOUL 😍
Yep
This still sends chills up and down my spine! Thank you for lending your wonderful talent to this worthy charity! God bless and keep you!
Glorious singing, glorious ambassador!
Happy 95th birthday Ms Price
I never get tired of hearing this. That final note is incredible!
Glorious woman!
thanks for posting.. this brings back memories as a kid - always loved her voice...
I remember this commercial. Love this song and the singers, this version and that of Ray Charles...
I remember this commercial use to be play on B.E.T back in the day.
I don't even think they Advertise Uncf any more.
I always loved this commercial. I thought is was so regal and proud.
Now that you've heard perfection, compare her with Madonna. Or Taylor Swift.
🙏❤ Magnificent❤🙏
1980s were great!!!
I remember this commercial from 1984 it was on every station for public service announcement for The United Negro College Fund with the legendary Miss Leontyne Price a wonderful woman with a great operatic voice!!!! Thank you so much for posting this video it brings back a lot of memories!!! Thank you!!!! I love it!!! 1984 and 1985 was a very good year!!!!!
With the shroud of thankfulness still around me, I thought of Ms. Price and this commercial. I'm actually in tears thinking of her talent, determination and courage. She is the only "celebrity" that I even come close to worshipping, and I'm not a singer.
At the time, I could hit the high note that she hit at the end!
Amazing!!!! She IS the American Dream!
I totally forgot about this commercial, thank you for posting it. I love Miss Price! There is a bit of camp with the way the commercial is done, but God, Miss Price continues to be, without a doubt, America's greatest singing artist.
Thank you for posting one of my all-time favorites.
So interesting to read how many were moved to pursue opera because of this commercial. Testament to visible diversity.
My eldest cousin ❤️❤️❤️❤️
Brava!
That psa introduced and turned me onto opera right then and there. That is what I learned what the human voice is capable of. Incredible
Lord help us all.
I remember this commercial. I was in 4th grade and not even thinking about college!
If you don’t get chills listening to her, you have issues!!!!
Niiiiiccceee
I was a kid and did not understand that at an HBCU, you would sing like that. I was wrong. Oh boy was I wrong.
leotyne price born
in laurel,ms 1932
charlton myers Leontyne Price was born in 1927.
*SAY!!!!*; *DID RAY CHARLES ALSO DO A VERSION OF THIS SONG, FOR THE SAME ORGANIZATION????*....
*AS I RECALL HE DID, AS IT WAS IN THE EARLY 70'S, BUT IT WAS WITH PHOTOGRAPHS AND ALL, AND HE WASN'T IN IT*..............
😐😐😐😐
Yes he did! I have an audio copy of the ad on one of my audio tapes.